How to become a Digital Predator

Transcription

1 How to become a Digital Predator Thomas De Meo VP Product Management, Alfresco

2 Every business will become either a digital predator or digital prey by Source: Digital Predator Or Digital Prey? Forrester Research, Inc., March 3, 2015

3 Forrester Consulting Survey with 158 IT professionals in the US and the UK in April % IT roles Which title best describes your position at your organization? Dir., 46% 54% VP & above C level, 19% VP, 35% Source: "Break Down Content And Information Silos To Accelerate The Flow Of Work", a commissioned study conducted by Forrester Consulting on behalf of Alfresco, August 2016

4 1. Grow Revenue 2. Improve Customer 3. Maintaining Regulatory Experience Compliance 68% of IT leaders planning business transformation. However, most are already behind For example, only 14% have fully digitized their enterprise content. Source: "Break Down Content And Information Silos To Accelerate The Flow Of Work", a commissioned study conducted by Forrester Consulting on behalf of Alfresco, August 2016

5 We are at an Inflection Point IT leaders need to overhaul their firms legacy business applications to meet ambitious digital goals. 14% TODAY 50% 2 YEARS Number of firms with virtually all digital content will shift from a significant minority (14%) to half (50%). Source: "Break Down Content And Information Silos To Accelerate The Flow Of Work", a commissioned study conducted by Forrester Consulting on behalf of Alfresco, August 2016

6 Context is King Content and process silos impede contextual awareness in core business processes. End users need to reference too many applications and files to complete a task or make a decision. Without embedded access to content in workflow applications, users lack contextual awareness for tasks and decisions and waste time searching for it elsewhere.

7 The Time is Now Must break organizations reliance on legacy technologies that perpetuate silos, impede productivity, and weaken customer experiences. 26% TODAY 69% 2 YEARS Firms that use workflow or BPM systems for most of their processes Source: "Break Down Content And Information Silos To Accelerate The Flow Of Work", a commissioned study conducted by Forrester Consulting on behalf of Alfresco, August 2016

8 Inefficiencies arise mid-process due to info sprawl Middle to end Executing the process, conducting analytics Content is stored in too many different places Lack of contextual information to make 49% 47% Lack of information for audit trail Lack of visibility into process status (in Lack of content immediately available Lack of support for ad hoc and dynamic Poor integration across multiple data sources Lack of collaboration with other teams 42% 42% 42% 39% 38% 38% Base: 136 IT decision-makers at the director level and above in the US and the UK. Source: Break Down Content and Information Silos to Accelerate the Flow of Work, a Forrester Consulting Thought Leadership Paper Commissioned by Alfresco, Aug. 2016

9 A Context-Driven Platform Solves Many Challenges Improved end user experiences Better customer experiences Improved business agility More productive staff Improved visibility into business processes Richer analytic insights Lower total cost of ownership Enhanced collaboration with customers and 49% 47% 44% 44% 41% 39% 39% 38% Base: 158 IT decision-makers at the director level and above in the US and the UK. Source: Break Down Content and Information Silos to Accelerate the Flow of Work, a Forrester Consulting Thought Leadership Paper Commissioned by Alfresco, Aug. 2016

10 REVITALIZE BRAND EMPOWERING CLIENTS POLICIES & PRACTICES INNOVATIVE PRODUCTS Speed and Quality of Delivery End-to-End Integration from Inception to Delivery Future-Proof & Eliminate Waste Physical, Manual, Disconnect Humanize It s about People!

11 Optimizing the Flow of Digital Business PROCESS NEW DIGITALLY ENHANCED PRODUCTS AND SERVICES INFORMATION CONTENT Contracts, Designs, etc. ENTERPRISE CONTENT Ideas, Reports, etc. COLLABORATION DATA INFORMATION & INSIGHTS CUSTOMER

12 How do you get there?

13 Challenge Your Thinking Design Thinking How do you focus on the user s problem? Platform Thinking How do you reaction fast to new opportunities and threats? Open Thinking How do you innovate faster?

14 Design Thinking Drives People-Centric Experiences People need their interactions with technologies and other complex systems to be simple, intuitive, and pleasurable. Design thinking is an essential tool for simplifying and humanizing. It can t be extra; it needs to be a core competence. Design Thinking Comes of Age, John Kolko, Harvard Business Review, Sept 2015

15 Integrated Defense Acquisition, Technology, and Logistics Life Cycle Management Systems How NOT to do Design Thinking 15

16 Identify and Model the Problem Digital Enterprise ASSET LIFECYCLE PRODUCT LIFECYCLE PROJECT LIFECYCLE EMPLOYEE LIFECYCLE MODEL THE PROBLEM

17 Design with a Constant Feedback Loop DIGITAL SOLUTIONS & PRODUCTS INFORMATION ARCHITECTURE USE CASES PERSONAS STORY BOARDS PROCESS DESIGN USERS SYSTEMS & SOURCES

18 Designing Marketing Engagement Value Driver BRAND Critical Content DIGITAL ASSETS Impact Target User Personas Process + Teams + Tools INCREASED ASSET USAGE & VALUE Workflow Analysis

19 Platform Thinking Accelerates Development & Business Agility How can a major business segment be invaded and conquered by an upstart with none of the resources deemed essential for survival, let alone market dominance? The answer is the Power of the Platform - a new business model that uses technology to connect people, organizations, and resources in an interactive ecosystem. Platform Revolution, Parker, Van Alstyne, Choudry 2016

20 Build a Platform for Growth & Agility DESIGN DYNAMIC DIGITAL INITIATIVES Digital Initiative 1 Digital Initiative 2 Customer Initiative 1 Customer Initiative 2 IOT Initiative 1 OPEN DATA OPEN APIS OPEN STANDARDS OPEN ARCHITECTURE PLATFORM FOR AGILITY, GROWTH, AND RESILIENCE Information Services Global Scale Compliance & Governance Cloud Infrastructure Security & Authorization Source: McKinsey & Company

21 Accelerate the Flow of Business Platform thinking drives faster delivery, deeper engagement, better accountability and insights CONTEXT PROCESS DESIGN EMPLOYEES INSIGHT INFORMATION ARCHITECTURE SUPPLIERS USER CUSTOMERS SECURITY SYSTEMS & SOURCES SEARCH

22 Bank of New York Mellon Intelligent Open Architecture Flexible Client-centric Platform The Cloud Bank Technology Platform Data-driven Insight Global Business Innovation Solutions Center Value Driver EMPOWERING CLIENTS Critical Content TRANSPARENT CUSTOMER TRANSACTIONS Impact STREAMLINED BUSINESS OPERATIONS As the lines between front, middle and back office continue to blur, smarter information is essential for effective fund management.

23 Open Thinking Supports Innovation and Change No dominant platform-level software infrastructure has emerged in the last ten years in closed-source, proprietary form. Mike Olson Founder of Cloudera

24 Fueling Innovation, Not Re-Invention User Experience & App Development Services, Integration & Intelligence Infrastructure, Data & Utility

25 US General Services Administration (GSA) Value Driver OVERWHELMING INFORMATION Critical Content DATA 2 DECISION Impact COST SAVINGS / FASTER DECISIONS It is essential that we continue to invest in and implement innovative open-standards technologies in order to achieve major quality and productivity improvements.

26 Change Your Thinking + + Design Thinking Platform Thinking Open Thinking Drives people-centric experiences Increases customer & employee loyalty Accelerates development & iteration of digital initiatives Increases agility & maximizes resources Supports transparency, innovation & change Drives adaptability, responsiveness & competitive advantage

27 Alfresco Thinks Differently Design Thinking Drives people-centric experiences Create Modern User Experience Platform Thinking Accelerates development & iteration of digital initiatives Build Modular, Open Architecture Open Thinking Supports transparency, innovation & change Embrace Open Source & Standards

28 Share the study with your colleagues Break Down Content and Information Silos to Accelerate the Flow of Work, a commissioned study conducted by Forrester Consulting on behalf of Alfresco, August 2016 alfresco.com/tlp

29 Thank You Thomas De Meo VP Product Management, Alfresco