ebusiness RESROUCE GUIDE

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1 ebusiness RESOURCE GUIDE CURT Manufacturing is committed to being the industry leader in the ecommerce arena, by providing our dealers the reliable tools and assistance they need to stand out and succeed. This document includes a brief summary of the most important tools. Links to all of these resources, are available within the dealer login area of CURTMFG CURTMFG.COM ebusiness RESROUCE GUIDE

2 WHERE TO GET INFORMATION The Dealer Login area of curtmfg.com is your gateway to all current information. Your temporary user name is the first 6 digits of your CURT account number and your temporary password is the entire 8 digit CURT account number. Once you log in you will be able to create a permanent password. Check in often for the latest news and announcements! DEALER LOGIN AREA - ebusiness RESOURCES All files have static links. Bookmark them and you will always have the most current file. ebusiness RESROUCE GUIDE CURTMFG.COM CURTMFG

3 DEALER LOGIN AREA - ebusiness RESOURCES, CONTINUED CURTMFG CURTMFG.COM ebusiness RESROUCE GUIDE

4 MULTIMEDIA & FTP SERVER Information on how to access the FTP server is available on the dealer login area. MULTIMEDIA & FTP SERVER - PHOTOGRAPHY Today s web shoppers are demanding more options to view the actual product as part of the online buying experience. Our Master Library of actual product photographs and product videos, located on our FTP server, contains multiple views, in various resolutions. Trailer Hitches CURT products are professionally photographed at multiple angles and saved in five sizes. All images are available on the FTP with static hyperlinks. Towing Electrical 5th Wheel Hitches Ball Mounts, Locks & Trailer Balls Gooseneck Hitches ebusiness RESROUCE GUIDE CURTMFG.COM CURTMFG

5 MULTIMEDIA & FTP SERVER INSTALLATION PDFS Installation Instruction Sheets All Install sheets are available as PDF downloads on the FTP Server. Many available in new format CURTMFG CURTMFG.COM ebusiness RESROUCE GUIDE

6 MULTIPLE CURT DATA DELIVERY OPTIONS How to get CURT content on your website Excel Product Data Tables Complete CURT parts information. Always up to date and posted to our FTP. Includes everything you need for your cart database PROS Maintain the flexibility to use the data the way you choose CONS Have to update manually as CURT adds/changes product information XML Product Data Feed API to access current parts data for all CURT products, including images, installation pdf s, videos, and other collateral material PROS CURT products always current. Flexibility to use only the data you need CONS Requires initial programming to set up on your website CURT Hitch Look-up Widget Just 2-3 lines of code to add to any web page for a full featured hitch guide and product results display, that is always up to date PROS Quick and easy. Can add your own SEO content around the display CONS May require custom development to integrate with your existing shopping cart Available Now! 100% ACES (Aftermarket Catalog Enhanced Standard) & PIES (Product Information Exchange Standard) reports 3RD PARTY DATA DELIVERY How to get CURT content on your website. We provide constant updates to the leading catalog providers. ebusiness RESROUCE GUIDE CURTMFG.COM CURTMFG

7 ONLINE DEALER PORTAL - CURT COMNET CURT dealers can now place their orders online through CURT ComNet. The dealer order portal. us at comnetsignup@curtmfg.com for an account setup. Features include Place orders electronically using your real-time pricing Search the CURT electronic catalog by Item Number, Item Description, or Item Data Order template remembers any order you previously placed, and allows you to re-order items with just a few clicks 'Speed entry' - order by part number and quantity and your items are automatically placed in the shopping cart Upload orders from a csv file and have them automatically placed in the shopping cart Orders feed directly to the CURT warehouse systems, speeding up delivery Order Status and Shipment Tracking options enable you to check on all open and completed orders Receive confirmations of your orders Print out your order list and order confirmation information DEALER REFERRAL ON CURT WEBSITES Thousands of visitors find their way to curtmfg.com each month with the vast majority of those coming from consumers researching trailer hitches or towing product for their vehicle before they buy. Our own customer feedback tells us they want to know where to buy CURT hitches. The program offers site visitors Buy Local and Buy Online options. Talk to your CURT sales representative for more information. WHERE TO BUY Ask your CURT sales representative how to qualify for this rewarding program CURTMFG CURTMFG.COM ebusiness RESROUCE GUIDE

8 DROP SHIP PROGRAM How to get CURT content on your website CURT Manufacturing s extensive Warehouse Distribution System and drop ship program gives CURT dealers the advantage of the highest order fill rates and the fastest delivery time in the industry. 24 hour turn-around on orders 98% plus, in-season order fill ebusiness RESROUCE GUIDE CURTMFG.COM CURTMFG

9 VIDEOS HELP SELL CURT Your customers can take a virtual tour of our manufacturing facility in Eau Claire, Wisconsin, and meet the people who make it all happen at CURT. Check out the video on in the 'about us' section. This video is also available for you to display on your website or in your showroom CURTMFG CURTMFG.COM ebusiness RESROUCE GUIDE

10 emedia - Embed the videos on your website, or link to them in your s to your customers How to's, product and hitch installation videos ebusiness RESROUCE GUIDE CURTMFG.COM CURTMFG

11 SOCIAL MEDIA - FACEBOOK More than 500 million active users 50% of our active users log on to Facebook in any given day Average user has 130 friends People spend over 700 billion minutes per month on Facebook More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month Consumers are increasingly relying on social media for up to the minute and authentic conversations about manufacturers and their products We have a page on Facebook! Join the conversation and help us promote the CURT brand SOCIAL MEDIA - TWITTER Want instant access when CURT releases a new product? Sign up for our Twitter feed and get real time updates on new products and carryovers and other time sensitive announcements CURTMFG CURTMFG.COM ebusiness RESROUCE GUIDE