Online Interactive-Video. Retirement Planning

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1 Online Interactive-Video Retirement Planning Prepared for Ascensus February 2010 Solution Overview! Page 1 of 14! 2/3/10

2 Contents About vwise!... 3 The Solution: SmartPlan Enterprise!... 5 Solution Framework! SmartLaunch! Fees! Solution Overview! Page 2 of 14! 2/3/10

3 Driving Desired Behaviors Using Interactive-Video People donʼt read. So how do you educate and motivate people especially when the topic is perplexing, like employee health and financial benefits? At vwise we create compelling rich-media internet applications based upon our custom E3 (thatʼs E-Cubed, for Educate, Entertain, Engage) platform. Our solutions use a mix of live-action HD video and interactive applications, to educate people such as 401 (k) plan participants or health care plan members and guide them through a decision making process (e.g., plan enrollment) or a relationship-oriented behavior modification program. Within a rich-media format that includes professional actors in live-action HD video, accompanied by helpful graphics and interactive screens, our learning environments can achieve levels of engagement comparable to live meetings, at a fraction of the cost. And, can integrate with your database and coordinate with your other outreach efforts, to create a comprehensive solution. Best of all, our online systems are available 24/7/365, and record every interaction for precise recordkeeping. Secure Solutions From our start serving the financial services industry, our highest priority has been the security and integrity of our web-based solutions. All data transferred between the client and our applications are encrypted using Secured Sockets Layer (SSL). Solution Overview! Page 3 of 14! 2/3/10

4 Standard Web Services Integration Our solutions are designed to integrate easily with any web-based application. As webbased solutions, they do not need to be installed in the same way a traditional application must be loaded onto a single PC or integrated into an existing IT infrastructure. Instead, our solutions can integrate with any system that can be accessed by web services. Using standard web services APIs, we have successfully integrated our 401(k) and 403(b) retirement plan solutions with several participant database applications, including the applications from Charles Schwab Retirement Technologies, SunGard (Relius and Omni ), and Envisage Systems. To learn more about our company and the solutions we create, visit the following link: WEB LINK (click to open in a web browser): (corporate site) Solution Overview! Page 4 of 14! 2/3/10

5 The Solution: SmartPlan Enterprise SmartPlan Enterprise: a revolutionary interactive-video system proven to increase plan participation and help to fulfill fiduciary duty, while reducing the need for print communications and on-site meetings. SmartPlan is designed to educate, entertain and engage employees. Video hosts discuss plan features and the benefits of participation, and then guide users through an interactive process that helps them discover their individual retirement needs and risk profile, as well as choose plan investments and contribution amounts. And SmartPlan Enterprise is fully integrated with the provider database, facilitating automated user enrollment and updates. SmartPlan Enterprise won a First Place Eddy Award for Best Multimedia Solution Solution Overview! Page 5 of 14! 2/3/10

6 The SmartPlan environment features a familiar interface that makes it easy to navigate, even for novice users, and allows a participant to go at his or her own pace. When launched, the program looks and sounds just like a TV show. Our video hosts offer a brief video overview of plan basics, followed by a discussion of selected features such as auto-enrollment, matching contributions, loans, etc. is customizable for each sponsorʼs plan. Users can also find relevant text-based information, such as a glossary, support, and disclosures. Using simple interactive forms, our video hosts then guide participants through a complete plan enrollment or update process, including individual retirement needs and risk profile surveys, and selection of investments and contribution amounts, that generates a personalized investor profile, which is updated in the provider database automatically. Additionally, SmartPlan Enterprise can be used to send electronic copies of Summary Plan Documents and other plan materials, reducing printing costs. SmartPlan is an Engagement Engine that combines the power of HDTV, direct marketing, and interactive applications, to foster: Higher enrollment Increased contribution levels Fewer on-site live meetings Improved financial education Reduced support costs Helps fulfill fiduciary duty Solution Overview! Page 6 of 14! 2/3/10

7 A Powerful Outreach System Outreach is an important part of what makes SmartPlan Enterprise so effective. You can use the integrated and video outreach tools to deploy automated outreach campaigns; use existing outreach templates, or choose pre-designed templates from our library, which we can customize with your content. Download readymade print promotions, such as postcards, posters, and payroll stuffers. Additionally, SmartPlan Enterprise includes short video ads that can be placed on any website to promote the system, as shown below. vhost video ads can be inserted into any web page and pop up when the page opens. They include audio and video controls, and can be programmed to link to any URL. Solution Overview! Page 7 of 14! 2/3/10

8 Simple Web-Based Administration The intuitive SmartPlan Enterprise environment is complemented by a powerful administration portal, making it easy for you to create and manage multiple sponsor plans. Customize each plan with your logo and the sponsor s, and choose plan provisions to be included. The simple, menu-driven interface makes it easy to send outreach, and review analytics for each plan. And, of course, comprehensive support documentation, a QuickStart Guide, and full User Guide are available within the administration portal, and as PDF downloads. Solution Overview! Page 8 of 14! 2/3/10

9 Web-Based Solution Integrated via Web Services SmartPlan Enterprise is hosted by Rackspace in their Zero-Downtime Network distributed server environment, ensuring secure, fast, reliable access 24/7/365. Two-way integration with the database gives SmartPlan Enterprise the ability to deliver a custom experience, and send member information and choices back to the database. Specifications SmartPlan is designed to run in a web browser, using Flash player 9 or later, and an internet connection speed of at least 128kb. Security measures, such as corporate firewalls, may prevent some video content from displaying properly. To minimize this risk, SmartPlan can be deployed in a secure environment, behind a login page. Microsoft Windows XP v2002 SP2, or later Macintosh OS X 10.x 512MB RAM Web browser (IE 6, Firefox 2, Safari 3, or later) Flash 9 player plugin required Connection speed: 128kb or greater recommended Security: Firewalls will prevent site from displaying properly. URL must be added to approved list; site can be run behind firewall/login. More technical information regarding SmartPlan Enterprise and its hosting environment is available upon request. Solution Overview! Page 9 of 14! 2/3/10

10 SmartPlan: A Proven Success Harrahʼs Entertainment deployed a non-integrated version of SmartPlan in 2008 and, with minimal promotion of the system, generated plan enrollment rates comparable to live, on-site meetings for a fraction of the cost. Harrahʼs Entertainment: SmartPlan Performance 2008 Now in use with national plan providers, and integrated with the leading recordkeeping systems at Charles Schwab and SunGard, SmartPlan Enterprise is proven to increase plan participation, help to fulfill fiduciary duty, and reduce the need for print communications and on-site meetings. To learn more about our SmartPlan Enterprise solution, visit the following websites: WEB LINKS (click to open in a web browser): (SmartPlan non-integrated sample) (corporate site) (video ad sample) Solution Overview! Page 10 of 14! 2/3/10

11 Solution Framework SmartPlan Enterprise (SPE) includes the following functionality: Video: Tutorials of plan basics How-to get started Promotional video segments Investments Library Interactive applications: Retirement Needs Risk Profile Investments Contributions Enrollment/Update Administration Portal Using a simple interface, administrators can specify options and manage each plan. Plan provisions, including Modules to be featured vhost video ads, ready to be placed on sponsor intranet or plan site outreach system interface o o o Simple menu-driven interface Choose from pre-designed and written templates Full tracking of campaign results Analytics/Reporting interface o o o Access full analytics through simple menu interface Pre-configured reports covering relevant activity Report types can be added or customized Solution Overview! Page 11 of 14! 2/3/10

12 Outreach Outreach for SmartPlan Enterprise can be integrated into existing outreach programs, using language and images from our templates, or vwise can supply a library of readymade print and campaigns. Additionally, the solution includes two short video ads that can be placed on any website to promote the system. Features include: Introduction of system (system name can be branded for Provider) Issue-oriented s for popular topics, e.g., rollovers, market fluctuations, etc. Video ads with links to system, for placement on websites Reporting & Analytics A simple but powerful web-based reporting and analytics system is built into SmartPlan Enterprise. It contains a variety of reports on site traffic and user behavior, and can be customized to deliver additional reports, as needed. Available reports include: User Profile saved for each participant Session data, including date, time, sections visited Traffic patterns and usage Sponsor-level reports and custom reports available Database Integration: SmartPlan Enterprise shall be integrated with customer recordkeeping database, using standard web services APIs. Functionality shall include: Upload/download of participant personal data Download of plan investments data to SPE environment Upload of participant choices to database Solution Overview! Page 12 of 14! 2/3/10

13 SmartLaunch We help our provider clients integrate SmartPlan Enterprise into their operations and get the most out of our powerful solution, by offering a package of services we call our SmartLaunch program. Our experts will work closely with your marketing and technical teams to help craft strategies and materials for the following: Placing SmartPlan and vads in your participant website to maximize usage and print materials to promote SmartPlan to participants, including: o templates (over ten to choose from) o Posters o Payroll Stuffers o Postcards Training for your administrators Support in your demonstrations and training to sponsor companies SmartLaunch is designed to make integrating SmartPlan into your operations quick and easy. We can customize a SmartLaunch program to suit your requirements. Solution Overview! Page 13 of 14! 2/3/10

14 Fees Subscription Fees Subscription fees are charged according to the number of Sponsor Plans a provider deploys, as tracked through the Administration Portal, at a rate as low as $4 per sponsor Plan, per month. Minimum monthly fee: $2,500 (250 plans x $10/plan). Eligible Employees 250 Plans 500 Plans 1000 Plans 2000 Plans 5000 Plans Plans Under Above Integration Fees vwise charges an integration fee of $10,000 to link SmartPlan Enterprise to each recordkeeping database used by a provider, and provide customized interface and promotional materials. Production Fees and Schedule The subscription fees above include everything listed in the Solution Framework, but do not include custom video production or custom programming. Customization is available at an additional charge. Please ask us for details. The SmartPlan Enterprise service can be made available within four weeks of contract execution, or eight weeks with custom video and/or application programming. Solution Overview! Page 14 of 14! 2/3/10