Copyright 2012, Oracle and/or its affiliates. All rights reserved.

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2 Teljesen integrált informatika: alkalmazások, felhő, közösségi- és mobil megoldások együttműködése 2

3 Agenda Integration Complexity and How We Got There Five Strategies to Simplify Integration Oracle s Integration & BPM Products Oracle SOA Oracle BPM Oracle Data Integration Oracle Cloud Next Steps 3 Insert Information Protection Policy Classification from Slide 13

4 COMPLEXITY How we got there 4

5 In the Beginning Less data, fewer applications HR CRM Manageable point-to-point integration Legacy ERP Finance 5 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

6 As Time Progressed More data, more applications PLM ecommerce HCM HR Legacy CRM Sales Marketing Logistics PRM Payroll ERP Finance Customer Experience SCM 6 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

7 As Time Progressed More data, more applications Point-to-point integration everywhere PLM ecommerce HCM HR Legacy CRM Sales Marketing Logistics PRM Payroll ERP Finance Customer Experience SCM 7 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

8 Increased Demand for Connectivity MOBILE PLM ecommerce HCM HR Legacy CRM Sales Marketing Logistics PRM Payroll ERP Finance Customer Experience SCM 8 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

9 Increased Demand for Connectivity MOBILE DEVICES PLM ecommerce HCM HR Legacy CRM Sales Marketing Logistics PRM Payroll ERP Finance Customer Experience SCM 9 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

10 Evolution to Hybrid Cloud Deployment PUBLIC CLOUDS PRIVATE CLOUDS PLM ecommerce HCM HR Legacy CRM Sales Marketing Logistics PRM Payroll ERP Finance Customer Experience SCM 10 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

11 Point-to-Point Integration Headache PUBLIC CLOUDS PRIVATE CLOUDS PLM ecommerce HCM HR Legacy CRM Sales Marketing Logistics PRM Payroll ERP Finance Customer Experience SCM 11 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

12 FIVE STRATEGIES TO SIMPLIFY INTEGRATION 1. Assess your Integration Landscape 2. Migrate to Shared Services 3. Consolidate your Data 4. Centralize Customization 5. Secure your Cloud Integration 12

13 Strategy #1: Assess Your Integration Landscape Get Visual Executive Buy-in Option 1: ROI Spreadsheet Option 2: Bird-nest Diagram Recommendation: Spreadsheet may be necessary but the diagram is the tipping point 13 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

14 Strategy #1: Assess Your Integration Landscape Utilize Best Practice Techniques Get best-practices recommendations Learn if you lead or lag your competitors Minimize internal politics with 3 rd -party analysis Ensure agreement on goals prior to project launch 14 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

15 Strategy #1: Assess Your Integration Landscape Deploy to the Hybrid Cloud Actual Oracle Customer Cloud/On-premise Strategy Migrate to a hybrid onpremise/cloud based on mix of business/it requirements On-premise Public Cloud Availability % 99.99% 99.9% 1/sec> 10/sec> 100/sec> >1000/sec Throughput 10 se c sec Latency 5ms 500ms hour 150ms day Transaction duration Concurrent sessions 15 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

16 Strategy #2 Migrate to Shared Services PUBLIC CLOUDS PRIVATE CLOUDS Shared Services Infrastructure for Applications PLM ecommerce HR HCM SCM Sales Marketing Logistics PRM Payroll ERP Legacy Finance Customer Experience Legacy 16 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

17 Strategy #3 Consolidate your Data PUBLIC CLOUDS PRIVATE CLOUDS Shared Services Infrastructure for Applications and Data PLM ecommerce HR HCM SCM Sales Marketing Logistics PRM Payroll ERP Legacy Finance Customer Experience Legacy Data Warehouse Master Data 17 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

18 Strategy #4: Centralize Customization LEGEND: = Customized using cloud-provider tools = Customized using application embedded tools PUBLIC CLOUDS PRIVATE CLOUDS Challenge: How to simplify existing disparate customization? PLM ecommerce HR HCM SCM Sales Marketing Logistics PRM Payroll ERP Legacy Finance Customer Experience Legacy 18 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

19 Strategy #4: Centralize Customization Migrate customization to a centralized Shared Services Infrastructure PUBLIC CLOUDS PRIVAT E CLOUDS Graphical Configuration-based Customization PLM ecommerce HR HCM SCM Sales Marketing Logistics PRM Payroll ERP Legacy Finance Customer Experience Legacy 19 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

20 Strategy #5: Cloud Integration Security PUBLIC CLOUDS XML Attack XML Attack Enterprise Gateway Shared Services PLM ecommerce HR HCM SCM Sales Marketing Logistics PRM Payroll ERP Legacy Finance Customer Experience Legacy 20 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

21 Oracle SOA 21

22 Oracle SOA Suite Business Activity Monitoring BPEL Process Manager Analytics Orchestration Event Processing Business Rules Apps Cloud Service Virtualization & Mediation Service Bus Connectivity On-premise Business to Business Services Platform Apps Mainframe DB EDI XML Industry 22

23 Oracle SOA Suite & Governance Business Activity Monitoring Analytics Event Processing BPEL Process Manager Orchestration Business Rules Service Virtualization & Mediation Service Bus Connectivity Cloud On-premise Business to Business Apps Services Platform Apps Mainframe DB EDI XML Industry Enterprise Manager Management & Security Enterprise Repository Service Registry Enterprise Gateway 23

24 Design Unified Across all Components Composite Editor FASTER TO DESIGN Traditional Approach EASIER TO CHANGE Manual Coding Transform BPEL Orchestration B2B Difficult to maintain Insufficient error handling Business Rules Visual composition creates maintainable integrations Expose business variables as easily modifiable rules 24

25 Native Application Adapters Select Adapter Select Function Integrate Function into Composite Editor Built by E-Business Suite developers for Oracle SOA Suite 25

26 Easier to Change - Business Rules Provides business direct access to business variables Commit/rollback Activation/effective dates 27

27 Easier to Change Service Virtualization Worklist Portal Online Mobile Replaces direct coupling - Easily swap out applications and services Automated Service Pooling - Ensures high availability when application instance goes down Cache service results - Reduce demand on applications by storing static service results MAINFRAME Oracle Service Bus 28

28 Visibility - End-to-End Instance Tracking BPEL External Service Human Workflow Routing Business Rules Drill-down into components 29

29 Oracle BPM 30

30 Oracle BPM Suite and Oracle SOA Suite Business Activity Monitoring Analytics Event Processing Business Process Management Design Social Execution BPM Studio Process Composer Process Space Workspace Business Rules Process Execution Apps Cloud Service Virtualization & Mediation Service Bus Connectivity On-premise Business to Business Services Platform Apps Mainframe DB EDI XML Industry 31

31 Unified Design Enables Process Improvement Social Modeling Simulation & Analysis Monitor and Measure Integrate & Deploy Collaborative Task Management 32

32 Simple, Unified Platform for All Process Types Integrated processing for people, systems, docs System Human Decision Document 37 Copyright 2012, Oracle and/or its affiliates. All rights reserved.

33 Oracle Data Integration 38

34 Oracle SOA Suite and Data Integration Business Activity Monitoring BPEL Process Manager Analytics Orchestration Event Processing Business Rules Apps Cloud Service Virtualization & Mediation Service Bus Connectivity On-premise Business to Business Services Platform Apps Mainframe DB EDI XML Industry Extract, Transform, & Load Real-time Replication Data Integration Data Services Enterprise Data Quality 39

35 Oracle Data Integration Complete Offering for Enterprise Data Integration Legacy Sources Application Sources Relational and Non-Relational Oracle Enterprise Data Quality Oracle Data Integrator Oracle GoldenGate Complete and best-of-breed approach to address enterprise integration Maximum performance with lower cost of ownership, ease of use, and reliability. Certified for leading technologies to deliver fast time to value Oracle customers report: 80% lower TCO Five times higher performance 70% reduction in development costs

36 Oracle Cloud 44

37 Oracle Cloud Platform Services Application Services Social Services Common Infrastructure Services 45

38 Platform Services Complete, Standards-Based, Enterprise-Grade Database Services Java Services Developer Services Web Services Mobile Services Documents Services Sites Services Analytics Services Common Infrastructure Services 46

39 Benefits Oracle Integration & BPM Faster time to market through a unified solution for design and management across hybrid cloud/on-premise deployments Improved agility by transforming complex integration into reusable shared services and continuous process improvement Foundation for Cloud & Mobile to enable hybrid cloud/on-premise deployment flexibility and rapid reuse into new channels 47

40 NEXT STEPS 48

41 Hear from Oracle Integration & BPM Customers: medianetwork.oracle.com 49

42 Take SOA & BPM Assessment Rapid Self-Assessment Deep-dive Assessment 50

43 Get Engaged Oracle Social Media Twitter twitter.com/oraclesoa Facebook facebook.com/oraclesoa LinkedIn Oracle SOA SOA Oracle SOA blog blogs.oracle.com/soa Oracle SOA Web site oracle.com/soa Twitter twitter.com/oraclebpm Facebook facebook.com/oraclebpm LinkedIn Oracle BPM BPM Oracle BPM blog blogs.oracle.com/bpm Oracle BPM Web site oracle.com/bpm Data Integration Twitter twitter.com/oracledi Facebook facebook.com/oracledataintegra tion LinkedIn Oracle Data Integration Oracle SOA blog blogs.oracle.com/dataintegration Oracle Data Integration Web site oracle.com/goto/dataintegration 51

44 Oracle University: education.oracle.com 52

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