Optimization & Monitoring

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1 NetIQ optimization and monitoring products allow you to manage services and workloads across their full lifecycle, unlocking performance, availability and consistency across physical, virtual and cloud environments. Including: getting started questionnaire solution / product groupings event messaging with corporate and solution-level messaging suggested booth / pullup designs suggested advertising event invitation / monitor toppers splash screens suggested collateral Global Marketing Resources marcom@netiq.com July, 2013 Event in a Box, O&M

2 GETTING STARTED You have an event scheduled. You need a design for a booth! What do you do? NetIQ Global Marketing Resources is your source for graphics. We have ready-to-go solutions for the booths, popups and collateral you will need for your event. We can also customize our designs to fit your needs. (As new imagery is incorporated, this booklet will be updated. Look for latest version.) Just contact us at marcom@netiq.com But first in order to better serve you, please answer these questions: The facts: Name of campaign/project: Prepared for [vendor/agency/partner] : Program/project owner: Brand/Solution/Product: Event Date Plan, plan, plan: For planning/strategy assistance - review the NetIQ Marketing Enablement Guide. What is the business issue? What is the specific topic area? Audience, Who is the target audience and what additional information can be provided? What is the most important thing to say to our audience? What are we doing? What is included in the project? What are the specific deliverables needed? What are the specific due dates or milestones? Production/technical information: Please include any specific information that needs to be considered: Will you need a booth/pop-up? If so, what are the dimensions? What date does the art need to be delivered? In what format will you need the art? Will hi-rez files need to be delivered? When and where is the show? Global Marketing Resources marcom@netiq.com July, 2013 Event in a Box, O&M page 2

3 NetIQ solutions are grouped under 4 core competencies: IAM, Identity & Access Management; OM&, ; SECURITY, Security Management; DR, Disaster Recovery. Products are grouped according to those competencies with a specific icon that Marketing has created for identification purposes. These are shown below. Check off each of the products you are promoting for this trade show in order to narrow down the focus of your booth. IAM: Identity & Access Management Identity and Access Governance NetIQ Identity Manager NetIQ Identity Tracking for Identity Manager NetIQ Access Governance Suite NetIQ Directory and Resource Administrator NetIQ edirectory NetIQ Exchange Administrator NetIQ Exchange Migrator NetIQ Group Policy Administrator NetIQ Domain Migration Administrator NetIQ Secure Password Administrator NetIQ LDAP Proxy NetIQ Self Service Password Reset NetIQ Validator for Identity Manager Access Management NetIQ Access Manager NetIQ CloudAccess NetIQ Social Access NetIQ Privileged User Manager NetIQ SecureLogin NetIQ Cloud Security Services Security Management Security Management NetIQ Change Guardian NetIQ Secure Configuration Manager NetIQ Security Solutions for iseries NetIQ Sentinel NetIQ Sentinel Log Manager DCM: Data Center Management ITOM: IT Operations Management Service Management NetIQ Aegis NetIQ Operations Center System and Application Management NetIQ AppManager Suite NetIQ AppManager for VMware NetIQ AppManager Suite NetIQ UC and VolP Management NetIQ AppManager for Avaya NetIQ AppManager for Cisco NetIQ AppManager for Microsoft Lync NetIQ Vivinet Assessor NetIQ Vivinet Diagnostics NetIQ AppManager Operations Portal DR: Disaster Recovery Disaster Recovery NetIQ Cloud Manager PlateSpin Forge PlateSpin Migrate PlateSpin Protect PlateSpin Recon Global Marketing Resources marcom@netiq.com July, 2013 Event in a Box, O&M page 3

4 MESSAGING This packet addresses solutions. We ve developed specific messaging for each of our go-to-market solutions. The purpose of the messaging is to make sure that anyone and everyone who hears the NetIQ story hears the same thing. The positioning and messaging is used with unwavering consistency, anytime and anywhere we can. Only by doing so will it become our message, and one that no one else can claim. Key Messaging Alternative messaging Understand IT issues in terms of business impact Manage your environment holistically Protect your current investment while preparing for the future Gain a complete, unified picture of your IT infrastructure Control the complexity of physical and virtual sprawl Stop reacting to the latest crisis Improve the performance of all of your infrastructure Manage to your SLAs Secure, manage and measure the delivery of IT services, anywhere Improve service consistency Address a range of enterprise needs Automate processes for more consistency and less risk Reduce the risks that come with change Get broader and deeper technology support Respond to business needs quickly Respond to changing requirements Build on the infrastructure you have today Don t get locked in to their stack Protect your current investments Be responsive to the business Global Marketing Resources marcom@netiq.com July, 2013 Event in a Box, O&M page 4

5 PICK YOUR BANNER, POPUP &/OR BOOTH SIZE The vendor you use for Trade Show booth equipment will be able to give you specifics for the size of artwork. Below are some standard display sizes for trades how presentations. There are many sizes and shapes available for trade show booths, so if you find yourself needing an alternate size, we will be happy to help you. Pull-ups, Banners and Popup displays: in wide x in high 850 mm wide x 2150 mm high 850 mm wide x 2000 mm high 965 mm wide x 1390 mm high 965 mm wide x 2360 mm high mm wide x mm high x Other Facia Board: 2980 mm wide x 320 mm high x Other Logo panels: 965 mm wide x 630 mm high x Other Booths, rounded, squared : 2264 mm wide x 954 mm high 3250 mm wide x 2280 mm high 6345 mm wide x 2267 mm high in wide x in high x Other Global Marketing Resources marcom@netiq.com July, 2013 Event in a Box, O&M page 5

6 BOOTHS AND PULL-UPS Samples of options for booths and pull-up banners: these can be modified utilizing the variations of messaging solutions found on page 4. Table signs and monitor toppers are also available with this imagery. Global Marketing Resources July, 2013 Event in a Box, O&M page 6

7 BOOTHS AND PULL-UPS Samples of options for booths and pull-up banners: these can be modified utilizing the variations of messaging solutions found on page 4. Table signs and monitor toppers are also available with this imagery. Global Marketing Resources July, 2013 Event in a Box, O&M page 7

8 BOOTHS AND PULL-UPS Alternate imagery available for booths/pull-ups. Samples of options for booths and pull-up banners: these can be modified utilizing the variations of messaging solutions found on page 4. Table signs and monitor toppers are also available with this imagery. Global Marketing Resources July, 2013 Event in a Box, O&M page 8

9 ADVERTISING Samples of options for ads to be used in event guides or other event promotional materials. At NetIQ, we make your challenge our mission. Today s business is driven by customer demand, and simple web-or cloud-based solutions that can be turned on without IT involvement are popping up all the time. Unless you re proactively figuring on incorporating these solutions into your IT service model, business users may take it upon themselves to do so which can leave you playing integration catch-up with a software or service that might not be your first choice. At NetIQ, we work to understand your unique needs and help you secure, manage and monitor the services your business is using or would like to use. The result? Intelligent access that delivers value at the speed your business demands. Learn how to turn challenge into opportunity. At NetIQ, we make your challenge our mission. In today s be-productive, be-competitive business world, your business users need to access mission-critical data and services any time business demands and from anywhere. But if your access capabilities aren t identityaware based on who is trying to access what, where are they located and what devices are they using you re increasing risk to your environment. At NetIQ, we work to understand your unique needs and help you secure, manage and monitor the services your business is using including who is trying to use them, when, how often and from where. The result? Intelligent access that delivers value at the speed your business demands. Learn how to turn challenge into opportunity NetIQ Corporation and its affiliates. All Rights Reserved. NetIQ and the NetIQ logo are registered trademarks of NetIQ Corporation in the USA. All other company and product names may be trademarks of their respective companies NetIQ Corporation and its affiliates. All Rights Reserved. NetIQ and the NetIQ logo are registered trademarks of NetIQ Corporation in the USA. All other company and product names may be trademarks of their respective companies. Global Marketing Resources marcom@netiq.com July, 2013 Event in a Box, O&M page 9

10 EVENT INVITATIONS Samples of options for event invitations. Join NetIQ for dinner at McCormick & Schmick s Harborside! Take a break and be our guest for culinary excellence at its best! WHEN: Wednesday, June 12 WHERE: McCormick & Schmick s 145 National Plaza Oxon Hill, MD TIME: 6:30 p.m. - 9:30 p.m. ROOM: Harbor Room Join NetIQ for dinner at McCormick & Schmick s Harborside! Take a break and be our guest for culinary excellence at its best! WHEN: Wednesday, June 12 WHERE: McCormick & Schmick s 145 National Plaza Oxon Hill, MD TIME: 6:30 p.m. - 9:30 p.m. ROOM: Harbor Room Global Marketing Resources marcom@netiq.com July, 2013 Event in a Box, O&M page 10

11 SPLASH SCREENS Samples of sizes and options for splash screens. These can be customized utilizing imagery on page 8 or page Laptop splash screen: 1680x Global Marketing Resources marcom@netiq.com July, 2013 Event in a Box, O&M page 11

12 OPTIONAL COLLATERAL Samples of collateral for. Customer Success Stories Technical Brief Product Briefs White Papers Solution Brief Global Marketing Resources July, 2013 Event in a Box, O&M page 12