Enabling Intelligence for Smart Building
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1 Enabling Intelligence for Smart Building Lifeng Geng IoT Segment Marketing Manager ARM Tech Forum 2016 Taipei July 1 st, 2016
2 Connecting Intelligence Smart City Smart Parking Street Lighting Smart Roads Congestion control Noise reduction Air Pollution Waste management Water leakage Smart meters / Grid Smart Planet Environmental Sensing Water Quality Global warming Forest fire Detection Irrigation / Farming Resource preservation Industrial Internet Wearable Smart Health Smart Home Connected Car Enterprise IoT Logistics Tracking Smart Motors 2 Quantified self Context awareness Assisted shopping Remote monitoring Smart medication Diagnosis Connected appliances Automation Personalization Car to car Car to highway Self driving cars Access control Asset tracking Smart facilities
3 What is IoT? Connecting the real world and web services with changing business models Temperature GPS Magnetometer Accelerometer Gyroscope Touch Microphone Luminance 3
4 IoT Value Chain is Much More Complex IP Provider SoC Provider Our target is to Go Deep and build ARM ecosystem across the value chain. 4
5 Smart Building / Smart Community Smart Buildings are the fundamental building blocks for Smart City. With the evolving technology for intelligent sensing, integration, big data analytics and service, the role of Smart Building is redefined from a static environment to a more dynamic and interactive space that impacts the energy efficiency, asset management and productivity of their occupants etc. 5
6 Cost in Building s Lifecycle Building Operation Energy Manpower Resource Others Building Construction 6
7 Need providing values to the Building Owners Manage Occupant Comfort Automating controls and equipment (HVAC / Lighting / Chillers / Access Control etc) Integration & control of other system Alert Operators of facility assets Detect problems prior to becoming an issue. Alarm notification and management Increase facility value 7 Energy Management Intelligent sequences and routines to manage building and system energy consumption Green Building
8 Building Automation System: Source from Johnson Control Source from IBM 8 ARM7 / Cortex-M for Field Controller ARM926 / Cortex-A/M for Network Controller
9 System Integration & Operation Public Private Partnerships (PPPs) are agreements between government and the private sector for the purpose of providing public infrastructure, community facilities and related services (for instance Energy Saving topic). The private sector enter into a contract with government for the design, delivery, and operation of the facility or infrastructure and the services provided. The private sector finance the capital investment and recover the investment over the course of the contract. The asset transfers back to the public sector at the end of the contract 9
10 We are in a Changing World: Digital Disruption World Largest accommodation provider owns no real estate World Largest Taxi company owns no taxi World most valuable retailer has no inventory How would the traditional building equipment manufactures respond to this changing world? Keep improving the device performance and features They have the professional know of their devices and building environment Business model from Selling a Device to Delivering a Device as a Service (DaaS) 10
11 11
12 Smart Parking System (Automatic Number Plate Recognition) 12
13 Parcel Delivery Device 13
14 Smart Community 14
15 Evolving Metrics of Success Personal Computing Mobile Computing Internet of Things Perf $ Perf Power $ Perf Energy $ Perf Energy $ Trust Scale 15
16 ARM Business Model Global leader in the development of semiconductor IP R&D outsourcing for semiconductor companies Innovative business model yields high margins Upfront license fee flexible licensing models Ongoing royalties typically based on a percentage of chip price Technology reused across multiple applications Create and transform markets 2-3 years ARM research and development 2-3 years 2-3 Partner chip development 20+ years Multiple applications development and sales Cost incurred License revenue $ Royalty revenue $ Approximately 1350 licenses Grows by ~120 every year More than 420 potential royalty payers 14.8bn+ ARM-powered chips in 2015 >17% CAGR over last 5 years 16
17 Cortex solutions for every Market Cortex- A Highest performance Optimised for rich operating systems Cortex - R Fast response Optimised for high performance, deterministic applications Cortex - M Smallest/lowest power Optimised for discrete processing and microcontrollers 17
18 Cortex-M Product Line Cortex-M7 Cortex-M4 Cortex-M0 Smallest Area 90 µm Cortex-M0+ 15 years Highest Energy Efficiency Cortex-M3 n 1 Energy-Performance Balance Blended MCU and DSP Highest Performance 5 CoreMark per MHz Scalable & Compatible Architecture 18
19 Billions of chips Cortex-M: Trusted Choice for Embedded Intelligence Bn Total units shipped * 6.4Bn Units shipped in Catalog parts * 360 Licenses * : 32-bit MCU shipments surpass 4/8bit ** * Data up to end Q4, 2015 ** The McClean report
20 Cortex-M Processor Value Proposition Energy Efficient Ease of use High Performance Reduced system cost Lower energy cost Lower software cost Competitive products Lower silicon cost Low power implementation Sleep mode support Wake-up Interrupt Controller Increased intelligence at node Broad tools and OS support Binary compatible roadmap CMSIS support Pure C target 32-bit RISC architecture High efficiency processor cores ( NVIC ) Integrated Interrupt Controller Thumb-2 code density Area optimised designs CoreSight debug support 20
21 ARM Cortex-M Processors and the ARM Architecture Architecture Instruction Set Programmer s Model Memory Model Exception Model Debug Architecture 21
22 Key New Features in ARMv8-M Increased Software Productivity Improved scalability Easier, standardised device protection Enhanced debug Continuum across product family TrustZone security Simplified MPU Improved trace More flexible breakpoints/watchpoints 22 ARMv8-M Architecture Technical Overview :
23 Security from Silicon to Services for IoT Devices Application Code mbed OS API Libraries Communication Management mbed Client mbed OS Core Device Management Schedulers Event Energy Tasks mbed TLS BLE API IP Stack Thread API Secure communications mbed OS Drivers 6LoWPAN CMSIS-Core Thread Debug Support BLE Device Drivers mbed OS uvisor Secure Drivers SW Crypto uvisor Lifecycle Security Secure Lifecycle Hardware Interfaces ARM Cortex-M MCU Radio Sensor Secure Store Crypto Secure Devices 23 Physical IP
24 ARM Scalable ISA 24
25 Ecosystem Partnering For Connected Intelligence Success The trademarks featured in this presentation are registered and/or unregistered trademarks of ARM Limited (or its subsidiaries) in the EU and/or elsewhere. All rights reserved. All other marks featured may be trademarks of their respective owners. Copyright 2016 ARM Limited
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