The Promotion Situation and Vision of Taiwan Water Conservancy Industry

Transcription

1 Ministry of Economics Affairs The Promotion Situation and Vision of Taiwan Water Conservancy Industry Planning Division Director, WRA KUANG CHIH CHANG 2018/11/9

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3 1 Development Opportunity 2 Promotion Result 3 Marketing Strategy 4 Prospect for

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5 The Past and Present in Asia Region Typhoon Intensity rate 50% 40% 30% 20% 10% 0% Disaster Intensity Lending Frequency The United Nations estimates that there will be 2/3 of the population is concentrated in urban areas Urban Population 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Compared to the past, the typhoon landing frequency increased by 15% However, the intensity of the disaster has increased by 50%. Source:Taipei Times, Reuters, European News Agency 4

6 Appropriate Policies for Extreme Climate SPONGE CITY DESIGN Pilot sponge city project in Wuhan Permeable paving and Water storage facilities for circulating use of rainwater CONSTRUCTION DESIGN Strengthen construction material, improving disaster prevention system Policy Responses in Asia ENGINEERING DESIGN ADB propose to invest 26 trillion US dollars in water infrastructure by 2030 Maintaining economic growth, and responding to climate change DISASTER FORECAST AND WARNING DESIGN Ensure the building can withstand natural disaster Procedures for Disaster Evacuation and Drills source:taipei Times 5

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8 INDOWater Expo & Forum 2018 Product Date Exhibitor Benefit Decentralized Water Purification System 6/28-6/30 1. QWater System (ITRI) 2. Smart Water Purification System ( 慧博 普得家電 景軒 家湧泉 廣和程電子 ) 1. Cooperate with PT. Tanjung Tiara in Surabaya 2. Over 500 visitors,94 Visitors keep in touch for further business plans 7

9 Singapore International Water Week Product Date Exhibitor Benefit 1. CDI System (NTU) 1. Many visitors are interested in CDI Reclaimed water system in high tech industry 7/9-7/11 2. MD System (CYCU) 3. BioNet System (ITRI) 4. A lot-water Doctor (Fenri) 5. IoT sensor and control (Solteam) system and BioNet system, especially India buyers 2. Over 600 visitors,more than 162 visitors keep in touch for further 6. Smart Water Meter (EMS) business plans 8

10 IWA World Water Congress & Exhibition Product Date Exhibitor Bebefit 1. IoT System for Water Management (Ana System) 1. Buyers from Danmark 2. IoT System for Flood Prevention (ThinkTron Ltd.) HongKong Sweden IoT System for Flood Prevention 9/16-9/21 3. AI Urban Flood Inundation Forecast System (Tamkang University) 4. comprehensive and real time monitor (weatherrisk) Netherlands Australia and Japan 2. Over 500 visitors,over 105 visitors keep in touch for further business plans 9

11 Water Shows in Taiwan Taiwan International Show Product:Reclaimed water system in high tech industry 8/29~8/31 Firms:NTU (CDI) CYCU(MD) NTUT (SLM) Sinotech (Reclaimed Water) Taipei Water 2018 Product:Smart Water 8/31~9/1 Firms:E-Kit Donghwa Telecom Tamkang University Thinktron Weatherrisk,NCHC Circular Economy Taiwan Product:Water Circular Economy 9/19~9/21 Firms:NTU (CDI) CYCU (SLM) Sinotech(Reclaimed Water) 10

12 Circular Economy in Water Resource: Opportunities and Business Model Forum Date Speakers Benefit Circular Economy 9/ Dr. Eddy Setiadi Soedjono 2. Arkar Min 3. Dr. Prasert Makkaew 4. Jeffry Yew 5. 吳君孝 (Taiwan) 6. 郭錦駩 (Taiwan) 1. Buiness opportunities in Malaysia Thailand Myanmar Indonesia 2. Over 176 Guests participate 11

13 Market Focus Potential of Water Resource Market in New Southbound Key Countries Singapore Indonesia Malaysia Wastewater Reuse Unstable Water Supply and Poor Water Quality Cause Life Problems Sewage Treatment Infrastructure Upgrade Recommended Entry Mode Development Cooperation Introduce Decentralized Water Purification Equipment Development Cooperation Water Resources Value Estimation 2,617 million U.S. dollars 9,721 million U.S. dollars 4,142 million U.S. dollars Market Focus Recommended Entry Mode Water Resources Value Estimation Philippines Myanmar Vietnam India Introducing Advanced Water Treatment Facilities Establishing a Partnership 2,035 million U.S. dollars Unstable Water Supply and Poor Water Quality Cause Life Problems Introduce Decentralized Water Purification Equipment More than 2,000 million U.S. dollars Establish Wastewater Treatment System Company Partnership 2,028 million U.S. dollars Establish Wastewater Treatment System Company Partnership 24,796 million U.S. dollars source:gwi (2016) 12

14 Reclaimed Water / Smart Water Industry Problem Small Size Hard to integrate Small Domestic Market Hard to Export Lack of Innovation Method Way Alliance Integrate Platform Model B2C/B2B2C 1. Water Purification Distribution 2. Local Outreach 3. ICT + Water Purification + Electromechanical techniques B2B/ B2G 1. Systematic solution for energy and environmental issues 2. Combine ICT B2G 1. Smart City Urban Design 2. ODA model 3..Energy and environmental resources integration Goal Localization Decentralize Diffusion Indonesia (physical channels / Go-JEK cooperation) Malaysia (platform cooperation) Establish water treatment "as export service business model Create unique products and branding 13

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16 High quality and affordable price New southbound economic cooperation will become the engine for economic growth High Price/Perform ance Ratio Small market size and Low profit rate Low domestic demand Small market size unable to achieve economics of scale Lack of integrated information system Strong market demand for disaster forecast and warning system High demand for infrastructure Existing ICT skills and talents Smart Water Service Innovation Lack of Local brands/the threat from China s supply chain competition Price war from China Lack of private label products in international market 15

17 Strengthening the skills to innovate and market development Digital transformation Cooperate with local community Co-Marketing Revenue Share Oversea market expansion Establish overseas ICT business model platforms Develop water industry ecological optimum Cooperate with Commerce Development Research Institute to innovate new business model Water Industry Service Platform Strategic industrial alliance Create service and resources linkage Mechanism for overseas business cooperation Create Intersectional alliances to share resource and knowledge Improve the service of ecosystem platform. Enhance revenue sharing mechanism Customized Technical Demand Create win-win Revenue sharing mechanism Certification system Venture Capital Fund Government resource and technical support 16

18 strengthen Create Taiwanese supplier knowledge sharing platform Establish a local water service business model, driving the export of related products and services Success Story : Forming Smart water supply chain (Huibo, Pude Appliances, Jingxuan Industry, Guanghecheng Electronics, Jiayongquan, Guowang) Expand local manufacturer economic of scale and services for value-creation Assist in localization to provide business model, improve R&D and innovation Success Story: PT Tanjung Tiara (Chairman Huang Qiujin) Smart Water Purification Empower Provide market information and assessment Reduce uncertainty and information asymmetry Provider business information and online platform Assist in pilot products and partnership, establish demonstration plant Analyzing policies and regulations, industrial markets and consumer demand to reduce market entry barriers. Establishing Service Exports Business Model 17

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20 New Development Opportunities Through the Smart Water Management, the scheduling of traditional water resources can be more precise. Recycled Water obtained from the regeneration of sewage or wastewater is not affected by the weather, so that a drop of water can be used at least twice to maximize the use of water resources. Two major trends will bring new development opportunities for the water industry in Taiwan. 19

21 New Tech for Disruptive Innovations Terminal Technology Smart water meter Automatic detection Cloud Smart City Communication Technology GPRS IoT Mobility New APP For Mobility SoLoMo Software ERP / CRM SaaS / PaaS Platform AI Computing Cloud / Edge/ Platform Water Use Apps AI System Smart Water 20

22 Water Industry Development Service Platform Alliance Taiwan Brand Water Show Marketing 21

23 Thank You 23