AMOREPACIFIC Corp. Business Information Technology Division

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1 AMOREPACIFIC Corp. Business Information Technology Division

2 Contents 1. Introduce - AMOREPACIFIC, About Us - Project Team 2. What is the Mobile-POS - A dictionary definition - Change to mobile 3. Development and Operation status - Development status - Operation status 4. Functions of Mobile-POS - Customer Relationship Management - Payment and e-receipt - Another fuctions 5. Expectation effectiveness - For the Customer - For the Store - For the Retail market

3 Introduce About US From the day of our founding, we have existed to inspire and celebrate Asian beauty through our unparalleled blend of traditional Asian wisdom, pristine ingredients, and technological innovation to a customer base that spans the globe. Established in September 1945, AMOREPACIFIC Corp.(referred to as AMOREPACIFIC ) is committed to becoming the Asian Beauty Creator and has provided global customers with a total package of beauty and health solutions through 30 brands spanning beauty, household, and healthcare products.

4 Introduce Mobile-POS Project Main Partner Sub Partner

5 What is the Mobile-POS? POS is evolving It is an abbreviation for point of sales system. Tool for payment used in retail stores. Previous payment tool Ordering Products, Store Management, Customer Management and Operating System. Introducing Fintech, Customer Analysis, Means for O2O, Evolution to Digital Solution 1 Becoming Mobile Payment system implemented in mobile for customer sales

6 What is the Mobile-POS? Change to Mobile Transition from desktop POS to Mobile POS appearance O.S USE Network Miniaturzing Desktop typed POS to Mobile Create space and easy to portable OS changes from Window to Android Simple and versatile applications Use for various purposes Payment, customer management, marketing, and store management. Use of wireless network Can be used anywhere and on the move

7 Development and Operation status ARITAUM The needs of Mobile P.O.S and prior review request C.E.O Recommendation of mobile POS in domestic retail IT Division Request for proposal and prior review for introduction of M-POS ETUDE Start mobile POS Project GRAND OPEN ARITAUM / ESPOIR / ETUDE Additional Functions Development ARITAUM/ESPOIR Kick Off Reporting to ABC Innisfree China Presentation of Mobile POS Pilot Implementation in May Launching in August ARITAUM / ESPOIR First deployment Of MPOS For business analysis (3+3 Store) Start analysis In May 2017, we piloted completed version of mobile POS in three brands. In August 2017, we completed additional features such as stock inventory and tax refund. Now we work on developing the mobile POS for the better performance. In August 2017, the mobile POS is used in 3 brands and 40 stores. Until December 2017, the mobile POS will expend to 500 stores. After 2018, We plan for global expansion.

8 Functions of Mobile-POS Click this Image

9 expectation effectiveness For the Customer 1. Customer Search and CRM - Customer search with barcode scan - Provide customized CRM 2. Payment and after service using mobile - Mobile payment such as App card, Alipay, Wechat pay, Samsung pay - Enable payment confirmation and refund process with electronic receipt via SMS 3. Immediate payment and reduced waiting time 1. Create Space - Usable of store space by reducing POS installation (When more than two POS are installed) 2. Reduce Cost - Reduce cost for peripheral device such as stock inventory PDA and barcode sensor gun. Affordable price compared to desktop typed POS. 3. Increase efficient - wireless real-time stock inventory, easy and fast product order with ordering function. For the Store For the Reatil Market Communication with customers via mobile 1. Start of new CRM After perceiving customer information provide customized consulting and immediate payment. 2. Search customer benefit and provide tax-free refund by reading membership card and passport. 3. Innovate retail environment such as mobile to mobile fintech payment and electronic receipt

10 enconclusion The era of POS, which simply makes payments is now over. Customers are rapidly changing with new device and wireless environment. It is time for retail stores to keep up with this new trend. The Mobile POS is the turning point of this new era. Thank you!