February 22, 2016 SUBMITTED BY: Brendan Malone. Salsa Labs, Inc Wisconsin Ave. Suite 200. Bethesda, MD

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1 Salsa Labs Proposal to support Withrow High School Alumni Assn. in developing, organizing and engaging a community of supporters, more efficiently and effectively. February 22, 2016 SUBMITTED BY: Brendan Malone Salsa Labs, Inc Wisconsin Ave Suite 200 Bethesda, MD

2 February 22, 2016 Dear members of Withrow High School Alumni Assn.: At Salsa Labs, we understand the unique challenges your organization faces in achieving your goals. We are committed to providing you the best tools and support for your investment. Our greatest strength is our collective commitment to the success of nonprofit organizations working to make the world a better place. We are proud that our technology currently serves more than 3,000 organizations, advancing their individual missions. As discussed, following are your organization's current goals: Integrated Membership, Donor, Marketing, and Payment Processing Database Membership Renewal Ability for members and donors to easily take action from an Sign up for events and membership online, from , and social media You are not alone in your challenges. Our clients include a host of organizations with various needs just like yours. A few of these organizations are: Cincinnati Union Bethel Down Syndrome Association of Greater Cincinnati People Working Cooperatively (OH) and many others.. What follows is a proposal to implement the Salsa platform for you in a manner that can be expanded in both size and technical sophistication as your organization grows. We all very much admire the work of your organization and it would be a great privilege to support your efforts. Sincerely, Brendan Malone bmalone@salsalabs.com

3 Salsa CRM Constituent Management - Manage and track prospects, donors, volunteers, board members, service recipients, organizations, sponsors, foundations every entity that interacts with your organization. Build rich constituent profiles with unlimited custom fields and forms. Attach unlimited documents and make unlimited notes. Relationship Management - Identify and track relationships between constituents. Build households. Track constituent interactions with your organization. Create custom cultivation processes and support moves management. Use segmentation to group constituents with like attributes. Donation Tracking - Track one time and recurring gifts, pledges, soft credits, gifts in kind, credit card and echeck. Provide incentives and tax receipting. Manage your stewardship and acknowledge all gifts. Import / Export - Manage your data with import/export functionality. Employ a variety of formats for exporting, both standard and proprietary (into QuickBooks, for example). Advanced Queries and Reporting - Identify your supporters using precise, customizable queries based on groups, demographic information, donation status, and much more. Use in-depth analytics tools to perform detailed, advanced tracking and reporting in real-time. Use a large library of pre-built standard reports like Financial Summary, Donor Detail, LYBUNT and SYBUNT. Create unlimited ad hoc reports and build flexible custom queries. Membership Management - Support rolling and annual memberships. Set up individuals, families and organizations as members. Provide timely renewal reminders. Events Management - For your event planning, seating, and guest lists. Manage event sponsors. Auction management includes rapid checkout. Marketing Automation - Send unlimited s with easy to design templates. Launch a welcome series for new supporters. Create landing pages and easy DIY supporter forms. Do AB testing of your outreach. Monitor response rates. Track the success of your campaigns. Offline Solicitation - Support your fundraising with mail merge and direct mail campaigns. Use bar code remittance scanning for easy data entry. Use rapid donation entry screens to record gifts from a major campaign. Print labels and envelopes. Build unlimited letter templates. Social Messaging - Schedule relevant social media posts through Facebook and Twitter. Petitions - Quickly generate online petitions for supporters to sign and comment on. Integration - Integrate with industry leading partners Double the Donation, Wealth Engine, Donor Search, Quickbooks and others. Online Fundraising Action Module With the optional online fundraising action module it's easy to create an unlimited number of mobile ready online donation and giving forms. Match your branding. Support honor and memorial gifts. Take

4 one time as well as recurring gifts. Payment processing includes credit card, debit card and echecks. Have peace of mind knowing that your donation pages are securely hosted.

5 Salsa's Technology Overview Salsa is a fully hosted application. All equipment is monitored in five-minute intervals, and technicians respond 24/7 to all alerts and notifications from our monitoring system. Checks include disk space, free database space, network connectivity, service health, and more. In the event of hardware failure, Salsa Labs keeps cold spares on hand and has four-hour-guarantee service contracts for replacement of critical network infrastructure. In the event of a database outage, clients will not notice any delays because the backup system automatically continues with all activity. Data can be recovered from regular back ups. Salsa Labs application includes the following: Unlimited Concurrent Users Free Software Upgrades, Updates, and New Releases Unlimited Constituent/Supporter Records Unlimited Document Storage Unlimited s Unlimited Online Forms Customer Phone & Support Database Software Hosting, License, and Data Backup Services Unlimited Access to Pre-Recorded Training Videos Hardware and Software Provisioning Monitoring of your System Back up and Security of Data

6 Salsa's Team is Here to Make Withrow High School Alumni Assn. Successful Salsa's Client Success team exists to meet your needs in a friendly, clear and efficient manner. Our specialists will work with you to target any specific problem and determine how best to address issues. From questions about how to get started to troubleshooting more complex needs, we'll explain, fix or direct you to resources that can help you get your work done. We take pride in our consistently friendly and helpful service, and we know our support influences your ability to make a real difference. We'll provide you with an and a toll-free number for our help desk which operates from 8 a.m. to 8 p.m. ET, Monday thru Friday, exclusive of published company holidays. Emergency Support Rest assured when your organization is faced with an emergency, our senior support and systems teams rotate on-call shifts. If there is a true systems emergency, like a server or database failure, first check ( Twitter Feed. Failing that, you can send an to our emergency address, support@salsalabs.com (mailto:support@salsalabs.com).

7 Order Form: Client Information Client Name: Withrow High School Alumni Assn. Account Name: AN Contact Name: Richard Eby Telephone: Bill-to address: Withrow High School Alumni Assn. P.O. Box 8166 Cincinnati, OH, Contract Reference #: CN Salsa Labs Representative Name: Brendan Malone Telephone: (202) Fax: Send Payment to: Salsa Labs, Inc PO BOX DETROIT MI Or ( Quote Effective Date: February 22, 2016 Quote Expiration Date: *You will receive an after the contract has been executed with the exact Initial Subscription Period Start & End Dates. Service Fees for Salsa CRM Fee Structure Monthly Fee Estimated Total First Year Fee Subscription Fee $199.00/month $ Usage Fee* $0.01/constituent record $ Total Estimated Service Fee $ $3, *Usage Fee estimated based on 13,000 constituent records. Additional Services Service Fee Initial Access/Setup Fee $ $2, Custom online training 8 hours $1,500.00

8 Additional Pricing Information X If checked, additional data conversion details can be found in Exhibit A. X If checked, payment processing terms can be found in Exhibit B. Applicable Agreement Agreement X OR (choose only one) This Order Form incorporates the Salsa Labs Terms of Service located at ( Client or its affiliate has entered into a base agreement with Salsa Labs (including any amendments), therefore this Order Form incorporates the terms and conditions of such agreement, and any amendments, in Exhibit A: Salsa Labs Service Agreement. Contract Execution Please choose one of the following ways to execute this contract: 1. Click the Accept button in the top right corner to esign 2. Click the Download the PDF, sign and fax this Order Form to or send a pdf file of this Order Form by to bmalone@salsalabs.com.

9 Exhibit A:

10 Exhibit B: Payment Processing: DonorPro Merchant Services rates: (1) 2.89% plus $0.20/transaction + $20/month for debit and credit cards and (2) 1.00% plus $0.50/transaction for echecks (ACH) ("Payment Processing Fees"). No initial or setup fees. Fees include all card types, annual PCI compliance, mandated IRS tax reporting, monthly statements, and gateway for secure processing of online donations, account monitoring and real-time transaction reports. Signature Presented to: Withrow High School Alumni Assn. February 22, 2016, 4:55:07 PM Accepted by: Printed Name Signed Name Title Date