Magento Commerce Order Management Customer Driven Fulfillment Platform

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1

2 Magento Commerce Order Management Customer Driven Fulfillment Platform

3 Rob Sweeney Sr Director, Product Management Magento Commerce Order Management

4 Agenda Why a Modern Order Management Platform is critical Example of a Innovation with Magento Commerce Order Management Overview of a Modern Order Management Platform Experience and Success Typical Use Cases Platform Capabilities Overview Questions

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6 Consumer Expectations Emerging Channels New Fulfillment Strategies Quicker Delivery Methods

7 Consumer Driven Fulfillment Experience

8 Magento Commerce Order Management is a modular, cloud based platform designed to provide centralized inventory, order and fulfillment capabilities that enable commerce businesses to deliver a consistent, low friction, omnichannel experience to the customer. Providing a platform to manage and analyze all logistics, customer service and payment processes of an order from creation to completion

9 Magento Commerce Order Management MCOM Analytics Web Mobile Store Network Customer Service Internet of Things Magento Commerce Services Distributed Order Management Omnichannel Fulfillment Global Inventory Customer Service Magento Commerce Services Logistics Service Providers Store Network Dropship Network Internal Fulfillment Network Marketplace Magento Payments & Fraud Pop-up Stores

10 Magento Commerce Order Management Experience and Success

11 Magento Commerce Order Management

12 Magento Commerce Order Management Typical Use Cases

13 Fulfill from Anywhere Multi-node Inventory Seamlessly use inventory from wherever it may be, while at the same time giving the consumer a consistently excellent experience Order Orchestration Intelligent Sourcing Real-time Inventory increase sales, reduce lost sales, sell a deeper/broader catalog, increase my inventory performance

14 Global Commerce Global Support 1 to n Channels Payments /Risk Services Expand operations globally while providing customers a consistently excellent experience in all markets 1 to n Fulfillment Node Intelligent Sourcing enter new markets quickly have consistent processes in all regions drive global expansion

15 Customer Driven Fulfillment Associate Pick, Pack, Pick-up Tooling Multinode Inventory Store Fulfillment Intelligent Sourcing Store Store Ship from Store Ship-to-Store Use store networks to create differentiated fulfillment services for increasingly demanding customers increase in-store sales meet the consumer s fulfillment demands Leverage physical channels with digital channels Pick-up Locations

16 Magento Commerce Order Management Platform Capabilities Overview

17 Magento Commerce Order Management MCOM Analytics Web Mobile Store Network Customer Service Internet of Things Magento Commerce Services Distributed Order Management Order state & event management Order orchestration & routing, Partial shipments, order splitting Presales, backorders, returns Omnichannel Fulfillment Ship-from-store Store pickup, click & collect Ship-to-store Pick-and-pack Carrier integration Global Inventory Track inventory at any node Stores, vendors, DCs In-transit inventory Intelligent sourcing and allocation Customer Service Order details/ status lookup Order modification & cancellation Appeasements/ refunds/ credits Order escalation workflow Magento Commerce Services Logistics Service Providers Store Network Dropship Network Internal Fulfillment Network Marketplace Magento Payments & Fraud Pop-up Stores

18 Stock Reservation for New Orders Orders Batched in a Queue Sourcing Based on Demand Rules Orders are Sent to Fulfillment Orders from various sales channels are imported in the OMS. Stock is reserved for all the inflight orders at the aggregate level. The source engine have configurable timeframes for the execution of the source logic. Between each execution the orders not yet allocated are kept in the queue. At the scheduled time, the sourcing engine is processing all the batched orders. The combination of business rules, stock availability and stock demand will define the best source option for each order line. Once the best sourcing option has been selected, each order shipment is sent to the fulfillment provider. That provider could be a warehouse, DC, drop shipper or physical store.

19 Sourcing Optimization

20 Sourcing Configuration with Analytic Insights

21 Actionable Dashboards

22 Questions Rob Sweeney

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