Voter Education & Outreach Small County. Brenda Hoots. Hendry County

Transcription

1 Voter Education & Outreach Small County Brenda Hoots Hendry County

2 LaBelle High School

3 LaBelle High School

4 FSW College

5 Bears & BBQ Event

6 Kiwanis Kids Day at Barron Park

7 Back Pack Drive

8 Hendry County Rib Cookoff

9 Popcorn Bags

10 Hendry County Give Back

11 Summer Camp at Barron Library

12 Crayon Camp at Clewiston Library

13 Crazy Crayon & Super Book

14 Montura Summer Camp

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16 Booths at the Hendry County Fair

17 Booth at the Hendry County Fair

18 Teach them early

19 Line em up

20 Let em learn

21 Growing Hendry County s Future Voters

22 Nursing home facility bulletin board

23 Information table set up at a local bank

24 New Harlem Center Health Fair

25 Swamp Cabbage Festival

26 Brown Sugar Festival

27 Black Heritage Festival

28 Latin America Festival

29 Sugar Festival

30 Sugar Festival

31 Fall Festival & Pumpkin Bowling

32 James Singleton Community Center

33 Fallen American Legion

34 Davis Pratt Park

35 MLK Walk

36 Viva FL 500

37 Night or Day

38 Rain or Shine

39 Some Samples of Materials We Use To Promote Voter Education

40 Sample Ballots

41 Sample Ballots

42 Voter Guide

43 Vote By Mail

44 Vote By Mail

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46 Voter Outreach Best Practices Just Barely Medium County Perspective Kaiti Lenhart FLAGLER COUNTY SUPERVISOR OF ELECTIONS

47 We re On A Mission Mission Statement: Enhance public confidence Encourage citizen participation Increase voter awareness This is outreach!

48 Keep It Simple ABOVE ALL You Must Inspire Voter Confidence!

49 Ask Questions Get them thinking about elections Have you moved?

50 Be Relevant What s in the news? Keep it positive. Provide the details voters need to make informed decisions.

51 2018: YEAR OF AMENDMENTS 6

52 Timing Is Everything Suggested Topics: Candidate Qualifying Period Book closing! Party changes! Races are decided in a Primary Vote By Mail send dates Early voting dates and times Election Day precinct changes Local candidate information AMENDMENTS? Read at home when you VBM Go above and beyond, think like a voter!

53 Public Speaking SOE s! Get out there. Don t be shy! Welcome invites on the HOME page of your website. Need a guest speaker for your school, organization or event? Voter outreach is a priority. Kaiti Lenhart is available to speak to your organization regarding the election process and the importance of voting. Topics may vary and can be customized to meet the needs of your event. Contact the Elections Office for more information (link to contact form).

54 Election Security The public wants to know!

55 Election Marketing Plan Topic Home Page Social Media Press Release Monthly Newsletter Vote By Mail / Early Voting X X X X Memorial Day / 4 th of July = Call To Action X X Local Candidate Qualifying Period X X X CRC Amendments X X X X Young Readers Elections X X X 10

56 Social Media Time Saver Buffer.com 11

57 Use Your Website People are searching! Get clicked Reduce phone calls. 12

58 Your Voting System Give them the facts. 13

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60 2017 Open House Never done before, great turnout! Mock Election = Public Test Guided tour of the office Voter Registration Poll Worker Training Warehouse / Outreach Tabulation / GIS Mapping 15

61 Citizen s Guide HAVA ELIGIBLE!!!!!!! Mail to every household and PO Box Election Dates & Information. Includes Vote By Mail request forms and two Voter Registration applications. 16

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63 Outreach At Events Poll Workers will volunteer! Just ask. Use promotional items. Hand out your 2018 Voter s Guides! Keep track of your efforts 18

64 Outreach At Events 19

65 STICKERS! Use them as rewards during public speaking. Everyone LOVES stickers! 20

66 SURVEY TIME! Which of these items draw in more people? 21

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68 Here s A Tip: Request a location away from political groups. 23

69 Frame Your Outreach! 24

70 Cover The Wall Help us honor our vets for Veteran s Day! Bring a service photo or we can scan yours. Over 200 Veteran Photos received!!! 25

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74 Questions?

75 Successful Best Practices for Voter Education Miami-Dade County Elections Department

76 Robert Rodriguez Asst. Deputy Supervisor of Elections Miami-Dade County Outreach Media Legislation Election Coordination Candidate Services Records Management Hello!

77 Miami-Dade County Quick Facts 2.7 Million Residents 1.4 Million Registered Voters 34 Municipalities Average of 30 Elections (every year)

78 What are Your Voter Registration Goals? Who is my community? Questions to ask What do they need? Can they easily access the internet? Are we reaching our entire county? How can we do more with less? Are we working smart?

79 Best Practices for Voter Education Creating Partnerships Harnessing the Power of Social Media

80 Creating Partnerships USCIS Local School Board News Stations Municipalities Community Organizations Faith Based Organizations

81 Harnessing the Power of Social Media Story telling (Get them interested/invested) VBM s going out Behind-the-scenes of a recount Fun Facts

82 Harnessing the Power of Social Media Be a Social Media Superstar Listen for trending topics Respond in a timely manner Correct misinformation

83 Harnessing the Power of Social Media Connect voters with service team Jun, Spain runs city services on SM (broken street light; Mayor tweets appropriate department) Connect voters to service team (registration, VBM, poll workers, etc.)

84 Harnessing the Power of Social Media One size does not fit all Platforms differ: Twitter = news Facebook = community values Instagram/Snapchat = young users generally are not expecting to engage in politics Stick to a message & evolve it Marketing months for message to click Develop Evolve Source:

85 PLUG ALERT Thank You!