Introducing. Rob Acker Chief Operating Officer Jessica Hood Solutions Engineer

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1 Introducing Rob Acker Chief Operating Officer Jessica Hood Solutions Engineer

2 Salesforce.com Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include but are not limited to risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal quarter. This document and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

3 Celebrating 15 Years of Giving Back Model adopted by: 680K + $68M + 23K + Service Hours Grants Nonprofits and Higher Ed 1% 1% 1% Time Equity Product sharethemodel.org

4 #1 in Enterprise Cloud Computing & CRM #1 Leader in CRM & Platform as a Service #1 World s Most Innovative Company #1 Enterprise Cloud Computing Market Share

5 Proven Success Across the Nonprofit Sector 84 % % Improved Ability to Achieve Mission 86 % % Improved Overall Efficiency

6 Benefits of Multi-Tenant Cloud Computing Enterprise Cloud Computing Fast Easy Open Flexible Trusted No Hardware Automatic Upgrades Any Device App Marketplace Transparency No Software Scalable Data Portability Extensible Real-time Status

7 Nonprofits face tough realities

8 Current Challenges Faced by Nonprofits 4.5B Social Social Aggregate Social Users Connected World 4.5B Aggregate Social Users Cloud % Growth Greater Competition 25% Nonprofit Greater Accountability Legacy Systems 58% Faster Deployment 0.5% Commercial 5B Smart Phones By 2017 Mobile Connected Imagesource:silabs.com/iot 50B Connected Products Increased number of nonprofits vs. commercial sector Increased competition requires innovative technology leveraging the connected world Increased competition requires accountability Donor s want to see impact before they donate Must be able to measure and report on impact in real time You can achieve amazing progress if you set a clear goal and find a measure that will drive progress toward that goal. This may seem pretty basic, but it is amazing to me how often it is not done and how hard it is to get right. Bill & Melinda Gates Foundation Annual Letter, 2013 Fragmented systems create silos Expensive and difficult to use Lack mobile and social

9 What if your organization could be fully connected anytime, anywhere?

10 Introducing Program Management Community Engagement Marketing Communications Fundraising Case Management Call Centers/Hotlines Advocacy/Policy Tracking Grant Portfolios Social Intranet Member Community Affiliate/Chapter Community Partner Community Multi-Channel Marketing Marketing Marketing Automation Social Engagement Donor Management Events Management Volunteer Management Grants Management

11 Be a Connected Nonprofit with Program Management Fundraising Community Engagement Marketing Communications A System Built Around Your Constituents: No More Silo s: 360 View of all Constituent Interactions It s Open: You can integrate anything It s Mobile: You can access from any device

12 The Connected Nonprofit Volunteer Partners Advocate Staff Community Employee Donor Board Marketing Communications Marketing Direct Mail Social Monitoring Social Marketing Digital Campaigns Media Outreach Website Publishing Community Engagement Social Intranet Member Community Chapter Community Partner Community Volunteer Community Program Management In-take / Application Case Management Call Center / Hotline Intervention Tracking Advocacy Policy Tracking Surveys Outcomes Measurement Project Management Chapter/Affiliate Management Member Management Inventory Management Referral Management Grants Management Portfolio Management Online Mentoring Payment Processing Gift Processing Batch Entry & Upload Corp & Foundation Giving Matching Gifts Online Donations Peer to Peer Crowdfunding Fundraising Donor Management Donor Research Segmentation Volunteer Management Board Management Auction Management ecommerce Event Management Ticketing / Seating TICKETING HR ERP PAYROLL PAYMENTS

13 Salesforce NGO Connect Donor Management Events Management Volunteer Management Nonprofit Relationship Management Program Management Reporting Mobile, Social and Cloud

14 Salesforce1 for Nonprofits Solves 21 st Century Challenges Connected World Greater Competition Greater Accountability Legacy Systems Social 4.5B Aggregate Social Users Cloud 58% Faster Deployment 5B Smart phones by 2017 Connected Mobile 50B Connected Products 5B Smart phones by 2017 Social listening and social engagement from any device anywhere, anytime (e.g. mobile phone) Solutions built for advocates, donors, volunteers, partners, etc. NOT ONLY for staff & employees One solution that streamlines ability to market and engage new demographics of donors and supporters leveraging open, social, mobile paradigm. Improves ability to attract, retain and engage Real time ability to measure and report against performance standards & KPIs Solves the challenge of demonstrating impact to donors and supporters Present and track impact in real time from any device (mobile, tablet, desktop) No more silos One platform and architecture provides a single system of record for all constituent interaction throughout constituent lifecycle Open, flexible, integrates with any back office system

15 Jessica Hood Solutions Engineer

16 247 Schools Built and Counting More than 29K Students Served 16M+ Educational Hours Delivered

17 Adam Braun Founder & CEO

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23 From: Christine Hagan Date: Thurs, May 29, 2014 at 9:08 AM Subject: Re: Thank you from the San Miguel School in Guatemala To: Adam Braun Adam, Thank you for allowing me to be a part of the school in San Miguel. It s been an amazing journey to watch from the groundbreaking to this final image of the completed school. My experience with Pencils of Promise has been amazing and I would like to pledge to support another school. I will match any donation for the next 48 hours be donating $25,000 of my own funds and raising an additional $25,000 from friends and family to build your 300th school. Christine Hagan

24 Introducing Program Management Community Engagement Marketing Communications Fundraising Case Management Call Centers/Hotlines Advocacy/Policy Tracking Grant Portfolios Social Intranet Member Community Affiliate/Chapter Community Partner Community Multi-Channel Marketing Marketing Marketing Automation Social Engagement Donor Management Events Management Volunteer Management Grants Management

25 Thank you