LAKE NONA PD SIGNAGE

Transcription

1 May 15, 2018 Staff Report to the Municipal Planning Board LAKE NONA PD SIGNAGE CASE #ZON Item #11 Location Map Subject Site SUMMARY Owner James Zboril Lake Nona Property Holdings, LLC Applicant Heather Isaacs Tavistock Development Co. Project Planner Colandra Jones, AICP Updated: May 8, 2018 Property Location: The subject property is located south of Dowden Road, west of Narcoossee Road, and east of Orlando International Airport (±6,968.7 acres, District 1) Applicant s Request: Approval of the following amendments related to the Lake Nona Planned Development (PD): 1. Amend PD to modify signage requirements for the Lake Nona PD. 2. Amend the PD Development Plan Parcel 23c from Village Center and Open Space to Residential Neighborhood and the maximum height limit required for this parcel. Staff s Recommendation: Approval of the request, subject to the conditions in this report. Public Comment Courtesy notices were mailed to property owners within 400 ft. of the subject property on May 4, As of the published date of this report, staff has not received any comments from the public concerning this request.

2 Page 2 Project Analysis Project Background For approximately 30 years, Lake Nona has developed as a large-scale, mixed-use community. Responding to changing development trends and changing market conditions, Lake Nona has evolved from a large golf course community to the cornerstone of quality development within the Southeast Orlando Sector Plan area. The current amended and restated PD ordinance, referenced Document # , was approved on August 20, Amendments to the this PD ordinance was also approved by the City Council on March 17, 2008 (Document # ), June 18, 2012 (Document # ), October 21, 2013 (Document # ), July 13, 2015 (Document # ), September 26, 2016 (Document # ), October 23, 2017 (Document # ), January 8, 2018 (Document # ) and April 16, 2018 (Document # ). Previous Cases: Signage for the Lake Nona PD historically has been reviewed per the regulations of LDC Chapter 64. The sign plan approvals for Lake Nona are as follows: August 6, 2008 A Planning Official Determination was issued to modify the height of the Northlake Park Subdivision sign which allowed for a sign maximum of 7.2 feet high instead of the 6 foot limit (Case #LDC ). October 9, 2008 The Southeast Town Design Review Committee (SETDRC) approved the Lake Nona Master Sign Plan SPMP. This approval was for the overall design concept of signage within the Lake Nona development, the locations of monument and wayfinding signs, and provided sign dimensions (Case #MPL ). September 15, 2011 A Planning Official Determination was issued to allow for a new Primary Site Identity sign at the entrance into the Laureate Park Neighborhood along Narcoossee Road (Case #LDC ). May 11, 2011 A Planning Official Determination was issued to allow for banner signs within the Lake Nona PD (Case #LDC ). April 12, 2012 The SETDRC approved the Lake Nona Master Sign Plan SPMP amendment which updated the overall project identification and directional signage and included the banner signs, and incorporated specific project signage for the Lake Nona Plaza SPMP, Lake Nona Village and Lake Nona Town Center (Case #MPL ). June 18, 2012 The City Council approval a PD amendment which incorporated language in the PD about signage adhering to the master sign plan and Chapter 64 (Document # ). January 2, 2013 A Planning Official Determination was issued for an amendment to the Lake Nona Master Sign Plan to add a new type of monument sign located at the entrance of Laureate Park Phase 3 (Case #LDC ). April 25, 2013 A Planning Official Determination was issued for an amendment to the Lake Nona Master Sign Plan to add a secondary multi-tenant commercial identification sign in the median of Lake Nona Gateway Road and Lake Nona Boulevard (Case #LDC ). January 10, 2014 Planning Official Determination was issued for an amendment to the Lake Nona Master Sign Plan which added three residential monument signs along Laureate Boulevard (Case #LDC ). July 11, 2014 Planning Official Determination was issued for an amendment to the Lake Nona Master Sign Plan to add two primary identity signs on Lake Nona Boulevard near Boggy Creek Road (Case #LDC ). The applicant is requesting to amend the Lake Nona PD to modify signage requirements for certain types of signage within the Lake Nona development. Also with this PD amendment, the applicant is requesting to amend the PD Development Plan to change the land use designation from Village Center to Residential Neighborhood, to accommodate the approved Laureate Park Phase 10 residential development. PD Analysis Requested Amendments to the PD The following are requested by the applicant for PD amendments for signage: 1. Signage that is not visible from the public rights of way do not have to comply with Chapter 64. The applicant is requesting this provision for the Lake Nona Town Center site located west of Lake Nona Boulevard. The Town Center (see site plan on Page 3 of this report) is planned to be a regional destination for shopping and entertainment. The major roadways for this development is Lake Nona Boulevard and a planned loop road. LDC Chapter 64 provides regulations for shopping center sites, however, there are some other areas within the City which are regional shopping areas which are exempt from signage review if it is not visible from the public rights of way. The Prime Outlet Mall, located east of I-4, north of W. Oakridge Road and west of International Drive, was approved for a master plan in 2006 to allow for this provision (Case #MPL ).

3 Page 3 3 PD Analysis Lake Nona Town Center 2. Allow for projecting signs. Any projecting sign or supporting structure extending above the roof line. LDC Section prohibits roof signs, which are any signs located on a roof or above the roof lines. The applicant is requesting for some buildings within Lake Nona to have projecting signs above the roof. To allow for this request, the sign must be architecturally appropriate with the support system not visible from the building. The support system will have to rest on top of parapet and it be limited to the 4th story or lower on the building. Below is the signage proposed for the Pixon building which is located at the southeast corner of Tavistock Lakes Boulevard. This would be the standard for all other buildings similar in nature that desire this type of sign. All signs extending above the roof line will be subject to a SPMP or Appearance Review. This review will serve as the Appearance Review for the Pixon sign. This sign is categorized as a high rise sign and is 411 square feet in size. High rise signs cannot exceed 800 square feet, therefore it is well within the allowable area for a high rise sign. The lighting of the sign will be white. The Pixon sign package is approved as long as the support system is not visible from the building.

4 Page 4 4 PD Analysis Pixon Signage Side Detail with Support system. 3. Allow for variation in colors for lit high-rise building identification signs. According to LDC Section (f), If illuminated at night, the text within a high rise building identification sign must be lit with white, though a single logo element of the sign may be lit with colored light. All lighting must be internal back-lighting. The applicant shall adhere to this section of the Land Development Code for lighting high-rise identification signs. 4. Allow for menu boards in the Village Center and Town Center designations. According to LDC Chapter 68 regarding the Southeast Orlando Sector Plan, the Village Center and Town Center land use designations act as the primary destination for living, working, shopping and entertainment. It provides a variety of shops, services, restaurants and civic facilities that serve the needs of the surrounding neighborhoods. These areas also encourage pedestrian activity. Within Chapter 64, there are special plan areas such as Downtown, Edgewater Drive Special Plan area, and Orange/Michigan Special Plan area, which allow for menu boards. The Village Center and Town Center areas in Lake Nona are appropriate locations to allow for menu boards. Menu boards shall not exceed nine (9) square feet in size and shall be positioned so as to be adjacent to that restaurant or business listed on the board and information on that board shall advertise exclusively the goods and services of that business and be placed in a manner which is clearly visible to pedestrian traffic. Said menu boards shall not be placed in the City right-of-way without permission from the City Engineer. All signs shall be removed at the end of each business day. All signs shall be securely anchored to the ground. 5. Allow for maximum height of subdivision and multi-family identification signs of 12 feet. LDC Section pertains to Subdivision and Multi-Family Identification signs. This section allows for a maximum height of six (6) feet above established lot grade. As stated previously, a Planning Official Determination approved a sign height for the Northlake Park subdivision for 7.2 feet, which exceeded the six foot standard. Staff will allow for the maximum sign height of 12 feet for subdivision and multi-family development if the signage is built into a landscape feature or wall. These signs proposed must be reviewed through the SPMP or Appearance Review process.

5 Page 5 5 PD Analysis 6. Allow for digital signage on transit and bike share infrastructure in the Village Center and Town Center designations. LDC Section allows for and provides standards for signs on transit infrastructure. This section requires this signage to be static except for areas within the Downtown Special Sign District. The Village Center and Town Center designations within Lake Nona are appropriate areas to expand the digital signage on transit infrastructure. However, it will only be limited to transit shelters and not allowed for bike share stations. The operation of the digital signage shall adhere to LDC Section (II)B.3, excluding Section (II)B.3)e). The requirements are stated below: 3) Operational Requirements: a) There shall be no display of flashing or rotating lighting or the varying of light intensity during the static message. Off-premises digital billboard signs may be internally or externally illuminated. Offpremises digital billboard signs shall not be illuminated in such a manner so as to cause glare or to impair the vision of motorists or otherwise distract motorists so as to interfere with the motorists' ability to safely operate their vehicles. Otherwise, all off-premises digital billboard signs shall comply with the lighting requirements of the State of Florida, including Ch. 479, Florida Statutes and Rule 14.10, Florida Administrative Code, certain of which provisions currently prohibit moving light. b) No message or image may be displayed for less than eight (8) seconds. This message time is referred to as dwell time. c) Message changes will be completed in less than 0.5 seconds. The change time shall not be included in the eight seconds of display time referenced in subparagraph (b) above. d) The change of message shall appear as a seamless, imperceptible transition from one image to the next. No special visual effects of any kind shall be allowed. f) The illumination of an off-premises digital billboard sign shall not exceed a brightness level of 0.3 foot candles above ambient light, as measured using a foot candle meter at the following pre-set distances from the base of the sign structure: square feet sign face feet square feet sign face feet square feet sign face feet The measurement of the brightness level shall be taken with the meter aimed directly at the billboard sign face from the applicable pre-set distance. As limited by the above-standards, no off-premises digital billboard sign shall be brighter than is necessary for clear and adequate visibility. g) No off-premises digital billboard sign shall display light of such intensity or brilliance as to cause glare or otherwise impair the vision of a driver or result in a nuisance. No off-premises digital billboard sign shall be of such intensity or brilliance that it interferes with the effectiveness of an official traffic sign, device or signal. h) Off-premises digital billboard signs shall have a default mechanism built in to either turn the display off or show "full black" on the display in the event of a malfunction. Malfunction is defined as any operation of the sign that causes glare or impairs the vision of motorists or otherwise distracts motorists so as to interfere with the motorists' ability to safely operate their vehicles or otherwise constitutes a violation of this Section. i) The off-premises digital billboard sign shall not be configured to resemble a warning, danger signal, official signage used to control traffic or to cause a driver to mistake an off-premises digital billboard sign for a warning or danger signal. j) All off-premises digital billboard signs must be equipped with controls that automatically adjust the displays intensity according to natural ambient light conditions, consistent with the lighting standards of this Section.

6 Page 6 6 PD Analysis 7. Allow for roof signs to be affixed or painted on the roof of buildings for airplane visibility. This is a prohibited type of sign. Signs affixed or painted on the roof of any building for airplane visibility shall not be allowed. 8. Allow for serial signs to be used for master plan messaging. LDC Section currently prohibits serial signs, which are any advertisement which uses a series of two or more signs placed in a line parallel to the highway or in a similar fashion, and carrying a single advertising message, part of which is contained on each sign. Staff is in the early stages of considering sign code amendments which could possibly include this request for master planned communities of a certain size. At this point, this type of signage is still prohibited, but the City is open to review as a code amendment instead of including in a PD amendment. 9. Approve signage for the Town Center Hotel consistent with the plans included with this application. The Lake Nona Town Center Hotel Appearance Review for final site plan review was approved on March 27, 2018 via a Planning Official Determination (Case #DET ). The site plan consists of two 16-story hotel towers with 215 rooms, 46,000 square feet of restaurant/ballroom/retail ground floor area, a second story pool deck. The submittal for appearance review depicted two high rise signs, however, they were not reviewed in that submittal due to the detailed sign package proposed for the PD amendment. The sign package for the Lake Nona Town Center Hotel depicts four (4) types of signage. These include two high rise identification signs (one primary and one secondary), a monument sign, a feature wall sign (with 3 options), a north side identity sign and flag poles. See page 7 12 of this report for proposed graphics. Types of Signage High Rise Signs According to LDC Section , the total sign area for high rise signs cannot exceed 800 square feet per building. The proposed sign plan depicts two high rise sign which are square feet each. This gives a total sign area of 1,147 square feet for both signs. This exceeds the maximum allowed by the LDC. The applicant must reduce the signage area by 347 square feet to be in compliance with the allowable sign area for high rise signs. The maximum allowable copy area for this site is 880 square feet. The primary frontage is 340 linear feet and is allowed two square feet per linear foot of building frontage which equals to 680 square feet. The secondary frontage is 200 linear feet and is allow one square foot per linear foot of building frontage which equals to 200 square feet. With the previous request of the PD amendment to allow for an exemption of signage requirements for signs not visible from public right of way, the wall (front and rear of building) and monument signs for this hotel will fall in this category since the street network surrounding the hotel are private driveways. The high rise signs, however, will be visible from the public rights of way. The monument sign proposed which is depicted in the plan is 34.4 square feet. Also, at the entry of the hotel where the monument sign is, there are three flag poles on that site up to 30 feet in height. LDC Section allows for building sites to have up to three flags and three flag poles which cannot exceed 100 feet in height. The proposal for flags meets the requirements of LDC Section The wall sign concepts depicted in the plan are not dimensioned.

7 Page 7 7 Lake Nona Town Center Hotel Sign Plan

8 Page 8 8 Lake Nona Town Center Hotel Sign Plan

9 Page 9 9 Lake Nona Town Center Hotel Sign Plan

10 Page Lake Nona Town Center Hotel Sign Plan

11 Page Lake Nona Town Center Hotel Sign Plan

12 Page Lake Nona Town Center Hotel Sign Plan

13 Page 13 PD Analysis Other Requested Amendments to the PD Modify PD Development Plan The applicant is proposing to make a change to the PD Development Plan. During the SPMP review of the Laureate Park Phase 10 residential neighborhood (Case #MPL ), it was requested by the applicant to change the PD land use from Village Center to Residential Neighborhood for Parcel 23c. The development plan for Laureate Park Phase 10 consists of 250 dwelling units, and of those units there are 208 detached single family and 42 townhome units. The Village Center designation would have required a mix of land uses and a minimum density of 7 du/ac. The proposal did not meet those criteria. Since this is an expansion of the Laureate Park residential neighborhood and that designation is found on the east side of the site, the SETDRC approved the request for the project to be reviewed under the Residential Neighborhood designation as long as a PD amendment was associated with the change. This amendment will satisfy this condition of approval. Also, the applicant has submitted an application for SPMP review for Laureate Park Phase 10a requesting approval for 10 townhome units (Case #MPL ), which is scheduled for the SETDRC on June 14, The property is currently designated as Open Space and therefore needs to be amended to Residential Neighborhood to allow for the townhome development. The PD Development Plan depicted on Page 17 of this report identifies the change to the Parcel 23c and Open Space parcel to Residential Neighborhood. This change will also update PD Section Three Part E. Maximum Building Height Standards to reflect the change of Parcel 23c from Village Center and the Open Space tract to Residential Neighborhood. This amendment can be found on Page 15 of this report. PD Text Amendments The Lake Nona PD Subsection P. Signs shall be amended to add the following language: 1. Lake Nona Town Center Signage Within the Lake Nona Town Center, tenant facades and signage internal to the site and not visible from public rights of way shall not be subject to City review. Such exempt signage shall not count towards allowable signage calculations. This provision is only for the Lake Nona Town Center site. This exemption shall not apply to signage on the exterior walls of the Town Center buildings which can be viewed from Lake Nona Boulevard, the Loop Road and Central Florida Greeneway (SR 417). 2. Projecting Sign Extending Above the Roof Line Any projecting sign or supporting structure extending above the roof line must be architecturally appropriate to the building and the support system must not be visible from the building. The support system will have to rest on top of parapet and it will be limited to the 4th story or lower on the building. All signs extending above the roof line will be subject to Specific Parcel Master Plan approval before the SETDRC or an Appearance Review via a Planning Official Determination. The example of the type of projecting sign extending above the roof line acceptable is attached as an Exhibit. 3. Menu Boards The Village Center and Town Center areas in Lake Nona are appropriate locations to allow for menu boards. Menu boards shall not exceed nine (9) square feet in size and shall be positioned so as to be adjacent to that restaurant or business listed on the board and information on that board shall advertise exclusively the goods and services of that business and be placed in a manner which is clearly visible to pedestrian traffic. Said menu boards shall not be placed in the City right-of-way without permission from the City Engineer. All signs shall be removed at the end of each business day. All signs shall be securely anchored to the ground. 4. Subdivision and Multi-Family Identification Signage The allowable maximum sign height for subdivision and multi-family development may be up to12 feet if the signage is built into a landscape feature or wall. All other requirements for LDC Section shall apply. These signs proposed must be reviewed through the SPMP or Appearance Review process. 5. Digital Signage on Transit Shelters The Village Center and Town Center designations within Lake Nona are appropriate areas to expand the digital signage on transit infrastructure. However, it will only be limited to transit shelters and not allowed for bike share stations. The operation of the digital signage shall adhere to LDC Section (II)B.3, excluding Section (II) B.3)e).

14 Page 14 PD Text Amendments 6. Lake Nona Town Center Hotel Signage The signage plan for the Lake Nona Town Center Hotel is hereby approved with the following condition: The high rise signage square footage shall be reduced to meet the 800 square feet allowable copy area. Signage not visible from public rights of way is exempt from review. The signage location and types are attached as an Exhibit. 7. Pixon Building Signage The signage plan for the Pixon Building is hereby approved with the following conditions: The support system must not be visible from the building, have to rest on top of parapet, and the signage is limited to the 4th story or lower on the building. The high rise building identification sign must be lit with white lighting. The proposed signage location, dimensions and details are attached as an Exhibit.

15 Page Proposed PD Text Amendments PD Section Three Part E. Maximum Building Height Standards: Parcel Land Use Category Max. Height (Stories) 1 Residential Neighborhood LNGCC Residential Neighborhood Neighborhood Center 3 8 Civic, Residential Center 3 9 Airport Support District High Intensity 2 10A Airport Support District Medium Intensity 10 10B Airport Support District Medium Intensity 10 10C Civic 1 10D Civic 1 11A Village Center 4 11B Village Center 4 12 Residential Neighborhood 2 13A Residential Neighborhood 2 13B Residential Center 3 14A Village Center 4 14B Civic - School 3 15A, B Airport Support District - High Intensity 5 15C Civic Airport Support District - High Intensity 5 20A, B Airport Support District - High Intensity 10 21A, B Airport Support District - High Intensity 10 22A Village Center 16 22B Village Center/Urban Transit 10 23A Village Center 10 23B Village Center/Urban Transit 10 23C Village Center Residential Neighborhood A Village Center/Urban Transit 10 24B Village Center 10 24C Airport Support District High Intensity 10 24D Civic Open Space 4 25A Residential Neighborhood 2 25B Residential Neighborhood 2 26 Residential Neighborhood 2 27A, B Residential Neighborhood 2 27C Residential Neighborhood 2 28A, B Residential Neighborhood 3 28C, D Neighborhood Center 4 28E Village Center 10 28F Neighborhood Center 3 29 Village Center 3 30A Civic School 4 30B Village Center 3 31 Village Center 3 32A, B Airport Support District - High Intensity 2 33 Civic 2 34 SMA 0

16 Page Existing PD Development Plan Village Center to be changed to Residential Neighborhood

17 Page Proposed PD Development Plan

18 Page Proposed PD Development Plan

19 Page Findings Subject to the conditions contained herein, the proposal is consistent with the requirements for approval of Rezoning applications contained in Section , and , respectively, of the Land Development Code (LDC): 1. The proposed amendments are consistent with the City s Growth Management Plan including Future Land Use Goal 4 and associated objectives and policies relating to the Southeast Orlando Sector Plan. 2. The proposed amendments are consistent with the purpose, intent and general requirements of the LDC. 3. The proposed amendments are consistent with Chapters 163, 187, and 380, Florida Statutes. 4. The proposed amendments are consistent with the East Central Florida Strategic Regional Policy Plan and the recommendations of the East Central Florida Regional Planning Council. Staff recommends approval of the Lake Nona PD amendments subject to the findings and conditions below and further review/revision by the City Attorney s Office. Conditions of Approval City Planning 1. Amended PD Ordinance In consultation with the City Planning Division and the City Attorney s Office, the applicant shall prepare an amended Planned Development Ordinance for consideration by the Orlando City Council, including all necessary exhibits. The amended Planned Development Ordinance shall address the findings and conditions detailed in this staff report. The amended Planned Development Ordinance shall be subject to contextual and legal review by the City Attorney s Office. 2. Lake Nona DRI Map H Amendment A DRI amendment is required for the Lake Nona DRI Map H Development Plan to reflect the changes of the PD Development Plan for Parcel 23c changing from Village Center to Residential Neighborhood. This can be integrated during the next NOPC for the Lake Nona DRI. Transportation So long as no signs are permitted that obstruct normal vehicular sightlines at intersections or driveways, the Transportation Department supports this PD amendment. Police The Orlando Police Department has no objections to the zoning amendment request for Lake Nona PD Signage. A complete CPTED review for specific projects within this zone will be completed when detailed development plans are submitted to the City for review. We encourage developers and property owners to incorporate CPTED strategies in their projects. A brochure entitled Crime Prevention Through Environmental Design, Your Guide to Creating a Safe Environment, which includes crime prevention techniques for various land uses, is available by . Contact Information City Planning For questions regarding City Planning plan review, please contact Colandra Jones at or colandra.jones@cityoforlando.net. Transportation For questions regarding Transportation Planning plan review, please contact John Rhoades at or john.rhoades@cityoforlando.net Police For questions regarding Orlando Police Department plan reviews or to obtain a copy of the brochure, contact Audra Rigby at or audra.rigby@cityoforlando.net. Review/Approval Process Next Steps 1. City Council approves the MPB minutes. 2. Staff forwards PD zoning ordinance requests to City Attorney s Office. 3. The First and Second Reading of PD zoning ordinance.