Management Summary. Innovation Management Software

Transcription

1 Management Summary Innovation Management Software

2 Systematic Evaluation Of Product Ideas Prioritisation Of Product Ideas Multi-Generation Product Planning Standardised Management Reporting Faster Time To Market Advanced Development: 15% Budget Reduction Redundant Developments: 10% Savings

3 Innovation Management: Precondition for lasting successes of companies Innovation ability today is the key to secure the long term competitiveness of a company in the market. Because the life cycles of products are becoming shorter and shorter, the factor "Time to market" is important in competition, which is crucial for success or failure of innovations. The innovation process contains the following sub-processes: Idea&Request Management Business Case Portfolio Roadmapping Development Management Idea & Request Management IRM BCD PFM RM Business Case Development Portfolio Management Roadmapping IntraPRO INNOVATION IntraPRO INNOVATION is the XWS solution family for web-based innovation management. This solution family offers you optimised tools for recording an idea of a product, transferring it into production and even for continuous further development for all industries and company sizes! All applications within IntraPRO INNOVATION are modular and are completely aligned with each other. IntraPRO INNOVATION is successfully in use at our reference customer Continental Automotive GmbH (formerly Siemens VDO Automotive AG) as well as at several medium-sized enterprises.

4 Idea & Request Management Business Case Development In Ideas Management, ideas and requests are recorded, categorised, rated and preselected. The more ideas, proposals and improvement suggestions are collected, the better the system works. For many companies, however, especially this early phase of the innovation process is a problem. Either ideas are rated intuitively, "on a gut level" or hundreds of ideas are subjected to a too complex evaluation at this early stage. With Idea & Request Management (IRM) you are offered a solution that allows you to screen, bundle and select innovative ideas effectively. Only ideas which meet predefined minimum standards are selected and transformed into "Business Cases", which then are enriched with market and production data later on. Our module Business Case Development will support you during that process. Business Case Development is a method for systematically examining innovations for their possible market acceptance and other economical aspects. Before an innovative product is to be launched into the market, many ideas will be pursued, sometimes causing unnecessary work and time delays. Business Case Development (BCD) provides the possibility to enrich relevant chosen-product ideas, evolved out of the Ideas Management, with market and product data, allowing further examination. BCD is based on a flexible multi-level selection process, in which an interdisciplinary team of "gate keepers" performs project evaluations due to available information. On the basis of this method, non-promising products can be eliminated in an early stage concentrating development on innovative products only in order to position them fast and successfully into the market. Highlights: Open innovation Clustering of ideas, structured search Document attachments Result With IRM you get a software tool that supports you during the successful pre-selection of ideas. This makes the balancing act between a necessary strict sorting and the risk of pre-mature sorting out of promising ideas easier - the optimal and easy entry into the innovation process! Highlights: Early recognition of flops Transparent evaluation process Interdisciplinary cooperation Result With BCD, process-orientated software is used, enabling a systematic procedure along a flexible multi-level selection process in order to pursue successful innovations. IntraPRO INNOVATION - Interactions within the solution process The XWS solution process IntraPRO INNOVATION supports and provides the possibility to standardise all processes for new innovations. By creating new ideas inside the production process or making substantial changes to existing products, these will be automatically implemented into the Ideas Management or be transferred to the Business Case Development. At a specific time, a comparison of various decision criteria, e. g. development funds, market potentials, etc. is made for all business cases. Different methods for calculations and characteristic numbers are used in this process. In this way the Portfolio Management provides a substantial decision-making basis for the further pursuit of a business case and for the necessary allocation of funding. Following the portfolio analysis, necessary measures need to be taken in order to reach the next stage in the business case. After a complete business case run, decisions need to be made about the serial development and the following production. However, with this step a business case is not necessarily complete, as the production and market requirements can provide further improvements and extensions.

5 Portfolio Management Roadmapping Portfolio Management is a method for the systematic evaluation and prioritisation of the entire development portfolio. The goal is the proper allocation of development funds and the election of appropriate products. Usually, it is not possible to provide all innovations with development budgets simultaneously. The big challenge, therefore, for companies is to evaluate product chances precisely and to reach objective decisions for the product portfolio. The Portfolio Management (PFM) solution is a strategic planning software which can prognosticate costs, profits and risks. In this way, it is possible to evaluate all planned products and projects in regular intervals and to have a continuous overview on the entire portfolio. Roadmapping is a method of product planning through the product generations. It helps to plan and control product life cycles starting with new developments, through the different product generations and including follow-up products or to the end of the production. The method supports the evolution of products, services and technologies through the generations and along the entire product life cycle. The solution is applicable for all companies in which several product developments often for several generations are to be coordinated to enable the product innovations to be placed "in time" in the market. Competition observations, market analyses, trend scouts, customer feedbacks or any innovative ideas are the criteria, all of which can be embedded into temporal as well as strategic operational processes. Each enterprise unit can define independently which single developments are to be illustrated in their own cumulated roadmap. The technologies used provide an overview of the innovative developments in the company: new trends to be built up and increased, as well as products to be decreased and eventually replaced. Highlights: Strategic focussing of R&D funds Tactical selection of business cases graphical visualisation with Scenario techniques Result PFM provides software to select and prioritise innovations appropriate to a company s strategy and which are realisable within existing budgets. Highlights: Quick overview of product plannings Intuitively editing of roadmaps PDF and Powerpoint reports Result RM allows staged multi-generation planning and visualisation of all development projects (e.g. products, assemblies, parts, technologies). It provides an overview of the enterprise s entire strategic product planning, both from internal and external view-points as well as a forecast of the future product portfolio. I n n o v a t i o n P r o c e s s Portfolio Management Idea&Request Management Business Case Development Market Introduction Roadmapping

6 IntraPRO INNOVATION : Your benefits Idea&Request Management Well-founded choice Idea Management with system: For the filtering of the proposals, competent personnel from the relevant departments and specialist idea managers is responsible. Their expert opinion stands for an objective and accurate assessment of ideas. The employees are supported by a state-of-the-art evaluation scheme, which enables a uniform, rapid and thorough analysis of ideas. Expanding the idea pool In addition to the ideas generated by employees, IRM also offers the possibility to customers and suppliers to let your idea pool grow quickly. Due to the rapid implementation of external requests, satisfaction of your partners will increase. At the same time, costs for complaint management and market research will drop. Motivation of employees IRM encourages the active participation of all employees of a company, and the innovativeness of the company is actively supported. Everyone is part of the company, and from now on every opinion is heard during the planning of new products, processes or services. Entry is facilitated by a user-friendly and simple usability of the software and a promptly feedback on the proposals submitted. Better quality of ideas Through the involvement of the responsible departments/employees an objective evaluation and selection of ideas for the idea manager is possible. This. avoids that a subjective opinion of a department has an undue influence on the implementation of an idea. Business Case Development Market success through market-driven products The right product, at the right time, at the right place - these are the basic requirements for a successful company. To achieve these goals, accurate knowledge of the market is paramount. Furthermore, budgets are allocated at the gate to the next phase. Evaluating the innovation prospects in each gate review reduces the risk of unprofitable investments. In BCD, the business case is enriched with various information, e. g. competition analyses, feasibility studies, costs of the prototype development, investment plans, marketing plans, etc. The most strategic advantage is to obtain the best possible insight into the innovation-process. Saving of time and costs BCD consists of a targeted product development process, ensuring a timely input of all necessary information. It increases the efficiency and lowers costs and the cycle time. Picture: The business case is based on a multistage selection process for a product idea.

7 Avoiding redundant development All ideas are stored and archived centrally. As a result, transparency is created for your employees in regards to existing idea proposals. This prevents that the persons in charge have to review an idea twice. In addition, substantial synergy effects for the current concept proposal are generated by the detection of similar ideas. Picture: Tracing the complete idea history Comparability of ideas The collection of ideas is carried out using the same criteria and structures. This offers the great advantage that you can compare and evaluate different ideas to each other easily. Global purposes The scope of IRM is not limited to individual sectors, since ideas are everywhere! In addition, IRM offers effective support in the management of problem areas such as complaint handling, collection of customer needs as well as supporting the service area or distribution. Faster going market The selection process can help to drastically reduce the through-put of product developments, for the following reasons: Products need to fulfil, in the idea and planning phase, high requirements, otherwise these would be eliminated. The time delay for the internal know-how transfer from the development division to production planning will be significantly reduced. Since development projects are always under the pressure of time-to-market, it is important that the necessary information for an in-depth evaluation of a business case is available at a set time. Picture: Screenshot of a market share of a product innovation assuming best, worst and most-likely case scenarios

8 IntraPRO INNOVATION : Your benefits Portfolio Management Turnover planning Marketable innovations secure the future of a company, but minimise profit during the development phase. However, as the portfolio review includes the development costs and also the expected break-even profits and the turnover potentials of business cases, PFM is a strategic instrument for the planning of future turn-overs. Visualisation of the development portfolio PFM visualises and evaluates, in the portfolio reviews, your entire product and development portfolios and indicates how the business cases are to be inserted into a company. Resource planning by comparison The business cases which are evaluated in the portfolio reviews are all developed following the same criteria and structures. The advantage of this is that they can be compared and easily evaluated in the portfolio review. Picture: "Target Fulfilment" View of presentation to determine if the goals (Turnover, Development Costs) for the selected products will be achieved. Roadmapping Visualised, strategic product planning RM is a software enabling compact and clear visualisation of product planning over generations. Better overview and less temporal effort Picture: Visualisation of a RM Product Roadmap over generations With RM, it is not necessary for each development department to design their own roadmap to give an overview of the complete product strategy. With "one click" all information is available to connect the planning of all development departments and company divisions into one whole picture. With RM, the planning process is accelerated and is more compact.

9 Prioritisation of innovations PFM enables prioritisation and selection of highquality products and projects. The risk of wrong developments is minimised. Development resources can be assigned purposefully Optimal product portfolio by objective decisions Portfolio reviews are comprehensive and holistic. They are based on the ratings of the gate reviews that are normally conducted for each product separately and substantially. Picture.: Balancing - comparison of Business Cases based on different scenarios In the portfolio reviews that you make with PFM, you can look at projects and products together to compare them, and thereby control the balance of the portfolio (the ratio of product ideas and product improvements respectively, the ratio of product ideas with high and low risk respectively), as well as the focus on the company's goals. More planning security RM provides the ability to generate product roadmaps including visualisation of products in different scenarios, i. e. which new features or new technology should be integrated, and when or in which generation? Also, which market/customer s requirements are more important, in order to obtain the maximum secure-planning over several product generations. In RM, various roadmaps (product roadmaps, component roadmaps, technology roadmaps, etc.) can be designed in each department. These are accumulated in ascending order. The planning is done in such a way that no detail can be left out. Technology and innovation reports For each product roadmap all used and new technologies and features can be described and administered. RM offers also a quick overview of all planned innovations in the product development (for instance, Innovation Pipeline Report). Picture: user-definable configuration of objects and attributes in the roadmap visualisation

10 XWS Cross Wide Solutions GmbH The XWS GmbH offers innovative solutions in the client and server environment. Another emphasis is placed on web based software solutions. Apart from application development, our specialists can also advise the customer. High standards are set for our customer- and future-orientated solutions. As a company which is ISO 9001 certified and a Microsoft Certified Partner we always place great emphasis on quality and service. Our customer relations are designed for a long term cooperation. We will maintain a cooperative relationship with our customers. XWS is on the market since 1998 and is made up of two Profit Centers: XWS IT-Services offers highly qualified specialists for medium and long term development projects of its customers. Since 2002 we have the license for temporary provision of labor. The main topics are: Production of digital maps for the use in permanently installed or portable navigation devices Development of data compilers for the processing of navigation data Web based application development Embedded hardware and software-development XWS ebusiness Solutions develops innovative and strategic IT-solutions for e-business based on the most modern technology. In Projects, customer specific applications are developed and deployed in companies. In this case, the focus is set on client-server applications and web based solutions. Consulting is based on our IT-know-how and our knowledge about processes in e-business. We support companies at efficient process design or process adjustment. Special products have been developed for different areas of application of strategic management, development and distribution. One of these solutions supports the innovation process inside the company in the sub processes: Idea & Request Management (IRM) Business Case Development (BCD, based on a multi-level selection process) Portfolio Management (PFM, on basis of the Scenario technique) Roadmapping (RM, based on the Multi Generation Product Planning method) Our solutions are useable for corporations of all sectors and sizes as well as in the civil service. Technically, they are built on the Microsoft ASP.NET technology. XWS is DIN EN ISO 9001 certified since 2001.

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12 XWS Cross Wide Solutions GmbH Donaulände 20a D Regensburg Germany Web: Phone: Fax: Your contact for IntraPRO INNOVATION : Lothar Stahl Managing Director, Sales Manager Dr. Josef Hechberger Product Management lothar.stahl@xws.de josef.hechberger@xws.de Phone: +49 (0) Phone: +49 (0) Fax: +49 (0) Fax: +49 (0) IntraPRO INNOVATION on our website: V11