Stein Mart Planning. Ron Lewis Director FP&A, Stein Mart. Dallas Crawford Director, Advanced Analytics Sales & Account Management, QueBIT

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1 Stein Mart Planning Ron Lewis Director FP&A, Stein Mart Dallas Crawford Director, Advanced Analytics Sales & Account Management, QueBIT

2 Please Note Financial Information All of the financial information in this presentation is for presentation purposes only. None of the information is based upon Stein Mart, Inc. s actual, budgeted or forecasted financial results. 2

3 Agenda Introductions and Company Overviews Stein Mart s Business Objectives Leveraging the IBM Cloud and QueBIT FrameWORQ to maximize time to value Stein Mart s Reporting Solution Results Achieved

4 About QueBIT Who are we? Trusted Experts in Analytics 16+ years in business with managers on the team who have been working in area of Analytics for 20+ years Full Offerings - Advisory & Implementation Services, Reseller of IBM Software and Developer of Solutions 900+ successful Analytics Projects 400+ analytics customers in all types of industries 100+ employees with HQ in New York Building an experienced team from the ground up Deep Expertise in Financial Analytics, Advanced Analytics, Business Intelligence, and DHW Many Migrations to Planning Analytics Multi-Year Award Winner 4

5 Stein Mart Company Overview 5

6 Stein Mart Stores 6

7 Stein Mart Fundamental Business Needs 7

8 Stein Mart Business Objectives Speed and Agility Simplified Architecture with minimal IT Real-time consolidations and calculations Flexibility in Financial Modeling Owned and administered by business users New accounts or changes in dimensionality managed by Finance Report authoring primarily in Excel Improve Managerial and Regulatory Reporting Improve data access across key systems Simplify design and distribution of key reports Reduce complexity and expenses for Public Filings

9 Leveraging QueBIT FrameWORQ and the IBM Cloud to maximize time to value 9

10 How do we leverage current technologies to empower Stein Mart Finance and enable growth?

11 Advantages of Cloud Time-to-Value A SaaS solution enables fast ramp and deployment using best practices Low Cost, Low Risk Eliminate costs in capital equipment, software licenses, and IT infrastructure and resources and associated risks Cost Accounting Shifts costs from capital to operating expenses Innovation Improves speed of development due to reduced variables in the environment mean new capabilities can be delivered quicker making new business models Bypass IT Backlog Internal IT not required to install or operate this Cloud-based solution Scalability Organizations can add users as needed without worrying about procuring new hardware and other infrastructure components, reducing capital expenditures

12 What are the benefits of FrameWORQ Planning? Pre-built applications/options based upon QueBIT s award-winning best practices, but customizable to your business processes Minimal end-user training required because of the intuitive user experience Rapid and economical implementation Flexibility in substituting modules from the pre-defined scope 12

13 Implementation: QueBIT CARE Collaborative and Rapid Enablement (CARE): Coach customers throughout implementation to manage and maintain their system This will be redone by the designer Introductory training Design workshop Developer training Module delivery Production assembly Acceptance testing Go live Support as needed PROJECT TIMELINE 13

14 Project Benefits From Improved reporting Intuitive reports Reduced costs Reduced cycle Improved control environment Substantially reduced project lifecycles Access to expert extended team Scalability growth/expansion To 14

15 What I Had Total Year Spring Season Fall Season Total Year Y-T-D(Period 8) Y-T-D(Period 8) Y-T-D(Period 8) Fall Season Y-T-D(Period 5) Total Year Qtr 3 Qtr 4 Total Year Total Year Budget Actuals Forecast1 Actuals Actuals Budget Actuals Budget Budget Actuals Actuals Forecast1 Actuals Actuals YR 2017 YR 2016 YR 2016 YR 2016 YR 2016 YR 2016 YR 2015 YR 2017 YR 2017 YR 2012 YR 2015 YR 2015 YR 2010 YR 2006 Stores Stores Stores Stores Stores Stores Stores Stores Stores Stores Stores Stores Stores Stores 9010 PE ,271, ,260, , ME TE

16 What we implemented 16 Stein Mart, Inc. Departmental Results Asset Protection Total Feb-2017 Feb-2017 Feb-2016 Actual Budget Actual Feb-2017 Feb-2017 Feb-2016 Actual vs Budget Better (Worse) Actual vs Prior Year Better (Worse) Asset Protection Total Operating Expenses 50,000 51,000 48,000 1, % (2,000) -4.2% Asset Protection Total Selling Expense 50,000 51,000 48,000 1, % (2,000) -4.2% Asset Protection Total Other Selling Expense 50,000 51,000 48,000 1, % (2,000) -4.2% Asset Protection Total Comm & Fee - Check Collection % % Asset Protection Total Comm & Fee - Check Verif (1,982) 1,995 (544) 3, % 1, % Asset Protection Total Security-Equip & Repairs 39 1, , % % Asset Protection Total Tyco BA/FA Repairs/Maintenance 10,552 15,956 20,099 5, % 9, % Asset Protection Total Security - Background Checks 5,911 8,577 6,867 2, % % Asset Protection Total Security - Alarm System Fee 31,807 18,879 20,066 (12,928) -68.5% (11,741) -58.5% Asset Protection Total False Alarm Fees % (560) % Asset Protection Total W/O Returned Checks 2,916 2, (314) -12.1% (1,939) % Asset Protection Total Corporate Overhead Expense 409, , ,459 (119,255) -41.1% (71,156) -21.0% Asset Protection Total Asset Protection/Audit Services 409, , ,459 (119,255) -41.1% (71,156) -21.0% Asset Protection Total 9010 PE - Asset Protection - Salary 299, , ,936 (97,899) -48.5% (55,002) -22.5% Asset Protection Total Classified Advertising % - 0.0% Asset Protection Total Fees - Seminar AP % - 0.0% Asset Protection Total 9035 ME - AP - Moving Expense 3, (3,023) 0.0% (3,023) 0.0% Asset Protection Total Personnel Benefits - AP 59,388 40,004 48,497 (19,384) -48.5% (10,890) -22.5% Asset Protection Total Service Awards (96) -13.9% (551) % Asset Protection Total Special Mail Charges % (0) -0.3% Asset Protection Total Supplies - AP Corporate (26) 0.0% (26) 0.0% Asset Protection Total Supplies - AP Field (351) 0.0% (170) -94.0% Asset Protection Total Temporary Services - - 3, % 3, % Asset Protection Total Dues & Subscriptions - AP % % Asset Protection Total 9075 TE - AP - Total T&E 46,066 46,081 40, % (5,145) -12.6%

17 I got 4 options for solving my comparable store sales reporting problem from QueBIT in days I couldn t get that in 6 months from my IT team 17

18 What I Had - 18 Stein Mart, Inc. Sales by Category Sales (4000-) Sales (4000-) Current Year Prior Year Total Year Total Year Store Actuals Actuals Store 012 Comp AZ 7,000,000 6,300,000 Store 013 Comp FL 6,500,000 5,850,000 Store 014 Comp FL 6,275,000 5,647,500 Store 015 Comp CA 5,800,000 5,220,000 Store 016 Comp TX 4,900,000 4,410,000 Store 017 Comp GA 6,300,000 5,670,000 Store 018 Comp TN 4,400,000 3,960,000 Store 019 Comp FL 5,300,000 4,770,000 Store 020 Comp SC 6,700,000 6,030,000 Store 021 Comp TX 6,600,000 5,940,000 Store 022 Comp FL 5,500,000 4,950,000 Store 023 Comp FL 4,400,000 3,960,000 Store 024 Comp TX 6,500,000 5,850,000 Store 025 Comp CA 6,400,000 5,760,000 Store 026 Comp NC 3,400,000 3,060,000 Store 027 Comp SC 5,400,000 4,860,000 Store 028 Comp SC 6,300,000 5,670,000 Store 029 Comp TX 6,400,000 5,760,000 Store 030 Comp FL 5,300,000 4,770,000 Store 031 Comp FL 5,400,000 4,860,000

19 What we implemented Stein Mart, Inc. Comp Revenue by State Effective Periods EFF (YearPer Only) Year-to-Date Quarter Month Jan-2017 YTD Jan-2016 YTD Comp % Q Q Comp % Jan-2017 Jan-2016 Comp % Total States 2,000,000, ,800,000, % 500,000, ,000, % 166,666, ,060, % AL 54,214, ,379, % 13,553, ,591, % 4,517, ,281, % AR 15,284, ,972, % 3,821, ,563, % 1,273, ,211, % AZ 69,674, ,808, % 17,418, ,526, % 5,806, ,618, % CA 157,099, ,012, % 39,274, ,468, % 13,091, ,399, % CO 22,218, ,429, % 5,554, ,464, % 1,851, ,857, % FL 340,638, ,207, % 85,159, ,337, % 28,386, ,634, % GA 93,352, ,256, % 23,338, ,485, % 7,779, ,305, % IL 25,629, ,027, % 6,407, ,872, % 2,135, ,996, % IN 47,192, ,565, % 11,798, ,599, % 3,932, ,603, % KS 14,185, ,825, % 3,546, ,270, % 1,182, ,111, % KY 22,773, ,512, % 5,693, ,975, % 1,897, ,691, % LA 61,370, ,026, % 15,342, ,286, % 5,114, ,857, % MA 4,043, ,512, % 1,010, , % 336, , % MI 4,996, ,446, % 1,249, ,133, % 416, , % MO 18,617, ,902, % 4,654, ,055, % 1,551, ,378, % MS 38,681, ,639, % 9,670, ,088, % 3,223, ,089, % 19

20 Where I am headed Results Decisions Predictive Analytics Analytics Enterprise Reporting Retail Reports Transportation Reports Warehousing Reports HR/Payroll Reports Marketing Reports Finance Reports Operations Reports Risk Management Reports Social Media Reports 20 Retail Information Transportation Information Warehousing Information HR/Payroll Information Marketing Information Finance Information Operations Information Risk Mgmt Information Social Media Information

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