Fra digital til kognitiv virksomhed

Transcription

1 Fra digital til kognitiv virksomhed Anders Quitzau Innovation Executive & Watson Advocate IBM Watson IBM Corporation 2017

2 Watson Summit Denmark 7.november i DR Koncerthuset 2

3 Disruption is upon us. The biggest taxi company owns no cars. The largest accommodation company owns no real estate. The largest retailer carries no inventory. The biggest media company owns no content. 3

4 This disruption is fueled by three forces. The proliferation of different types of data. The ability to build business in code with the API economy. The powerful capabilities and outcomes brought on by AI and cognitive computing. 4

5 Oil & Gas 80,000 sensors in a facility produce 15 petabytes of data Public Safety 520 terabytes of data are produced by New York City's surveillance cameras each day Energy & Utilities 680m+ smart meters will produce 280 petabytes of data by 2017 Healthcare The equivalent of 300 million books of health 5 related data is produced per human in a lifetime

6 Winners will be organizations that can converge digital business with a new level of digital intelligence. Cognitive business Digital business + Digital intelligence 6

7 Cognitive businesses can access and use all types of data. + + Data you possess Data outside your firewall Customer records Transactional systems Predictive models Institutional expertise Operational systems Documented knowledge Structured and active News Events Social media Weather Geospatial information Knowledge repositories Data that s coming Dialogues Internet of Things (IoT) Sensory data Images Video Unstructured and dark 7

8 cog ni tive \ˈkäg-nə-tiv\ Understand Like humans do Reason to extract ideas Learn From past results Interact In a natural way 8

9 Cognitive systems democratize innovation by scaling knowledge & expertise. Sensors Data Analytics Information Cognitive Ingestion, Integration, Governance 9

10 The price of not knowing IBM Corporation 10

11 REDUCING THE UNKNOWN 11

12 HOW? The Platform 12

13 Pick from IBM Watson s and 1000s of partners portfolio Industries Health Comms Industrial Distribution Financial Public Services Transformational cognitive industry vertical solutions to drive operational excellence, product leadership and customer intimacy Life Sciences Oncology Clinical Trial Matching Diabetes Care, PHM Digital Agent Theme Park Exp Call Center Ops Product Safety Field Service Mgt Plant Advisor Shopping Advisor Sales Automation Supply & Logistics Omni-Channel Ops Marketing, Ads Fraud Analysis Corp Intelligence Claims Processing Digital Agent Insights for Wealth Mgmt Regulatory Compliance Public Safety National Security Education CIO Dashboard Corp Intelligence M&A Advisor PI for IT Watson Talents Products & Solutions Core cognitive technologies enabling the transformation of organizations, industries and markets Products Watson Analytics Watson Explorer Watson Knowledge Studio Watson Analytics for Social Media Chef Watson Watson for Cyber Security Care Manager Decision Advisor Discovery Services Frameworks Watson Conversations Policy Advisor Watson Virtual Agent Platform Watson APIs that enable the modular construction of cognitive applications Language Speech Vision Data Insights Content Integration with critical data sources Watson Data Platform Weather Company Watson IOT Watson Security Intelligence Watson Regulatory Compliance Health Cloud Watson Narrative 13

14 Watson at work in the world. 14

15 or leverage Watson APIs to apply cognitive capabilities. Retrieve and Rank 50 underlying technologies Entity Extraction Sentiment Analysis Emotion Analysis (Beta) Keyword Extraction Concept Tagging Taxonomy Classification Author Extraction Language Detection Text Extraction Micro formats Parsing Feed Detection Linked Data Support Concept Expansion Concept Insights Dialog Document Conversion Language Translation Natural Language Classifier Personality insights Relationship Extraction Retrieve and Rank Tone Analyzer Emotive Speech to Text Text to Speech Face Detection Image Link Extraction Image Tagging Text Detection Visual Insights Visual Recognition Cognitive Data News Tradeoff Analytics Natural Language Classifier Tone Analyzer 15

16 A RECENT SURVEY OF EARLY ADOPTERS INDICATE THERE ARE REAL BUSINESS BENEFITS OF COGNITIVE COMPUTING 65% say adopting cognitive is very important to their organization s strategy and success IBM: The cognitive advantage report 58% say cognitive computing is essential to digital transformation 50% say they already gain major competitive advantage from their cognitive initiatives 53% say cognitive computing will unlock the hidden value of their organization s dark data 49% say it helps improve customer engagement and customer service 49% say it has improved productivity & efficiency Organizations already gain major competitive advantage from their use of cognitive computing. They achieve a range of business outcomes from customer engagement to productivity & efficiency and business growth. IBM: The cognitive advantage report 42% say it is enabling business growth through an expanded ecosystem IBM: The cognitive advantage report Watson Narrative 15Feb2017 AI / Cognitive Computing Trend Report,

17 STORIES 17

18 PERSONALIZED ENGAGEMENT Saatchi Trained IBM Watson to Write Thousands of Ads for Toyota 18

19 SIMPLE = MORE Watson Narrative 19 22/08/2017

20 Build a compassionate intelligent virtual agent in days 2015 International Business Machines Corporation

21 ADVICE Trade off analytics and AI-bot facilitating big decisions 21

22 COGNITIVE SUPPLY CHAIN Watson Narrative 22

23 Danske Bank IT reliability and user experience with cognitive IT service delivery and help desk Watson Narrative 22/08/

24 WOODSIDE: SHARING EXPERTISE 24 Cognitive IoT = IoT+ Anlytics +AI+Human interface

25 COGNITIVE SIGHT -Safety, efficiency, quality 25

26 KONE ELEVATORS Predict, understand, optimize, build new business Our vision is to deliver the best People Flow experience Copyright KONE Corporation 26

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28 SOGETI Safer cyber security Reducing time to investigate cyber threats with 98% 28

29 You should follow a structured, but AGILE road map 1 2 Experiment Prototype use cases Test and validate use case scenarios with users Test business case hypotheses Chart the course Identify candidate opportunities across mission & functional areas Define business benefits case Develop organization s cognitive computing journey/road map 3 4 Develop & Train Develop & train the system Build & improve required corpus Train & educate solution end users & the organization Deploy, Explore & Evolve Deploy baseline solution Continuous learning & corpus improvement Further use case exploration

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33 Watson Summit Denmark 7.november i DR Koncerthuset 33

34 IBM Developerworks Cognitive Computing for partners: Learn more about Watson on : ibmwatson.com Ask Watson Business Coach, how you can become a cognitive business: Try out Watson on Watson Developer Cloud: Join our cognitive & AI What will you do with Watson? Think BIG Start SMALL Scale QUICKLY! 3 4