PRALENA NETWORK LTD PRALENA NETWORK L

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1 COMPANY PROFILE P. O. BOX DAR ES SALAAM - TANZANIA, MIKOCHENI B MAZINDE STREET PLOT NO. 455 BLOCK A HOUSE 14 TEL : info@pralena.com

2 Contents 1.0. INTRODUCTION COMPANY OVERVIEW COMPANY STRATEGY WE ENTRUST ON CUSTOMER S COMPANY CAPACITY OUR SERVICES GENERAL ICT CONSULTANCY SOFTWARE DEVELOPMENT SYSTEM ENGINEERING GRAPHICS DESIGN WEBSITE DESIGN, DEVELOPMENT AND HOSTING DIGITAL MARKETING MAINTENANCE & SUPPORT BLOCKCHAIN SERVICES TRAININGS AND SKILLS DEVELOPMENT OUR PRODUCTS INUKASHOP OUR KEY PARTNERS OUR VALUED CLIENTS... 7

3 1.0. INTRODUCTION 1.1. COMPANY OVERVIEW Pralena Network Ltd (PNL) is an ICT based Company which deals with innovation, development and support of Information and Communication Technology systems. Pralena aims at digitalizing and automating business transactions so as to copy with daily global technological changes. Pralena is passionate about changing the whole Tanzanian community into digital era through using both internet and non internet services. Pralena is committed and decided to bring into the community the easy ways which will enable them to grow up with day to day technological changes based on their needs, size and preferences by providing different friendly technological consultation, products and services in relation to the new and existing infrastructures. The performance of our services is paperless which timely reduce the business operational costs and speed up work performance of an individual and institution as well COMPANY STRATEGY VISION STATEMENT Moving Tanzania into digitalized and automated business technologies that suit daily global technological changes MISSION STATEMENT To use digitalized and automated technologies to establish and change new or existing business models and revenue streams so as to deliver prolonged client s satisfaction through increasing the value of various services and products at affordable costs OUR CORE VALUES Trust and confidence Commitment Ransparency Teamwork Excellence Professionalism 1.3. WE ENTRUST ON CUSTOMER S Security Preference Need Satisfaction Affordability

4 1.4. COMPANY CAPACITY The company retains about 15 (fifteen) young competent, qualified and experienced, with extensive exposure in Information and Communication Technologies and committed to serve the community in any matter related to ICT. They decided to centralize their efforts, client base, knowledge and any other individual resources to come up with strong joint goals. Pralena staff s is committed to provide reliable and affordable products, consultation and services to wide variety of clients inside and outside the country. Pralena believes working in team-work and sharing experiences with primary goal of offering the best possible solutions to clients OUR SERVICES 2.1. GENERAL ICT CONSULTANCY From different expertise we have, we are able to provide high-end technological consultation to the clients on planning, implementation and support of ICT based services and products. We use advanced technologies to serve our clients either by making physical visits at their sites of operations or through online services or both. We offer a full range of consultation services including but not limited to: Product/service Consultation Online presence Best system design Software application Crypto currency 2.2. SOFTWARE DEVELOPMENT We design, develop and maintain full range of software relating to client s functions and requirements at affordable rate. Our finished software passes through key software lifecycle stages. Some of software we develop are: Mobile Application We develop powerful, highly usable android and IOs mobile apps that suit our clients demands and uses, with maximum tolerance to the digital brands and automation process. We are specialized in developing local, interchangeable and multifunction applications that run on all major identified mobile operating systems like IOs and Android phones Web Application Our software developers have a wealth of experience in building web applications. We are also experts in many verticals and business domains, including e-commerce, e-learning, Entertainment and more Desktop Application We develop rich, effective and user friendly desktop applications that run stand-alone in a desktop or laptop computer that is easy to use and easy to access for your business needs and business growth. Our desktop applications span a number of platforms and languages with superior in performance, faster and more secure than other applications.

5 Also we provide desktop application installation service and management services and other custom software development services to our clients. Whatever may be the size of your business or your requirements, we have plans to develop desktop application for it We offer support services for applications developed by any third party vendor and upgrading the software to the sales point to enlarge its presence coverage SYSTEM ENGINEERING Our system engineers are able to work on any complex system problems using careful, simple and sophisticated solutions that can suit the new or existing business model. Our multidisciplinary team blends technical and human-centered expertise to develop requirements, work processes, optimization methods, and risk management tools to support successful system performances. System Engineering goes hand in hand with the following services; System Analysis System development System risk auditing System integration System migration System upgrading System replacement We also offer some operating systems like: Payment gateways E-Systems Office Management Systems Farmers Management Systems Project Management System E commerce platforms 2.4. GRAPHICS DESIGN We have curious, well experienced and creative Graphics Designer team that can deliver fantastic results on time and within budget. Our Graphics Designer team can create visuals to meet precise commercial and promotional needs such as; Logo Design Business Card Design T-Shirt Design Poster Design Brochure/ Mailers Design Flyer Design Banner Design Computer Animation

6 Book Cover Design Brand Identity Design Product packaging Outdoor & indoor design Corporate branding Info graphic Signage Sales Presentation Folder Vehicle Decal Poster, Banner & Sign 2.5. WEBSITE DESIGN, DEVELOPMENT AND HOSTING Website design and development We are experts in designing and developing attractive website at very affordable costs. Our service extends from individual to institution level. We specialize in designing powerful branding and standards secured websites compatible with the latest devices and that can easily be integrate to client s social media, blogs, control panels, galleries, and more. We are specialists in organizing and developing web contents, client side and server side coding, development and modification of existing client website. We can create and modify all aspects of a website including graphics, capacity and performance Website hosting We provide FREE hosting for our clients, who ordered web design/development services from our office which means ALL-IN-ONE package: The design + FREE hosting and FREE domain DIGITAL MARKETING We provide modern technological advancement embarking in the marketing world with digital advertisement strategies. Social media, search engine optimization, search engine marketing, content marketing, influence marketing, content automation, campaign marketing, data driven marketing, ecommerce marketing, social media optimization, direct marketing, display advertising, e-books, optical discs and games are hubs of these campaigns. They gain quick access as they replace traditional media channels. Therefore, Pralena Network Limited is a leap into innovation of your company sales. We create and manage top-performing campaigns for your business on social media networks such as Twitter, Facebook and Instagram on your behalf. We have social media management tools and strategies for organizing and managing social media accounts MAINTENANCE & SUPPORT Our services are tied up together with frequent maintenance and support from our 24/7 supporting team to ensure client s prolonged satisfaction. This is not only about availability of single units support; it is about making sure that the entire operating system runs smoothly and reliably. The main areas of maintenance and support are: Software support Application maintenance Online helpdesk and support service

7 Scheduled and on-demand updates Issue tracking and cause removal Backup and recovery 2.8. BLOCKCHAIN SERVICES From the scratch of your company we use blockchain technology to develop wallets for our client to secure their transfers, payments and exchanges on cryptocurrency business. We offer automated blockchain services that span the delivery of crypto currency solutions for various domains, and integrating modules of the client s existing software including cryptocurrency platforms token design, and infrastructure maintenance TRAININGS AND SKILLS DEVELOPMENT Through our personnel, our company also offers different offsite and onsite computer and IT related skills trainings to individuals and groups. Our goal is to expand IT Skills to SMEs so as to sail in the same boat with ongoing global technological changes. THE TRAININGS WE OFFER RECLINE ON : Computer literacy Business development and management Financial management Project management 05 Business research 06 Business Risk analysis and management 3.0. OUR PRODUCTS 3.1. INUKASHOP We have an e-commerce website namely inukashop which provides a platform to business persons to display and provide detailed information about their products and services at the same time customers can view and order online the products posted. The platform is integrated with Money Payment systems where customers after ordering online he/she can also make payment for the item and the delivery service. The platform has been developed to meet contemporary needs and solve current challenges facing both business persons and customers. For more information visit

8 4.0. OUR KEY PARTNERS 5.0. OUR VALUED CLIENTS