Cumulocity IoT EXPERIENCE EVERYTHING RAPID. OPEN. SECURE. Bernd Gross SVP IoT & Cloud, Software AG / CEO Cumulocity

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1 Cumulocity IoT Bernd Gross SVP IoT & Cloud, Software AG / CEO Cumulocity EXPERIENCE EVERYTHING RAPID. OPEN. SECURE 2018 Software AG. All rights reserved.

2 IOT ENABLES BUSINESS VALUE ACROSS INDUSTRIES Lower costs Increase efficiencies Preventative maintenance Asset optimization Engage customers New customer services Better customer experience Increase customer retention Increase sales New business models Assets-as-a-service Staying competitive Software AG. All rights reserved.

3 SEM/ SDM White labelled SOFTWARE AG - CUMULOCITY IOT REFERENCE EXAMPLES Leading Telco s rely on Cumulocity IoT Leading Industrial IoT providers rely on Cumulocity IoT Business IoT Software AG. All rights reserved.

4 SMART COMPRESSORS REPORT PERFORMANCE IN REAL-TIME Software AG. All rights reserved

5 WIND TURBINES FEED ANALYTICS NEEDED FOR PREDICTIVE MAINTENANCE Software AG. All rights reserved

6 INDUSTRY 4.0 Maintenance technician s configuration Provided information: - State of machines - General NC information - Override status - Tool Usage - Machine alarms Purpose: As a maintenance technician I want information about my machines as quick as possible so that I can analyze the service need for the respective machines. Production manager s configuration Provided information: - State of machines - OEE information - Personnel resource planning - Machine resource planning - Occurred Events in my factory Purpose: As a production manager I want a quick overview about the factory within a few seconds so that I can react if anything does not go as planned. ADAMOS.COM 6

7 Value RECOMMENDED IoT PROJECT ADOPTION Learn & Innovate Data driven process integration Data driven actions Phases Software AG. All rights reserved

8 IoT technical complexity drives the need for a platform approach the landscape of IoT software platform vendors and service providers is crowded... - Vendor Landscape: IoT Software Platforms by Michele Pelino and Christopher Voce, Forrester September Software AG. All rights reserved.

9 THREE KEY CONSIDERATIONS for a IoT Platform Rapid Deployment: Quickly get to a Minimum Viable Product Open & Independent: Seamlessly with your IT/OT choices Secure Platform: Robust, proven, carrier grade Software AG. All rights reserved.

10 CUMULOCITY IOT KEY CAPABILITIES BASED ON A MODULAR CLOUD SOFTWARE PLATFORM Cumulocity IoT Open, Scalable, High Available, Multi-tenant IoT platform SOLUTION ACCELERATORS INCL. ML WORKFLOW AUTOMATION ENTERPRISE & CLOUD INTEGRATION REAL-TIME ANALYTICS & VISUALIZATION DEVICE CONNECTIVITY & MANAGEMENT DEPLOYMENT MODELS CLOUD ON PREMISE + HYBRID EDGE all verticals all use cases all networks Software AG. All rights reserved.

11 CUMULOCITY IOT TOP 4 INNOVATION HIGHLIGHTS IN Microservices 2 IoT Analytics Microservices SDK Microservice Hosting App Marketplace 1 Apama Cloud AI/ ML (incl. Zementis integration) Trendminer integration 1 3 Cumulocity IoT Edge Distributed Architectures 1 Distribute analytics rules from cloud to edge Analytics Builder (UI) for real time analytics 4 Device Integration & Management LW M2M, NB -IoT (MQTT SN) Cloud Remote Access 1 Cloud Fieldbus protocols Device Management

12 SUMMARY The Cumulocity IoT platform accelerates IoT adoption based on modular and open capabilities World leading Eco-System based on 100% open APIs, white labelling and flexible deployment options (Cloud, On-premise, Edge) able to grow with customer requirements Unmatched capabilities out of the box: device, cloud & enterprise integration, award winning IoT device management, dash boarding, streaming, time series & predictive analytics (incl. ML) Combination of SaaS & PaaS gets you started quickly with a rapid time-to-market for your IoT solutions with true multi-tenancy Get a free trial online at Cumulocity.com Software AG. All rights reserved.

13 Software AG. All rights reserved.

14 IoT innovations serving Smart Cities Veli-Pekka Luoma, Nokia Software, Digital Intelligence Nokia Nokia Internal Use

15 Click to edit headline Click to edit secondary headline Nokia

16 Smart Cities act as a platform for life enhancing digital innovations Nokia Public

17 Environment for innovation: Safe place to do risky things, Inside and Outside Nokia Public

18 FINLAND - THE HAPPIEST COUNTRY IN THE WORLD (United Nations, 2018) and one of the most competitive (World Economic Forum) innovative (Global Innovation Index) stable and educated (Fund for Peace, Failed States Index)...countries in the world. honest (Transparency International)

19 19 Nokia 2018 Nokia Internal Use

20 NOKIA HQ Campus Development & Research Bell Labs Data Analytics Artificial Intelligence Machine/Deep Learning G Radio and Core Smart City KUHA Security Development IP Networks 3G Radio and Core 4G Radio and Core Unique test Radio Networks Research Audio Patent Factory Public Nokia

21 Past Future Solutions Technology-driven Human/Business need driven Driver Consumer (BW) Industry & Consumer (Latency & SLA) Architecture Heavily Centralized Massively Distributed Partnership Monoliths w/limited APIs Modular w/co-design & Open specs Standards Definitive Iterative Investment Flexibility Sharing Innovation Speed Singular (Operator only) Limited (Provisioned) Static and Limited (HW VPNs ) Per annum/decade (new services) Multiple & Cooperative (Many contributors/new players) Large (Software definable) Dynamic and Infinite (SW Slices) Per hour/day (new apps) Nokia Nokia Internal Use

22 It all start with the simple vision how people are using the technology many simple visions: For Health, Wellbeing, Energy, Housing, Traffic, Transport, Industrial Nokia Public

23 Start by solving todays problems, not only tomorrows Nokia Public

24 Espoo is an OPEN CITY AS A SERVICE Platforms Data Co-creation Living Labs #MakeWithEspoo

25 Technology is not the limiting factor, business model and ethics may be Nokia Public

26 Better than Open Data, is the connected Data with Value Nokia Public

27 27 Nokia 2018 Nokia Internal Use

28 Solutions to be positioned around the contextual user and needs to be predicted Nokia Public

29 29 Nokia 2018 Nokia Internal Use

30 30 Nokia 2018 Nokia Internal Use

31 31 Nokia 2018 Nokia Internal Use

32 Standardization of interfaces and processes enable lowest cost of deployment and accelerate adoption of technology Nokia Public

33 Aiming for contextual intelligence: Processing and predicting the event horizon for each Thing Nokia Public

34 True KPI for Smart City behind Co2 and GNP is the sustainable happiness of the people Nokia Public

35 Click to edit headline Click to edit secondary headline We create the technology to connect the world June Nokia

36 The 7 habits of highly successful IoT implementations. 0 Bart Schouw MSc VP Technology and Digital Alliances SOFTWARE AG INNOVATION DAY Software AG. All rights reserved.

37 Software AG. All rights reserved.

38 Software AG. All rights reserved.

39 DATA IS THE NEW OIL Software AG. All rights reserved. For internal use only

40 BUSINESS BECOMES A DATA REFINERY Software AG. All rights reserved. For internal use only

41 THE DIGITAL-IZATION OF THE WORLD NO OFF-THE-SHELF SOFTWARE PLATFORMS BEAT PRODUCTS CUSTOMER CO-INNOVATION Software AG. All rights reserved.

42 BILFINGER & SOFTWARE AG STRATEGIC PARTNERSHIP

43 THE DOMAIN OF BILFINGER Software AG. All rights reserved.

44 OEE THE MILLION DOLLAR QUESTION FROM BILFINGER HOW TO BREAK THROUGH THE GLASS CEILING? Low Hanging Fruit Hard cases 44 Start of improvements 2018 Software AG. All rights reserved. For internal use only Time

45 BRINGING IT AND OT TOGETHER Chopper Pump Software AG. All rights reserved.

46 THE 7 HABITS THAT MAKE THE DIFFERENCE IN IOT PROJECTS Software AG. All rights reserved.

47 Software AG. All rights reserved. HABIT I: LEAD WITH USE CASES

48 DEFINE VALUE PROPOSITION Software AG. All rights reserved.

49 HABIT II: TEAMWORK Software AG. All rights reserved.

50 NOT BE CONSIDERED IN ISOLATION Consumer Executive Patient CRM ERP BI Helpdesk Tech Support Finance Process Accessible by any one IoT Cloud Platform Integrate with any system Connect to any thing Automation Vehicle Monitoring Machine 50

51 HABBIT III LEVERAGE THE PLATFORM Software AG. All rights reserved.

52 Flexibility & Sophistication DIFFERENT DELIVERY MODELS FOR DIFFERENT CUSTOMER NEEDS IoT SaaS Fast Entry Self-service, out-of-the-box Pre-defined solution accelerators Growing Maturity Level over Time 52

53 CREATE THE PERFECT SOLUTION WITH US CONNECT DEVICES Connect a new device and view its data in a new platform CREATE DASHBOARDS Create a new real-time interactive dashboard CREATE ANALYTICS Create and validate common analytics rules INTEGRATE APPLICATIONS Integrate with business apps to create an end-to-end solution < 2 mins < 90 secs < 90 secs < 3 mins Software AG. All rights reserved.

54 Software AG. All rights reserved.

55 Flexibility & Sophistication DIFFERENT DELIVERY MODELS FOR DIFFERENT CUSTOMER NEEDS IoT PaaS IoT Framework Scale Out (Enterprise Level) Cross divisional end-to-end company processes Coding, professional developers Existing and new IoT applications fully interwoven IoT SaaS Fan Out (Departmental) High productivity, fast go-to-market Smart rules Focus on business users Fast Entry Self-service, out-of-the-box Pre-defined solution accelerators Growing Maturity Level over Time 55

56 OUR ROLE IN THE MINDSPHERE ARCHITECTURE EXTENDS WAYS TO SEND DATA INTO MINDSPHERE MindConnect API MindConnect Integration Simplified integration of application data into MindSphere Combine machine data with data out of our applications, on premise or in the cloud MindConnect IoT Extensions Extends range of IoT devices Combines device identity, asset and software management Use other customizable software agents on custom devices Software AG. All rights reserved.

57 HABIT IV WORK BACKWARD Software AG. All rights reserved.

58 WORKING BACKWARD WHAT DO I MEAN BY THAT What use case do we go for? What insight do I need? What model will give me that insight? Which measurements does such a model need Which sensors can provide me this measurements 58 PREDICTIVE MAINTENANCE Remaining Life 2018 Software AG. All rights reserved. When will a part fail? Vibration Velocity & Acceleration Sensors

59 Software AG. All rights reserved. HABIT V BE OBSESSED WITH ANALYTICS

60 BLUEPRINT LAMBDA ARCHITECTURE Event Sources Connect Speed Layer Fast Track UM APAMA Streaming Analytics Serving Layer Processes Cloud UM Universal Messaging Device, Cloud, EIT & PIT Connect Universal Messaging Batch Layer Slow Track Terracotta Context Enrichment Predictive Model Execution (PMML) Real-time Views/Queries Batch Views / Queries Alerts Human APIs Consumers Event Store / HDFS Batch Analytics Predictive Modeling Machine Learning Software AG. All rights reserved.

61 TWO ROLES THAT BENEFIT FROM ANALYTICAL TOOLS HOW TO CATER FOR THEIR NEEDS No Coding Self Service Knowledge Worker Recipes Software AG. All rights reserved.

62 SOFTWARE AG ACQUIRES SELF-SERVICE ANALYTICS FOR TIME-SERIES DATA DATA & ANALYTICS Helping Global Manufacturing Companies Improve their Plant Availability, Production Quality, and Overall Asset Effectiveness through self-service Search, Diagnostic and Predictive Analytics using Pattern Recognition and Machine Learning Technology. Enriches Cumulocity IoT Self-service tooling for Domain Experts, not Data Scientists Fits well into Land & Expand model and SaaS approach Strong customer base in Process Industry Continuous and Batch Processes in Chemical, Oil & Gas, Energy & Utilities and Pharma Joint opportunity to broaden usage towards Discrete Manufacturing Analyze Monitor Predict Software AG. All rights reserved.

63 Software AG. All rights reserved.

64 FIRST INTEGRATION WITH CUMULOCITY IOT PLANNED FOR EARLY 2019 DATA & ANALYTICS TrendMiner TrendMiner C8Y Store Software AG. All rights reserved.

65 TWO ROLES THAT BENEFIT FROM ANALYTICAL TOOLS HOW TO CATER FOR THEIR NEEDS No Coding Freedom of choice Self Service Knowledge Worker Recipes Simplify Deployment Data Scientist High End Use Cases Software AG. All rights reserved.

66 TYPICAL PREDICTIVE ANALYTICS PRODUCTION LANDSCAPE Python Code Python SAS Code SAS Grid Model Training (Learning) Spark Code Model Execution (Prediction) R Code RServe Re-Coding Custom Software AG. All rights reserved.

67 SIMPLIFY PREDICTIVE ANALYTICS PRODUCTION LANDSCAPE E X P O R T Model Training (Learning) Dev/Test/ Production Model Execution (Prediction) Realtime and Batch Software AG. All rights reserved.

68 AI - DEEP LEARNING SUPPORTED BY ZEMENTIS Cat Deep Learning models that support PMML: Caffe (Berkeley) DeepLearning4j (Apache) Keras (Google) Theano (Université de Montréal) TensorFlow (Google) Dog Software AG. All rights reserved.

69 IMAGE RECOGNITION NOW AVAILABLE FOR ZEMENTIS LEVERAGE DEEP LEARNING IN BUSINESS Lots of labeled data Learn deep neural net model Convert model to PMML Deploy PMML to Zementis Classify new images with Zementis Space Shuttle Use Cases Object Detection Visual Q&A Damage Detection Financial Trading Software AG. All rights reserved

70 A SINGLE LIBRARY FOR CONVERTING MODELS TO PMML SUPPORT FOR DATA SCIENCE WITH PYTHON Machine Learning Deep Learning Nyoka is available on Software AG. All rights reserved

71 ZEMENTIS RELEASE HIGHLIGHTS 2019 FOCUS ON CUMULOCITY IOT Zementis Server in Cumulocity IoT Zementis Server as dedicated C8Y IoT app Seamless user experience when using model deployment, model execution and model lifecyle features Cumulocity IoT app developers can directly leverage the REST endpoints from the deployed models stored in a central registry when creating new business apps that include predictive analytics. Q1 Q2 Q3 Q Software AG. All rights reserved

72 HABIT VI BE FUTURE PROOF Software AG. All rights reserved.

73 FUTURE READINESS Microservices Containers Continuous Support DevOps Block- Chain Software AG. All rights reserved.

74 MICROSERVICE HOSTING & SDK EXTEND CUMULOCITY IOT THROUGH MICROSERVICES Implement Apama Streaming custom Analytics integrations, is available analytics, directly backend within applications Cumulocity and providing server-side an agents improved using development the Microservice environment SDK with secure comprehensive hosting and debugging cost efficient tools operations Software AG. All rights reserved.

75 FUTURE READINESS Microservices Containers Continuous Support Cloud DevOps Block- Chain Software AG. All rights reserved.

76 ENTERPRISE APPLICATION & CLOUD INTEGRATION COMBINE DEVICE DATA & ENTERPRISE DATA Leverage webmethods to easily integrate device data with Enterprise Apps, Cloud Apps, Big Data Apps, Data Lakes and 3rd Party Ecosystems bridging OT and IT systems Software AG. All rights reserved.

77 FUTURE READINESS Microservices Containers Edge Continuous Support Cloud DevOps Block- Chain Software AG. All rights reserved.

78 THERE IS NO DOUBT THE FUTURE OF IOT IS DISTRIBUTED IoT Device (Agents) Thin Edge (On-Premise) Thick Edge (On-Premise) Private Cloud (Dedicated) Public Cloud (Shared) Software AG. All rights reserved.

79 Cumulocity IoT Cloud & Edge are fully featured platforms that support hybrid cloud and edge architectures for Autonomous Operation Operational Efficiency Simple Development Software AG. All rights reserved.

80 CUMULOCITY IOT EDGE EDGE COMPUTING & DISTRIBUTED ARCHITECTURES DATA & ANALYTICS DEVICES Benefit from distributed architectures to streamline the flow of traffic from IoT devices and provide real-time local data analysis for autonomous operation Software AG. All rights reserved.

81 CUSTOMER CASE IOT EDGE WINDMILL CONDITION MONITORING Edge: Wind Turbine Generator Interface Deployed Cumulocity IoT on the Edge Manag real-time parameters Remote Control : start & stop Software AG. All rights reserved.

82 IOT CONNECTED BUNDLE CUMULOCITY IOT EDGE CONNECT. POWERUP GO Software AG. All rights reserved.

83 DELL POWER EDGE MEET S CUMULOCITY IOT EDGE A JOINT SOFTWARE APPLIANCE Software Builds IoT Connected Bundle Device Agent Thin Edge Services Supporting Infrastructure: XS1: 4 cores XS S1: 4 cores M1: 22 cores S2: 8 cores M2: 44 cores Cumulocity IoT Cloud (1 tenant for 3 months) S M L1: 28 cores L2: 56 cores L Service Provider Edition Gateway 3000& 5000 EM 5000 Intel Core processor R340 Intel Xeon processor E v6 family XR2 2x Intel Xeon up to 56 cores R740 2x Intel Xeon up to 56 cores Controller Thin Edge Thick Edge Datacenter Software AG. All rights reserved.

84 HABIT VII Software AG. All rights reserved.

85 Thank you! For more information scan the QR, or contact me on: bartschouw bschouw Software AG. All rights reserved.