The Dutch Agri-Food Eco-System - A Recipe for Success - The Triple-helix Topsector approach

Transcription

1 The Dutch Agri-Food Eco-System - A Recipe for Success - The Triple-helix Topsector approach Mr. Maarten Schans schans@nfia.nl Agri-food industry specialist Netherlands Foreign Investment Agency (NFIA)

2 Agenda Agenda Personal introduction Introduction to NFIA Agri-food ecosystem in The Netherlands Triple-helix Topsector Approach Succes factors / Lessons learned Contact 2

3 Maarten Schans Personal Intro : University of Groningen MSc Molecular Biology : Heineken Scientific period Molecular Biology : TNO Nutrition and Food Research Business period Agri- Food innovation and research 2004-present Netherlands Enterprise Agency - Clusters & Innovation - International collaboration Jan 13 - Netherlands Foreign Investment Agency Public period Agri- Food innovation and research

4 About NFIA Netherlands Foreign Investment Agency Established in 1978 Operational unit of the Dutch Ministry of Economic Affairs NFIA HQ in The Hague, 21 NFIA offices abroad Close collaboration with broad network of domestic partners and organizations representing the Dutch government abroad Total staff: approx. 95 worldwide

5 NFIA offices abroad NFIA worldwide The Hague London Istanbul New York Boston Atlanta Chicago San Francisco São Paulo Dubai Tel Aviv New Delhi Mumbai Tokyo Osaka Seoul Taipei Shanghai Beijing Guangzhou Singapore Kuala Lumpur

6 NFIA strategy 1. Acquisition of foreign investments with strategic focus on sectors, countries and activities 2. Strategic accountmanagement and Current Investor Development (CID) 3. Signalling function with regard to changes in Investment Climate 4. NFIA serves as a knowledge-base on: - generic topics (financial, labour, incentives, setting up a business) - sector specialists in Agri&Food, Chemistry, High Tech Systems and Digital Gateway 6

7 High concentration of World class players!

8 World class players in every segment of the chain! Seed technology Agriculture Processing Transport Feedstock, Ingredients Manufacturing Marketing, Branding Retail Consumers Food preparation Consuming

9 Agri & Food: second exporter in the world! The Netherlands is the second largest exporter of Agri & Food products More than 80% of exports are to Europe, especially neighbouring countries Top 20 exporters Agri & Food products US 11.2 Netherlands 7.5 Germany 6.7 France 6.4 Brazil 5.2 Belgium 3.9 Italy 3.5 Canada 3.5 Spain 3.4 China 3.4 Argentina 3.4 Indonesia 2.6 Malaysia 2.4 UK 2.4 Australia 2.3 Thailand 2.2 Denmark 1.8 India 1.6 Mexico 1.5 Poland 1.5 Destination of Dutch exports Total Germany 26.7 Belgium 11.8 UK 11.5 eastern Europe 7.9 rest of Europe 28.6 Asia 5.5 Africa 2.8 Other Exports as % of total world exports % of Dutch exports

10 One of the ingredients for success - Demand driven policy - Top-sectors in the Netherlands Focus on strengths Demand driven approach - bottom-up - triple helix Logistics High tech Agri-Food Companies Horticulture&Breeding Water Integral action plan per topsector - investment climate - innovation - export promotion, economic diplomacy, acquisition - availability of high-quality workforce Focussed on results with shared committment Life Sciences & Health Chemicals Science & Education Head Offices Energy Government Creative Industry

11 Topsector Agri&Food: Governance Management team Top team 2.0 Cees t Hart Hans Hoogeveen Noud Jansen Martin Kropff Leader implementation strategy Casper Meijer Jan van Rijsingen Robert Smith Project team Economic Affairs (Marc Hoenders, Marcel de Groot, Koos van Wissen) + LTO FNLI CBL + BCG Emmo Meijer Michel Post Medy van der Laan Paul Jansen Jan van Rijsingen Robert Smith Research & Innovation International Education & Labour market Public support SMEs & Regions Sustainability

12 Three opportunities

13 PARTNERSHIPS Breed4Food Breed4Food is the initiative of four animal breeding companies, based in the Netherlands, and the Animal Breeding and Genomics Centre of Wageningen UR to participate in a joint research agenda. In Breed4Food Dairy Campus As a center for innovation, education and research; the Dairy Campus offers livestock farmers, agricultural educational institutions, agricultural scientists and entrepreneurs from the sector a base from which to work together on innovations and solutions for dairy farming. fundamental, pre-competitive research will take place. Carbohydrate Competence Centre was established to generate and develop highquality knowledge in the field of carbohydrates with the aim of stimulating innovation and contributing to a healthier and more sustainable society. Top Institute Food & Nutrition A public-private partnership involving major international industry players including Friesland Campina and Danone and also Unilever/Nestle participate. The research program is defined by the industry and projects are done in cooperation between 13 universities and the industry.

14 PUBLIC-PRIVATE PARTNERSHIPS EXAMPLE: TI FOOD & NUTRITION Excellent knowledge, >1000 publications in peer-reviewed journals ( ) Citation impact 2x higher than world average Yearly turnover programme 20 million. Further growth into EU top institute 5 new international top businesses Application of knowledge in new products with national turnover of 710 million 14

15 export of products and total integrated solutions Exports of system solutions provides commercial opportunities and possibilities for development cooperation 1 Development cooperation Low-income countries where aid plays an important part in development Benin, Ethiopia, Mali, Mozambique, Uganda and Rwanda Former partner countries with healthy economic growth Bangladesh, Ghana, Indonesia and Kenya 2 Commercial potential Countries with a mismatch between food production and consumption Examples: Brazil, Russia, China, India, Vietnam 1. Brazil not shown on map

16 Recent Investments of foreign companies in The Netherlands: Heinz Innovation Centre Global innovation center specialized nutrition Regional HQ for EU and EMEA business units + Customer Technology Center + production facility

17 Indicators of success Participating companies are positive all major multinationals participate and SME participation is high Increasing interest for construction of public-private partnerships, small ones as well as bigger ones like the Top Institute Food & Nutrition Agri-food sector is performing well 17

18 Factors for success / Challenges Important are: - continuity - low threshold / usefull for all - clear roles / responsibilities - trust - respect that each sector is different and has different needs - integral plans - connection between topsectors - continuous optimisation Challenges: - further connection with societal challenges - further connection with the European Framework Programme Horizon further connection with regional policies - further improve access to funds 18

19 The Netherlands offers Canadian agri-food companies a recipe for success in Europe! Want to know more and receive the progress report, contact: Maarten Schans: schans@nfia.nl

20 Why invest in Holland Hear it from your colleagues: