TRADE INTELLIGENCE PORTAL MANAGEMENT COURSE OUTLINE

Transcription

1 TRADE INTELLIGENCE PORTAL MANAGEMENT COURSE OUTLINE VENUE AND DATES: MARCH 2018, DUBAI, UAE 9-27 APRIL 2018, JOHANNESBURG, SOUTH AFRICA FEES: $7,800 PER PARTICIPANT DURATION: 3 WEEKS WEBSITE: 1. INTRODUCTION A number of developing countries have introduced or are considering the introduction of a Trade Portal as a means of facilitating trade development and providing access to trade intelligence on international markets for their business community.

2 The issues for the development of such portals are among others; development of an appropriate solution with regard to the target audience, content to be displayed, promotion mechanism, maintenance of the solution, the content, users interest and costs In order to have a good understanding of what it entails for an institution to develop a trade intelligence portal, this course has been developed has been developed to support developing countries and in setting up and management of trade intelligence portal. 2. BENEFITS OF ATTENDING THIS COURSE This course focuses on the theoretical and practical skills you need for a career in trade intelligence Portal Management. The aim is to make you into the kind of person employers are looking for: information literate with the technical know-how to develop, design and manage trade intelligence Portal You ll acquire valuable transferable skills such as presentation, research, data management, content management, data security and report writing. We can help develop your skills as an trade intelligence Portal leader. If you re an experienced trade promotion and facilitation professional, you could consider taking this trade intelligence Portal Management course. 3. COURSE OBJECTIVES The course is designed to give you transferable knowledge, skills and approaches that support advanced trade intelligence Portal roles and complement a range of wider management responsibilities. 4. WHAT YOU WILL STUDY This module takes a practice-based approach based on trade intelligence Portal. It gives you the fundamental knowledge and understanding of the trade intelligence Portal management principles, practices and technologies required to manage and operate trade intelligence Portal. You will also have an opportunity to investigate emerging trends in trade intelligence Portal management and acquire the personal development skills you need to keep abreast of important developments in a rapidly expanding field. Among the topics covered are: trade intelligence Portal management, trade research methodology, data management, information management, information security etc.

3 Whether you work in trade promotion, export development board, export processing authorities, Revenue authority, Ministry in the public or private sector, it is the value invested in the information assets of a modern organisation that underpins its effectiveness and drives its profitability. In this online module, you ll explore the professional and technical skills necessary to understand, document, manage and implement strategic and operational aspects of your organisation's information security. You ll study topics in information security risk assessment and management, as well as professionalism, home information security, and information security research. By studying this module, you'll better understand your organisation's information security requirements, developing your ability to deliver a fit-for-purpose information security management system. 5. COURSE OUTLINE A. MODULE ONE: TRADE PORTAL MANAGEMENT In this module, participants will cover the following: What is a Trade Information Portal? Setting the Scope and Vision Setting up the Governance Structure Legal Basis Planning the Project Appointing a Project Team Method for collating information from Agencies and presenting it to the public Content and Design Features Operational Model Development and Implementation Implementation Plan System Architecture Data Model and Database Design Functional Architecture and Content Operation Policies and Procedures Measuring the Effectiveness of the Trade Information Portal The Trade Information Portal and the Single Window. Market Intelligence Current market info Production & Trade data Market research Market access Country Profile Analysis Business processes

4 Trade & Policy strategy analysis Trade agreements Export procedures B. MODULE 2: TRADE RESERCH METHODOLOGY The primary objective of this course is to develop a research orientation among the trade portal management team and to acquaint them with fundamentals of research methods Introduction to research The role of research, research process overview Philosophies and the language of research theory building Science and its functions, what is theory? and the meaning of methodology Thinking like a researcher Understanding Concepts, Constructs, Variables, and Definitions Problems and Hypotheses Defining the research problem, Formulation of the research hypotheses, The importance of problems and hypotheses Research design Experimental and Nonexperimental research design, Field research, and Survey research Methods of data collection Secondary data collection methods, qualitative methods of data collection, and Survey methods of data collection Attitude measurement and scaling Types of measurement scales; Questionnaire designing Reliability and Validity Sampling techniques The nature of sampling, Probability sampling design, Nonprobability sampling design, Determination of sample size Processing and analysis of data Ethical issues in conducting research C. MODULE THREE: INFORMATION MANAGEMENT COURSE OUTLINE The trade portal management team is expected to cover the following modules: Information and Knowledge Management Information Governance and Ethics Information Retrieval: Search Engines and Digital Libraries Information Systems in Organisations Database Design Information Systems Change Management Researching Social Media

5 Digital Advocacy Business Intelligence Academic and Workplace, Library, Information and Knowledge Services Human Computer Information Interaction Archives and Records Management Information Systems Project Management E-Business and E-Commerce Information Literacy Research Content Management Systems Cloud Computing Linked, Open Data and The Internet of Things Machine Learning and Predictive Analytics D. MODULE FOUR: TRADE PORTAL/ WEBSITE CONTENT MANAGEMENT The following modules will be covered: Introducing Content Management Systems This lesson will give learners an overview of some of the different tools and methods that today s web publishers are using to create highly-tailored dynamic web content. Exploring CMS terminology, including open source, PHP, MySQL, server-side, client-side, static HTML website, how CMS web pages are generated, and so forth. Website strategy and planning, site mapping, content planning Introduction to Joomla This week marks the start of an exploration of Joomla!, the second most popular web CMS solution available today. We will explore the CAM model (Categories, Articles, Menus) approach to creating content for Joomla environments. Special attention will also be spent on the administration and management of users and media. Installing Joomla Exploring the Admin Interface Content creation using the CAM model Content customization: images, video, audio, tags, formats, etc. Adding and displaying menus Linking menus to articles and other features we will explore the use of Joomla, Plug-ins, Modules, Components and other extensions. Special attention will be paid to the installation of extensions.

6 Finding and adding Joomla extensions Must have extensions for any Joomla site Adding and setting up 2 big extensions (choose blog, calendar, image gallery, Paypal-based shopping cart, or portfolio. Other extensions on approval) Custom Templates This week we will explore the addition of creation and uses of customized Joomla templates as well as take a look at modifying templates using CSS and HTML tricks. Creating customized Joomla templates Modifying Joomla CSS and HTML parameters Tweaking the Joomla backend Mobile considerations User management and permissions Explore how to manage users in your Joomla site, including managing who sees what based on login, as well as who can do what based on permissions assigned Introduction to WordPress With Joomla under our belts, we next explore WordPress, the most popular web CMS solution available today. WordPress.org vs. WordPress.com Installing WordPress Exploring the admin interface Content creation: Posts vs. pages Content customization: images, video, audio, tags, formats, etc. Extending WordPress As with Joomla, WordPress has the ability to extend, by adding functionality to the CMS via plugins and widgets. Learn about working with plug-ins and widgets, including identifying a good plug-in or widget, installing, and configuring them. WordPress Theming This week we will explore the addition of creation and uses of customized WordPress themes as well as take a look at modifying themes using CSS and HTML tricks. Creating customized WordPress themes Modifying WordPress CSS and HTML parameters

7 Mobile considerations Introduction to Drupal Finally we look at Drupal, the 3rd most popular web CMS solution available today, and generally recognized as more complicated/powerful (depending on your perspective) than Joomla or WordPress. Installing Drupal 8 Exploring the admin interface Content creation: nodes, basic content, site information Content customization: images, video, audio, tags, formats, etc. Extending Drupal Content Learn about customizing your content entry with different content types for your Drupal site. Add new fields to existing content types; create new content types; and customize their display. Adjust the default image settings, or create your own image styles. Apply the image styles to content types that use image fields. Extending Drupal Functionality via Modules As with Joomla and WordPress, Drupal has the ability to extend, by adding functionality to the CMS via modules. Learn about working with modules, including identifying good modules, installing, and configuring them. Enhance the display of content through the use of the module Display Suite. Creating Lists of Content with Views One of Drupal s most powerful modules allows you to create arbitrary lists of content. You can use the Views module to create a list of content, an image gallery, or a calendar. Custom Theming This week we will explore the addition of creation and uses of customized Drupal themes as well as take a look at modifying themes using CSS and HTML tricks. Creating customized Drupal themes Modifying Drupal CSS and HTML parameters Mobile considerations Drupal 7 Retrospective While Drupal 8's release is exciting, Drupal 7 will be the dominant version in the wild for years to come. This week we'll review differences between 7 and 8 to prepare you for encounters with existing Drupal 7 sites in your work life. Topics touched on will include: Differences between the file structure in Drupal 7/8 (modules, themes, and core updates)

8 Modules for Drupal 7 that approximate Drupal 8 core behaviors (Views, WYSIWYG, Skinr) E. MODULE FIVE: DATA MANAGEMENT The module covers the following data management functions: Data Governance - planning, oversight, and control over management of data and the use of data and data-related resources Data Architecture - the overall structure of data and data-related resources as an integral part of the enterprise architecture Data Modelling and Design - analysis, design, building, testing, and maintenance Data Storage and Operations - structured physical data assets storage deployment and management Data Security - ensuring privacy, confidentiality and appropriate access Data Integration and Interoperability - acquisition, extraction, transformation, movement, delivery, replication, federation, virtualisation and operational support Documents and Content - storing, protecting, indexing, and enabling access to data found in unstructured sources (electronic files and physical records), and making this data available for integration and interoperability with structured (database) data Reference and Master Data - managing shared data to reduce redundancy and ensure better data quality through standardised definition and use of data values Data Warehousing and Business Intelligence - managing analytical data processing and enabling access to decision support data for reporting and analysis metadata - collecting, categorising, maintaining, integrating, controlling, managing, and delivering metadata Metadata - collecting, categorising, maintaining, integrating, controlling, managing, and delivering metadata Data Quality - defining, monitoring, maintaining data integrity, and improving data quality. F. MODULE SIX: INFORMATION SECURITY An introduction to information security You will begin by learning about the current requirements on, and the incentives for, organisations to implement information security. Next, you will study the foundations of the subject, learning to identify and value information as an organisational asset. The protection of information assets is the subject of the British standards, around which this module is based. This unit outlines the processes required to satisfy the requirements of these standards.

9 Information security risk assessment This unit places in context the issues involved in information security risk assessment, as required by the standard. You will examine the risks that may arise in all relevant aspects of an organisation's operations, including human factors, ecommerce, web services and systems development. You will learn how to conduct a systematic risk assessment that leads to a prioritised list of information security risks for an organisation, and the requirements for their treatment. The unit concludes with an assignment in which you will carry out a risk assessment for your chosen organisation, based on the information contained in the British standards and the module book. Information security risk management In this unit you will complete your study of the development of a fit-for-purpose information security management system through the management of information security risks. You will learn how to be systematic in the choice of controls that treat specific risks, and how to produce the documentation required by the relevant British standards. You ll fully explore the technologies that underpin the standard's controls, and complete the unit by considering the topic of planning for when things do go wrong. The other strands cover professionalism, home information security, information security research, and exploring the leading edge of information security. This module makes extensive use of videos, podcasts, blogs and other web resources to support your learning. At the end of the module you will be required to carry out some independent research into an issue in information security management, analysing and evaluating the results of your research for presentation in the end-of-module assessment. The module is based on the current version of the Information Security standard against which an Information Security Management System would be assessed EHURHULENI INSTITUTE OF TECHNOLOGY Tel: Mobile:

10 Web: Contact Person: Francis Phiri