because life is changing

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1 CytoFruit Waters because life is changing 1

2 Sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs. It contains within it two key concepts: the concept of needs, in particular the essential needs of the world s poor, to which overriding priority should be given; the idea of limitations imposed by the state of technology and social organization on the environment s ability to meet present and future needs. From the Brundtland Commission (Our Common Future) NO IMPACT IN PROGRESS BRASCA PHILOSOPHY Brasca is approaching the future through innovation and evolution. We aim to protect the value of Nature and People in product manufacturing. We care about the environmental impact of our productions by adopting eco-sustainable processes. We aim both to keep high quality standards and efficacies, and to optimize sustainability from the entire product Life Cycle perspective. Our philosophy NO IMPACT IN PROGRESS (NIP) applies to all Brasca products and technologies, and it stands as a mission for Quality, People safety and Environment preservation. 3

3 Would you like a HIGH QUALITY sustainable base FROM NATURE TO THE SKIN: A SUSTAINABLE FUNCTIONAL CARRIER FOR ALL COSMETIC APPLICATIONS NATURE S MOST PRECIOUS ELEMENT,... REENGINEERED Water is Life. This main component of our body (up to 65% in weight) is also the main base of numerous cosmetic products. Some creams or toning lotions are even made up to 80% of water, as this essential ingredient helps us to keep our skin moisturized. But did you know that a biologically based water could show better physiological potential to our skin, and help it to stay healthy, young and beautiful?? WHAT ARE THE S? AN INNOVATIVE TECHNOLOGY: these fruit waters obtained without flash distillation nor microwaves, are the result of natural processes from the fruit juice industry A SUSTAINABLE PROJECT: from local organic fields to certified ingredients, Brasca supports the development of an ethical supply network, avoiding any water waste BETTER THAN DISTILLED WATER: a balanced composition obtained from biological living filters naturally results in Life-enriched, active physiological waters HIGHLY DERMOCOMPATIBLE: these bio-compatible waters, closer to cells physiology, respect all skin types EVEN THE INCI NAME IS NATURAL! S are ORGANIC waters, naturally processed by the fruit and bearing all the intrinsic richness of the plants. Their INCI name is the fruit name, allowing you to replace distilled water and reinforce the naturality of your formula. Use it in proper amounts and display the fruit name on your label as the first INCI name of your product. Classic Formula First ingredient: Aqua (Water) CytoFruit Formula First ingredient: Citrus Nobilis Fruit Extract 5

4 What if we didn t waste drinkable water FOOD INDUSTRY PRODUCTION CHAIN COMPLETE TRACEABILITY OF THE PRODUCT ZERO IMPACT PRODUCTION CYCLE Nothing is lost, nothing is created, everything is transformed. - Antoine-Laurent de Lavoisier (The law of conservation of mass) - to produce it? STEP 1 Natural juices are collected from a squeezing of the fruit: through a concentration under vacuum at 85 C the water content is reduced, thus providing the food grade juices. STEP 2 Evaporated waters enriched with natural volatile aromatic components are condensed by aqueous steam cooling and then filtrated and collected. STEP 3 A reverse osmotic technique allows to separate substances with different concentration: S is released Aromatic emulsions are retained Brasca has built up a successful partnership with a European producer of concentrated Mediterranean citrus juices, whose modern plant is set in the south of Italy, a strategic organic sourcing position. Our manufacturing technology is a simple soft process based on physical steps that do not affect the natural components of the fruit. This procedure is based on a concentration-pressure balance and allows to separate high quality ingredients for cosmetic applications. N.I.P. - No Impact in Progress Every production step is designed to push further sustainability, in line with the 3E pillars (ethics, economics, environment). - Recycling: the remaining residue of aqueous fraction is collected and used in the internal cooling cycle of the manufacturing plant in order to save water - Organic sourcing: the absence of pesticides or any chemical allows to develop local agriculture while diminishing the pressure on environment 7

5 ENVIRONMENT-FRIENDLY SUPPLY CHAIN FROM BIODYNAMIC LOCAL AGRICULTURE,... ALL YEAR LONG! Just Brasca, in phase with the natural season cycles, only sources fruits coming from abundant Mediterranean cultivations in order to insure a continuous production of S. NATURAL FRUIT INCI NAME CAS EINECS SWEET ORANGE BIO Citrus Aurantium Dulcis Fruit Extract / RED ORANGE BIO Citrus Sinensis Sanguinaria Fruit Extract FRAGRANCES GREEN MANDARIN BIO LEMON BIO Citrus Nobilis Fruit Extract Citrus Limon Fruit Extract / KIWI BIO Actinidia Chinensis Fruit Extract GRAPEFRUIT BIO Citrus Grandis Fruit Extract BERGAMOT BIO Citrus Aurantium Bergamia Fruit Extract CLEMENTINE BIO Citrus Clementina Fruit Extract

6 BIO Line Cytofruit Waters BIO comply with the European Organic agriculture rules Reg. 834/2007/EC and Reg. 889/2008/EC Think ORGANIC! ORGANIC CERTIFIED LINE: S BIO LINE Today, a large number of labelling references can be found in the organic cosmetic market. However, all existing certifying companies are not institutional entities, but profit-oriented companies, whose standard requirements are privately defined, but not legally recognized. Brasca, continuously following its No Impact In Progress philosophy, certified S according to the overruling Organic Agriculture Regulations n. 834/2007/CE and 889/2008/CE. That is to say: our organic water line is defined as 100% Organic, since it is naturally contained by Organic certified fruits. Neither addition of water nor chemical processes have been applied. This allows you to work with a very high quality product, responding to your ethical requirements towards the safety of both People and the Environment. 11

7 BIO Line No Impact In Progress Implication No Preservative or Additive, Eco-Friendly Packaging Reduce, Re-Use, Recycle! Even the PACKAGING is ECOLOGICAL Standard S are produced under sterile conditions and stored under nitrogen atmosphere in sterile aluminum bags, commonly used in the food industry. The aluminium packaging is protected into a recycled-paper box, properly shaped for easily extracting the plastic cap, thus allowing a direct and safe use of the product. This choice totally reflects Brasca environmental responsibility: the company intends to use only eco-friendly materials which can be easily recycled, such as paper, aluminum and plastic. Different packaging sizes are available on standard organic references: 5, 20, or 1000 Kg 13

8 BIO 99% Line MULTIVITAMINS, MULTI USE! TAILOR-MADE SOLUTIONS LONG PRESERVATION OFFERS MAKE YOUR OWN RESPONSIBLE CHOICE: S BIO 99% LINE LONG LIVE The Fruit! S BIO 99% LINE is your personalized offer to reach tailor-made solutions. They are available with the following benefits: LONG TERM EFFICIENCY: these tailor-made ingredients are preserved with the safest profile food grade preservative, compatible with natural requirements, to insure an ever-fresh solution NATURAL PRICE EFFICIENCY: long term conservation allows the use of cost-efficient packaging, being a whole new benefit. TUTTI FRUTTI! Create your own energetic cocktail of vitamins! Play with our fruity offer to get a juicy result. 15

9 BETTER THAN WATER: A PHYSIOLOGICAL ANSWER FOR A PROTECTIVE ACTIVITY A biological base, physiologically ACTIVE MORE THAN WATER: S are not mineral waters, produced by non-living entities, but are issued from a living vegetal entity, offering a composition closer to the one of our skin cells. They therefore contribute to better satisify our cellular physiological needs. LIFE: tested references of S demonstrated an improvement of skin cell vitality, versus distilled water, when added to a skin cell culture in vitro. PROTECTION: tested references also demonstrated a higher vitality of skin cells when exposed to environmental stresses (oxidation, UV rays, heavy metals linked to pollution). IMPROVEMENT: tested CYTOFRUIT references improved cell culture physiological reaction (with a quicker diminution of TNF-a inflammatory mediator peak) when submitted to a chemical stress. Protective effect of CytoFruit Kiwi BIO versus oxidation (H2O2), UV rays or heavy metals (Cr, Fe, Pb) 17

10 DERMOCOMPATIBLE NON-ALLERGENIC MICROBIOLOGICALLY PURE SAFE for People SAFETY DATA S were not tested on animals, according to Directive 2003/15/EC. Brasca performed in vitro and in vivo safety tests in order to detect: Skin sensitization potential (Shelanski & Shelanski method) were performed. CYTOFRUIT WATERS resulted as non allergenic and non irritant; Eye irritating potential (in vitro Het Cam test): reported products as non-irritant. The product is considered not to be toxic (> 2000 mg/kg) because obtained by the concentration of food grade juices, without any solvent manipulation or addition of any further substances. TECHNICAL DOSSIER S are further provided with RMDS (Raw Material Data Sheet), reporting information such as: legislation conformities finished product formulations certifications nutritional information declarations toxicity information clinical trials shelf-life dosage storage conditions DECLARATIONS S are also provided with the following declarations: Absence of Phthalates BSE/TSE free Absence of Pesticides Volatile Organic Compounds free Glycol Esters free MICROBIOLOGICAL STABILITY TESTS S BIO LINE are preservative and additive free. Their production under sterile controlled conditions and their packaging under nitrogen atmosphere totally guarantees the microbiological purity of the product for at least 18 months, when properly stored in original sealed containers. 19

11 REACH REGULATION Reg. 1907/2006/EC SAFE for Environment REGULATORY CONFORMITY S have been analyzed for their conformity to cosmetic legislation requirements: The S BIO product lines both comply with generally recognized microbiology requirements since Total Bacterical Count is less than 10 UFC/g and pathogens such as S. Aureus, P. Aeruginosa and C. Albicans are absent; S BIO comply with European Directive 2003/15/EC regarding the presence of the 26 substances identified as allergenic in cosmetics. Reverse Osmosis is used during the production process, helping to avoid the presence of allergens. Analytical data were performed. The products do not contain any substances intentionally added and classified as Carcinogenic, Mutagenic or Reprotoxic, category 1, 2 or 3 according to annex I of the Directive 67/548/EEC and its amendments, as the use of these substances is prohibited by the Directive 76/768/EC; The products have never been tested on animals accordingly to Directive 2003/15/EC (VII amendment of Dir. 76/768/ EC), that came into force on 11/03/2009 for cosmetic ingredients; Heavy metals are not present or added: if any, they would be in traces, as defined by Directive 76/768/EEC; The products comply with Regulation 1907/2006/EC (REACH Regulation). 21

12 A definite, responsible choice to keep your CUSTOMERs satisfied! Don t follow. LEAD. Choosing S ingredients will bring several advantages both for your company and your customers. A RESPONSIBLE CHOICE FOR SUSTAINABILITY S perfectly reflect Brasca s No Impact In Progress philosophy, and its attention towards Sustainable Development. Choose our ingredients to raise and fulfill the awareness of your customers. A respectful choice for People and the Environment. A NATURAL SOURCE OF ACTIVITY S are enriched with the active biological compounds of Nature, reengineered. A PLAYFUL INNOVATIVE CONCEPT S: are more than eco-friendly ingredients. They are self-friendly ingredients. They transform personal care in environment care in a playful range of fruit fragrances. 23

13 AMEDEO BRASCA & C.Srl: Operational and Administrative Office: Via Celeste Milani, Origgio (VA) - Italy Tel Fax info@abpersonalcare.com DISCLAIMER: Although all statements or information in this document are believed to be accurate and reliable, they are presented for guidance only. Risks and liability when using or applying described products or suggestions are assumed by the user. Since conditions and methods of use of both product and information referred to herein are beyond our control, BRASCA expressly disclaims any liability as to any result obtained from using such product or relying on such information. Users are urged to make their own tests with materials described herein to determine strength, character, performance and safety. BRASCA disclaims any expressed or implied warranty, our formal specifications defining the limits of our commitment. No liability whatsoever can be accepted by BRASCA with regard to handling, processing or using concerned products, which must in all cases be employed in accordance with all relevant federal, state and local laws or regulations in force in concerned countries. Nothing contained herein is intended as a recommendation to use our products so as to infringe any patent. We assume no liability for customers violation of patent to other rights. Customers should make their own patent investigation relative to the proposed use. Should a patent be violated, customers should secure a license from the patent owner. Refer to MSDS for health & safety considerations. C-B-CytoFruit Waters_Line - Rev 03 of PHOTO Fotolia, Shutterstock, Amedeo Brasca & C. Srl