Age 39 (1979) Finnish fluent, English fluent, Russian native, Ukrainian second native

Transcription

1 Nataliya German CV Shortly about myself Senior international business leader with entrepreneurial mindset, strong IT background, passionate for business agility, achieving results, continuous development and creating future. Age 39 (1979) Languages Finnish fluent, English fluent, Russian native, Ukrainian second native Location Helsinki, Finland Country of origin Ukraine In Finland 18 years, since year 2000 Education PhD in ICT (Finland), MSc in ICT (Finland, Ukraine) Professional 22 years experience Hobbies yoga, other sport activities, playing violin, guitar and piano, personal development Work experience 2017 current Top management consultant, lean agile business development lead YIT Oyj, Head of Web services development, Chief Product Owner, Digital Services Development Manager Infokone Oy, Expert Company in Internet Marketing founder, CEO Finostrov Oy, Touroperator with online sales co-founder, consultant Nokia Oyj integration engineer, software architect, specialist University of Jyväskylä, PhD Researcher Kharkiv s National University of Radioelectronics (Ukraine), software developer, systems analyst, team leader Education Alex Yanovsky s online school of management and business PhD University of Jyväskylä, Context Modeling in Heterogeneous Networks (ICT Information and Communication Technology) MSc University of Jyväskylä (Finland), Mobile Computing MSc Kharkiv s National University of Radioelectronics (Ukraine), Software for Computers and Computer-aided systems Highlights from recent trainings & certifications Several trainings on Facilitation Training on Leadership, Innovation, Management & Finances, Hanken & SEE Executive Education (~60 hours + group project) Personal coaching on concsious communication from Esteve Pannetier (~25 hours, LEAN UX, Solution-oriented project manager SAFe 4.0 Agilist Certified Scrum Product Owner, Certified Scrum Master Sitefinity, episerver, Visual Studio Team Service, inriver, Jira, Confluence, Sharepoint

2 SKILLS AND EXPERIENCES Management, leadership, communication International stakeholders management, cross-functional leadership Excellent communications skills, both oral and written Ability to succeed in a dynamic and complex environment Creating and managing teams (in-house, outsourced, free-lance) Creating and managing distributed and fully distant teams International vendors management in complex multivendor environment, tendering, contracts Managing online solution concept development and implementation for customers in 8 markets (Czech Republic, Slovakia, Poland, Latvia, Lithuania, Estonia, Russia, Finland) Ability to understand and drive forward big complex picture Ability to pay attention to important details and get them done with quality Ability to drive changes in a big organization Experience in strategy development, communication and driving development according to the strategy Offline and online recruiting Creating and conducting trainings for management and specialists Complex, multivendor projects management Entrepreneurship Experience in finance and administration of a small business Lean agile, digital, marketing, sales Scrum, agile and lean development, scaled agile, SAFe Leading development of complex close to ecommerce online sales support solution Usability, multi-country usability testing as a part of agile development process Requirements management, concept development Web sites as a lead generation instruments, conversion management Internet-marketing and e-commerce: search engine optimization, search engine and display networks advertising, marketing, marketing automation, social media marketing, content marketing, collaboration with portals, web analytics concept creation, planning, KPIs, development projects management, textual and graphical content creation management (multi-language), operative work management, excellent understanding of technical details, practical experience KPIs definition and follow-up process setting up as a base for improvements B2C distant cross-border sales (leads coming through internet site), online customer service (including phone, skype, and social media communication channels) B2B direct sales to different size companies and public sector organizations Software development, integration, networking and mobile technologies, software architecture, mobile applications both hands-on and management experience. Productization of consulting and touristic services Understanding different professions and skills sets in digital services development and online marketing

3 HIGHLIGHTS FROM RECENT WORKING HISTORY YIT Oyj, Head of Web Services development, Digital Services Development Manager, Chief Product Owner During my work in YIT it was a construction company building housing, business premises, infrastructure and entire areas in Finland, Russia, Estonia, Latvia, Lithuania, Czech Republic, Slovakia and Poland. In 2014, YIT s revenue amounted to around EUR 1.8 billion, it had nearly 6,000 employees. I was leading online development across YIT Group towards best customer experience and improved business benefit. I also worked as a Chief Product Owner for all YIT web-sites (25+), including sales supporting online solutions integrated with CRMs and other back-end systems. I managed network of more than 80 stakeholders from 8 different countries and organizations (top management, heads and marketing managers of local of business units, regional online development managers, IT managers and specialists, developers, designers, consultants, local content managers, online marketers etc.). I also worked with external vendors, including selection/tendering, contracts negotiation and managing their work. I reported to Senior Vice President, Housing Business Development, Brand. My working languages in YIT were English, Finnish, Russian. Main achievements Played a key role in setting-up centralized online development process Together with IT colleagues brought and successfully taken into use agile development mindset and processes to YIT Have been a key driver for making online development in YIT really international vendors from not only Finland, employees in different countries serving the whole Group, managing cultural and business differences in developed solutions. Due to my influence, collaboration atmosphere in online development improved a lot, trust to common solutions increased. I improved top management s understanding of online opportunities that lead to increased amount of resources, dedicated to online development (recruiting, budgets). As a result more efficient operations, improved customer experience, number of online leads growth up to 70% (depending on business unit). Lead YIT s common online strategy development As a Chief product owner in a complex online development project: together with IT colleague successfully created efficient international multivendor development team, excellent collaboration atmosphere. As a result, we successfully renewed our web environment within just one year: 18 web-sites, complex architecture of several integrated systems (5 architecture levels: 3 CRMs, service bus, product information management, middleware, CMS), APIs development for omni-channel solution, totally new user interface, several international vendors, all YIT businesses in 8 countries. Identified lack of UX professional resources in the environment, established Lean UX team to raise CX quality of the solutions being developed I was one of the first key leaders that were driving taking SAFe as a continuous development model onboard to YIT. We took it successfully into use in our development function (around 80 people internationally). After our pilot it was spread much wider in the company.

4 Infokone Oy, Founder, CEO Infokone is a company, which I created and developed. In a foreign country, without network, being new in the field, managing the company myself without partners, during 3.5 years I managed to create a large network of B2B customers of different types - cities, hotels, ski centers, state and regional organizations of tourism development, small touristic services providers, export companies etc. We provided services for Finnish market on Internet marketing in Russian language. Set of our services included: planning and creation of web-sites (mostly, but not only in Russian), content cultural adaptation, search engine optimization and promotion, search engine marketing campaigns, users behavior and interests research, market research through social networks, social networks campaigns, landing pages, conversion optimization, trainings and other consulting services. We also were performing touristic services, creating programs for tourists together with Finnish companies and did much of touristic products sales (online and offline). My working languages in Infokone were Finnish and Russian. Main achievements Created a network of 100+ B2B customers from scratch Created 10+ web-sites and portals (graphics, software, content) Created and managed in-house team of specialists - graphics, web software development, content, sales Created network of vendors and freelancers in Russia, organized cross-border payments to Russia through different channels Done more than 100 B2C distant cross-boarder customer sales to customers located in Russia, organized cross-boarder payments from Russia to Finland With low budget (few hundreds eur per month) created continuous inbound flow of customers through Ähtäri Russian web-site (no off-line marketing, unknown place, 2-15 leads per week). Increased number of Russian customers in Ähtäri region 5 times. Performed SoMe research and promotion project for MEK (Finnish Tourist Board): organized trips of 9 Russian bloggers to several regions in Finland following by publications in their blogs, organized large SoMe research of Russian customers needs in Finland followed by a series of trainings to Finnish touristic companies Performed more than 25 trainings in different parts of Finland Invented, agreed and organized New Year touristic programs for Russian customers (3 large projects): full week programs and customer service in Ähtäri and Keuruu regions (Finnish towns), New Year program for children in 8 hotels of Central Finland Applied for and received several business supporting grants from Finnish government

5 Nokia Oyj, Integration Engineer, SW Architect During my work at Nokia, I have been working in three positions: integration engineer, software architect, specialist (software architecture strategic development). As an integration engineer, I was dealing with software of smartphones searching for error causes on all levels of software and sometimes making model-driven modifications to the software. As a software architect, I was working in a product team planning architectural solution for particular smartphone model from Nokia software baselines. In software architecture asset development team my duties concerned the development of the device architecture asset to capture the current state and intended state of the Nokia device architectures across the product portfolio. Members of my team were located in different countries Finland, Great Britain, Canada and others, I did a lot of work distantly and independently as well as traveled inside and outside Finland. My working languages at Nokia were English and Finnish. Sincerely, Nataliya German Helsinki,