National Sunroom Association / Fall Meeting October 7, 2010 St. Louis, Missouri

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1 National Sunroom Association / Fall Meeting October 7, 2010 St. Louis, Missouri

2 Mike McNulty Innovation Manager, NA Foams

3 Framework for Presentation & Discussion BASF Foams believes Neopor creates a unique offering for the Sunroom Industry. Today s purpose is for BASF to explain the attributes of the Neopor product. NSA can determine if there is a real value to the market place.

4 Agenda BASF in Construction & Market Trends Neopor Development & Performance Value Proposition of Neopor EPS Discussion

5 BASF The Chemical Company 2009 Snapshot Serves all major industries Production facilities on six continents World-class, innovative, high-value products Intelligent, sustainable system solutions 2009 Sales: $70.5 billion Employees: 97,000+ 5

6 BASF s Strategic Guiding Principles A conscientious commitment to our investors, customers, employees and neighbors We earn a premium on our cost of capital We help our customers to be more successful + We form the best team in industry We ensure sustainable development 6

7 BASF in Construction Infrastructure & Residential Focused Efforts Energy Efficiency Durability Speed of Construction BASF Expertise > 600 Products > 75 Product Categories

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9 NA Construction Industry Key Trends : There are 6 key trends affecting Construction Energy and CO2 Savings Sustainable development Most Significant Trend Rise in commodity prices Efficient construction Stricter building codes Biggest Cost in Construction is Labor (~2/3 ) Shortage of skilled labor KEY Knowledgeable Labor and Construction Speed will be at a premium TAKE Opportunity : NSA can influence labor during construction through panelized system AWAY Source: Combination of Roland Berger analysis for Cold Winter and BASF business unit member input

10 Critical Market Issues Energy Efficiency Cost of construction Liability Durability BASF develops innovative solutions together with its customers

11 Insulation Materials Forms Blankets - Batts or Rolls: Rock wool and fiberglass. Loose-Fill (blown-in) or Spray-applied materials: Rock wool, fiberglass, cellulose, and polyurethane foam... Rigid Insulators: Extruded polystyrene foam (XPS) Expanded polystyrene foam (EPS or bead board) Polyurethane foam Polyisocyanurate foam Reflective Materials: Foil-faced paper Foil-faced polyethylene bubbles Foil-faced plastic film Foil-faced cardboard

12 EPS Expanded PolyStyrene EPS has been recognized since the 1950s as excellent insulation but new applications are using EPS to add structural integrity and energy-efficiency. Inexpensive and very light weight. EPS sheathing is non-structural and is primarily used as an exterior insulator, both below and above grade, although it can be utilized throughout the structure in roof, floors and ceilings.

13 High R-Value EPS Ability to enhance performance by including additional materials in the raw bead prior to expansion. Graphite Highly reflective material

14 History of Foams An Excerpt

15 What is Neopor? NEOPOR : small black beads of polystyrene granules with a blowing agent for expansion. BASF produces this unique raw material, which foam manufacturers convert into insulating foams for a wide array of applications. CONVERTERS EXPAND THESE BLACK BEADS on conventional EPS equipment and transform them into silver-gray foam blocks and molded parts then cut the blocks into panels of different thicknesses. INSULATING MATERIALS MADE OF NEOPOR offer a higher insulating capacity than standard white EPS using less material. And that is what we call Innovation in Insulation.

16 What makes Neopor Unique? Graphite Absorbs and reflects radiant heat Reduces thermal conductivity Creates gray color that reduces sunglare for builders Graphite increases R-Value per inch

17 Neopor How does graphite increase performance? Neopor insulates up to 20% better

18 Neopor R-value that can be achieved Neopor increases its r-value in lower temperatures ASTM Density (U.S.) Minimum Density, Lbs/Ft³ & Kg/m 3 Neopor R-Value (per 1 in.) 75 F Neopor R-Value (per 1 in.) 50 F Neopor R-Value (per 1 in.) 40 F Neopor R-Value (per 1 in.) 23 F Type I.90 (15) Type VIII 1.15 (18) Type II 1.35 (22) Type IX 1.80 (29) *Represents average value of data collected over 10 year period in Europe and converted from Lambda value to R-Value Test conducted under CEN standards with CEN certified labs of FIW (Germany) and Salford University (UK)

19 Neopor Material Properties

20 Neopor R-value Data to be Updated in ICC-ES Report Phase I : Pass ICC-ES AC-12, Certify & Commercialize for multiple applications in construction. (Completed) Phase II : Expand approval; Certify Korean bead and optimize R-Value reported. BASF working with ICC to show actual R value by Dec 2010.

21 Neopor Insulated Concrete Forms- ICF Fast and innovative building solutions with Neopor

22 Neopor & NYSERDA Project SIPs & ICF Cut your building time in HALF.. The insulation is not put in the wall - it is the wall... Cost-effective methods to achieve energy efficiency, comfort & durability Source: NYSERDA New York State Energy Research and Development Authority

23 Neopor Where can Neopor be applied? Roof Insulation SIPs Backerboard Cavity Wall EIFS Interior Insulation Curtain Walls Sheathing Floor Insulation ICF Garage doorc Floor and ceiling insulation Neopor can be used for virtually all insulation applications

24 Requirements for Insulation Board from Sunroom Manufacturers New Technology, Innovation In EPS Product Family Passes ICC-ES, AC12 High R-value per inch Nationwide availability Consistent Quality & Durability Cost Competitive 24

25 Neopor What about green building? NEOPOR EPS foam insulation can contribute toward green building recognition in a variety of point or credit categories: Energy performance Indoor environmental quality Recycled content Innovation Construction waste Thermal comfort Durability Insulating Concrete Forms (ICFs) and Structural Insulated Panels (SIPS) that use EPS are recognized by LEED as providing key environmental advantages

26 Thank You!! Questions?!

27 Mike McNulty Innovation Manager, NA Foams