Appendix Full survey results Technology in the mid-market Taking ownership
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1 Appendix Full survey results Technology in the mid-market Taking ownership A Deloitte Growth Enterprise Services report August 2016
2
3 Technology in the mid-market Taking ownership From June 17 to July 5, 2016, a Deloitte survey of mid-market companies was conducted by OnResearch, a market research firm. The survey examined technology trends taking place in this market segment to determine the role that technology plays and how it influences business decisions. The 500 survey respondents represented mid-market companies with annual revenues ranging from $100 million to more than $1 billion. Nearly six out of every 10 respondents were C-suite executives, while the remaining executives held other management roles. Eighty percent of the respondents represented companies that are privately held, while the remainder represented publicly-traded firms. Just over one third of the respondents were from technology, media and telecommunications companies; one quarter hailed from consumer and industrial products companies; the remainder were divided among energy and resources, financial services, life sciences and health care, and other industries. The full survey results are included in this appendix; some percentages in the charts throughout this appendix may not add to 100 percent due to rounding, or for questions where survey participants had the option to choose multiple responses. The report based on these survey findings, Technology in the mid-market Taking ownership, can be found on our website at 3
4 Business environment 4
5 Business environment (cont.) 5
6 Technology trends 6
7 Technology trends (cont.) 7
8 Technology trends (cont.) 8
9 Technology trends (cont.) 9
10 Technology trends (cont.) 10
11 Technology trends (cont.) 11
12 Technology trends (cont.) 12
13 Technology trends (cont.) On-premises: systems, hardware and support staff at your physical location Hosted solutions: pre-built system run, located and operated at a fixed monthly fee Hybrid: A mix of on-premises, off-premises solutions based on your application and business needs Off-premises: systems applications run and managed in the cloud using Software as a Service (SaaS) approach 13
14 Technology trends (cont.) 14
15 Technology trends (cont.) 15
16 Technology trends (cont.) 16
17 Cyber and information security 17
18 Cyber and information security (cont.) 18
19 Cloud 19
20 Cloud (cont.) 20
21 Cloud (cont.) 21
22 Internet of Things 22
23 Analytics 23
24 Analytics (cont.) 24
25 Analytics (cont.) 25
26 Analytics (cont.) 26
27 Social and virtual/augmented reality 27
28 Survey respondent demographics 28
29 Survey respondent demographics (cont.) 29
30 Perspectives This report is just one example of Deloitte research on topics of interest to privately held and mid-market companies. Presented by Deloitte Growth Enterprise Services, Perspectives is a multifaceted program that utilizes live events, signature reports, research publications, webcasts, newsletters, and other vehicles to deliver tailored and relevant insights in an integrated fashion. Please visit our Perspectives library on the Deloitte Growth Enterprise Services website ( to view additional material on issues facing mid-market private companies. Acknowledgment We would like to thank all survey respondents and interviewees for their time and the insights they shared for this report, Technology in the mid-market Taking ownership. 30
31 Contacts Roger Nanney National Managing Partner Deloitte Growth Enterprise Services Deloitte LLP Harvey Michaels National Consulting Leader Deloitte Growth Enterprise Services Deloitte Consulting LLP Stephen Keathley National Technology Leader Deloitte Growth Enterprise Services Deputy CIO Deloitte Services LP Adnan Amjad Cyber Threat Management Practice Leader Partner Deloitte & Touche LLP William Briggs Chief Technology Officer Deloitte Consulting LLP Ira Kalish Chief Global Economist Deloitte Touche Tohmatsu Limited John Peto Deloitte Digital Customer Practice Leader Principal Deloitte Consulting LLP David Rosner Life Sciences Digital Leader Principal Deloitte Consulting LLP Bob Rosone Managing Director Deloitte Growth Enterprise Services Deloitte LLP Karl Rupilius NetSuite Practice Leader Principal Deloitte Consulting LLP Chris Jackson Specialist Leader Consulting Chief of Staff Deloitte Growth Enterprise Services Deloitte Consulting LLP Research and editorial lead Janet Hastie Senior Marketing Manager Deloitte Services LP Report design Isaac Brynjegard-Bialik Senior Manager Deloitte LLP 31
32 This communication contains general information only, and none of Deloitte Touche Tohmatsu Limited, its member firms, or their related entities (collectively, the Deloitte Network ) is, by means of this communication, rendering professional advice or services. Before making any decision or taking any action that may affect your finances or your business, you should consult a qualified professional adviser. No entity in the Deloitte Network shall be responsible for any loss whatsoever sustained by any person who relies on this communication. As used in this document, Deloitte means Deloitte LLP and its subsidiaries. Please see for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. Certain services may not be available to attest clients under the rules and regulations of public accounting. Copyright 2016 Deloitte Development LLC. All rights reserved. Member of Deloitte Touche Tohmatsu Limited
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