Rethinking the Enterprise: Social Business. Public

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Leslie Skinner
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1 Rethinking the Enterprise: Social Business Public Mark Crawford August 7, 2013

SAP Social Business Environment: Accelerating Corporate Performance Social Media Analytics and Engagement Purpose Built Social and Collaborative Solutions Intelligent Social Engagement with customers

Collaborative Goal and Performance Improvement Partners/Suppliers Collaborative Vendor Bid Selection Supplier Collaboration and Ideation Collaborative S&OP Purpose built social solutions inside

2 SAP Social Business Environment: Accelerating Corporate Performance Social Media Analytics and Engagement Purpose Built Social and Collaborative Solutions Intelligent Social Engagement with customers Customers/Partners Collaborative Opportunity Collaborative Campaign Social Engagement/Support Collaborative Partner Employees Informal Learning Social Onboarding Social Recruiting Employees Collaborative Goal and Performance Improvement Partners/Suppliers Collaborative Vendor Bid Selection Supplier Collaboration and Ideation Collaborative S&OP Purpose built social solutions inside applications, on your devices and network Enterprise Social Networking Broad-based secure social networking foundation SAP Business Suite SAP Cloud Apps SAP HANA/Mobility SAP Analytics 3 rd Party Applications Connect with your core Systems of Record

Some SAPJAM Supported Use Cases Informal Learning Simple video

improve structured/unstructured processes development,

Talent Process Alignment Collaboration around recruiting,

Social onboarding Welcome, inspire, and engage new hires

connecting employees with each other and with customers,

contribution via mobile devices Customer Service Shorten time

case management with resultant customer engagement and

to facilitate negotiation and closure through collaborative

collaborative vendor /bid selection and enable alignment

3 Some SAPJAM Supported Use Cases Informal Learning Simple video and screen captures for employee on demand training and education. Internal Communities Content and collaborative communities to improve structured/unstructured processes development, learning, info sharing, problem solving. Talent Process Alignment Collaboration around recruiting, onboarding, and performance. Social onboarding Welcome, inspire, and engage new hires Knowledge sharing Polling, activity feeds, and groups connecting employees with each other and with customers, vendors, and partners Mobile support Real time engagement and contribution via mobile devices Customer Service Shorten time to resolution and contact center metrics through collaborative case management with resultant customer engagement and satisfaction Sales Social opportunity management and deal rooms to facilitate negotiation and closure through collaborative customer engagement Supply Chain Engage cross company teams in collaborative vendor /bid selection and enable alignment between sales planning and inventory forecasts through collaborative sales and operations planning IT Break down social silos through social collaboration foundation across the business that provides seamless, aggregated experience.

4 Social Business Bottom Line impacts Increase Revenue Continuously Delight and Satisfy Customers Improve Talent Performance Decrease Cost Optimize the Demand and Supply Chain Mitigate Risk Make Data Driven Decisions at every level

Leveraging Social Business to Close the Loop Customer Performance Talent Performance Traditional CRM Manage

Customer Networks Build strong customer communities to delight customers and lower acquisition costs.

Financial Performance Supply Chain Performance Financial Performance Networks Supply Chain Business Networks

5 Leveraging Social Business to Close the Loop Customer Performance Talent Performance Traditional CRM Manage customer records and interactions and analyze trends. Customer Networks Build strong customer communities to delight customers and lower acquisition costs. Talent Manage goals and learning objectives. Talent Networks Leverage knowledge as a strategic asset. Financial Performance Supply Chain Performance Financial Performance Networks Supply Chain Business Networks Execute Order to Cash, Identify Risk, Manage Compliance. Manage exceptions and drive decisions. Execute Procure to Pay efficiently. Galvanize your supply chains to become strategic partners.

6 Traditional Moving Forward Systems Social collaboration at the point of analysis, decision making, action and business execution Process Content People Application Applications s Data

7 Seeds of Change Semantic Standards for Information Expression and Contextualization Web Based Semantic metadata for data Web Based Semantic Context Mechanism Social Business Content Standards

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