The Cloud and the TruMethods Way

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1 The Cloud and the TruMethods Way

2 Focus on Success House Keeping Sound: VoIP or Telephone (Audio Pin #) Type questions or raise your hand to speak All past webinars are posted in the Members area Next Webinar is Virtual Sales Meeting Thursday September 8 th at 2:00 Eastern Time When you're Schnizzin go to Schnizz corner! members.trumethods.com/schnizz

3 TruMethods & The Cloud Cloud Webinar Series The Cloud & The TruMethods Way The Cloud, the 4 Blocks and Packaging Selling the Cloud How does Cloud affect Costs & Risk? Your Cloud Questions

4 IT solutions Provider Continuum T&M Hybrid MSP Cloud

5 Evolution of IT Services Break / Fix T&M Project Hardware Software Billable hours MSP Remote support Monitoring Automation Hosted functions Basic hosted app s Monthly fee Cloud Hosted app s Hosted desktop IaaS All rights reserved.

6 You and the Cloud Are vendors educating or selling? How will the cloud impact each of you? How will cloud impact our clients? How will you transition to the cloud? All rights reserved.

7 These are the questions Commoditization? Competition from big guys? Loss of account control? Downward price pressure? The beginning of the end!!! All rights reserved.

8 These are the questions Commoditization? Competition from big guys? Loss of account control? Downward price pressure? The beginning of the end!!! we had about the MSP business! All rights reserved.

9 What actually happened? Dramatically higher margins Better client relationships Scalability Increases revenue per client Financial independence Is it different this time with the cloud? All rights reserved.

10 The Two Realities of IT Providers The have s and the have less The cloud evolution will continue to widen the gap All rights reserved.

11 How will it impact the clients? Benefit for the client OpEx instead of CapEx Incremental upgrades often vs. major upgrades infrequently Access from anywhere Data offsite / built in DR

12 How will it impact the client? Risk for the client Security Systems complexity Multiple vendors Reliance on the Internet

13 How will it impact you? Benefit for the MSP Controlled environment(s) could mean straightforward support Sticky services More MRR, higher average MRR Features & functionality

14 How will it impact you? Risk for the MSP Derail the sales process Support complexity Cost drivers are different, lower margins possible Packaging and pricing Choosing good partners Capital costs if you build

15 Features of the Cloud Same old, same old Still need infrastructure Still have users to support Still have to manage data Still have to plan long term Plumbing Support Strategy

16 The TruMethods Way

17 What is the cloud? TruMethods Member Tom writes: As you suggested regarding MRR in the past, I think it is important to define or identify "Cloud Services" and what they consist of. For example, we have been offering spam filtering via, Postini since This could be considered a cloud service. Also, in general our RMM tools are largely a cloud service, remote backup, etc. In fact, one could argue that the entire RMM tool set is a cloud service. I think many folks think of Cloud Services as virtual hosted servers, desktops, SaaS, HaaS, etc. We have actually re-branded our BDR solution as Cloud Care as the offsite image and hosted Datacenter virtualization option really makes an environment a Cloud based solution.

18 What is the cloud? Tools (Backup, AV, Spam, Patch ) Allow you to automate and deliver better service Applications (Exchange, Sharepoint, etc.) Client facing, enable features or functionality Infrastructure (Servers, Data Storage, Security ) Replace or enhance onsite infrastructure Virtual Desktops Complete end user cloud experience

19 How do you start? Take small steps & implement point solutions Tools (Backup, AV, Spam ) Applications (Exchange, Sharepoint, etc.) Focus on the end result Why am I doing this? Does it really benefit my client? Look at how cloud affects leverage and costs

20 Q&A

Focus on Success 5 Qualities of a World Class MSP TruMethods, LLC All rights reserved

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