Web Collaboration at Sandia

Transcription

1 Photos placed in horizontal position with even amount of white space between photos and header Web Collaboration at Sandia Virtual Interlab, 26 June 2014 Sandia National Laboratories is a multi-program laboratory managed and operated by Sandia Corporation, a wholly owned subsidiary of Lockheed Martin Corporation, for the U.S. Department of Energy s National Nuclear Security Administration under contract DE-AC04-94AL SAND NO XXXXP

2 Everyone knows that social software is good But how does it work, anyway? Why is it not thriving in so many enterprises? What is Sandia s path to social software? 2

3 EVERYONE KNOWS THAT SOCIAL SOFTWARE IS GOOD 3

4 From: Digital Workplace Trends

5 Touted benefits of social Increased innovation Increased productivity Increased information sharing 5

6 Real side effects 60 percent more likely to give their employer the benefit of the doubt during a crisis. 67 percent more likely to support government policies that their company supports. 39 percent more likely to recommend their company s products and services to friends and family members. From: Millennials Expect to Use Latest Tech Tools at Work 6

7 HOW DOES SOCIAL WORK, ANYWAY? 7

8 WORKING OUT LOUD Narrating your work Learning out loud (how do YOU solve a Rubik's cube) Ambient awareness Photo credit: John Stepper 8

9 MAKING SOCIAL PART OF DAILY WORK What are you working on now? 9

10 ECOSYSTEMS OF SOFTWARE People are used to seeing a plethora of social tools referenced on the internet whether they use them or not Ecology is often used as a metaphor for the complex 10

11 Fun at home, confusing at work Onus of knowing the name and location of enterprise software is often on the user Many different places on intranet need to be accessed to get work done 11

12 Work that needs to get done varies across an enterprise, many different software solutions needed Software that works together and shares data is key, as is letting workers choose what works best for them (within reason) From: R. John Robertson, Mahendra Mahey, Phil Barker. "A Bug's Life?: How Metaphors from Ecology Can Articulate the Messy Details of Repository Interactions". October 2008, Ariadne Issue

13 OPEN SYSTEMS, SAFE TO SHARE Early adopters -- who have more successful social implementations -- also have more focus on sharing knowledge and trust 13

14 BREAKING DOWN SILOS Social tools erode away silos of information Moving towards openness over secrecy is related to reduction in competition and increase in collaboration 14

15 SOCIAL SOFTWARE NOT THRIVING IN SO MANY ENTERPRISES 15

16 From: Digital Workplace Trends

17 RISK USED TO BE RISKY TO ADOPT SOCIAL COLLABORATION SOFTWARE NOW IT S MORE RISKY NOT TO 17

18 CAUSES OF FAILURE Understanding the business is not as easy as you think Lack of a magnetic purpose Things change One size doesn t fit all Project managers don t get it Push doesn t work for this software Lack critical mass Lack integration into existing workflows Lack of continuous examination and improvement 18

19 SANDIA S PATH TO SOCIAL SOFTWARE 19

20 SOCIAL COLLABORATION ECOSYSTEM PLUG WIKI (CONFLUENCE) INTRANET REAL-TIME (VIDEO CONFERENCING, IM) MYSITES 20

21 WHAT IS PLUG? Application for sharing content both from internal and external sources Allows commenting on posts Includes a question/answer system Allows for subscribing/following people and tags Supports building a folksonomy 21

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24 FOCUS ON BENEFITS INFORMATION ENGAGEMENT INFORMATION INTEGRATION EXPERTISE NETWORKING 24

25 INFORMATION ENGAGEMENT Curated content Crowdsourced content User-generated news' and content Questions that get 'unofficial' answers Give MOW reliable, safe mouthpiece 25

26 INFORMATION INTEGRATION Use RSS, APIs to blend information Accessing information without changing context One landing place for important information, internal and external -- now Plug, future intranet 26

27 EXPERTISE NETWORKING (As opposed to expertise locating) Setting stage for 'serendipitous' interactions Easy access to corporate directory Groundwork for community building (integrations) Surfacing mission-related information in a social way (CRAFT) 27

28 CRAFT SAND reports easier to find Connect with others Recommendation of reports Allow annotating of reports 28

29 PLUG - RESULTS? Since its inception 5084 users (at least) 21,285 votes cast 1280 contributors 3741 total posts 95 questions / 534 answers 29

30 RESULTS? Plug: retention of users over time indication of acceptance of the tool 30

31 RESULTS? Participation in tool is rising indicating that users see value in contributing and feel safe in doing so 31

32 RESULTS? Plug use is across the lab (both by organizational hierarchy and by job descriptions) Wiki use is also growing (2,000 + users a quarter) 32

33 RESULTS? Relationships in Plug 33

34 RESULTS? Relationships in the wiki 34

35 RESULTS? Integration of intranet (Techweb) with Plug resulted in traffic increases Integration of Plug with organizational sites resulted in user-generated content increases 35

36 DEALING WITH Inflexibility of Sharepoint In house resistance Perceptions of time-wasting Perceived lack of business value Overwhelm Irresponsible behavior (fear of) Confusion around what tool to use 36

37 STEERING AND NAVIGATION Frequent outreach Presentations Blogging Community boosting Measuring use and engagement Adjusting path according to findings 37

38 QUESTIONS? Hope Niblick Sandia (Livermore) Corporate Web Team (925)

39 References Gartner - Predicts 2013: Social and Collaboration Go Deeper and Wider, 28 November 2012 ID:G Digital Workplace Trends 2013 Gartner - Hype Cycle for Social Software, 2013 Gartner - Social Projects Require Project Managers to Think Differently 2012 Social Intranet Study_Summary_Prescient Digital Media Deloitte - Metrics that Matter - Social Software for Business Performance Facilitating Intra- and Inter-Company Interaction Through the Usage of Social Media Platforms, IEEE ENGINEERING MANAGEMENT REVIEW, VOL. 41, NO. 3, THIRD QUARTER, SEPTEMBER 2013 Social Networking Meets Software Development, January/February 2013 IEEE Software Just for the fun of it? Towards a Model for Assessing the Individual Benefits of Employees Enterprise Social Software Usage, th Hawaii International Conference on System Sciences Determining the Factors Influencing Enterprise Social Software Usage: Development of a Measurement Instrument for Empirical Assessment, th Hawaii International Conference on System Sciences John Stepper : 39