The Future of Business Analysis. October 2013

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1 The Future of Business Analysis October 2013

2 Discussion Points! Why have Roles?! Why do Business Analysis?! History of Business Analysis! Changing Business Realities! Business Analysis in the Organization! Market Opportunities! What s Next?

3 Why do Organizations have Roles?

4 Process Role Tool Information

5 Why Business Analysis Transforms organizational needs controlled organizational change into solutions through

6 Business Analysis V2* Definition!..the set of tasks and techniques used to work as a liaison among stakeholders to understand the structure, policies, and operations of an organization & recommend solutions that enable the organization to achieve its goals. International Institute of Business Analysis Guide to the Business Analysis Body of Knowledge 6"

7 Business Analysis V3 Draft* Definition! The practice of enabling change in an organizational context by defining needs and recommending solutions that deliver value to stakeholders IIBA Business Analysis Core Concept Model International Institute of Business Analysis BABOK Guide v3 Draft 7"

8 History Lesson Business Analysis 8"

9 Shifting World 9"

10 Evolving Capabilities! Tools & Methodologies & Standards Cloud Computing Business Process Management Agile Development Enterprise Architecture Business Analytics Business Rules & Decision Engines

11 Business Analysis is the 1 st step in effective organizational 11"

12 Business Analysis Activities Level Change System Operational System Enterprise Create Business Architecture Develop Measurement Systems Align business activities Manage Enterprise Monitor & Report on performance Portfolio Understand current situation Define future situation Analyze uncertainty Create change strategy Define & prioritize changes Manage & execute specific work activities against components of the entire operational system Define & prioritize change Institute & align continuous improvement Project Operations Implement projects to deliver change! Support Operations Manage & execute specific work activities against components!

13 Business Analysis in the Organization! Job! Role! Discipline

14 Business Analysis in the Organization! Operates at Different Levels Identifies need for change Formalizes change Implements change! May be only a piece of someone s job! May have different titles

15 Business Analysis in the Organization Enterprise Business Unit or Portfolio Defines, Aligns & Informs Strategy Optimizes Business Capability Project Delivers Change Production Supports Operations

16 Business Analysis in the Organization Level Enterprise Portfolio Project Operations Business Analyst Jobs (examples) Business Architect Management Consultant Strategic Planner Portfolio Manager Process Architect IT Strategist Business Analyst Business Systems / IT Analyst Business Consultant Product Owner Project Manager! IT Analyst Service Request Analyst Application Analyst Business Analyst Roles Enterprise Business Analyst Business Process Analyst Enterprise Business Analyst Business Process Analyst Decision Support Analyst Business Analyst Business Systems Analyst Agile Analyst Decision Support Analyst! Business Analyst

17 Career Options

18 Business Systems Analyst! Resides in Information Technology! Works primarily on projects 18"

19 Agile Analyst! Resides in Information Technology! Works in sprints or iterations 19"

20 Business Process Analyst! Different Approaches Reengineering vs. driving efficiencies! Focus is organizational capability

21 Enterprise Business Analyst! Situational analysis Different scope than the organization Strategy development! Portfolio Management Executing the strategy "Interna.onal"Ins.tute"of"Business" 21"

22 Business Decision Analyst! Big Data Create rich, powerful customer interactions 22"

23 What s Ahead? 23"

24 What s Next! Greater awareness & understanding of the Business Analyst role & its value! Common & consistent BA language & practices across organizations The BABOK Guide will continue to be the standard! More formal recognition PMI s introduction of its own BA certification with increase awareness! Companies will continue to struggle & fail & will keep searching for the answer to improve their competitive performance & position

25 Your Role! Figure out what you want from your profession Do you want it to grow & mature into a recognized profession? Do you want it to relegated to a component of Project management?! Educate your stakeholders on Business Analysis! Demonstrate the benefits of business analysis & share your successes! Encourage your leaders to apply business analysis on the change system within your organizations! Push yourself - continue to change & grow Think differently about the opportunities presented in change! 25