November 29-30, 2018 ORLANDO

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1 Produced by Analyst Partner: November 29-30, 2018 ORLANDO The definitive event for business professionals looking to understand the most important developments, strategies, use cases, breakthroughs, and best practices associated with implementing artificial intelligence technology across the enterprise

2 The Evolution of Artificial Intelligence In recent years, artificial intelligence technology has rapidly moved from the realm of science fiction to business necessity, providing significant advantages across most industries. For example, smart robots provide research, findings, and recommendations in industries such as insurance, finance, media, and legal. Chatbots routinely offer expert guidance to customers online and AI software assists with medical diagnoses in healthcare. Elsewhere, AI is being used every day to significantly improve efficiencies in manufacturing by reducing time to market, optimizing transport and supply chain networks, and improving governance through better decision-making processes. Thanks in part to AI, companies operating in emerging markets are now able to compete with those in the developed world, effectively leveling the playing field for the first time in history. AI s evolution is currently being steered by an exponential growth in computing power, by the global cloud ecosystem, and by the adoption of smart devices. Other factors, like low computing and storage costs, development of advanced algorithms, and a boom in availability of AI-based talent are also helping provide the fuel for growth of AI technology and applications. 2

3 5 Reasons to Attend Enhance your AI knowledge Through keynote, educational sessions, panel discussions, and case studies, quickly get up to speed on artificial intelligence terminology, strategies, and use cases that leverage reinforcement learning, algorithms, vision/speech/emotion, deep learning, training, generative adversarial networks (GAN), natural language processing (NLP), and more. Explore the latest innovations Learn new ways to leverage artificial intelligence across industries and disciplines and see how industry leaders are taking AI from science fiction to real business value and transforming business productivity across all industries. Get expert industry analysis Hear from IDC s leading AI analysts as well as some of the industry s top visionaries, innovators, and thought leaders to better understand strategy and trends that will shape how your organization views and leverages AI technology. Network with peers and industry experts Build your network by meeting technology and industry leaders who are changing the future of business by harnessing the power of AI to generate new business value, improve business intelligence, and enhance customer experience. Learn how to build an AI strategy for your enterprise Learn how to leverage bots and other artificial intelligence solutions to enhance AI for business support and to fuel growth. Take away knowledge and best practices you can apply when developing your organization s AI strategy. 3

4 Who should attend? This event is an opportunity for business leaders looking to take advantage of machine learning and artificial intelligence to understand the technology, terminology, and use cases of AI as well as what it takes to introduce this potential transformative solution into existing business processes. Industry analysts and top machine learning thought leaders will share experiences relevant to manufacturing, retail, supply chain, and healthcare as well as data privacy and enterprise applications. CEOs CIOs COOs CTOs CFOs CISOs Executives, managers, or decision makers in charge of: Data and analytics Data integration Emerging technology Enterprise strategy Product development Digital strategy Innovation Enterprise software Business transformation, program and project management Data architecture Information security Industries Manufacturing/ Supply chain management Healthcare Real estate Media Energy Trade/Finance Insurance Retail 4

5 Schedule DAY 1 DAY 2 8:00 am - 6:00 pm» Registration 8:00 am - 4:50 pm» Registration 9:00 am - 10:00 am» Keynote Address 10:00 am - 10:30 am» Refreshment Break 10:30 am - 11:15 am» Breakout Session 11:25 am - 11:45 am» Demo Session 11:45 am - 12:00 pm» Refreshment Break 12:00 pm - 12:45 pm» Breakout Session 12:45 pm - 1:30 pm» Lunch 1:30 pm - 2:15 pm» Breakout Session 2:20 pm - 2:40 pm» Networking Session 2:40 pm - 2:50 pm» Refreshment Break 2:50 pm - 3:35 pm» Breakout Session 3:35 pm - 4:00 pm» Refreshment Break 4:00 pm - 4:45 pm» Breakout Session 4:45 pm - 6:00 pm» Welcome Reception 8:30 am - 9:15 am» Breakout Session 9:25 am - 9:45 am» Demo Session 9:45 am - 10:00 am» Refreshment Break 10:00 am - 10:45 am» Breakout Session 10:45 am - 11:10 am» Refreshment Break 11:10 am - 11:55 am» Breakout Session 11:55 am - 12:40 pm» Lunch 12:40 pm - 1:25 pm» Breakout Session 1:30 pm - 1:50 pm» Networking Session 1:50 pm - 2:10 pm» Refreshment Break 2:10 pm - 2:55 pm» Breakout Session 2:55 pm - 3:10 pm» Refreshment Break 3:10 pm - 3:55 pm» Breakout Session 4:05 pm - 4:50 pm» Breakout Session 5:00 pm» Event Concludes 5

6 Event Highlights In-Depth Sessions Top experts from IDC, leading AI innovators, and your business counterparts present road maps, tips, tricks, best practices, and strategic recommendations that you can immediately put to use. Customer Use Cases Hear how leading companies tackle their AI projects and initiatives. Take away best practices and methodologies taught by the companies that develop them, and learn how to better plan for future technology investments. Panel Discussions These sessions are informal, interactive get-togethers where attendees can ask panelists their most pressing AI-related questions. Each panel will be moderated by a subject matter expert and anchored by innovators and thought leaders. You do not need to sign up in advance to attend, and there is no formal agenda. Just come with your list of questions in hand. Exhibitor Meet and Greets Compare and contrast market-leading solutions and see for yourself how AI technologies fit into your organization s strategy and infrastructure. The world s Foremost Experts on artificial intelligence Technology At Artificial Intelligence for Business and IT Leaders, you will hear directly from the best of the best. Speakers at this conference are experienced practitioners, industry visionaries, and subject matter experts (SMEs) on whom you can count for reliable, accurate information. This event is loaded with practical content to help you successfully complete your next project, augment your skills, and grow your career. Solution Demonstrations Meet the visionaries and industry leaders at the forefront of AI innovation and get a firsthand look at some of the latest technologies, trends, and strategies that are driving value and changing business across all industries. Evening Reception Have some fun after a day of intense learning, and attend the evening reception to relax, catch up with your colleagues, and build your professional network. Plus, market-leading solution providers will be on hand to answer your questions and walk you through prerequisites, decision points, trade-offs, and timelines for your ongoing AI initiatives and upcoming projects. 6

7 DAY 1 8:00 am 6:00 pm: Registration 9:00 am 10:00 am: Keynote Address 10:00 am 10:30 am: Refreshment Break 10:30 am 11:15 am An introduction to artificial intelligence and machine learning terminology, use cases, and legal considerations Once considered futuristic, artificial intelligence (AI) and machine learning are now seen as mainstream business tools. Companies across all industries use the technologies to increase profits, reduce costs, save lives, and improve customer experiences. Join this foundational session to understand the fundamental concepts of AI and machine learning as well as their most relevant terminology and use cases. By attending, you will: Learn through real-world examples what AI and machine learning are, and which business processes are already benefitting from their use Understand what a predictive model looks like and explore the relationship between machine learning and Big Data Discuss the legal and ethical issues that need to be considered when implementing AI applications Get an introduction to the roles that different forms of machine learning are playing in AI applications, such as object recognition and language translation 11:25 am 11:45 am: Demo Session 11:45 am 12:00 pm: Refreshment Break 12:45 pm 1:30 pm: Lunch 12:00 pm 12:45 pm The current state of AI for the enterprise Opportunities and challenges Artificial intelligence is quickly having an impact on the global competitive landscape, but many business leaders still don t fully understand how AI will impact their businesses. Attend this session to get an update on the current state of AI and to learn what business and IT leaders must do and must avoid to exploit the technology. In this session, you will: Learn how to identify business problems or opportunities that best fit AI technologies such as machine learning, computer vision, natural language processing, and deep learning Discuss the opportunities for AI in an enterprise-wide digital transformation effort and the risks that should be avoided when adopting the technology Get best practices for defining an AI business case and for properly assessing the potential ROI of your development efforts Learn how to overcome the most common challenges associated with deploying AI, including cultural challenges, integration of AI data into business processes, finding the right data science skills, and data privacy concerns 1:30 pm 2:15 pm PANEL DISCUSSION How AI is revolutionizing analytics for business intelligence Over the last few years, AI has become a key driver that shapes business intelligence decision-making. Advances in cognitive computing and AI are enabling companies to use sophisticated algorithms to gain insights into consumer behavior, identify trends, and make informed decisions that give them an edge over their competitors. Join this panel to hear experts share their thoughts on the current state of AI-driven analytics and their future potential for revolutionizing Big Data. At this panel, you will: Learn how AI-powered business intelligence systems can transform your business data into simple, accurate, real-time narratives and reports Explore how AI simulation and modeling techniques can provide reliable insight into buyer personas and help predict consumer behavior Hear experts discuss their predictions for the future of AI-driven analytics, the skills that will be in demand, and the potential business intelligence advantages the data insights may provide 7

8 DAY 1 2:20 pm 2:40 pm: Networking Session 2:40 pm 2:50 pm: Refreshment Break 3:35 pm 4:00 pm: Refreshment Break 4:45 pm 6:00 pm: Welcome Reception 2:50 pm 3:35 pm Using AI to improve the customer experience Predictive intelligence can play a critical role in helping your business increase offer rates, improve employee engagement, and enhance the customer experience. Explore the practical ways AI is revolutionizing customer engagement and offers tips for identifying the technologies that could have the greatest impact on your customer experience. In this session, you will: See how to identify the low-hanging fruit the higher-impact, lower-effort, less invasive opportunities to use AI to transform your customer engagement processes Learn how AI-driven analytics can help you predict which accounts and contacts are most likely to influence and buy Hear real-life use cases to understand how AI is helping companies improve buying experiences, simplify customer onboarding, nurture accounts, and increase customer loyalty Understand how technologies like chat bots and virtual assistants can simulate human behavior, interact with customers, and automate repetitive processes to increase customer satisfaction 4:00 pm 4:45 pm How machine learning is transforming enterprise software When embedded into enterprise software solutions, machine learning lets customers augment and automate repetitive tasks and realize new kinds of digital innovation by learning from data. Examine the evolution of enterprise software and the ways in which AI technology is being used to improve customer service, optimize business operations, improve employee job satisfaction, and reimagine business processes. Attend this session to: Learn how machine learning in enterprise software is helping customers uncover the hidden trends and insights that are most relevant to their customers, employees, and vendors Understand how predictive analytics can be used to improve the quality and speed of decision making Discover how to improve customer retention by automatically monitoring the behavior of customers and assessing their churn risk through a 360-degree view of their transactions and interactions Hear examples of how continued AI development is improving enterprise software financial, human resources, customer service, and supply chain processes 8

9 DAY 2 8:00 am 4:50 pm: Registration 8:30 am 9:15 am The rise of chatbots and their impact on customer engagement Chatbots leverage machine learning to provide natural language conversational interfaces to customers across many different platforms. Successfully implementing chatbots requires an effective architecture strategy and implementation road map. By attending this session, you will: Learn which channels and devices are most suitable for chatbot technology, including personal assistants (e.g., Amazon Echo, Google Home), online messaging (e.g., Facebook Messenger), web, mobile, SMS, and 9:25 am 9:45 am: Demo Session 9:45 am 10:00 am: Refreshment Break 10:45 am 11:10 am: Refreshment Break 10:00 am 10:45 am Understanding the implications of AI on data privacy Global data privacy initiatives like the European Union s General Data Protection Regulation (GDPR) are changing the way businesses collect, use, and store data. Regulations like GDPR are having a direct impact on artificial intelligence technology and have the potential to change the way companies develop and use machine learning applications. This session explores the data privacy quandary and offers advice for managing the ever-changing privacy landscape. By attending, you will: Learn how the core tenets of GDPR may intersect with Big Data practices 11:10 am 11:55 am CASE STUDY Driving process efficiencies through machine learning and automation within enterprise finance This informative session explores how a global leader in online payments adopted machine learning technology in its enterprise finance applications. Follow the customer s AI journey from planning and inception to post-golive to understand how they identified use cases, built project road maps, and projected project benefits. In addition, you will gain insight into the different ways machine learning can help expedite enterprise financial reconciliation processes. Attend this session to: Review the costs, prerequisites, and options available including technology platform, device platform, and vendor applications to help determine whether you should build or buy chatbot technology Understand the data issues, such as data privacy, data availability, data ownership, data security, and data sharing, that must be addressed before rolling out chatbot technology Understand how the same features of machine learning algorithms that give AI its strength also provide a vulnerability in terms of data privacy compliance Learn how the concept of consent may change Big Data and affect the outcome of machine learning applications Discuss potential ethical issues that machine learning applications which use data to infer personal characteristics may face under tighter regulations such as GDPR Learn how to identify and prioritize AI use cases, build successful business cases, and develop AI project road maps Examine the key components within SAP technology that are essential to building an optimal machine learning-based application for financial process automation Get tips to overcome the most common AI project challenges, including determining where to start, learning how to more effectively track ROI, and managing change 9

10 DAY 2 11:55 am 12:40 pm: Lunch 12:40 pm 1:25 pm PANEL DISCUSSION Building an Artificial Intelligence Center of Excellence Incorporating AI into a digital transformation strategy today is a prerequisite to creating the intelligent enterprise of tomorrow. But how do you begin your AI journey in your organization? This informative, fast-paced panel discussion explores the benefits of establishing an Artificial Intelligence Center of Excellence (COE) and offers tips for success. Join this session to: Understand the specific types of research-oriented knowledge and skills that are required to establish a platform that can drive the growth of your deep technology ecosystem and stimulate innovation Learn how to engage executive sponsors to secure their commitment and support for future initiatives Explore the best ways to set benchmarks and to measure the success of your AI efforts Examine best practices for gathering, managing, and using data, including documenting data sources and uses; defining how data will be stored, processed, and protected; and ensuring effective data governance 1:30 pm 1:50 pm: Networking Session 1:50 pm 2:10 pm: Refreshment Break 2:55 pm 3:10 pm: Refreshment Break 2:10 pm 2:55 pm The keys to developing a successful AI organization and strategy While the focus of many companies investments in AI is solely on technology, many of the biggest barriers to success with AI are related to the organization and its AI strategy. This informative session explains why successful AI applications need more than just technical talent. Come away with a thorough understanding of: Why the creation of a comprehensive, goal-driven strategy that aligns AI initiatives with business strategy and product goals must precede AI development How to encourage product owners to collaborate with AI technologists to change your organization s data mentality and increase focus on obtaining the specific information that is required to support machine learning Methods to re-assess your organization s roles and responsibilities to maximize the results of your automated enterprise processes 3:10 pm 3:55 pm PANEL DISCUSSION Where AI meets supply chain Early artificial intelligence successes have focused heavily on marketing, product management, and customer engagement. However, supply chain management has quickly become one of the fastest growing AI use cases. Attend this expert-led panel to hear how companies are introducing AI and machine learning applications to their logistics processes, which data challenges they face, and what technical hurdles they encounter. You will explore: An understanding of what you must do before you invest in AI for your supply chain processes and which data from manufacturers, distributors, resellers, and suppliers must be collected in order to succeed Future AI applications that may be used to predict shipping times, integrate disparate ERP systems, automate inventory processes, and optimize pricing How the intersection of AI and Internet of Things (IoT) can help companies monitor equipment conditions and predict potential maintenance problems to avoid shutdowns and keep production running 10

11 DAY 2 4:05 pm 4:50 pm INTERACTIVE WORKSHOP How to build a business case for an AI project Business cases for AI projects are complex to develop because the costs and benefits can be more difficult to predict than for most other IT projects. AI projects include additional layers of complexity and unpredictability not found in other technology development. This interactive workshop will examine how AI projects differ and will provide a road map for building a successful business case. Attend this workshop to: Learn how to manage the cultural shifts and changes to new roles and practices that AI can bring to an IT organization Examine the 4 critical questions to answer that will define why and how you plan to develop your new technology Understand how beginning with smaller, more manageable projects that have a higher chance of success will provide lessons for future implementations Learn how to weigh your current business priorities in order to introduce AI where it will bring the most immediate value to your organization EVENT CONCLUDES 11

12 NOVEMBER ORLANDO VENUE PRICING & REGISTRATION Pass includes access to all event sessions, keynote address, exhibitor area, networking activities, lunches, and refreshments Register and pay by September 14 Register and pay by October 12 Register and pay by October 26 Register and pay by November 28 ROSEN SHINGLE CREEK 9939 Universal Blvd. Orlando, Florida LOOKING TO SEND A TEAM? Bringing a team is the easiest way to divide and conquer all of your learning objectives. Contact George Balerna at balerna.george@wispubs.com or call to learn how your organization can take advantage of exclusive group rates. SAVE $1100 SAVE $700 SAVE $200 LOOKING TO REGISTER? Visit FULL PRICE $995 $1395 $1895 $2095 CANCELLATION AND SUBSTITUTION POLICY: If you are unable to attend you may send a substitute, or if you cancel in writing on or before thirty (30) days prior to the event and you will receive a full refund. For cancellations within thirty (30) days of the event, you will receive a credit toward a future event or product of Wellesley Information Services, publisher of SAPinsider. Please note that this credit is valid only for one year from the date of your cancellation. You may send your written cancellation to customer.service@wispubs.com. If you have any additional questions please feel free to contact us at