Partnership Opportunities. As of 4 Oct Subject to change.

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1 Partnership Opportunities As of 4 Oct Subject to change.

2 ACCESS LIVE EVENT PLANNERS AND PRODUCERS THROUGH ILEA The International Live Events Association (ILEA) is a global community of thousands of creative event professionals whose skills, expertise and experience power some of the most influential live events around the world. With over 4,000 members across 50 countries, ILEA has a buying power of key products and services in excess of $21 billion USD annually, and access to a global market of over $280 billion USD. ILEA is the gateway to the global live events industry, a growing and vibrant community that organizes over 1.8 million events every year, involving over 250 million participants. Let us work together with you to develop unique opportunities and customized packages to tell your organization s story.

3 CONTACT US Partner with ILEA at $10,000 cash or above in any partnership program and automatically receive Global Partner status! Amanda Strombeck, Industry Partnership Manager E: P: Estefani Aguirre, Industry Partnership Manager E: P: Christie Pruyn, CAE, Executive Director E: P: Leadership Sara Grauf, CSEP ILEA International President Senior Vice President of Event Strategy and Services, San Francisco Giants USA Jennifer Trethewey, CSEP ILEA President-Elect Founder/Director, JTG Global and Author, CHANGE OR CHOKE Australia ILEA COMMUNITY 3

4 ILEA: WHO WE ARE Industry Experience 7% 1-3 Years Industry Segments 35% 16+ Years 22% 4-7 Years 6% Business Service Provider 4% Technical 5% 4% Rental 3% 4% Catering & Food Services Convention Services Decorating & Floral 36% 8-15 Years 7% Educator 56% 7% Entertainment, Pro Speakers Job Titles Planner/Producer/ Coordinator 2% 2% Event Marketing Photography/Video 10% Professional Staff 6% Staff 28% C-Level 35% Management 21% Executive ILEA COMMUNITY 4

5 4,000 Members > 49 Global Chapters > 30 Years Strong Media Coverage Circulation: 9,305,735 Audience Reach: 27,917,205 Social Media 22,000+ LinkedIn Members 14,000+ Twitter Followers 10,300+ Facebook Likes 8,000+ Instagram Followers ILEA Live 450+ Planners & Suppliers 30+ Education Sessions 3+ Networking Events 3 Days ILEA COMMUNITY 5

6 MEMBER EVENTS ILEA members produce a diverse spectrum of live events around the globe on behalf of the following organizations. Super Bowl and National Football League draft celebrations Olympic ceremonies America s Cup Toronto International Film Festival World political and religious leader appearances South by Southwest (SXSW) and other major music and experiential festivals Corporate experiential events for brands such as: Alaska Airlines American Express Deutsche Bank Disney Facebook Frito Lay Google M&M Mars Mediatec Asia Pacific Microsoft National Hockey League PricewaterhouseCoopers Rolls Royce ILEA COMMUNITY 6

7 GLOBAL PARTNER PROGRAM Align your brand with ILEA s mission to ensure a thriving and global creative events profession year-round by becoming a Global Partner. The ILEA Global Partner Program (GPP) provides prime year-round visibility and access to key influencers within the live events community. ILEA offers a variety of partnership packages designed to deliver a range of benefits for every size organization. Each individual package offers varying levels of value and investment. One package, multiple opportunities! Get year-round exposure through a variety of ILEA programs.

8 GLOBAL PARTNER PROGRAM PACKAGES Benefits Partner Levels YEAR-ROUND Center Stage $20,000 First-Class $15,000 Concierge $10,000 Recognition as ILEA Global Partner on ILEA website Use of Global Partner logo Promotional s to the ILEA member database only available to Global Partners! Logo included in ILEA Year in Review video Marquee $5,000 Dedicated posts to ILEA social media networks (Facebook, Twitter, LinkedIn, Instagram) 6 posts 4 posts 3 posts 2 posts EXPERIENCE Opportunity to provide sponsored content for ILEA Experience Inside Perspectives section 4/year 3/year 2/year 1/year Web banner on ILEA Experience homepage Logo and URL on homepage of ILEA Experience GLOBAL EVENT FORUM Recognition at ILEA Global Event Forum Opportunity to attend invite-only Global Event Forum 1 ILEA LIVE Complimentary registration for education Recognition as Global Partner in onsite collateral and mobile app Tickets to the Esprit Awards Gala Opportunity to choose one prime sponsorship opportunity: hotel key cards, wifi landing page, general session, room drop, mobile app. Based on availability. Right of first-refusal for à la carte sponsorship items. MEMBERSHIP Annual ILEA membership, granting access to online communities and other member benefits Opportunity to provide flyer in New Member Welcome Kit Recognition as Global Partner on New Member Webinars GLOBAL PARTNER PROGRAM 8

9 ILEA LIVE SPONSORSHIP ILEA Live brings together hundreds of creative event professionals from around the world for three days of high level education, imaginative thought and legendary networking. More than 80% of conference attendees have sole purchasing authority or are key decision makers regarding business purchases.

10 WHO ATTENDS ILEA LIVE 48% of attendees are live event producers or planners 21% Professional Staff (Account Executive, Sales, Specialist) 27% C-Level Executive (CEO, CFO, CIO, CMO, Owner) Job Title 2% Event Staff, Support Staff 30% Management (Meeting/Event Planner or Manager) 20% Executive (Vice President, Senior Director, Director) ILEA LIVE SPONSORSHIP 10

11 ILEA LIVE PACKAGES 8-10 August 2019 Minneapolis, Minnesota Hyatt Regency Minneapolis ILEA Live Benefits Pearl $25,000 Diamond $15,000 Emerald $10,000 ILEA Live press release ON-SITE EXPOSURE Sapphire $7,500 Platinum $5,000 Gold $3,000 Company audio/video announcement at a General Session ILEA Live website listing Mobile app listing Attendee contact list ILEA Live s Spotlight Spotlight All ILEA Live promotional s will feature a link to the ILEA Live Sponsor page ILEA social media Profile feature* and 2 additional postings Profile feature* and 2 additional postings Profile feature* and 2 additional postings Profile feature* and 2 additional postings Silver $1,500 Logo Logo Logo Sponsor ribbons Recognition on Conference signage General Session recognition EVENT REGISTRATION/TICKET PACKAGES ILEA Live Education Program Registration (includes (1) ticket to Opening Event) Esprit Awards Gala ticket Esprit Awards presenter opportunity VIP reception tickets ILEA LIVE SPONSORSHIP 11

12 À LA CARTE SPONSORSHIP PACKAGES Maximize your targeted brand exposure and meet ILEA Live attendees face-to-face with these unique packages. Space is limited, sign up today! Live Events Marketplace - $1,500* Showcase your product or service to live events professionals seeking solutions to their business needs and the latest innovations to transform event attendee experience. Benefits Onsite: One 6 tabletop display (skirted table) in high-traffic area Two chairs One easel back sign 5 x 7 One 10Amp power drop Logo recognition on Marketplace signage Company listing in mobile app New in 2019! Passport to Prizes to encourage traffic to the Marketplace, attendees will receive a passport at check-in to get stamped at your table and completed passports will be entered to win a prize at the end of ILEA Live. Add to your exposure and donate a prize to be raffled. More information to come. Education Breakout Session - Sponsored Content $4,000 This opportunity is perfect for companies looking for thought-leader positioning in the live events industry. Own a breakout session and deliver your own industry-relevant content. Benefits: Deliver your own education breakout session. Content must be approved by ILEA.* Logo recognition in onsite signage Logo recognition on event webpage 1 registration to conference education program (includes one ticket to Opening Event) *Content must be educational in nature. Pre-Event: Logo recognition on ILEA Live homepage Logo recognition in Marketplace promotions Attendee list with name, title and company *Limited quantity. Available on a first-come, first served basis ILEA LIVE SPONSORSHIP 12

13 À LA CARTE SPONSORSHIP PACKAGES (CONTINUED) Education Breakout Session Sponsor - $2,500 per session or $5,000 per three sessions Benefits: Three minutes of stage time at start of breakout session Logo recognition in onsite signage Logo recognition on event webpage 1 registration to conference education program (includes one ticket to Opening Event) If you are interested in delivering your own sponsored industry-relevant content at a breakout session, please contact us for details. Chapter Leaders Luncheon - $3,000 Meet ILEA chapter board members from around the globe at this exclusive lunch. Benefits: Three minutes of stage time at start of lunch Logo recognition in onsite signage Logo recognition on event webpage 1 registration to conference education program (includes one ticket to Opening Event) Coffee Break Sponsor - $10,000* Meet with all attendees during one of our dedicated 30-minute coffee breaks. Benefits: Signage with sponsor artwork in coffee break area Table in coffee break area to distribute marketing material and meet and greet attendees Logo recognition on event webpage Attendee list post event *Includes basic F&B package. Opportunity to upgrade F&B at additional cost. Breakfast Sponsor - $5,000* Sponsor an F&B station and meet with all attendees during one of our breakfasts. Benefits: Signage with sponsor artwork in breakfast station area Table in foyer of breakfast area to distribute marketing material and meet and greet attendees Logo recognition on event webpage Attendee list post event *Includes basic F&B package. Opportunity to upgrade F&B at additional cost. ILEA LIVE SPONSORSHIP 13

14 À LA CARTE SPONSORSHIP PACKAGES (CONTINUED) Hotel Room Keycard - $5,000 Benefits: Sponsor logo or artwork on one side of ILEA Live attendee hotel room keycard, provided to every attendee at check-in Logo recognition on event webpage Logo recognition in onsite signage Attendee list post event Conference Bags - $5,000 Benefits: Sponsor logo or artwork on one side of ILEA Live conference bags, provided to every attendee at check-in Logo recognition on event webpage Logo recognition in onsite signage Attendee list post event Room Drop Sponsor - $5,000 Benefits: Distribute your collateral or giveaway to each ILEA Live attendee hotel room Logo recognition on event webpage Logo recognition in onsite signage Attendee list post event Interested in barter or in-kind opportunities? Contact us today! ILEA LIVE SPONSORSHIP 14

15 GLOBAL EVENT FORUM The Global Event Forum highlights global industry engagement by bringing together high-level influential international live event professionals from corporate, association, sport, wedding and live event production backgrounds. Representatives meet in a G-20 style environment to debate and discuss relevant topics impacting the live events industry.

16 GLOBAL EVENT FORUM OPPORTUNITIES Contributor or Sponsor - $5,000 (1) invitation to attend Company listed on event webpage as supporter Company listed on event signage Whitepaper report coverage (1) registration for ILEA Live Presenting Sponsor - $15,000 (1) invitation to attend Mention in 4 pre-event s Company listed on event webpage as Presenting Sponsor Pre and post-event attendee list including name, title, company, physical mailing address Opportunity for 10-minute presentation to group Editorial coverage Company listed on event signage Listed as Presenting Sponsor in 1 press release Whitepaper report coverage Year-round logo exposure (1) registration for ILEA Live Company thank you by name at kick-off (1) social media mention to 54,000+ combined followers on Facebook, LinkedIn, and Instagram Event Agenda Day 1 - Welcome and Evening Reception Day 2 - Evening Reception Dinner Hosted Day 3 - Tours of Destination / GEF Education / Dinner Hosted Day 4 - Global Event Forum Education / Lunch Dinner Hosted Day 5 - Full and Half Day Tours of Destination GLOBAL EVENT FORUM 16

17 CHAPTER LEADERS SUMMIT Chapter Leaders Summits are ILEA s annual gathering of chapter leaders. These exclusive events are an opportunity for new and experienced chapter leaders to come together and prepare for the coming year. There are typically three Summits held each year.

18 CHAPTER LEADERS SUMMIT SPONSORSHIP Presenting Sponsor - $10,000 Listed as Presenting Sponsor on marketing materials Opportunity to present to the group at each Summit (3) Opportunity to participate in education or roundtable (Topic to be mutually agreed upon by ILEA and sponsor) Attendee list Year-round logo exposure Company listed on event webpage Social media promotion CHAPTER LEADERS SUMMIT 18

19 ACCOMPLISH MORE WITH DIGITAL MARKETING Increase your exposure by taking advantage of digital marketing exposure that builds brand awareness, helps you sell more effectively, or positions you as a thought leader.

20 DIGITAL MARKETING SPONSORSHIP Digital Marketing Package - $1,500 Be seen through a variety of ILEA digital channels. Your package includes the following exposure: Web banner to be included in ILEA Experience newsletter distribution (2x/month, for 1 month) Web banner to be included in ILEA Insider member newsletter distribution (2x/month, for 1 month) One mention on ILEA social media channels, to include Facebook, Twitter, LinkedIn, and Instagram Includes graphic and URL Interested in getting exposure to a local chapter market? Contact us for this digital package upgrade! 40,000+ Average pageviews per month on ileahub.com 27,000 and growing Number of followers across ILEA Facebook, Twitter, Instagram and LinkedIn social media channels 8,000 Number of contacts Experience is distributed to twice a month DIGITAL MARKETING 20

21 EDUCATIONAL SPOTLIGHT SERIES WEBINAR SPONSORSHIP Industry Sponsored Webinar - $750 Recognition during intro as webinar supporter Slide with logo/creative provided by sponsor Access to attendee list for those who did not opt out during registration process Recognition in all marketing communications regarding the webinar Industry Hosted Webinar - $1,500 Host provides content for 45-minute webinar (must be educational in nature, thought leadership focused) Recognition during intro as webinar supporter Slide with logo/creative provided by sponsor Access to attendee list for those who did not opt out during registration process Recognition in all marketing communications regarding the webinar Education Spotlight Webinars Series - $7,500 Receive Industry Sponsor benefits for all 12 webinars Recognition in any communications that refer to the Education Spotlight Series Provide 2 industry hosted webinars DIGITAL MARKETING 21

22 BECOME A THOUGHT LEADER WITH EXPERIENCE Thought leaders are the informed opinion leaders and the go-to people in their field of expertise. But you know that, because you are one. Highlight your expertise to the live events community by sharing your ideas, advice and real-world examples through our online content hub.

23 EXPERIENCE CONTENT HUB OPPORTUNITIES ILEA Experience is a comprehensive online content hub that provides commentary, feature articles, news and trends by and for the live events community. The website is updated regularly with timely, relevant updates that provide live event professionals up-to-the-minute insight into the latest industry developments. Advertising Rates Special Launch Pricing for 2018 AD TYPE Top Leaderboard Banner (Limit 6) 814w pixels x 100h pixels Middle Leaderboard Banner 814w pixels x 100h pixels Exclusive Section Sponsorship $5,000 COST PER MONTH (1x) $2,000 Special Launch Price: $1,000 for 3 months $1,500 Special Launch Price: $750 for 3 months Sponsored and Custom Content The ILEA online content hub offers you unique and valuable opportunities to showcase your content to ILEA members and live event professionals. By providing content, your organization can participate in the education of ILEA members and contribute to the industry dialog. Custom and sponsored content provides you the ability to: Directly engage live event professionals Augment brand awareness among ILEA members and industry professionals Convey your organization s subject matter authority Participate in and drive the conversation on timely, relevant topics Sponsored Content - $3,000 Special Launch Price: $1,500 per article Sponsored content is supplied by the external company or organization and posted on ILEA s Experience site for a fee. The piece will include a company logo and verbiage to delineate it from original Experience content and articles. It will live in the Inside Perspectives section of the Experience site. Special Launch Price: $2,500 for 3 months ILEA EXPERIENCE 23

24 Custom Content Pricing varies based on the format Custom content is content developed by the ILEA Experience editorial team in partnership with an external organization or company for a fee. This content can live in any section on the site and will be delineated on the article page with a note about the partnership between ILEA Experience and the external organization or company in creating that content piece. If your organization is interested in telling your story in a unique, nontraditional way, custom content is a great vehicle to add an editorial spin to your initiatives. Custom content can include but is not limited to the following formats: Article Q&A Video Infographic Photo series Slideshare *pricing varies based on the format All sponsored and custom content must align to the editorial guidelines to be provided by ILEA. 8,000 Number of contacts Experience is distributed to twice a month 5,000 Average Experience page views per month, and growing! 25% Average open rate of Experience s ILEA EXPERIENCE 24

25 DISCOVER ALL THAT S POSSIBLE WITH ILEA Take advantage of à la carte opportunities that allow you to connect with ILEA s community, share your expertise and gain visibility.

26 SMALL BUSINESS PARTNER OPPORTUNITIES ILEA business owner members are seeking insights to help them better manage their small and mid-sized event business. Partner with ILEA to offer expertise, resources, and discounts on your products and services in areas such as day-to-day business operations, marketing, insurance, legal aid, financials, and more. As a Small Business Partner, your exposure may include: Live webinars Whitepapers Toolkits and worksheets Preferred vendor pricing on products and services And more Your Small Business Partner opportunity will be customized to maximize your expertise. This partnership opportunity starts at $3,000. À LA CARTE OPPORTUNITIES 26