2014 & 7 th ANNUAL CHINA MEDICAL DEVICE INDUSTRY SUMMIT

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1 2014 & 7 th ANNUAL CHINA MEDICAL DEVICE INDUSTRY SUMMIT July 10 th & 11 th, 2014 Shanghai China Hear Critical Regulatory Update from Previous and Priority Inviting Keynote Speakers National Health & Family Planning Commission China Food & Drug Administration Center for Medical Device Evaluation, CFDA National Development & Reform Commission Ministry of Human Resources and Social Security Supported By China International Health Industry Association Shanghai Medical Device Industry Association Supratim Bose Executive VP & President AMEA Boston Scientific Desmond Thio President China & SVP Philips Healthcare Lucy Su Senior Vice President, Global Customer Services CareFusion Minghe Cheng Co-CEO & Chief Strategy Officer Mindray And many more Alok Mishra VP, Strategic Business Systems, Asia Pacific Johnson & Johnson Medical Sundeep Lal VP, Strategy BD and Business Model Development Medtronic Angela Main VP, Legal & Compliance Asia Pacific Zimmer Yan Zhang President MicroPort Your Best Opportunity in China s Medical Device Industry in 2014 Join China s most important event on medical reform and medical equipment industry collaboration Network with over 150 top officials, hospital presidents and industry leaders from across the region Obtain first hand information on the latest regulatory changes, market trends, key profit strategies/models and cooperation opportunities Discuss and find the best solutions to drive continuous growth & profitability in China s medical sector in the next 5-10 years Conference Roundtable Summit Visit us at

2 2014 & 7 th Annual China Medical Device Industry Summit BACKGROUND Understanding New Trends,, Policies,, Strategies and Opportunities in China s Medical Device Industry China's continued enforcement of the new healthcare system reform has brought about enormous opportunities for foreign and domestic players in the medical device sector. To catch the new wave for business development, it is key to have an in-depth understanding of follow-up healthcare policies, new market potentials as well as best growth strategies and cooperation models in the local market. This is your best opportunity of the year to meet all the key policy makers, device CEOs and industry peers to discuss critical issues, exchange new idea and explore business opportunities in China s booming medical market for the years to come. Do not miss it!! Why Sponsor & Participate in the 2014 China Medical Device Industry Summit (CMSe 2014)? Because CMSe is China s most successful annual event for updating latest regulations, industry trends as well as strategic options for the medical device industry. Because over 150 senior officials, hospital presidents and medical industry leaders are gathering at CMSe every year to discuss pertinent issues, exchange new ideas, and explore cooperation opportunities Because CMSe 2014 is the most powerful and effective marketing platform targeting key decision makers from the hospital & medical sector across the Greater China and Asia Pacific region Who Will Attend CEOs/Presidents/General Managers VPs/Directors of Regulatory Affairs VPs/Directors of Sales & Marketing VPs/Directors of Strategic/Business Development VPs/Directors of Therapeutic Business Units VPs/Directors of Channel Management VPs/Directors of Hospital Management Heads of Commercial Operations Presidents of Associations & Research Institutes Policy Makers From the following Industry Sectors Medical Device Manufacturing Medical Device Materials Medical Supply Manufacturing Medical Equipments Medical Device/Supply Distribution Medical Solution Providers Hospital Management Healthcare Institutions Research Institutes Health Associations Insurance Government Authorities Participant Industry Breakdown Participant Geographical Breakdown Others 5% Other Regions 5% Research & Advisory 5% Medical Institutions 10% Medical Device Solutions 20% Medical Device 40% US & Europe 15% Asia Pacific 20% Greater China (Mainland China, Hong Kong, Macau & Taiwan) 60% Medical Consumables 20%

3 2014 & 7 th Annual China Medical Device Industry Summit AGENDA DAY ONE THURSDAY 10 th JULY 2014 DAY TWO FRIDAY 11 th JULY Registration & Morning Tea 0850 Opening Remarks from Conference Chairman OPENING REMARK 0900 In-depth Analysis and Forecast of China s Medical Device Market: Exploring High Margin Growth Segments for the Next Five Years REGULATORY UPDATE 0930 Latest Development of China s Hospital Reform, Healthcare System and Implications for the Medical Device Sector National Health & Family Planning Commission KEYNOTE ADDRESS 1000 Winning in Healthcare Reform 1040 Morning Refreshment & Networking Break 1050 Local Market Strategies: Managing Key Challenges and Opportunities 1130 Updating on Health Insurance System Reform and Pricing/Reimbursement for Medical Devices Ministry of Human Resources & Social Security National Development and Reform Commission DIALOGUE 1215 China Healthcare Priority and National Medical Device Industry Development Plan 1245 Luncheon Break 1400 Managing Medical Device R&D and the Involvement of Clinical Physicians in Device Innovation 1440 Overcoming Challenges of Medical Device Clinical Trial: A Regulatory and Operational Perspective 1520 China Anti-Corruption Trends in Healthcare Sector and Impact on Future Industry Practice 1600 Afternoon Refreshment & Networking Break 1615 BREAKOUT SESSION IN-VITRO DIAGNOSTICS DEVICES CARDIAC DEVICES DENTAL DEVICES MEDICAL POLYMER PRODUCTS & CONSUMABLES 1730 Closing Remarks from Chair and End of Day One 0830 Registration & Morning Tea 0850 Opening Remarks from Conference Chairman REGULATORY UPDATE 0900 Medical Device Registration, Technology Evaluation, National Standard Development and Administration: Key Focus in 2014 China Food & Drug Administration US FDA Office in China 0930 Focusing on UDI System and Implementation in China China Food & Drug Administration 1000 Labelling Compliance for Medical Devices and IVDs 1030 Morning Refreshment & Networking Break KEYNOTE ADDRESS 1040 Market Access and Commercialization in China 1120 Managing Your Sales, Distribution and Channel Strategies in the Local Market 1200 The Development & Needs of Private Hospital Equipment in China 1245 Luncheon Break REGULATORY UPDATE 1400 Adverse Event Monitoring, Post Market Surveillance and Safety Administration China Food & Drug Administration 1440 Overcoming Patent Protection and IPR Challenges in China FOCUS SESSION 1520 Investing in China s Medical Device Sector: Managing Financing, M&A, ROI and Risk Issues 1600 Afternoon Refreshment & Networking Break 1615 BREAKOUT SESSION IMAGING DEVICES IMPLANTABLE & INTERVENTIONAL DEVICES OPHTHALMIC OPTICAL DEVICES MEDICAL DEVICE & HEALTHCARE INFORMATICS 1730 Closing Remarks from Chair and End of Summit

4 2014 & 7 th Annual China Medical Device Industry Summit BENEFITS Custom-tailored Marketing Solutions Return on Investment Trade shows are out. Mass marketing is out. Traditional advertising is out. There's a huge shift toward targeted, segmented marketing and THAT is exactly what CMSe provides. If you want access to the top professionals in China s hospitals and the medical industry, invest in CMSe 2014, we can create custom packages for budgets of any size. We promise to deliver results you can measure. As a business to business professional, you recognize how challenging it is to navigate through to the actual decision-makers. Our delicately-designed events attract attendance by top level professionals across industries and functions. CMSe prides itself on delivering content of the highest quality, focusing on business strategy, market share and brand performance. We guarantee: Custom designed packages to match your budget and marketing objectives Face-to-face interaction and networking with top decision makers from your target market in a low pressure environment Opportunities to demonstrate your expertise through non-commercial presentations Extensive brand exposure through promotion of your company within an extensive integrated marketing campaign Strategic exposure and branding driven events with access to hundreds of qualified decision makers Effective platform to position products to key decision makers from a target audience in a short period of time Opportunity for face-to-face contact with key buyers at a competitive cost per contact and timely manner Ability to access numerous contacts in an environment conducive to conduct business CMSe offers solution providers a variety of ways to meet their sales, marketing and business development objectives and to achieve their corporate targets. By concentrating an exhibition, conference and product demonstrations in one place, buyers from the entire region will use this opportunity to improve their awareness of the latest products, services, techniques and trends in their industry. CMSe 2014 will assist all attendees in meeting the current and future challenges in the medical device and service industry. Positioning above your competition Strategically designed exhibit areas for optimum traffic Access to post-conference feedback Our attendees seek your products and services. Together we can provide them with a one-stop-shop for all their business needs. Reserve Your Seats Today Tel: Fax: davidl@gicsummits.com

5 最新政策及法规更新来自 最新政策及法规更新来自 2014 年 7 月 日 中国上海重点邀请参会及演讲嘉宾 往届及重点邀请演讲嘉宾 国家卫生和计划生育委员会国家食品药品监督管理总局国家食药监总局医疗器械技术审评中心国家发展改革委员会人力资源和社会保障部国家食品药品监督管理局历届支持机构上海医疗器械行业协会上海浦东医疗器械贸易行业协会 Supratim Bose 执行副总裁兼亚非中东总裁波士顿科学 Desmond Thio 全球高级副总裁兼中国总裁飞利浦医疗保健 Lucy Su 全球高级副总裁康尔福盛 Minghe Cheng 联合首席执行官及首席战略官迈瑞 以及更多业界精英 Alok Mishra 亚太区战略业务体系副总裁强生医疗 Sundeep Lal 战略业务发展副总裁美敦力 Angela Main 亚太区法律及合规副总裁捷迈 Yan Zhang 总裁微创 2014 年大中华区最为重要的医疗器械产业盛会 大中华地区层次最高 最重要的医疗器械产业年度峰会 与超过 150 位政府高官 全球医疗器械及医疗用品企业 CEO 汇聚一堂 获取最新医改政策动态 行业趋势以及市场发展前景的第一手信息 深入探讨新医改为医械产业带来的全新机遇 挑战及热点问题, 以及政府 医院 行业之间相互合作的模式与契机 Conference Roundtable Summit Visit us at

6 会议背景 分析新医改带来的全新机遇与挑战把握最前沿的行业趋势和制胜策略 中国新一轮医疗体制改革拆资 8500 亿人民币用于改革医疗保障制度, 以实现 90% 以上人口拥有基本医疗保险, 几乎相当于 2005 年中国医疗支出 ( 包括政府和个人 ) 总额 在新医改推动下, 未来中国医疗市场及医械行业将进一步发展, 并会加快其增长速度, 为中国乃至全球的医疗服务和医械厂商带来更加巨大的商业契机 因此, 能够更加深入及了解相关政策 洞悉市场潜力 行业增长趋势及新型的合作模式, 成为整个行业发展的主导 本次会议将是您 2014 年最好的机会, 与超过 150 位业界精英进行一对一的直接交流, 以获得第一手成功经验与战略决策, 帮助您最有效的管理中国医疗器械市场当前和未来的各种挑战与机遇, 使您立于不败之地 绝对不容错过! 为什么应该赞助和参加 2014 中国新医改和医械产业发展峰会 (CMSe2014)? 因为 CMSe 峰会是大中华地区最为成功的医械行业年度性峰会, 为参会代表提供最新最前沿的政策导向和市场分析, 以及企业在中国市场应对各种战略和营运挑战的最佳实践 因为超过 150 位医械企业高管 顶级医疗机构和政府高官将汇聚在 CMSe 峰会, 针对新医改下的行业热点问题交换意见, 深入探讨并拓展共同合作的商机 因为 CMSe 峰会是针对来自政府 医疗器械和医疗服务行业决策者的最强有力和有效的营销宣传平台, 帮助企业寻找提升绩效的最新信息 技术和解决方案 谁将参加 来自以下行业 董事长 / 首席执行官 / 总裁法规事务副总裁 / 总监市场和销售副总裁 / 总经理战略 / 业务发展副总裁 / 总监治疗部门副总裁 / 总经理渠道管理副总裁 / 总监商业营运总经理院长 / 医院管理总经理行业监管部门 医疗器械制造商医疗器械原料商医疗用品制造商医疗器械 / 用品经销商医疗产业解决方案提供商医疗产业行业协会 医院及医疗服务机构医院管理机构行业研究和咨询医疗投资机构医疗保险机构政府主管部门 参会企业行业细分 参会企业区域细分 医疗投资机构 5% 行业研究 决策 5% 其它地区 5% 医疗服务机构 10% 亚太地区 20% 医疗解决方案 医疗器械 40% 20% 欧美地区 15% 医疗用品 20% 大中华地区 ( 中国大陆及港澳台地区 )60%

7 初步日程 第一天 星期四 2014 年 7 月 10 日 第二天 星期五 2014 年 7 月 11 日 0830 签到及早茶 0850 大会主席致开幕词, 会议开始 开幕演讲 0900 深入分析未来五年中国医疗器械行业的主要趋势 挑战以及各细分市场数据与盈利模式 0930 最新医疗体制改革进展 公立医院改革方向及对医械产品的最新要求国家卫生和计划生育委员会 主题演讲 1000 医械企业如何在新医改下制胜 1040 上午茶以及自由交流 1050 本土市场策略 : 把握中国市场独特机遇与挑战的最佳商业模式与战略 1130 医保体系改革近况以及医械产品定价 / 报销制度更新 对话 1215 中国卫生优先性与国家医械行业发展规划 1245 午宴及自由交流 1400 管理医械产品研发以及临床医生参与产品创新 1440 应对临床试验的挑战 : 法规和营运的最佳实践 1520 全球防商业贿赂趋势以及医械行业合规经营模式 1600 下午茶以及自由交流 1615 细分市场研讨 体外诊断设备 心脑系统器械 齿科器械 医用高分子产品与耗材 1730 大会主席总结, 第一天会议结束 0830 签到及早茶 0850 大会主席致辞, 会议开始 主题演讲 0900 医疗器械注册 技术审评与国家标准管理近况国家食品药品监督管理总局 0930 我国唯一器械标识的管理规范与实施展望国家食品药品监督管理总局 1000 医械和体外诊断产品的标签合规管理 1030 上午茶以及自由交流 主题演讲 1040 中国市场准入和最佳商业化策略 1120 怎样有效管理销售 分销与渠道 1200 私立医院器械的发展与需求 1245 午宴及自由交流 法规更新 1400 医疗器械产品的不良反应监测与安全监管国家食品药品监督管理总局 1440 最新医械知识产权保护法规变化与专利侵权应对国家知识产权局专利局 重点研讨 1520 投资中国医疗器械行业 : 管理融资 并购 投资回报与风险 1600 下午茶以及自由交流 1615 细分行业研讨 医用影像类其器械 植入与介入器械 眼科 视光学器械 医疗设备与医院信息化 1730 大会主席总结, 会议结束

8 独特收益 CMSe 2014 为您提供独一无二的展示与商业拓展机会 度身订制的市场推广方案 投资回报最大化 贸易展 大众营销和广告的成效日益降低, 取而代之的是具有针对性的目标市场营销, 而这就是 CMSe 2014 可以带给您的独特价值 如果您希望接触到全球医械行业的高层管理人员, 请立即参与 CMSe, 您将获得在您预算范围之内的最大商业收获 通过会议全程的战略性市场推广与品牌构建活动接触上千名目标市场高层管理人员 短时间内在目标群体的重要决策者中迅速建立产品定位 作为一名经验丰富的商业人士, 您一定深刻感受到寻找并接触目标市场中的真正决策者所带来的巨大挑战 而 CMSe 正吸引着您目标市场的高层管理人员 CMSe 为您提供 : 与重点 ( 潜在 ) 客户进行一对一直接沟通的独特机会 与大量同行精英进行广泛交流并探讨相互合作的宝贵商机 度身订制的赞助和参展方案, 满足您的预算与营销目标 安排您与希望遇到的目标市场决策者及政府高官在轻松的氛围下一对一直接交流 通过非商业性的演讲展示您的产品与服务 会议全程的整合营销活动有效提升您的品牌与企业形象 CMSe 2014 峰会将提供与您营销和商业拓展的目标市场进行直接沟通的各种有效方式和渠道, 帮助您实现业绩提升 通过将展览 高层峰会以及产品展示完美融合的方式, 来自大中华区和全球医械行业高层目标客户将借助这个机会提升对行业最新产品 服务 技术和趋势的了解 领先于您的竞争者 CMSe 2014 峰会将帮助所有参会者了解市场 拓展客户并掌握应对行业挑战的有效策略 独特设计的展示区域吸引最多的参观者 获取会后的客户反馈第一手信息 我们的高层参会人员正在寻找您的产品和服务 您的参与将 能让我们最大化的满足他们所有的市场和商业需求 即请预留您的席位电话 : 传真 : davidl@gicsummits.com

9 2014 & 7 th Annual China Medical Device Industry Summit Shanghai China 中国上海 ORGANISER: Global Intelligence Communications Please return this form to David Liu: Fax No: address: davidl@gicsummits.com DATE: 10 th & 11 th July, 年 7 月 日 VENUE: Shanghai, China 中国上海 REGISTRATION FORM 登记合同 Name/ 姓名 : Position/ 职位 : / 电子信箱 : Name/ 姓名 : Position/ 职位 : / 电子信箱 : Name/ 姓名 : Position/ 职位 : / 电子信箱 : Organisation/ 机构 : Address/ 地址 : Postcode/ 邮编 : Tel/ 电话 : Fax/ 传真 : Authorisation 授权 Name/ 姓名 : Position/ 职位 : Date/ 日期 : Signature/ 签名 : (This booking is invalid without a signature 本定单签名有效 ) Registration & Level of Participation 参会确认及参会形式 Sponsorship: Participate as a sponsor to enjoy tailored marketing exposure & business development opportunities from the event. 赞助 : 作为铂金 黄金或展览赞助商参与本次峰会, 获得针对您目标市场的最大宣传 展览 演讲以及客户拓展机会 Delegate: US$ 1,995/RMB 12,800/ Person (Fee is inclusive of a set of conference documentation, refreshments, lunch & access to all event activities). 参会 : 每人 1,995 美元 / 人民币 12,800 元 ( 包括资料 茶点 午宴及参与两天全部活动 ) Membership: US$3,495/RMB 22,000/Person for attending this event free of charge plus one year admission to all GIC medical industry events 成为 VIP 会员 : 每人每年 3,495 美元 / 人民币 22,000 元 : 免费参加此次活动, 并可参加一年内所有 GIC 医疗行业会议及活动 Documentation: If you are unable to attend the conference but wish to receive the conference documentation (US$ 600/RMB 4,000/ Set including postage and packing) 资料 : 如无法参会但希望得到会议资料, 请填写销售合同, 在本方框上打钩并回传 ( 每套 600 美元 / 人民币 4,000 元, 包括邮费和包裹费 ) Payment Method 付款方式 Confirmation of Registration 确认方法 Confirmation Letter/ 确认函 All paid registration will be confirmed in writing upon clearance of payment. Please contact us if you did not receive our confirmation one week from your fax out. 如您发出登记合同一周后仍未收到相关确认函, 请致电我们 Formal invoice/ 正式发票 After receiving the payment, a formal receipt will be issued to the client. 在收到您的会务费后, 将寄出正式发票 Cancellations 取消 By returning this completed form, the client hereby agrees that GIC will not be able to mitigate its losses for any less than 50% of the total contract value. Cancellation must be received 4 weeks before the event. Delegate substitutions are welcome at any time. 此填好的登记表回传 GIC 公司后立即生效 会前 4 星期内任何取消客户承担总合同费用 50% 您可以在会前任何时候替换参会人员 Indemnity: Should for any reason outside the control of GIC, the venue or speakers change, or the event be cancelled due to an act of terrorism, extreme weather conditions or industrial action, GIC shall endeavour to reschedule, but the client hereby indemnifies and holds GIC harmless from and against any and all costs, damages and expenses, including attorneys fees, which are incurred by the client. I m paying by T/T transfer/ bank transfer/ 我通过电汇 / 银行转账付款 Pay to: The Industry and Commercial Bank of Shanghai, China Beneficiary: Global Intelligence Communications China Co., Ltd Account No.: SWIFT Code: ICBKCNBJSHI 请在回传此报名表格后五个工作日内付款至 : 帐户名称 : 上海维锡商务咨询有限公司开户行 : 中国工商银行上海市分行南京东路支行人民币帐号 : 开户行代码 : Please debit my credit card (non-domestic)/ 请借记信用卡 ( 非境内卡 )* * American Express/ 美国运通卡 Visa/ 威士卡 Mastercard/ 万事达卡 Card Holder s Name/ 持卡人姓名 : Card Number/ 卡号 : Signature/ 签名 : _ Expiry Date/ 有效期 : / * Additional information required to complete the payment via credit card 必须提供额外信息完成信用卡付款, 我们将与您联系