2017 Water and Energy Rebate Programs. Georgetown Utility Systems Conservation & Marketing Plan

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1 2017 Water and Energy Rebate Programs Georgetown Utility Systems Conservation & Marketing Plan

2 Agenda Conservation Goals Water Efficiency Programs - Current Water Rebates - Proposed Energy Efficiency Programs - Current Energy Rebates - Proposed Next Steps Questions

3 Conservation Goals Be Good Stewards of our Natural Resources Water is a constrained resource Electric 100% renewable Customer Service Educate customers on water & energy usage patterns Help customers reduce their usage and reduce bills Achieve Operational Efficiencies Manage demand at lowest cost possible

4 Water Efficiency Programs - Current What do we do today? Residential Irrigation Audits To help customers understand and manage their irrigation system usage & ensure systems are set to the City s recommended watering schedule Valuable tool in educating customers on efficient operation of their irrigation systems Completed over 200 water audits in 2016 Aqua Alerts Program that allow customers to be notified of their water usage at 3 different levels they predefine Used by approximately 2,000 customers

5 Water Efficiency Programs - Current What do we do today? Rain Barrel Rebate Rain barrels conserve water by harvesting rain water for irrigation needs $15 rebate for customers that purchase rain barrels during annual GUS Conservation & Marketing event October 2016 Irrigation Campaign - Don t Water Down Georgetown Multi-year Mass marketing campaign increasing water awareness to reducing consumption Reinforcing watering concepts Know your watering schedule Pick 2 days Don t water on Monday (System maintenance days)

6 Water Rebate - Proposed Irrigation Checkup Rebate Program 70% of our residential water consumption is outdoor use Educate customers on recommended watering schedule & irrigation controller settings Program outlined in 2014 Water Conservation Plan Efforts to reduce overall water consumption Rebates offered for customers to have their irrigation systems evaluated & controller setting adjusted to City s recommended watering schedule.

7 Water Rebate - Proposed Rebate Amount Goal: Reduce water usage from improperly set irrigation systems $75 Rebate to defray costs associated with having a licensed irrigator inspect irrigation system and set system to City s watering schedule. Rebate Eligibility Open to all Georgetown Utility Systems residential water customers with automatic irrigation systems Services performed after April 1 st 2017

8 Water Rebate - Proposed Rebate Eligibility - cont d Licensed irrigator must confirm evaluation and sign customer s rebate form Working with local irrigators to engage them as rebate program ambassadors. Host an Irrigation Rebate Training Luncheon to provide program details Irrigator Incentive Rebate Goal 2,000 customer rebates Current Funding Level - $150,000

9 Water Rebate - Proposed Communications Efforts Promotion for the rebate program will include: Distribute Informational program brochures at public events (i.e. Red Poppy Festival) Update website with program information Brochures available at City facilities Work with area stores and installers to promote program to their customers. Article in The Reporter Periodic social media posts

10 Energy Efficiency Programs - Current What do we do today? LED Exchange Program Residential Customers can exchange 4 incandescent or CFL light bulbs per quarter Exchanged 1677 LED bulbs in 2016 Home Energy Evaluations To help customers with high bills find energy efficiencies in their home Started program as a pilot in the second half of 2016 Completed over 40 residential evaluations

11 Energy Rebate - Proposed Electric Water Heater Rebate Program Water Heating costs are the 2 nd largest energy expense in the home behind Heating/Cooling costs Account for 18% of annual household energy costs Rebate to replace existing electric water heaters with newer models or ones with a heat pump. Continue building on efforts to make residential homes more efficient (i.e. LED program, Home Energy Evaluations)

12 Energy Rebate - Proposed Rebate Amounts Goal: Provide a 10-20% cost offset with rebate $100 Rebate Replace electric water heater with a high efficiency electric water heater - energy factor rating of.95 or higher $500 Rebate Replace electric water heaters with a high efficiency electric heat pump water heater - energy factor rating of 2.0 or higher Water Heater Type Average Customer Cost w/installation Annual Customer kwh Savings Annual Customer Savings Rebate Amount Electric Conventional $1, $51.08 $100 Electric Tankless $1, $51.08 $100 Heat Pump $2,300 2,970 $ $500

13 Energy Rebate - Proposed Rebate Eligibility Open to all Georgetown Utility Systems residential electric customers Retrofits only, new construction does not qualify Purchase date for equipment must be after April 1 st, 2017 Rebate Goal 1 st come 1 st served basis When funds are depleted Rebate program no longer available Current Funding level - $150,000

14 Energy Rebate - Proposed Communications Promotion for the rebate program will include: Distribute Informational program brochures at public events (i.e. Red Poppy Festival) Update website with program information Brochures available at City facilities Work with area stores and installers to promote program to their customers. Article in The Reporter Periodic social media posts

15 Next Steps Rebate programs Begin April 1 st End when funding is exhausted A monthly program status report will be given to GM & City Manager Program Brochures available at City facilities (Library, Rec Center, City Hall, GMC, etc.) website Red Poppy Festival Full Marketing of Programs/Rebates

16 QUESTIONS?