NGN Service PF solutions and applications

Transcription

1 FORUM ON NEXT GENERATION STANDARDIZATION (Colombo, Sri Lanka, 7-10 April 2009) NGN Service PF solutions and applications Kaoru Kenyoshi, Chief Manager NEC corporation Colombo, Sri Lanka, 7-10 April 2009

2 Advanced NGN/IMS solutions Advanced solutions XaaS (X as a Service) DM (Device Management) Description Service Provider can launch a variety of applications rapidly on a common platform. Device Management Solution realizes various services by using enablers on DM Core Engine (NC7000-DM:Server /Client) XaaS is a coined word which is the general name of SaaS/PaaS/CaaS. NC7000: NEC s SDP (service delivery platform) solution Colombo, Sri Lanka, 7-10 April

3 XaaS solutions SaaS Software as a Service SynerboSpace SNS Web Conference SFA Group ware SynerboSpace Portal Synerbo = Synergy + Collaboration Expand NW Business on NEC s XaaS Solution PaaS Platform as a Service VPCC Microsoft Office VPCC IP-PBX CaaS Communication as a Service UC Centrex C2C Broadcast Outbound dialer UC Centrex Voice Drop Colombo, Sri Lanka, 7-10 April

4 Player Application Holder Overview of SaaS Cost Cost Reduction CAPEX/OPEX CAPEX/OPEX is is greatly greatly reduced reduced due due to to subscription subscription based based payment, payment, with with no no upfront upfront fee fee Flexible Use Use On-demand On-demand use, use, stop stop anytime, anytime, number number of of users users and and its its period period can can be be changed changed easily easily NEC ISV Partner SaaS Platform Operation Carrier Dealer Applications Voice Movie SaaS Platform (Operation Partner) Direct Direct Sales Sales IT Sales Sales Partner Partner Value added applications Voice + IT Application Sales Sales Partner Partner Various application of department sales type Sales Partnership of franchise type User NGN Internet <Example of Application> - Voice : Unified Communication - Movie : Web Conference, TV Conference - IT : CRM, Sales Assistance, Groupware SaaS : Software as a Service ISV : Independent Software Vendor A company B company C Company Colombo, Sri Lanka, 7-10 April

5 Aggregation type of SaaS Aggregation Aggregation type type enables enables service service providers providers to to meet meet wide wide ranges ranges of of market market requirements requirements of of applications applications as as well well as as to to reduce reduce cost cost by by providing providing number number of of applications applications on on the the same same platform platform (SaaS-PF) (SaaS-PF) Legacy boutique type type of of SaaS (e.g. (e.g. salesforce.com) Aggregation type type of of SaaS (New (New business model) model) CRM vendor Groupware vendor SFA vendor Application vendors CRM vendor Groupware vendor SFA vendor Aggregation ERP vendor CRM Groupware SFA Payments and contracts need to be arranged respectively thus makes it complex for end users SaaS Providers Department Store CRM Groupware SFA ERP SaaS-PF/AS,DB Payment and contract are simple through single contact point for varieties of applications Difficult & complex! End Users Easy & simple! Colombo, Sri Lanka, 7-10 April

6 Overview of CaaS (UC Centrex) UC UC Centrex provides various PBX PBX functions through network and and provides API API to to collaborate with with other other service. APL IT NW Salesforce.com VPN/ NGN Web UC Microsoft (EVS) API Platform UC Centrex Server NC7000-CS/UC SIP SIP SIP Network Control Platform NC9000 series Transport Control Platform NC5000 series IMS TTS 3G Open API Offer various application on top of API of UC Centrex. Multi-tenant Share resources with multi- tenant function and efficient use of UC Centrex Platform. Anywhere Apply to Fixed/Mobile Network by using SIP. PBX SME IP Phone and existing PBX Fixed IP Phone (multifunction phone) Enterprise user Mobile Phone (2G/3G, WiFi) Colombo, Sri Lanka, 7-10 April

7 Use case of CaaS (1/3): Business Continuity Provide long-tail application (killer 10) in addition to legacy IP-PBX function Killer 10: UC services based on the needs of major companies from Fortune 500 in the USA Killer 10 service example: Business Continuity Initiate safety inquiry calls to each worker, which calls are triggered by a disaster. Collect worker s safety information and report to the headquarters. Operator Pulu,Pulu Broadcast Call B office OK C office OK Disaster occurs! Long-tail Applications [List of Killer 10 service] Voice Drop Outbound Dialer Click to Call Broadcast Two Factor Authentication Incident Management Dynamic Conferencing Business Continuity Voice Recording Social Networking (SNS) Report to headquarters A office Report their safety information according to the audio guidance. Colombo, Sri Lanka, 7-10 April

8 Use Case of CaaS (2/3): ser friendly personalization tool for sales persons A sales sales person is is able able to to configure wide wide range range of of services (e.g. (e.g. follow- followme me service) from from WEB WEB browser according to to his/her own own needs. needs. Get a call in the desk phone At work NC7000-CS In a meeting Call History Click-to-Dial Call Setting Outside Get a call in a Dual Phone (External Line) Get a call in a Dual Phone (Extension Line) Get Voic notification be mail Advantage of End-Users Advantage of network carriers Easy web-based Centrex Service Personalization Differentiation by providing User-Friendly Follow-me feature allowing work efficiency Personalization tools Colombo, Sri Lanka, 7-10 April

9 Use Case of CaaS (3/3): Communication enhancement of helplines Web Web UC UC service provides various UC UC services such such as as voice, voice, text, text, document sharing and and file file delivery. All All UC UC service is is provided via via a web web browser and and a normal phone phone (fixed, (fixed, mobile), so so no no additional software is is required for for the the client cclient PC. PC. Voice Communication User + Whiteboard sharing Helpline Document sharing File Delivery Text Message Colombo, Sri Lanka, 7-10 April

10 Overview of PaaS (VPCC: Virtual PC Center) VPCC VPCC provides the the secured environment by by saving saving all all data data on on the the PC PC Center not not on on local local PC PC disc. disc. Eliminate the risk of information leakage Easy to deploy by SME Easy to carry with small size Colombo, Sri Lanka, 7-10 April

11 Overview of DM (Device Management) Just Just as as self-explained, DM DM studies and and solves the the problem of of how how to to manage various devices effectively and and conveniently with with relatively low low costs DMC Mobile Phone, PDA DMC Gaming Console DMC Car, Car Navigation DMC: Device Management Client Device information Device software delivery Device control (e.g. Lock) Device settings Device central control DMS DM Server DMS: Device Management Server Features of device management Device information is remotely collected. Update software is remotely delivered to each devices and it realizes long life cycle for devices. Device functions such as lock and restriction are remotely controlled. Customer information on a device is remotely operated for backup, customize, etc. Colombo, Sri Lanka, 7-10 April

12 Use case of DM (1/3): Blind Zone Detection Blind Zone Detection solution fixes blind zone problem of network quality. Detection DM collects blind zone data periodically. Blind Zone of Radio signal BTS Detection NW Quality Enhancement Analysis Analysis Blind zone Radio signal Radio signal BTS: Base Transceiver Station Order Order Order equipment (e.g. BTS) or adjust radio signal. Direction/Level adjustment of radio signal NW equipment delivery Operator Colombo, Sri Lanka, 7-10 April

13 Use case of DM (2/3): Device Security Control Device Security Control solution fixes security problem of mobile devices for enterprise user. Carrier Carrier Security Policy Restrict Camera/Music Policy Application - Lock Camera/Music Enterprise administrator of A corporation Mobile Phone of A corporation Colombo, Sri Lanka, 7-10 April

14 Use case of DM (3/3): Event Collection Event collection solution enables carrier to know device events (e.g. played game name, watched Mobile TV program and view time) and carrier uses device events as marketing data. Applications Web/Mail Mobile TV Game Device Event Log Carrier User s Preference Content Provider Device Event Log Mobile Device User s Preference Suitable recommendation, advertisement Various Services Recommendation of games Suitable advertisement, etc Colombo, Sri Lanka, 7-10 April

15 Conclusion NEC provides Advanced NGN/IMS solutions as commercial services to mobile and fixed network service providers in Japan. NEC s NGN/IMS products are compliant to the ITU-T/3GPP/TISPAN standards and support standardized interfaces to assure the NGN interoperability. NEC s IMS and SDP solution provides Advanced NGN/IMS services such as XaaS and DM on NGN. Some of them have already been launched in Japan. Colombo, Sri Lanka, 7-10 April

16 Acronyms CaaS Communication as a Service CAPEX Capital expenditure DM Device Management DMC Device Management Client DMS Device Management Server ERP Enterprise Resource Planning ISV Independent Software Vendor OPEX Operation expenditure PaaS Platform as a Service SaaS Software as a Service SFA Sales Force Automation SME Small and Medium-sized Enterprise UC Unified Communication VPCC Virtual PC Center XaaS X as a Service Colombo, Sri Lanka, 7-10 April

17 Colombo, Sri Lanka, 7-10 April