REACHING DYESS AFB W A Y S T O P A R T N E R D O N A T I O N S S P O N S O R S H I P S A D V E R T I S I N G

Transcription

1 REACHING DYESS AFB W A Y S T O P A R T N E R D O N A T I O N S S P O N S O R S H I P S A D V E R T I S I N G 7th Force Support Squadron Dyess Demographics Commercial Sponsorships Advertising Opportunities

2 Dyess has an impact on your community, your security, and your business success! Get to know Dyess The Texas Comptroller of Public Accounts has analyzed the economic impact of Dyess Air Force Base (AFB) on the Texas Economy. The comptroller estimates that Dyess AFB contributed $3.7 billion to the Texas economy in (Pending study). Personnel and employment: Full time Department of Defense Air Force 4,783 Air Fore Reserve 11 Navy/U.S. Marine Corps 11 Army Reserve 4 Army National Guard 4 GS Civilian Personnel 456 NAF Civilian Personnel 145 Part Time Department of Defense Air Force Reserves (IMA) 101 Army Reserve 177 Army National Guard 26 U.S. Marine Corps 34 Civilian Personnel 79 Total Population (including dependents) 11,052 Compensation and base expenditures: Active Duty Military Personnel $228,695,435 GS Civilian Personnel $25,189,504 NAF Civilian Personnel $2,421,180 Total expenditures and contracts $69,541,269 Population: Population of Dyess AFB 11,580 Population of Area Retirees 12,305 DYESS AFB ECONOMY NOW

3 Total Authorized Personnel (Officers, Enlisted, and Civilian) 5,177 Total Military Personnel (Officer and Enlisted) 9,594 Contractors Employed 192 Total contracts and expenditures: Minor Construction $39,637,117 Military Construction Program $10,379,293 Services $23,819,078 Commodities $8,434,189 Government Charge Card Purchases (GPC) $6,625,819 Medical Construction, Facility Maintenance, and Utilities $493,148 Commissary $1,268,400 AAFES $641,452 Temporary Travel to Dyess $627,506 Health Care $1,793,880 Supplemental Health Care $1,494,559 Education: Impact Aid $434,033 Education: Tuition Assistance $2,375, 912 (Source: Dyess Air Force Base) Estimated Contributions of Dyess Air Force Base to the Texas Economy, 2015 Type Contribution Total Employment 20,208 Output $3,654,130,000 Gross Domestic Product $2,131,217,000 Disposable Personal Income $1,218,833,000 (Source: Dyess Air Force Base) DYESS AFB ECONOMY NOW

4 Electronic Media Screen Ads Reach: 3,500+ customers per week Rate: $150/month Minimum Commitment: 3 months Specifications: 300 pixels x 300 pixels/150dpi Base Theater Pre-Movie Ads Reach: 400+ people per month Rate: $150/month Minimum Commitment: 1 month Specifications: 30 second and 60 second spots video ready to roll These screens are located in high-traffic areas such as the community center, hospital lobby, coffee shop, bowling center, fitness center and more. Advertising space is available on any of our 15 electronic advertising screens located around the base. This is a perfect captive audience. Dyess FSS offer free movies every weekend! Place your commercial, ad, or video in our pre-movie ad placement locations. Limited spots available! Only 5 ads played prior to each movie. Let your business speak for itself! ADVERTISING

5 16 Electronic Lane Monitors Reach: 2,500+ customers per week Rate: $150/month or $550/annual Specifications: 7.5x17.5 Each ad is cycled five times every thirty minutes everyday on all 16 monitors Dyess Lanes participants are active duty personnel, families, retirees, reservists, leagues and USBC tournaments throughout the year. We have 16 opportunities to get the ball rolling on your advertising campaign. * Art work provided or nominal fee graphic services Product Sampling/Booth Reach: varies based upon event and location Rate: varies based upon event and location Specifications: Gym, BX, Information Center, Events, etc. Please ask your representative for details. Sometimes it is necessary to physically reach your market and sample your product. This is your opportunity to place your product in the hands of your consumer. ADVERTISING

6 Outdoor Displays RV/Boat/Auto Reach: 2,500+ per week Rate: $250/month Minimum Commitment: 3 months We have seven prime locations to place your RV, boat, automobile, or other creative display. These locations are sold by the month and can be reserved for the year. Digital Marketing FSS Web Page Reach: 1,400+ views Rate: Banner: $150/month Large Linked Ad: $250/month Minimum Commitment: 3 months Specifications: Banner: 764x132 Large Linked Ad: 764x670 Market your business or event on our newly designed FSS web page. This site is where the Dyess community finds information about services that pertain to them and events that are happening in the community. Make sure they see your service or event! ADVERTISING

7 Banner/Field Advertising Reach: varies based upon location Rate: $150/month Minimum Commitment: 3 months Specifications: Business must provide banner. Some restrictions apply. Want to maintain a presence on base? Display your business banner at one of our visible locations on base: Fitness Center, Softball Fields, etc. Dyess Golf Course Advertising RANGE BALL LOGO DISPLAY Reach: 11,000 golfers Rate: $1,500/1,200 balls Minimum Commitment: 3 months Specifications: Your logo printed directly on over 1200 range balls that will be used on a daily bases. TEE MARKERS Reach: 11,000 golfers Rate: $400/annual per tee marker Minimum Commitment: 1 year Specifications: 11x17 inches Tee off your advertising by placing your ad right in the action of the game. With only 18 full color markers available and a full year of advertising, this is a longrange ad placement. ADVERTISING

8 Dyess Fitness Center Advertising Want to Reach the Fitness Savvy Team at Dyess?? VINYL WRAPPED FRONT COUNTER Reach: 216,000/year or 18,000/month Rate: $15.00 per square foot Minimum Commitment: 6 months Specifications: Three sizes available - Medium: 48 x 35, Large: 53 X 35 and Extra Large: 70 X 35 Your vinyl advertising reaches one of the most visited facility on base because being fit is for everyone, active duty, reserves, civilians, retired, dependents and more! Only five panels available. *Location selection is sold on first come first serve basis. FITNESS CENTER BANNER ADVERTISING Reach: varies based upon location Rate: $150/month Minimum Commitment: 3 months Specifications: Main Gym or Running Track Both prime locations! Speaks to all Team Dyess: PT, running track, basketball, volleyball, etc. Be viable to every participant that enters the Main Gym Area! ADVERTISING

9 DONATIONS FINANCIAL AND IN-KIND Donations to Dyess AFB are very special gifts. Dyess leadership will place your gift to work in the programs which need assistance to continue to serve those who serve! In addition to our gratitude, Dyess will also mention your gift at one of our events should you wish to do so. Y O U R S P O N S O R S H I P S, D O N A T I O N S, A N D A D V E R T I S I N G D O L L A R S A R E U S E D T O P R O V I D E P R O G R A M S F O R H E A LT H Y M I N D S, P O S I T I V E F A M I L I E S, A N D S T R O N G B O D I E S F O R T H O S E W H O S E R V E. T H A N K Y O U! YOUR SPONSORSHIP, DONATION, & ADVERTISING REPRESENTATIVE: SHELLY CHAPMAN 210 THEATER ROAD DYESS AFB, TX PH: CELL: SHELLY.CHAPMAN@US.AF.MIL Please Note: Each advertisement must include the following approved disclaimer, Paid ad. No federal endorsement of advertiser(s) intended. Other Federal Rules may apply. Prominent advertising and outdoor displays (e.g., Fence signs, electronic billboards, or scoreboards) must comply with unified facilities criteria (UFC) , air force sign standard, and MAJCOM installation signage standards along with other applicable design, safety, and engineering standards.

10 2018 OPPORTUNITIES TO PARTNER WITH DYESS AFB Sponsorship, Advertising, Financial and In-kind Donations, and Community Partner Initiative and Programs! Alpha Warrior April Average Attendance: 400 Sponsorship Packages: General Sponsorship: $250 Banner Sponsor: $150 Banner at event only Compete or support as Team Abilene & Team Dyess get their Ninja on and become an Alpha Warrior! Sponsorship opportunities for this event include water and energy drink provisions and more. Sponsor benefits will include: sponsor s logo on a variety of promotional materials for the event, and a booth at the event if requested. Dyess Easter Egg Hunt March Average Attendance: 300 Sponsorship Packages: Exclusive Sponsorship: $500 Booth Only: $150 In-Kind Sponsorships: Candy and Eggs The annual Base Wide Easter Egg Hunt is a huge hit year after year and has grown to be one of the best events for the Dyess Youth Center. We have a tween night hunt, as well as, a traditional morning hunt for younger children. Sponsor benefits will include: a banner at the event, sponsor s logo on all promotional materials, and an outdoor booth at the event if requested. Dyess Muscle Classic April 14 Open to 100+ mile radius, military and civilian Sponsorship Packages: DMC Sponsor: $250 Stage Banner Sponsor: $150 Goodie Bag Donations In-Kind Join us in offering the first Team Dyess body building competition! This competition will be one of the largest events for the Dyess Fitness Center this year. Some of the items needed for this event include: water and energy drinks. Sponsors of the Dyess Muscle Classic will receive their logo on a variety of promotional materials for the event and the opportunity to have a booth at the event.

11 Rock Fest May 9 Estimated Attendance: 1,000 Sponsorship Options: $200 Package Benefits: Booth at Event/ Concert Tickets $400 Package Benefits: Booth at Event, Concert Tickets, Meet and Greet Passes, and Logo Displayed on Big Screen Open to other opportunities! Military Month of the Child Block Party April 27 5PM-7:30PM Estimated Attendance: 500 Sponsorship Packages: Booth Sponsor: $200 Banner Only Sponsor: $150 Food Sponsor: Donations of Food for the Event This year Team Dyess is going all out for Military Month of the Child with several small events throughout the month and ending with a large block party! Sponsors of this event will receive the opportunity to participate at the block party with a booth. Donations for this event are encouraged! Team Dyess is hosting the first ever Rock Fest at Dyess AFB this year. Featuring the Plain White T s and We The Kings, this event promises to be a great opportunity for getting your name out there! Dyess Big Country Air & Space Expo May Average Attendance: 10,000 Sponsorship Packages : See Attached OVER 10,000 ATTENDEES! The Dyess Big Country Air & Space Expo will feature a variety of Military and Civilian acts on the ground and in the air! Sponsorship benefits for this event are a terrific way to get your name out there to Dyess AFB, civilians, community members, and other supporters. Brand yourself at the Dyess Big Country Air and Space Expo!

12 Freedom Fest July 4 Average Attendance: 1,500 Sponsorship Opportunities: Headliner Sponsorship: Price TBD Additional Sponsorship Opportunities! Will Feature a Major Headliner Concert! Join Team Dyess for a live concert, food, and fun! This event is open to Active Duty Military, Retired Veterans, and Civilians. Sponsors of this event will have the opportunity to appeal to potential customers of all varieties! This will be a Signature Event! Headliner/ Presented by Sponsorships will be available! Golfing with Heroes May 18 Average Attendance: 200 Sponsorship Packages: Prime Sponsorship: $1,200 Course Presence: $200 Tee Marker: $450 for 1 Year Cart Art: $150 for your logo on our cart! The annual Golfing with Heroes event is one of the Mesquite Grove Golf Course s best events. This golf tournament allows Active Duty Military, Retired Veterans, and civilian members of the Abilene Community to gather together for a terrific golfing experience. Sponsor benefits range from logo placement on all promotional materials for the event, social media mentions, and signage located within the Mesquite Grove Golf Course Clubhouse during the month of May. Tim Meadows Comedy Tour July 27 Average Attendance: 250 Exclusive Sponsorship: $500 Each year, the Air force Service Agency provides a little comic relief to our military, Comedy shows are an excellent way to bring attention to your company and spend one-on-one time with those who serve and their guests. Sponsor will benefit from a booth at the event, verbal mention at the event, sponsor s logo on stage sign at the event, and sponsor s logo shown on 14 media panels promoting the event.

13 Abilene Appreciation Day August TBD Average Attendance: 3,000 This is a Community Outreach Program ID Card Flash Mob! We re showing our support for the Abilene Community by showing our ID Card wherever we go! Team Dyess is supporting local businesses this August by shopping local. Fall Festival October 19 Average Attendance: 350+ Sponsorship Packages: Pumpkin Patch Sponsor: $500 Booth Only Sponsor: $200 This event has grown to be one of the most popular events of the year. Children enjoy games, events, candy, and trick-or-treating and families are even able to take photos at the pumpkin patch for a week leading up to the event! All pumpkins are provided to the attendees to take home and carve after the Fall Festival. Sponsor benefits include: sponsor logo printed on backdrop signage where family photos are taken. Operation Dyess Kids October 20 Average Attendance: 500 Sponsorship Packages: T-Shirt Sponsor: $1,000 Provide funding for t- shirts with Operation Dyess Kids logo and sponsor logo for the event Backpack Sponsor: $500 logo printed bags or 500+ backpacks in-kind (SOLD) Food Sponsor: $500 Provide financial or in-kind food for 300 persons Beverage Sponsor: $500 Provide financial or inkind beverages for luncheon Welcome Home Sponsor: $500 Provide a financial or in-kind mock Welcome Home Party booth to welcome the children home from their mock deployment. (SOLD) Booth Only: $250

14 Operation Dyess Kids Contd. Operation Dyess Kids is a mock deployment that is specifically designed to walk the participating children through an actual deployment; something that is a reality to our families here at Dyess. Sponsors will benefit from a booth at the event, verbal mention at the event, sponsor s logo on all promotional materials, web site presence, and sponsor s logo on various physical materials. Winter Fest December TBD Average Attendance: 800+ Sponsorship Packages: TBD The Second Annual Winter Fest promises to be a huge event! All Dyess Families and their friends are welcome to come out and enjoy the festivities. Some of the things that will be available at Winter Fest include: an ice slide, parade, crafts, games, live music, Santa, and more!