The Product Creation Process

Transcription

1 by Gerrit Muller University of South-Eastern Norway-NISE Abstract is described in its context. A phased model for Product Creation is shown. Many organizations use a phased model as blueprint for the way of working. The operational organization of the product creation process is discussed, especially the role of the operational leader. Distribution 0. feasibility needs specification 1. definition 2. system integration & test 5. field monitoring This article or presentation is written as part of the Gaudí project. The Gaudí project philosophy is to improve by obtaining frequent feedback. Frequent feedback is pursued by an open creation process. This document is published as intermediate or nearly mature version to get feedback. Further distribution is allowed as long as the document remains complete and unchanged. status: concept verification core information Legend: in draft full under development most information 50% available in concept preparing or updating work information is stable enough to use heavier change control

2 in Business Context Customer Customer Roadmap Policy and Planning Process Technology, Process and People roadmaps Business Drivers Budgets Product roadmap Budget, plan Product Requirements and feedback material Information presales Requirements and Feedback sales Product Creation Process logistics production service Customer Oriented Process Technical Product Documentation People Technology Process Order Product Product related processes $$ Support People Technology Process $$ People and Technology Management Process 2 Gerrit Muller PCPcontext

3 Phasing of the PCP at Business Level sales 0. feasibility logistics production service 1. definition 2. system integration & test 5. field monitoring development & : marketing, project management, 3 Gerrit Muller PCPbusinessPhases

4 Phasing the Design Control Process needs 0. feasibility specification verification 1. definition 2. system integration & test 5. field monitoring Legend: core information in draft 50% most information available in concept information is stable enough to use heavier change control full under development preparing or updating work 4 Gerrit Muller PCPPhases

5 Advantages and Disadvantages of a Phased Process benefits disadvantages blueprint: how to work reuse of experience employees know what and when following blueprint blindly too bureaucratic transitions treated black and white reference for management 5 Gerrit Muller PCPphasesProsAndCons

6 Characteristics of a Phase Model large impact decisions phase transitions check points order long-lead items order high-cost items product announcement 0. feasibility 1. definition 2. system integration & test 5. field monitoring needs concurrency specification verification iteration 6 Gerrit Muller PCPcharacteristics

7 Decisions and Phase Transitions Define a minimal set of large-impact decisions. Define the mandatory and supporting information required for the decision. Schedule a decision after the appropriate phase transition. Decide explicitly. Communicate the decision clearly and widely. 7 Gerrit Muller PCPdecisions

8 Evolutionary PCP model test and evaluate requirements specification 2% of budget (EVO) 2 weeks (XP) up to 2 months per cyclus build 8 Gerrit Muller PCPspiral

9 Decomposition of the Product Creation Process Product Creation Process Operational Management specification budget time planning progress control resource management risk management project log Design Control technical needs what is needed specification what will be realized how to realize verification meeting specs following how to produce and to maintain Marketing profitability saleability customer input customer expectations commercial structure product pricing market introduction introduction at customer feedback 9 Gerrit Muller PCPdecomposition

10 Operational Organization of the PCP entire portfolio operational portfolio operational manager technical portfolio architect commercial portfolio marketing manager product family family operational manager family architect family marketing manager single product (single product) project leader product architect product manager subsystem subsystem project leader subsystem architect module developers 10 Gerrit Muller PCPoperationalOrganization

11 Prime Responsibilities of the Operational Leader Specification Quality Resources Time 11 Gerrit Muller PCPoperationalTriangle

12 The Rules of the Operational Game business management project leader define project update project specification, resources, time accept or reject assess risks determine feasibility accept execute project within normal quality rules 12 Gerrit Muller PCPoperationalGame

13 Operational Teams Sales Manager Application Manager Quality Assurance Logistics Operational Support (project manager) Requirements Analyst Service Marketing or Product Manager Test Engineer Operational Leader (project leader) Architect Technology- Specific Architects Development support Subsystem Architects Subsystem Operational Leaders Manufacturing 13 Gerrit Muller PCPconcentricTeams