Mitigating the Financial Pain Points of the Media Transaction Process
|
|
- Kelley Gilmore
- 5 years ago
- Views:
Transcription
1 Mitigating the Financial Pain Points of the Media Transaction Process What global finance and media executives need to consider when evaluating the right solution to meet their needs.
2 Digital (and programmatic) media buying continues to revolutionize advertising. Computerized buying, which generates vast amounts of campaign data, offers the ability to better target specific audiences, provides real-time optimization and helps manage media CPM (cost-per-thousand) rates on a global scale. With the promise of more precise targeting and the ability to glean better audience insights, global media buying agencies are fiercely working to automate their campaign and production systems to bring this added value to their clients. While there are several media buying solutions on the market, they were not all designed from the ground up to address the financial needs of agency executives. In fact, if you ask a finance or media executive about their greatest challenges or what keeps them up at night you may need to pull up a chair as the list can be long, including their inability to: easily reconcile campaign data against contracts scale operations without adding staff view revenues, gross margins and costs in real-time minimize campaign discrepancies to recover ad spend reduce disputes on costs and invoices close books in less time trust their reporting and get a handle on governance So what do global finance and media executives need to consider when evaluating the right solution to meet their needs? Through a series of what-if scenarios, this paper examines the key attributes they need to consider when evaluating media buying and operating solutions to ensure they make the right choice to mitigate the financial pain points of the media transaction process. What if you could easily automate the media financial reconciliation process? Finance and media executives understand that manual processes and antiquated technologies can impede their ability to scale global media buying capabilities. They need an efficient solution that can automate the financial reconciliation process to keep up with the ever-growing number of real-time buying platforms without adding more staff. During the evaluation process, it s important to consider a digital finance automation solution that can easily connect with the existing infrastructure without reinventing the wheel or requiring custom software development that wastes time and increases costs. A viable solution should also be able to process campaign delivery data across a variety of ad server vendors, publishers and trading platforms. 2 FUSIONSEVEN Mitigating the Financial Pain Points of the Media Transaction Process
3 An automated platform will speed the reconciliation process, but it is important to find one with a sophisticated clearing engine that enables agencies to calculate correct invoice amounts, based on varying contract terms, with the ability to set an unlimited number of rules while processing billions of transactions. This is critical as programmatic advertising has the ability to generate billions of events every month. With these capabilities, agencies can deliver clean, accurate reports to clients with the ability to delineate specific, verifiable results. By embracing an end-to-end, automated solution, finance and media executive are able to decrease manual processes, increase control across the entire agency and leverage the expertise of their staff for more strategic endeavors. The ability to scale the number of contracts the agency can manage with greater efficiency provides a better return on clients media investment, which can either be shared directly with clients or used for additional media buys. See Figure A. What if you had the ability to evaluate gross margins, revenues and costs on a daily basis? A financial platform that offers the ability to access and process data in real-time will not only inform decision-making; in many cases, it will transform the entire media buying process because real-time processing leads to real-time interpretation. Choosing a platform that gives real-time visibility into financial data all in one place increases efficiency and helps justify spend decisions. It also improves an agency s ability to manage vendor payments downstream while accelerating client collections upstream to reduce float. Reducing the amount of float gives a CFO the ability to invest funds elsewhere, while reducing financial risk. 1 FIGURE A The data-driven complexities of media buying are plagued by a broken system that relies on Excel to provide financial clarity and efficiency. 7 Bill CRM I/O 2 Media Buy 3 6 Report Inventory & Deliver 5 Reconcile, Clear & Settle 4 3 FUSIONSEVEN Mitigating the Financial Pain Points of the Media Transaction Process
4 FIGURE B A platform that offers real-time access and reports results across multiple currencies gives finance and media executives a centralized, holistic view of their business. Financial and Performance Summary Impres s ions C licks C onvers ions Total C ost R evenue 4,765,285, , ,751 $5,343, $7,614, Impressions C licks C onversions C TR Total C ost R evenue Margin % 700M 600M 500M 150K Impressions C licks C onversions C TR Total C ost R evenue Margin % 400M 100K 300M Impressions C licks 200M 50K 100M 0M M ar 15 A pr 15 M ay 15 Jun 15 Jul 15 A ug 15 S ep 15 O ct 15 Nov 15 D ec 15 Jan 16 0K A dvertiser Impressions C licks C onversions C TR Total C ost R evenue Margin % Top 5 A dvertisers (Impressions ) C hateauville 692,697, ,863 92, % $750, $1,094, % F 7 3,281,741, ,289 9, % $3,042, $4,447, % Fusia Cocoa Q uintax Seven Safari 697,063,027 15,090,064 78,693, ,623 6,091 22, , % 0.02 % 0.01 % $1,430, $25, $94, $1,896, $37, $138, % % % Grand Total 4,765,285, , , % $5,343, $7,614, % 15% 0% Impressions F 7 Fusia Cocoa 15% C hateauville Seven Safari Q uintax 69% Global agencies also operate in multiple countries with different currencies, so a platform that offers real-time access and reports results across multiple currencies gives finance and media executives a centralized, holistic view of their business. See Figure B. What if you could reduce discrepancies to near zero? Solving this key challenge might actually help with the future planning of media campaigns. While that might sound lofty, choosing a platform that allows agencies to automatically verify and reconcile reporting data against contracts to meet obligations with various ad server vendors, publishers and buying platforms will clearly produce campaigns that generate better returns. See Figure C. Despite best efforts, discrepancies are still a big issue for advertisers and publishers. The issue stems from multiple disparate advertising platforms statistics. Typically, discrepancies of up to 10 percent can be acceptable; however, at times they can reach percent and more. There are many different reasons why discrepancies occur. For example, counting methodologies can differ between platforms, as each party can potentially count an impression at a slightly different point in the delivery 4 FUSIONSEVEN Mitigating the Financial Pain Points of the Media Transaction Process
5 FIGURE C Being able to sync data across all media channels to reduce discrepancies helps agencies provide accurate reporting. BEFORE: Without using a Media Financial Platform Collect Media Transaction Data From Vendors After the Fact DAYS Run Campaign I/O Start and End 30 Day Campaign AD NETWORKS & PUBLISHERS REAL-TIME EXCHANGES DSP, SSP DISPLAY MOBILE SEARCH MOBILE & TV BASE & 3rd PARTY AD SERVERS Uncover 10 30% loss due to discrepancies Negotiate make good and/or refund & deliver additional impressions to fulfill contract Results in lost revenue and time, lower campaign ROI and performance AFTER: Using a Media Financial Platform Collect Media Transaction Data From Vendors in Real-Time During Campaign 30 DAYS Run Campaign I/O Start and End 30 Day Campaign AD NETWORKS & PUBLISHERS REAL-TIME EXCHANGES DSP, SSP DISPLAY MOBILE SEARCH MOBILE & TV BASE & 3rd PARTY AD SERVERS Reduce discrepancies % by identifying and resolving issues in-flight Results in accurate reconciliation, higher campaign ROI and accurate accounting Proprietary Clearing Engine of an ad (i.e., publishers can count impressions at the time the ad request is sent, while advertisers can count an impression when the creative/ad is delivered.) It is common practice for discrepancies to be uncovered after the campaign is over by reconciling vendor invoices. At this point the campaign impressions have already been delivered, and if discrepancies exist, the only way to solve the issue is to deliver make good impressions, refund the difference or issue credit towards future delivery. This results in decreased campaign ROI and performance, in addition to the excessive hours spent to correct. The alternative is to insert a digital media financial platform in your process. When inserted into the campaign delivery process, a digital finance automation platform helps calculate true costs on a realtime basis. It has the ability to catch and 5 FUSIONSEVEN Mitigating the Financial Pain Points of the Media Transaction Process
6 FIGURE D Finance executives and media buyers need an efficient system that easily reconciles, clears and settles campaign data against contracts to scale operations and provide real-time financial insight to reduce disputes and close books in less time. 6 7 Bill Report 5 CRM 1 Reconcile, Clear & Settle I/O 2 Media Buy Inventory & Deliver 4 3 Channels & Platforms CAMPAIGN FINANCIAL MANAGEMENT & INSIGHT Proprietary Clearing Engine Campaign I/O & Rules Data Collection Data Processing Self-Service UI Contract Management Analytics/Reconciliation 5 Business Intelligence Proprietary Rules Engine OUTPUTS ERP/Billing Systems Real-Time Reporting Business Intelligence resolve discrepancies in flight before they escalate into make good obligations that delay financial processing and require the agency to float more cash. In fact, solutions that provide this type of end-to-end automation can help executives realize a drastic reduction in campaign discrepancies by leveraging high performance rules applied by the technology often reducing discrepancies up to a whopping 80 percent 1. Being able to sync data across all media channels to reduce discrepancies helps agencies provide accurate reporting. What if you could trust your reporting and close your books in 24 hours instead of 24 days? Agency executives often find themselves in the hot seat when it comes to reporting campaign financials. The programmatic advertising boom has raised expectations 6 FUSIONSEVEN Mitigating the Financial Pain Points of the Media Transaction Process
7 among marketers in terms of the speed and accuracy of the reports they receive. Marketers want reports to be unfailingly reliable, and the 10 percent contract variance that used to be the industry norm is no longer valid in a digital world. There s a huge opportunity for agencies to gain a competitive advantage by automating their data collection, financial reconciliation and invoicing processes with the right solution that delivers a best practices approach. In evaluating solutions, it s important to find one that easily reconciles contracts, minimizes discrepancies, and improves efficiency to put the agency ahead of the curve and minimize the risk of having to re-state financials. This instills greater trust and loyalty with the client even beyond the reporting itself. The opportunity cost for CFOs in not adopting a solution is high. The overall efficiency and flexibility of a trusted endto-end financial solution can provide the ability for CFOs to reduce the month-end clearing and reconciliation reporting to less than a day. CFOs should also evaluate the accuracy of calculations and whether they can be used for audit compliance. Calculations should guarantee accuracy, so auditing compliance can be streamlined. Searching for the optimal financial solution to automate media buying is obviously a decision with wide-ranging consequences for finance and media executives. But industry demands dictate that it s time to replace the old with the new. The first step toward discovering how to make the media buying ecosystem more efficient is for agencies to choose the right media finance automation solution to provide greater efficiency with the ability to scale to meet demand. Perhaps when more agencies adopt the right financial platform for their media buying, no one will need to pull up a chair to ask those in charge what challenges they face. Endnotes 1 Based on actual FusionSeven customer results. The Risk of Not Automating If a client doesn t ask you to make a change to your financial processes, then why should you? Unfortunately, if a client is asking you to make a change, it s probably too late and you ll likely lose them as a client. Clients want to work with agencies that are industry thought leaders capable of staying ahead of new technologies to meet their needs. That s a hard sell if your agency s financial prowess revolves around Excel spreadsheets. You might as well be using an adding machine and a slide rule. Finance and media executives, who manage millions of dollars on behalf of their clients, need a media finance automation solution that provides data transparency, improves efficiency and delivers greater returns on their clients advertising investment. In our digital age, there s no excuse for a discrepancy. And even the ability to reduce one error can make the difference between a profitable campaign and one that loses money. In fact, for publicly traded companies, it s an imperative to have the right media finance automation solution to provide accurate reporting and reduce governance risk. 7 FUSIONSEVEN Mitigating the Financial Pain Points of the Media Transaction Process
8 About FusionSeven FusionSeven is a media finance automation company that offers a SaaS platform to automate the media buying ecosystem. The platform provides an end-to-end solution that delivers greater data transparency with the ability to apply rules that help easily reconcile contracts, deliver clean invoices and reduce float. It improves overall efficiency and flexibility with the ability to help CFOs close their month-end reporting in as little as a day. Ultimately, Fusion Seven offers agencies the ability to deliver greater returns on their clients media investment. With offices in New York and San Francisco, the company s high performance rules engine supports an agile platform that provides a highly scalable financial technology solution operating across 24 countries and supporting 150 currencies. For More Information Contact FusionSeven CRO Michael Jolly at mjolly@fusionseven.com, who can share more detail on how you can begin the journey of automating your financial processes to realize greater returns on your media buying. Copyright FusionSeven, Inc. All rights reserved.
Ad Tech Ecosystems and Challenges. Pooja Nayak VP, Director for Ad Tech
Ad Tech Ecosystems and Challenges Pooja Nayak VP, Director for Ad Tech Ad Tech Ecosystem and Challenges April 2018 27 The Ad Tech Ecosystem Direct Buy Ad Network 28 The Ad Tech Ecosystem Challenges Direct
More informationThe Agency Guide To Programmatic Buying
The Agency Guide To Programmatic Buying Table of Contents 1. Introduction 2. Defining Programmatic Buying 3. How Does Real-Time Bidding Work? 4. The Benefits 5. The Challenges 6. Conclusion The Agency
More informationAdvertising and Media Industry KPIs that Matter
Businesses Run Better on NetSuite. Advertising and Media Industry KPIs that Matter Sponsored by Improved Results Achieved by Businesses Like Yours Business Visibility 360 o Visibility & Actionable Insight
More informationNETSUITE FOR MEDIA COMPANIES A Unified Cloud Solution to Manage Your Media Business
NETSUITE FOR MEDIA COMPANIES A Unified Cloud Solution to Manage Your Media Business NetSuite for Media Companies provides the ability to manage all customers subscribers and advertisers alike in a unified
More informationHolistic Supply Chain Management Three Strategies to Uncover Cash in the Supply Chain
Holistic Supply Chain Management Three Strategies to Uncover Cash in the Supply Chain A GT Nexus White Paper Executive Summary There is a renewal of interest in the financial elements of supply chain management
More informationThe buyer's guide to Programmatic Direct
1 The buyer's guide to Programmatic Direct Programmatic Direct is one of the fastest-growing areas of digital advertising. In the US alone, one in every two dollars spent programmatically now runs through
More informationINTRODUCTION TO THE BPA WORLDWIDE B2B MEDIA EXCHANGE
Contents: INTRODUCTION TO THE BPA WORLDWIDE B2B MEDIA EXCHANGE 1. Introduction 2. Why Programmatic Advertising 3. Why participate in the BPA B2B Media Exchange 4. The requirements to participate 5. The
More informationTelecom Expense Management
White Paper The 7 Most Common Mistakes CFOs and CIOs make in Telecom Expense Management After years of turmoil and a prolonged economic recovery, the climate of cost consciousness in Corporate America
More informationINTELLIGENT FINANCIAL CRIME DETECTION GETTING AHEAD OF FINANCIAL CRIME WITH AI THE POWER OF AI
INTELLIGENT FINANCIAL CRIME DETECTION GETTING AHEAD OF FINANCIAL CRIME WITH AI THE POWER OF AI BUSINESS SITUATION CRIME-DETECTION AND COMPLIANCE CAPABILITIES ARE STRAINED Financial crime is a major threat
More informationAPT from Yahoo!: Unifying Digital Advertising
APT from Yahoo!: Issues Facing the Ad Industry and Yahoo! s Solution APT from Yahoo! is a superset of the best of what s offered by ad exchanges, ad servers and ad networks. Participants in the business
More informationEXECUTIVE ERP. EVALUATION AND INVESTMENT ROADMAP Developed for the Modern Business
EXECUTIVE ERP EVALUATION AND INVESTMENT ROADMAP Developed for the Modern Business TABLE OF CONTENTS Executive ERP Evaluation and Investment Roadmap Developed for the Modern Business Read Time: 17 minutes
More informationFINDING THE BEST DMS SOLUTION FOR SCANIA DEALERSHIPS
FINDING THE BEST DMS SOLUTION FOR SCANIA 20 POINTS TO CONSIDER WHEN CHOOSING YOUR DEALERSHIP S SYSTEM DEALERSHIPS HOW TO FIND THE BEST DEALER MANAGEMENT SYSTEM (DMS) FOR SCANIA DEALERSHIPS Your DMS solution
More informationYour Ads, Your Outcomes: Control and Transparency in Your Video DSP
Your Ads, Your Outcomes: Control and Transparency in Your Video DSP Bruce Falk is the Chief Operating Officer at BrightRoll, overseeing sales, marketing, business development, and operations. Bruce spent
More informationSupply and Demand at Your Command
Supply and Demand at Your Command PUBLISHERS: Maximize Your Revenue With Zenovia s next-gen Supply Side Platform (SSP), Publishers: Get top dollar for all inventory with real-time execution Use price controls
More informationStreamline Chargebacks to Engage a More Empowered Customer
SAP Solution in Detail SAP Solution Extensions SAP Paybacks and Chargebacks by Vistex Streamline Chargebacks to Engage a More Empowered Customer 1 / 12 Table of Contents 3 Quick Facts 4 Better Claims Management
More informationService Department Automation ROI in less than 6 months?
ANALYSIS REPORT Service Department Automation ROI in less than 6 months? How service businesses are achieving this quick payback and how you can too. ANALYSIS REPORT Service Department Automation ROI in
More informationQ4 & FY 2018 Results Conference Call April 1, 2019
Q4 & FY 2018 Results Conference Call April 1, 2019 Safe Harbor Statement This presentation contains certain forward-looking statements that are based upon current expectations and involve certain risks
More informationMicrosoft Dynamics Gold Partner Microsoft Dynamics 365. Business Central (ERP)
Microsoft Dynamics Gold Partner Microsoft Dynamics 365 Business Central (ERP) Microsoft Dynamics ERP Connect your business, like never before Microsoft Dynamics 365 Business Central (previously called
More informationOracle CRM: It s Really Better Than Salesforce.Com When You Do It Right
Oracle CRM: It s Really Better Than Salesforce.Com When You Do It Right By Patrick Krause, IT Convergence Prologue Like most medium-sized business-to-business service providers space, my organization brought
More informationData-driven advertising meets direct sales workflow automation WAN-IFRA Innovation Day Amsterdam, Petteri Vainikka, CMO Enreach
& Data-driven advertising meets direct sales workflow automation WAN-IFRA Innovation Day Amsterdam, 15.5.2013 Petteri Vainikka, CMO Enreach A CASE STUDY OF Simplifying direct sales workflow & adding audience
More informationThe Global Exchange For Advertising April 2018
The Global Exchange For Advertising April 2018 1 COPYRIGHT RUBICON PROJECT 2018 Safe Harbor Forward-Looking Statements This presentation includes, and management's answers to questions during the conference
More informationASX ANNOUNCEMENT. Commentary on 2017 and H Financials Part 2
Limited ACN 621 160 585 19 September 2018 ASX ANNOUNCEMENT Commentary on 2017 and H1 2018 Financials Part 2..continued from 18 September 2018 Cash Float and Collections In simple terms, a cash float is
More informationMARKETING INTELLIGENCE FOR PUBLISHERS
AdClarity MEDIA INTELLIGENCE MARKETING INTELLIGENCE FOR PUBLISHERS Alright sellers. I emphasized it over and over again in the previous post- the end of RMX is not the end for you. In fact, it could only
More informationAccenture Profit Recovery and Analytics
Business Process Outsourcing Accenture Profit Recovery and Analytics Delivering High Performance through Profit Recovery Accenture: Delivering high performance through profit recovery Are you leaving money
More informationAchieving Best-in-Class Financial Management
Best Practices for Choosing the Right Accounting Software: Achieving Best-in-Class Financial Management Get Started It starts innocently enough. You need a report your current accounting system can t deliver,
More informationLook ahead: Transparency will shape 2018
Look ahead: Transparency will shape 2018 We asked professionals from all corners of the digital advertising industry about the challenges they faced in 2017 to learn how those challenges will drive change
More informationIntegration: The key to unlocking the potential of NetSuite
Integration: The key to unlocking the potential of NetSuite By: Adam Arrowsmith, Integration Solutions Team Lead Implementing NetSuite properly is not just an IT project. In fact, most NetSuite implementations
More informationTips for Reducing the Total Cost of Ownership of Oracle E-Business Suite
Tips for Reducing the Total Cost of Ownership of Oracle E-Business Suite an eprentise white paper tel: 407.591.4950 toll-free: 1.888.943.5363 web: www.eprentise.com Author: Helene Abrams www.eprentise.com
More informationDigital Advertising Hub
Page 1 Media Kit 2018 info@bidsopt.com Digital Advertising Hub Media Kit 2018 Mobile DSP SSP Video Ads www.bidsopt.com Page 2 Media Kit 2018 info@bidsopt.com About Us Know us better and how we operate
More informationProgrammatic Monetization Platform
Programmatic Monetization Platform Bringing RTB Solutions to Partners Around the Globe KeyPoint Media is a next-generation media group with flexible, stateof-the-art automated programmatic technology.
More informationPilot your business across functions, offices, and geographies
Pilot your business across functions, offices, and geographies Whether your business has one or several locations in the same city or across international borders, Sage 300c helps you manage finances,
More informationSimplifying your financial supply chain. Payments Unbound.
Simplifying your financial supply chain. Payments Unbound. At WEX we recognize the challenge and responsibility companies have for delivering profitable revenue growth we share a common commitment to support
More informationMOVING BEYOND QUICKBOOKS: Why now s the time to graduate to professional financial management software
MOVING BEYOND QUICKBOOKS: Why now s the time to graduate to professional financial management software Summary Most small businesses begin their financial lives using Intuit s QuickBooks, which with an
More informationReining in Maverick Spend. 3 Ways to Save Costs and Improve Compliance with e-procurement
3 Ways to Save Costs and Improve Compliance with e-procurement Contents The Need to Eliminate Rogue Spending Exists for all Businesses...3 Leveraging Technology to Improve Visibility...5 Integrate your
More informationINTELLIGENT SUPPLY CHAIN REINVENTING THE SUPPLY CHAIN WITH AI THE POWER OF AI
INTELLIGENT SUPPLY CHAIN REINVENTING THE SUPPLY CHAIN WITH AI THE POWER OF AI BUSINESS SITUATION NEW DEMANDS ARE STRESSING THE SUPPLY CHAIN The age-old objective of the supply chain to have the right product,
More informationA dataxu Issue Briefing What We Talk About When We Talk About Transparency
A dataxu Issue Briefing What We Talk About When We Talk About Transparency dataxu.com Table of contents I. A note from dataxu s CEO on transparency II. What we talk about when we talk about transparency
More informationRelease 1.0 January SAP Business ByDesign Wholesale Distribution Resource Center
Release 1.0 January 2011 SAP Business ByDesign Wholesale Distribution Resource Center Overview Key Requirements Profitable Growth Through Integration and Oversight To achieve sustainable, profitable growth
More informationNETSUITE FOR AD TECH COMPANIES
NETSUITE FOR AD TECH COMPANIES NetSuite: The Unified Application to Manage Your Ad Tech Business Today, advertising technology companies are the innovators. Whether they are brand-, agency- or publisherfacing
More informationMerchandise Management Connecting the Dots
Connecting the Dots 1 End to End Process Outlines the critical processes required for retail management Management Operations All Departments Provides a detailed roadmap of a progressive workflow Establishes
More informationMARKETING DARK DATA: 5 DARK DATA SOURCES THAT LEAD TO BETTER MARKETING INSIGHTS WITH IBM WATSON ANALYTICS AND COGNOS ANALYTICS
MARKETING DARK DATA: 5 DARK DATA SOURCES THAT LEAD TO BETTER MARKETING INSIGHTS WITH IBM WATSON ANALYTICS AND COGNOS ANALYTICS There are greater opportunities and means to reach target audiences today
More informationBridging the Gap to First-Price Auctions: A Buyer s Guide
Bridging the Gap to First-Price Auctions: A Buyer s Guide 2 Introduction In an industry where rapid evolution is the norm, the changes in ad tech last year were so profound from the maturation of header
More informationSRDS.com Media Pro Webinars
SRDS.com Media Pro Webinars How to Find and Evaluate Digital Media Networks and Tech Kantar Media 2014 Learn more at SRDS.com/digital Digital advertising is too confusing Kantar Media 2014 Learn more at
More informationGenpact Intelligent Operations SM
PROVIDE VISIBILITY Genpact Intelligent Operations SM Making enterprises more competitive, with operations that sense, act and learn from the outcome of actions, at scale Foreword Intelligent Operations
More informationANA Media Buying Template / Governance Framework JULY 2018
ANA Media Buying Template / Governance Framework JULY 2018 ANA Media Buying Template Version 2.0 Accomplishes Three Commercial Goals: Establish Unambiguous Chain of Custody Authorized Approvals for Each
More informationThe business owner s guide for replacing accounting software
The business owner s guide for replacing accounting software Replacing your accounting software is easier and more affordable than you may think. Use this guide to learn about the benefits of a modern
More informationDeltek Costpoint Manufacturing Solutions
Deltek Costpoint Manufacturing Solutions Leverage the industry s proven solution made for government contractors to help modernize operations and lower costs. Meeting Your Needs Today, and for the Future
More informationTHE GLOBAL EXCHANGE FOR ADVERTISING
THE GLOBAL EXCHANGE FOR ADVERTISING JANUARY 2018 0 COPYRIGHT RUBICON PROJECT 2018 SAFE HARBOR Forward-Looking Statements This presentation may include, forward-looking statements, including statements
More informationOverview. Unified, Inc. 2016, All Rights Reserved 2
CASE STUDY International Auto Brand Used Unified s Audience Intelligence To Enhance Facebook Targeting And Uncover Valuable Audiences Previously Unknown Overview As many marketers know, a brand has multiple
More informationDigitalizing Procurement for Midsize Companies: The First Step in Doing More with Less
SAP Ariba Solutions SAP Ariba Snap Digitalizing Procurement for Midsize Companies: The First Step in Doing More with Less 1 / 11 Table of Contents 3 Quick Facts 4 Preconfigured with Spend Categories for
More informationEnd-to-end Business Management Solution for Small to Mid-sized Businesses
End-to-end Business Management Solution for Small to Mid-sized Businesses Successfully manage and grow your business with a comprehensive, simple, total business management solution for SMBs. The SAP Business
More informationReduce the cost of trading. with your suppliers
trade simple provides comprehensive purchasing control and ensures all the process and pain of online ordering is handled for you. We would recommend it to anyone in the hospitality industry. Colin Simpson,
More informationTurn Your Business Vision into Reality with Microsoft Dynamics SL
Turn Your Business Vision into Reality with Microsoft Dynamics SL You have worked hard to build a vision for your business. With Microsoft Dynamics SL, you can turn that vision into reality with a solution
More informationVALUE ARCHITECTS: TRANSFORMING FINANCE FOR THE INTELLIGENT ENTERPRISE
VALUE ARCHITECTS: DIGITALLY TRANSFORMING FINANCE FOR THE INTELLIGENT ENTERPRISE There s a transformational shift taking place in finance functions. They re moving from recording and reporting on results
More informationFor personal use only
Strategy Update TrafficGuard SaaS August 2018 Mathew Ratty Chief Executive Officer 1 Disclaimer This presentation contains summary information about Tech Mpire Limited (Tech Mpire) and is current as at
More informationSolutions. Cash & Logistics Intelligent and Integrated Solutions to Optimize Currency Levels, Reduce Expenses and Improve Control
Solutions Cash & Logistics Intelligent and Integrated Solutions to Optimize Currency Levels, Reduce Expenses and Improve Control Solutions The financial services industry faces a number of new challenges
More informationCurrent Developments in Loyalty Accounting 2015 IAAIA Conference October 2015
Current Developments in Loyalty Accounting 2015 IAAIA Conference October 2015 Topics Loyalty overview and current developments Common issues Separation transactions Deferral models and accounting for breakage
More informationFinding success through AP Automation
Finding success through AP Automation Finding Success through AP Automation TABLE OF CONTENTS 02 03 04 05 06 5 myths about ap automation 5 problems solved by ap automation 7 steps to successful ap automation
More informationvalidated Campaign Essentials : A ConAgra Foods Case Study
ADVERTISING ANALYTICS validated Campaign Essentials : A ConAgra Foods Case Study Proving and Improving the Effectiveness of Digital Advertising validated Campaign Essentials : A ConAgra Foods Case Study
More informationCombine attribution with data onboarding to bridge the digital marketing divide
Combine attribution with data onboarding to bridge the digital marketing divide Understand how online marketing impacts offline sales Google Inc. 360suite-info@google.com g.co/360suite 1 Digital marketing
More informationThe Global Exchange For Advertising May 30, 2018
The Global Exchange For Advertising May 30, 2018 1 COPYRIGHT RUBICON PROJECT 2018 SAFE HARBOR FORWARD-LOOKING STATEMENTS This presentation and management's prepared remarks during the conference call referred
More informationMOBILE ATTRIBUTION FOR DATA-DRIVEN MARKETERS 2016 REPORT HOW FOOT TRAFFIC ATTRIBUTION WORKS
MOBILE ATTRIBUTION FOR DATA-DRIVEN MARKETERS 2016 REPORT HOW FOOT TRAFFIC ATTRIBUTION WORKS WHY IS IT SO HARD TO CALCULATE MOBILE ADVERTISING ROI? Historically, there has been a glaring problem in measuring
More informationHidden Keys to Higher Customer Retention Unlock Revenue and Faster Growth. The Subscription People
Hidden Keys to Higher Customer Retention Unlock Revenue and Faster Growth The Subscription People Table of Contents 03 Cut Passive Churn to See Revenue Surge 04 Vindicia Knows Retention and Payments 05
More informationSmart strategies for difficult times - Oracle roadmap to management excellence
Smart strategies for difficult times - Oracle roadmap to management excellence Oana Craciunescu EPM Sales Leader South Eastern Europe Agenda Expanding From Operational Excellence
More informationVIEWABILITY AND MEASURABILITY
Whitepaper VIEWABILITY AND MEASURABILITY Principal Author, Ian Hewetson VP Client Services In a world where advertisers are demanding more trust, transparency and accountability from every element of the
More informationDrive Innovation in Capital Markets, Simplify Trading, and Reduce Cost
SAP Brief SAP for Banking SAP Capital Markets Trading by Calypso SAP Capital Markets Treasury by Calypso Objectives Drive Innovation in Capital Markets, Simplify Trading, and Reduce Cost Run Simple with
More informationCRITICAL COMPONENTS TO ACHIEVING THE PERFECT ORDER
CRITICAL COMPONENTS TO ACHIEVING THE PERFECT ORDER Critical Components to Achieving the Perfect Order Read Time: 10 minutes CRITICAL COMPONENTS TO ACHIEVING THE PERFECT ORDER Businesses must constantly
More informationHOW INTEGRATED RECEIVABLES OVERCOMES THE FOUR BIGGEST CHALLENGES IN ORDER-TO-CASH
HOW INTEGRATED RECEIVABLES OVERCOMES THE FOUR BIGGEST CHALLENGES IN ORDER-TO-CASH EXECUTIVE SUMMARY Businesses are demanding more of their treasury departments. Treasury must become a strategic advisor,
More information10 Accounting. Practices Heading the Way of the Dinosaur
10 Accounting Practices Heading the Way of the Dinosaur In today s digital economy there is no more business as usual, regardless of the department or industry you re in. Mobile devices, social media,
More informationElavon Freight Payment
Elavon Freight Payment Elavon Freight Payment Gain efficiencies Improve accuracy Increase visibility Enhance working capital Different regulations, currencies, languages and carriers, each with their own
More informationThe next generation of order management is simple and smart
The next generation of order management is simple and smart The growing requirement for the provision of customized products, while maintaining existing prices and high levels of support, is escalating
More informationEpicor for Distribution
Epicor for Distribution As a distributor, you know that employing a powerful technology strategy is a key to success and to staying ahead of the competition, which seems to get more sophisticated every
More informationIntroduction. What is Cryptocurrency?
Table of Contents 1. Introduction 1.1. Cryptocurrency 1.2. ERC20 Standard 1.3. P2P Networks 2. Adverx (AVX) 2.1. Token Specifications 2.2. Token Allocation 3. Real-time bidding (RTB) 3.1. How RTB works
More informationTransforming Healthcare Communications
Transforming Healthcare Communications An Expense Reduction Strategy and New Business Model Healthcare Communication Services Business Brief For healthcare payers, outbound constituent communications (checks,
More informationIntelligent Payment Management for Today and Tomorrow Technology Advancement to Navigate the Converging Payments Landscape
Intelligent Payment Management for Today and Tomorrow Technology Advancement to Navigate the Converging Payments Landscape Adapting to the Evolution of Payments The payments industry has evolved extensively
More informationA Holistic Approach to Source-to-Pay
A Holistic Approach to Source-to-Pay Featuring insights on... Pains of Segmented Source-to-Pay Streamlining the Supply Chain Case Study: Outerwear Company Contents Introduction 3 Unifying Segmented Source-to-Pay
More informationHOW FINANCE CAN TRANSFORM THE BUSINESS BY HARNESSING ROBOTIC POWER
HOW FINANCE CAN TRANSFORM THE BUSINESS BY HARNESSING Looking Beyond Cost Savings to Bring Value to the Business 2 I HOW FINANCE CAN TRANSFORM THE BUSINESS BY HARNESSING INTRODUCTION: LEVERAGING ROBOTICS
More informationTHE GLOBAL EXCHANGE FOR ADVERTISING
THE GLOBAL EXCHANGE FOR ADVERTISING AUGUST 2017 0 COPYRIGHT RUBICON PROJECT 2017 SAFE HARBOR Forward-Looking Statements These materials include forward-looking statements concerning or implying growth
More informationGUIDEBOOK ADAPTIVE INSIGHTS
GUIDEBOOK ADAPTIVE INSIGHTS December 2013 July 2013 Document NX THE BOTTOM LINE Although corporate performance management (CPM) solutions have been in the market for some time, a new set of vendors such
More informationSmall Business Report
SEGMENT RESEARCH: SMALL BUSINESS 2016 Connected Small Business Report Insights into Small Businesses and Their Use of Technology Introduction To better understand the role technology plays in U.S. small
More informationRevenue Accounting Solutions
Revenue Accounting Solutions Contents Revenue Accounting Solutions RAPID Passenger RAPID Cargo RAPID Analytics RAPID Managed Services 1 3 9 15 21 1 Revenue Accounting Solutions Mercator is revolutionizing
More informationNetSuite Software Case Studies. Copyright 2017, Oracle and/or its affiliates. All rights reserved.
NetSuite Software Case Studies 1 Copyright 2017, Oracle and/or its affiliates. All rights reserved. GROWING LIFECYCLE MANAGEMENT SOLUTION PROVIDER 25% growth since bringing in OpenAir with one less full-time
More informationMerchandising System ROI
Merchandising System ROI Brought to you by Page 1 of 9 In today s retail world a business can suffocate itself under constant cash flow pressures. A retailer can have the right staff, the right location
More informationTransform Procurement with Integrated Processes
Transform Procurement with Integrated Processes Dr. Marcell Vollmer, CPO, SAP SE #SAPPHIRENOW Public Agenda 1 2 3 SAP at a Glance Future Trends and Innovations in Procurement SAP s Evolution of Procurement
More informationEASY Contract Lifecycle Management. a no-nonsense guide for sales teams
EASY Contract Lifecycle Management a no-nonsense guide for sales teams Sealing the deal How to improve customer confidence and prevent profit leakage through automated, intelligent contract management
More informationSimplifying The Accounts Payable Process
Simplifying The Accounts Payable Process For businesses looking to reduce costs and improve efficiency, automating labor-intensive and errorprone processes such as accounts payable (AP) should be an easy
More informationSolve for now. Build for next. The Deloitte Audit
Solve for now. Build for next. The Deloitte Audit 2 Solve for now. Build for next. The Deloitte Audit Your audit should fit you your industry, financial statements, and stakeholders; your data and technology;
More informationYour Starter Guide to LOW-CODE DEVELOPMENT
1 Your Starter Guide to LOW-CODE DEVELOPMENT Table of Contents 2 03 07 What Is Low-Code? What Do Businesses Gain From Low-Code Development? 09 Key Features That Low-Code Development Platforms Should Have
More information10 Things to Look For in ecommerce Solutions
10 Things to Look For in ecommerce Solutions Introductory Page 2 Introduction Choosing an ecommerce platform for your enterprise or B2B website generates many concerns regardless of whether you re an administrator,
More informationDefinitive Guide for Better Pricing. Build a solid pricing foundation that will help you create consistent sales and profit growth.
Definitive Guide for Better Pricing Build a solid pricing foundation that will help you create consistent sales and profit growth. INDEX Introduction 2 Identifying New Customers 4 Here Are Some Questions
More informationA Case for FP&A Transformation
A Case for FP&A Transformation Robert S. Hull, Founder and Chairman Adaptive Insights rhull@adaptiveinsights.com 1 1 Session Objectives Hear Adaptive Insights founder Rob Hull discuss why now is the time
More informationTop Trends That Will Shape the Future of the Mobile Advertising Industry ARNDT GROTH PRESIDENT, SMAATO
Top Trends That Will Shape the Future of the Mobile Advertising Industry ARNDT GROTH PRESIDENT, SMAATO Complexities of Mobile Programmatic Who Are All the Players in Mobile Programmatic Advertising? Demand
More informationElectronic accounts payable: increasing compliance, control and security
Electronic accounts payable: increasing compliance, control and security As the federal government approaches the digital transformation, Mastercard stands ready to discuss with agencies and organizations
More informationAUTOMATING CASH APPLICATION FOR FASTER CASH
www.billtrust.com AUTOMATING CASH APPLICATION FOR FASTER CASH BILLTRUST CASH APPLICATION 100 American Metro Boulevard, Suite 150 Hamilton, NJ 08619 609.235.1010 sales@billtrust.com AUTOMATING CASH APPLICATION
More informationLeveraging GDS to Automate Data Synchronization. Lessons Learned at The Clorox Company
Leveraging GDS to Automate Data Synchronization Lessons Learned at The Clorox Company 2 TABLE OF CONTENTS 1 Case Study...3 2 Summary...10 3 About TIBCO...12 3 Executive Summary Clorox demonstrates how
More informationINVOICE-TO-CASH BEST PRACTICES STUDY
www.billtrust.com INVOICE-TO-CASH BEST PRACTICES STUDY A BILLTRUST BUSINESS PERSPECTIVE 100 American Metro Boulevard, Suite 150 Hamilton, NJ 08619 609.235.1010 sales@billtrust.com THE STRATEGY QUESTION
More informationONECOMMUNITY ENTERPRISE SOFTWARE FOR NOT-FOR-PROFIT AND COMMUNITY SERVICE ORGANISATIONS
ONECOMMUNITY ENTERPRISE SOFTWARE FOR NOT-FOR-PROFIT AND COMMUNITY SERVICE ORGANISATIONS Transforming Business, Making Life Simple. TechnologyOne supports more than 150 organisations in the health and community
More informationTHE AGE OF OPTIMIZATION IN CORPORATE ACTIONS AUTOMATION
THE AGE OF OPTIMIZATION IN CORPORATE ACTIONS AUTOMATION 14 October 2014 Dr. Anshuman Jaswal, LLB Senior Analyst Securities & Investments ajaswal@celent.com CELENT CONFIDENTIALITY Our clients industries
More informationRECEIVABLES360 INTEGRATED RECEIVABLES FOR CORPORATIONS
INTEGRATED RECEIVABLES FOR CORPORATIONS ACCELERATE WORKING CAPITAL AND BETTER MANAGE LIQUIDITY WITH STRAIGHT-THROUGH PROCESSING ACROSS ALL PAYMENT CHANNELS. PAYMENT AGGREGATION EPBB Internet Cash PAYMENT
More information