Microsoft Retail - Delivers Amazing Customer Experiences with Mobility & Cloud

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1 Microsoft Retail - Delivers Amazing Customer Experiences with Mobility & Cloud Wachirawuth Rattiwarakorn Industry Lead, ASEAN Region Retail & Distribution Industry Microsoft Dynamics ASIA Timezone

2 Technology Driving Pace of Change 2

3 Because the New Customer Shopping Journey Unfolds Everywhere, Anytime, On Any Device And creates a multitude of opportunities to connect with them Advertising Events Blogs Press Retailer In-Store Retailer In-Store Retailer In-Store CRM Activities Media PR Media Social Word of Mouth Reviews Social Network Pop-up Stores Mobile Manufacturer How-To Video Advertising PR Friends Search Marketing Mobile Manufacturer Manufacturer Loyalty Programs 3

4 Because the New Customer Shopping Journey Unfolds Everywhere, Anytime, On Any Device And creates a multitude of opportunities to connect with them Advertising Events Blogs Press Retailer In-Store Retailer In-Store Retailer In-Store CRM Activities Media PR Media Social Word of Mouth Reviews Social Network Pop-up Stores Mobile Manufacturer How-To Video Advertising PR Friends Search Marketing Mobile Manufacturer Manufacturer Loyalty Programs 4

5 Unlock insights from any data for a competitive edge Transform + analyze Transform + analyze Visualize + decide Data Visualize + decide Collect + manage Collect + manage Unless conventional merchants adopt an entirely new perspective one that allows them to integrate disparate channels into a single, seamless omni-channel experience they are likely to be swept away. Successful companies will engage customers through omni-channel retailing: a mashup of digital and physical experiences. -Harvard Business Review

6 The Situation Today for Many Retailers 6

7 Vision to Reality 7

8 Microsoft Dynamics At-a-Glance

9 PLATFORM BENEFITS RETAIL OPERATIONS CHANNELS Dynamics for Retail Deep Dive Point of Sale ecommerce Contact Center Marketing Social Transaction, Gift, Loyalty Processing Cash and drawer management Customer data capture, Purchase History, Wishlist, Recommendations Inventory Receipt, Reporting, Stock Counts Clientelling Web Content Management and Site Development Destination based taxation Reserve and collect Dynamic Refiners and Recommendations Real-time Inventory Updates & Catalogue Management\ Shopping Cart, Payments Case and Claim management Contact Centre, Self Serve, Mobile, Chat Portals, Social, Knowledge Base Content Management Execution Planning Campaign Nurturing and Automation Media Buying and Planning Spend Management Monitoring, publish content, knowledge management, brand awareness Store Operations Supply Chain & Logistics Sales Force Automation Statements and cash reconciliation POS Profile & UI Management Loyalty Execution and Program Management Pricing, Promotions and Offer Management Store configuration Assortment Management Buying Replenishment Order Management Warehouse, Transportation Logistics Lead/Opportunity and Account Management Pipeline management, prospecting Sales order processing Cloud & On-Premise Mobile Workflow Interoperability Unified Service Desk Industry capability Financials Integrated Financial Mgmt HR HR, Payroll, Skills profiles Business Intelligence Reporting, Analytics

10 Microsoft Dynamics Built With Flexibility in Mind Integrated, full suite Two-tier Business Functions at-a-time 10

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12 Microsoft Retail Stores Unique perspective investment - capability Objectives Create closer connections with customers and let them experience new technology in an immersive experience Tactics Microsoft Store deployed Microsoft Dynamics AX for Retail and integrated it with the corporate financial system, Microsoft Dynamics CRM, and specialized applications Results Advanced management capabilities and extensive resources for reporting and performance management. Now, the Microsoft Store can easily scale to support the growth of its retail operation and deliver a compelling customer experience with consistent service excellence. Customers feel that we know them. They don t have to tell us their account history; instead, they can simply talk about the product or service that matters to them at that moment. 12

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14 Selected Analyst Quotes 14

15 Why Microsoft In Retail? Decades of Expertise Best Platform for Enterprise Best in Class Consumer Experience Great Devices for Retail 15

16 $10Billion R&D Investment Biggest Partner Network For Apps & Deployment Familiar and Intuitive Tools 16

17 Why customers choose Dynamics for Retail World-class productivity & collaboration Empower Employees Deployment choice and security Unmatched value Expand and Grow Engage Customers Analytics for everyone User experiences that drive business results

18 Be inspired. Be captivated. Be empowered.