18 TH AUGUST 2015 Dr Hairuddin Md Bakri

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1 18 TH AUGUST 2015 Dr Hairuddin Md Bakri

2 COMPANY OBJECTIVE VISION To becoming a world top producer of quality Lemon Myrtle produce and products. MISSION To provide the best natural products from local Lemon Myrtle plantations in Malaysia. PROPOSED PROJECT Development of an Integrated Plantation based on Backhousia citriodora (Lemon Myrtle)

3 PROJECT TEAM MEMBERS Management Name Qualification Experience Role Dato Abdul MBA Managing Chairman Aziz Bakar oil palm plantation rubber plantation Founder Director of AirAsia Dr. Hairuddin Md Bakri Mr. Ian Twyford Ph D (Agribusiness) Dip. (Horticulture) Managing oil palm plantation (Sabah) rubber plantation herbal plantation marketing Managing Tea/Coffee plantation Pioneer in Australian Lemon Myrtle industry CEO Technical Director

4 INTRODUCTION The Company s principal business activity is in the cultivation & processing of Backhousia citriodora (Lemon Myrtle), an Australian native tree, the world s richest known source of citral, in a sustainable manner. Currently, Qzen has orchards in Sekinchan, Kluang, Kuala Linggi & a commercial quarantine nursery in Hulu Langat. Qzen possesses internationally experienced staff with considerable knowledge in the plantation management, horticulture, agronomy, plant breeding, & micropropagation. Through our own R&D facilities we have developed new and improved plant material as well as improved crop husbandry practices.

5 BACKGROUND Lemon Myrtle (Backhousia citriodora) An Australian native rainforest tree Commercially grown largely in Queensland & the North Coast of New South Wales, Australia. The aroma & taste of Lemon myrtle is similar to a blend of lemon, lemongrass & lime. Lemon myrtle contains one of the most important essential oil constituents called citral. The World s richest known natural source of citral (90%-98%). Application is in food flavouring, nutraceutical, pharmaceutical & body care products. 5

6 PRODUCT DIFFERENTIATION IN THE INDUSTRY Potential Product Development Lemon Myrtle Dried Leaves Semi Finished Products Spice Extract Essential Oils Finished Products Cosmeceutical Functional Food (Bodycare) and Nutraceutical

7 PRODUCTION DATA (LEAVES) Leaves of Lemon Myrtle are first harvested after 18 months with trees maturing at year 4 in Australia (in Sekinchan first harvest is at 9 months) Leaves Yield Per Tree/Year (kg) Plant year Year 0 Year 1 Year 2 Year 3 Year 4 Year 5 Yield of Fresh Leaves (Kg) Yield of Dry Leaves (Kg)

8 PRODUCTION DATA (ESSENTIAL OIL) The leaves of Lemon Myrtle trees are harvested & distilled to recover the essential oil. Lemon myrtle essential oil are widely traded to make various products such as perfume, shampoos, handwash, toothpastes, & cleaning chemical. Essential Oil Yield (kg) per 100 kg Fresh Leaves Plant year Year 1 Year 2 Year 3 Year 4 Year 5 Oil Yield (Kg)

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10 Lemon Myrtle Quarantine Nursery in Hulu Langat This nursery was established in 2009 by Qzen Plantations and the plants produced have been introduced to the field in Growth has far surpassed Australian standards.

11 Quarantine Nursery Hulu Langat

12 Tissue Culture Plantlets

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16 Planting in Sekinchan, Selangor

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33 LEMON MYRTLE START UNLOADING CHOPPING RAW MATERIALS DISTILLATION PROCESS VESSEL PACKAGING PILOT PLANT CONDENSER BOILER LEMON MYRTLE PURE ESSENTIAL OIL SEPARATOR COLLECTOR COOLING SYSTEM

34 FUNCTIONAL FOOD Herbal Tea, Food Flavouring, Spices Products include tea blends, yoghurt, ice-cream, cheese, biscuits, breads, confectionary, pasta, sauces, syrups, beverages, liqueurs, flavoured oils, packaged fish/salmon.

35 PHARMACEUTICAL Antibacterial, Antimicrobial, Antioxidant Lemon myrtle is used in Laundry powder Disinfectant Air freshener Liquid hand soap Pet shampoo Deodorisers/Sanitizers

36 NUTRACEUTICAL Dietary Supplement, Energy Drinks Products in this range include: Medicinal teas Energy tonics Natural medicines Aromatic oils

37 BODY CARE (Cosmeceutical) Toiletries (soap, shampoo) and Fragrances

38 POTENTIAL CONTRIBUTION for the ASEAN BIOECONOMY Employment Introduced as an alternative crop to both smallholder and plantation sector. Midstream and downstream activities will also create employment and business opportunities. Creation of New Business Some of the potential (spin-off) businesses that can be developed are: Healthcare Personal care Household applications Food and beverage industry Herbal tea industry Agro tourism industry

39 CONCLUSION AND WAY FORWARD Lemon Myrtle is emerging as a new crop & would allow the Malaysian agricultural industry to diversify. Will provide employment & income generation to the agricultural, pharmaceutical and food sectors. Lemon Myrtle has the potential to significantly contribute towards the growth of the Malaysian and ASEAN BioEconomy

40 THANK YOU Contact Details DR HAIRUDDIN MD BAKRI Qzen Plantations Sdn Bhd Unit 606, Capital 5, Oasis Square, No. 2, Jalan PJU 1A/7A, Ara Damansara, Petaling Jaya, Selangor, Malaysia Tel : Fax : Mobile : drhairuddin@gmail.com