ACTUAL EXPERIENCE OVERVIEW. Dave Page, Co-Founder & CEO

Transcription

1 ACTUAL EXPERIENCE OVERVIEW 2018 Dave Page, Co-Founder & CEO

2 Our Vision TO MAKE THE GLOBAL DIGITAL ECONOMY WORK FOR EVERYONE, EVERYWHERE

3 Global Digital Economy Addressable market for digital quality improvement Value of digital transactions Digital as % of total transactions United States 2015 Global 2016 Example Sub-Segment Segment Food Manufacturing $469B Manufacturing $3,506B 60% Pharmaceutical $613B 72% Transportation & warehousing $107B 12% Motor vehicles & parts $29B 3% 63% Wholesale $2,198B 30% Services $549B 4% Retail $340B 7% B2B $22.3T 2015: $19.9T B2C $2.9T 2015: $2.2T Source: US Census Bureau, 2015 Annual Retail Trade Survey Source: UNCTAD Information Economy Report

4 Poor quality wrecks digital brand and productivity Actual Experience fix this problem 4

5 Providing analytics and insight To improve digital quality Problems Analytics Insight Action Outcomes Delayed Data Slow Syncing Digital Users Analytics Cloud Quality Dashboard The Quality Dashboard shows where the problem is on the chain that sits between the user and the application, and what sort of action needs to be taken to solve the problem. Change internet service provider Migrate to an alternative application Instant Access Constant Comms Boring Buffering 38,000 measurements per customer* per minute 7 million calculations per customer* per minute Alternative method of connecting to internet Marvellous Meetings * A customer generating $0.5m per annum 5

6 How we do it Measurement, analysis and dashboards Business users act on analytic results (scores and diagnostics) Small This is were our intellectual property resides. Our algorithms transform digital user measurements into quality scores and supply chain diagnostics Small number of digital users deployed amongst real users. The technologies and businesses that make up the global digital supply chain of an enterprise. The cause of the quality problem is somewhere in this chain. 6

7 We analyse the digital supply chain through the lens of human experience

8 How our partners use us Bespoke and Built in Bespoke Solution Deployment designed specifically for a customer DUs deployed onto customers hardware Lots of DUs per customer Analytics turn on over months Fewer deployments Built in to products Standard deployment for a customer DUs built into partners software or hardware One DU per product Analytics turn on immediately Lots of deployments 8

9 Business Model Analytics as a Service Analytic capacity Actionable insight to improve digital quality Better digital journeys Intellectual Property AaaS Service Provider Enterprise Patents, Trade Secrets, Expertise Employees & Customers $ Annuity fee proportional to analytic capacity $ Annuity fee proportional to Enterprise needs $ Improved brand & Increased productivity 9

10 Major Multi-Year Agreements Service Providers with Global Reach A Forbes Top 100 Global Brand 10

11 Our Value Proposition to Service Providers Cost Reduction & Competitive Advantage Cost Reduction Competitive Advantage Firefight Automation Differentiate Product Reduces causes of fire Sweat assets, target investment Shorten Sales Cycles Right First Time Products Competitive Information 11

12 Potential Revenue? Via service providers such as Verizon, Vodafone, Accenture Assume a client takes 2-3 years to reach full deployment $0.5m per year per client* *Estimate of AaaS revenue (to Actual Experience) for a large multinational corporate client deployment, based on our Verizon partnership experience. Verizon tell us that they have at least 100 clients at this scale. 12

13 Positioning v Other Industry Tools Algorithms protected by patents (US & China granted, Europe pending) and ~9 years trade secrets Business intelligence tools Enterprise customer engagement tools Customer experience management tools We calculate the Voice of the Customer in real time We correlate across silos to establish cause and effect Application performance management tools Cloud service management tools IT service management tools Network & IT infrastructure management tools 13

14 Our 5 Year Ambition From: To: customer by customer deployment (via Service Providers) integral quality management for the global digital economy (by being built into Service Provider products) 14

15 Strategic Roadmap 15

16 THANK YOU & OTHER STUFF 16

17 Corporate Journey From Equations to Global Production 1999 Prof Jonathan Pitts, Queen Mary University of London, was working on alternative approach to queuing of voice packets 2001 Dave Page suggests digital Voice of the Customer approach to research 2008 Prof makes the digital Voice of the Customer approach work Prof and Dave agree to work on developing a business based on the research Dave sets up shop in his basement 2009 Limited company is formed and grub funding is raised ( 63k) Dave moves business out of basement Commercial development begins in earnest 2010 First customer signed Seed funding stage 1 ( 698k) 2011 Seed funding stage 2 ( 600k), launched AaaS M funding and AIM introduction M funding First channels signed 2016 Business transformed from start-up to scale, 24x7 operations, rebrand, new Bath HQ, expanded leadership team, global sales ready for global production M funding to support growth Funding 38m 17

18 Shareholder Register, as at September 2017 LSE:ACT Shareholder No Ordinary Shares % of Issued Shares IP Group 9,928, % Lombard Odier 6,870, % M&G 6,615, % Mr Michael Edge 3,195, % Queen Mary, University of London 2,610, % Mr Dave Page 1,932, % Professor Jonathan Pitts 1,879, % Ruffer 1,887, % Allianz Global Investors 1,704, % Shares in issue 44,761,213 Employee share scheme limited to 12.5% of issued share base Actual Experience plc 2016

19 THANK YOU, ONCE AGAIN 19