Unite your entire digital presence with one flexible CMS

Transcription

1 Unite your entire digital presence with one flexible CMS Magnolia CORE is a content management system for large enterprises. It s built for multi-channel, multi-language and multi-site digital experiences that have demanding integration and performance requirements. A million times easier and faster That s what online print innovator MOO said about Magnolia CORE compared to what it was using before. Join them and other leading brands in benefiting from Magnolia s easy-to-use tools and friendly support. MAG_brochure_050418_FNL_nocrop.indd 1 05/04/18 17:18

2 One flexible platform to unite your entire digital presence Magnolia CORE is an on-premise enterprise CMS that s built for demanding multi-channel, multi-language and multi-site digital experience scenarios. It s flexible and robust to meet your global business challenges. Integrate seamlessly Make integrations with third-party solutions like e-commerce and CRM systems simple and painless. Magnolia s open architecture is based on open standards and provides open APIs. Together, these make it easy to integrate with almost any bespoke software or third-party solution. Magnolia CORE also provides pre-built integrations for popular solutions such as Amazon Web Services, commercetools, Google Analytics, IBM Marketing Cloud and WebSphere Commerce, Salesforce and SugarCRM. Deliver projects faster Magnolia helps developers work faster with rich tool sets for both front- and back-end development. On the front-end, developers can use headless, traditional or hybrid approaches, while choosing any modern framework and tool set. On the back-end, you can complete many tasks using simple configuration and easy-to-learn scripting. For advanced tasks, like customizing the platform, you can use Java, Groovy and Spring. Additional tools, such as a command-line interface, let you automate many routine tasks and even set up new environments in a single command. Finish your projects on time, on target and within budget, while being free to innovate. Headless for the enterprise If you want the benefits of headless but don t want to give up the benefits of enterprise CMS, Magnolia delivers the best of both worlds. You get all the features of an advanced headless solution, while also gaining customizable workflows, personalization features, integration capabilities, a customizable platform, access controls and much more. MAG_brochure_050418_FNL_nocrop.indd 2 05/04/18 17:18

3 Personalize and target Personalization features let you deliver the right content to the right audience at the right time in an easy and scalable way. Personalize entire pages for different regions or personalize just page elements to tune your offers for specific audiences. Manage your personalized campaigns, seasonal promotions and special offers easily and efficiently. The built-in features make it easy to get started and you can connect Magnolia CORE to your analytics, CRM and marketing automation tools for even more power. Increase online sales and engagement Magnolia CORE is the perfect complement for your e-commerce system, allowing you to deliver consistent, content-driven digital experiences across multiple channels. Your customers can have a seamless shopping experience as they move from desktop to mobile, and you can keep them better engaged along the way with personalized offers and content. Improve your brand experience, conversion rates and sales volume. Fast and easy content creation Creating pages and managing content is as simple as using a smartphone app. The built-in tools are easy to learn, but flexible enough to let your team be creative. When managing structured data, like lists of recording artists or travel packages, Magnolia s unique content apps deliver unbeatable productivity. These web-based apps are easy to use and can be tailored exactly to your needs.they can cover any routine, structured content creation task that you have, such as managing event pages, employee directory entries or your company s job board. MAG_brochure_050418_FNL_nocrop.indd 3 05/04/18 17:18

4 Magnolia NOW: The power of Magnolia CORE in the cloud Want even more speed to innovate and a shorter time to market? Magnolia NOW is an agile, enterprise-grade CMS offered as a convenient cloud-based service. Use an infrastructure that is reliable, worry-free and that has almost no downtime. Manage continuous delivery from a graphical interface using built-in best practices. Test and launch sites quickly with minimal IT support. MAG_brochure_050418_FNL_nocrop.indd 4 05/04/18 17:18

5 With Magnolia, content editors are not only able to edit copy in paragraphs, but also have the ability to create and customize rich interactive features. Since this customization can be done without the aid of a javascript developer, it saves the web development team time that can instead be used to implement more customizable features to provide a stunning website. William Paoli Web Developer Team Lead Atlassian One of the things that attracted us to Magnolia was its app framework. A lot of CMS tools are about building webpages, but on top of that, we wanted to be able to tap on and integrate structured pieces of data such as our dealer network and artist roster. Magnolia with its app structure allows us to do just that, to solve content creation tasks in obvious ways. Sergio Salvatore Director of Technology Steinway & Sons MAG_brochure_050418_FNL_nocrop.indd 5 05/04/18 17:18

6 Services to support you all along the way Magnolia offers developer training, support and professional services to help you get the most out of your software. Whether it s designing the architecture of your project, migrating data from your legacy platform or connecting almost anything, our team is there to support you. MAG_brochure_050418_FNL_nocrop.indd 6 05/04/18 17:18

7 Powering digital business around the world Magnolia for financial services Some of the world s top banks and insurance companies choose Magnolia because it allows them to offer secure online customer service and exceptional digital experiences. Magnolia for retail and consumer goods Magnolia helps top retail and consumer brands address their pain points and connect a robust CMS with their commerce system, merging content and commerce to gain conversions and win more business. Generali Group, one of the world s largest insurance groups, has been widely recognized and praised for its new corporate site. With Magnolia, it now has a smart, responsive and engaging platform that allows it to offer visitors a seamless experience across multiple screens and devices. Switzerland s largest retailer, supermarket chain and employer, Migros, saves nearly 40% on annual IT infrastructure costs with Magnolia. Automated features make it faster for editors to publish new content and manage thousands of campaign and product teasers. Magnolia for manufacturing Manufacturing companies benefit from Magnolia s easy-to-use tools that give them the speed and agility to innovate. Magnolia for heavy industry Magnolia powers the enterprise-scale requirements of leading industrial names and helps them go multi-site and multi-language. MOO is an award-winning online print and design company. Magnolia has given the MOO marketing team the freedom to innovate, and the ability to create pages seven times faster than before. They can deliver beautiful personalized content faster and more effectively, improving the customer experience and creating more opportunities to increase revenue. PERI is one of the world s leading construction material manufacturers and suppliers. To strengthen communication via digital channels, PERI has built a globalized digital business strategy on Magnolia, with the ability to power more than 50 sites in over 30 languages. MAG_brochure_050418_FNL_nocrop.indd 7 05/04/18 17:18

8 Clients Magnolia has successfully implemented digital platforms for leading names around the world, from finance and retail, to travel, media and public services. Partners Magnolia s partner network has the deep expertise and ready-built connectors to enable your business to get the most from your tools. Magnolia International Ltd. Oslo-Strasse Münchenstein (Basel) Switzerland info@magnolia-cms.com MAG_brochure_050418_FNL_nocrop.indd 8 05/04/18 17:18