Increase in recurring and additional sales. More recommendations. More new customers. Lower price sensitivity. ... generates more turnover!

Transcription

1 Increase in recurring and additional sales More recommendations More new customers Lower price sensitivity... generates more turnover!

2 Makes the POS system an online marketing instrument bonvito is a web-based marketing instrument with a large number of versatile functions in these areas: Customer retention Customer card E-Payment Reservation Reporting Completely integrated to the POS system Individual campaigns can be set up quite easily online and sent to the Vectron POS systems. As soon as a promotion is running, bonvito offers the option of tracking its success in real time. And campaigns which have already been completed can also be viewed at any time. All marketing and customer retention promotions are processed automatically by the POS systems during the payment process. This means no additional work for your staff. Furthermore you can only issue stamps when turnover is actually generated via the POS system abuse excluded! Campaigns for anonymous and/or registered users For most of the campaigns your customers decide whether they want an anonymous or personalized use. An anonymous use means the first hurdle is easy to take for customers. All required campaign information is printed on the receipt and you have no costs to bear for customer cards. Your customer simply brings the receipt on his next visit, either to collect more bonuses or to redeem them. For personalized use your customer either gets a customer card or he calls the bonvito app on his smartphone to use it as digital customer card. The registration in the bonvito system provides you with additional valuable information about your customer and his purchase behaviour. Reward your customers for the registration with discounts because the collected data helps you target your campaigns to your clients, thus resulting in increased customer loyalty and sales. The campaign is handled by simply reading the customer card or the app s QR-code at the POS system.

3 bonvito makes the purchase behaviour more transparent Via the extensive real time evaluation you can view the current status of your promotions at any time. Pre-defined reports allow detailed evaluation by campaigns and customers, e.g. Number of issued, redeemed and open stamps, coupons, points, gift cards etc. Generated turnover per campaign Costs for granted discounts Total sales with campaign products Average receipt amount per campaign By means of filters and CSV downloads you can easily create your own evaluation. You can check your promotions and measure their success, thus enabling you to clearly evaluate the efficiency of your marketing campaigns. Furthermore you get valuable information about your customer s individual purchase behaviour. You can see whether a campaign comes up to your expectations and if not so you can optimize it for the special target groups on basis of the current data. Flexible & versatile Campaigns individually applicable Flexible pricing, e.g. transaction-based without contract period Access from anywhere and at any time (per app or browser) User-friendly Intuitive and easy operator guidance User rights administration No additional efforts required thanks to automatic management via the POS system Secure Double data backup and data protection All legal frame conditions settled Maximum protection against failure Encrypted data transfer and unambiguous barcodes No manipulation by customers and employees possible Complete control & transparency Extensive real time reports about sales and campaign success Evaluation on product- and customer basis Central data management Clearly arranged customer list for targeted marketing promotions

4 bonvito is the ideal online marketing tool for numerous trades. It is particularly suitable for: Catering & ice cream parlours How do we turn good guests into outstanding regular customers? Automatically with the bonvito customer card. Bakeries How do we make our loyalty campaigns forgery-proof? With the digital stamps by bonvito. Chain operators How do we attract more customers on slower days? Conveniently via or text message.

5 Retail Grouping of customers and selective advertising for a lasting loyalty? No problem thanks to the bonvito customer list. Hair stylists What we paid for our new Vectron POS system? Thanks to bonvito nothing at all. Dry cleaners Realizing campaigns easily, fast and without great effort? Sure, with bonvito. For detailed information about the profitable use of bonvito in the individual trades please see

6 Overview of functions Customer retention modules CCoupon für Gratisprodukt oder Rabatt CCoupon für Gratisprodukt oder Rabatt CCoupon für Gratisprodukt oder Rabatt Coupons POS system coupons enable customers to be given a bonus for their next visit. In addition, advertising coupons can be generated which are then printed as a barcode on advertisements, flyers etc. CRM (Customer Relationship Management) With this module selected customers can receive coupons by text message or . Ideal for reaching inactive customers or for increasing visitor frequency at times characterised by low sales. Digital stamps Every 11th beverage is free is a typical example of stamps. The link to the POS system guarantees that stamps are only issued when the respective product is booked abuse excluded. Collecting points Your customers receive sales-based bonus points during their visit. They can then use the collected points for payment. Direct discounts Enables discount promotions on selected products or product groups, for example 20 % off all drinks on Wednesdays. Direct discounts can be granted either as fixed amount or in percent.

7 Other modules Customer card Your customers benefit from the bonvito customer card! By the way, you do too: Based on the saved data, you can specifically address customer groups and store your individual card directly in your customers mind (or in their purse or smartphone). E-Payment (Prepaid, Credit, Gift- and Voucher Card) Allows loading amounts to customer cards which are then used for payment. A credit function is also possible; you determine the credit line for single cards or whole customer groups. Online reservation system This module replaces ordinary, confusing reservation notebooks with a convenient online reservation system with many extras. Online reporting With the online reporting function you get live access to the current data or you can check the sales of the past days per PC, tablet or smartphone. White label This module makes the bonvito consumer portal shine in your own design. Create additional advertising space and your unique selling proposition. For comprehensive information about bonvito please see

8 Contact bonvito GmbH Willy-Brandt-Weg 41 D Münster Tel. +49 (0)251/