SUSTAINABILITY NATURAL CAPITALISM THROUGH INNOVATION. John Bradford Chief Innovations Officer Interface Americas, Inc. Twitter hashtag: #psforum

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1 SUSTAINABILITY NATURAL CAPITALISM THROUGH INNOVATION John Bradford Chief Innovations Officer Interface Americas, Inc. Twitter hashtag: #psforum

2 Which is the Environment and which is the Economy?

3 Which is the Environment and which is the Economy? Endangered Species Loss of Coral Reefs Dying Bird Population $ Loss of the Rain Forest Glacier Recession Loss of Estuary Habitat

4 Which is the Environment and which is the Economy? Global Warming Soil Wars Hurricanes Water Wars $ Forest Fires Oil/Energy Wars Food Wars Drought

5 Business Principles Buy Low and Sell High How? Know where the market is going...

6 Is Sustainability... A Trend or is it... A Leading Indicator

7 Well ahead of slow moving government, companies of every size and in every part of the World are now waking up to Humanity s impending, interlocking crisis, and the vastly Lucrative Rewards that solving them might bring. Fast Company March 2007

8 1st Industrial Revolution 1712 Thomas Newcomen e Steam Driven Pump 1733 John Kay Flying Shuttle Loom Eat, Drink, Be Happy and Multiply!

9 We had the whole world in our hands...

10 and dropped it into a sea of oil.

11 Take Make Waste AWAY AWAY

12 If the course is wrong, the solution is CHANGE

13 How Do We Change? Crisis Incrementally Legislation War

14 How Does Nature Change? Generally, Nature is Opportunistic in its Change Strategy Adapt or Die

15 Change Process Meaningful Change LEADERSHIP Personal Growth LEARNING Gaining and Sharing Knowledge Discovery Realization Commitment Perspective Contemplation Courage Alignment Input Inspiration Vision Brainstorming Chelating Filtering Strengths Self Awareness Personal Dev. Prioritization Process Learning precedes ALL Personal Growth and Performance Improvement Action Curiosity Measurement Assurance

16 Out of the Box - Ideation Adaptation ti Happens Best at Boundaries Researcher vs. Businessperson Designer vs. Operations Manager Language of Biology Evangelist vs. Scientist Engineer vs. Biologist

17 We ask Nature How She Would Solve Our Problem and Take a Vow to Listen to Her Answers for Three Months

18 Life Cycles in Nature

19 Take Conversion Make Waste Algae + CO2 = Bio-diesel Renewable Cycle Energy Cycle Recycle

20 When on a Maiden Journey a plan is good but... a Compass is better!

21 If Mother Nature were CEO She would hold us accountable for: Acidificatio Ecotoxicit Human Fossil Global Eutrophicatio Human Ozone Embodied Smog Health Fuel Health Creation Warming Depletion Non Energy Air Cancer ny

22 These are the Elements of a Life Cycle Assessmen A Footprint

23 LifeCycle Footprint Diagram Interface Inc vs Interface Inc Acidification Embodied Energy 10 Ecotoxicity 8 Fossil Fuel Depletion 6 4 Eutrophication 2 Smog Global Warming Interface 2006 Ozone Depletion Cancer Interface 2020 Air Non Cancer

24 LifeCycle Footprint Diagram Material vs. Material Fossil Fuel Depletion Embodied Energy Global Warming 100% Air 80% 60% Ozone Depletion 40% 20% Cancer Smog EVA Non Cancer Acidification Vinyl Ecotoxicity Eutrophication

25 LifeCycle Footprint Diagram Material vs. Material Acidification Embodied Energy Eutrophication Fossil Fuel Depletion 100% 75% 50% 25% Non Cancer Ecotoxicity Global Warming Nylon 6 Nylon 6.6 Smog Cancer Ozone Depletion Air

26 LifeCycle Footprint Diagram Process vs. Process Acidification Fossil Fuel Depletion Ecotoxicity 100% Embodied Energy 80% 60% Eutrophication 40% 20% Smog Global Warming Old Glasbac RE Ozone Depletion Cancer New CoolBlue Non Cancer Air

27 LifeCycle Footprint Diagram Process vs. Process Acidification Embodied Energy Eutrophication Fossil Fuel Depletion 100% 75% 50% 25% Non Cancer Ecotoxicity Global Warming Green Glue Tactiles Smog Cancer Ozone Depletion Air

28 LifeCycle Footprint Diagram Product vs. Product Acidification Embodied Energy Ecotoxicity 100% Fossil Fuel Depletion 80% 60% Eutrophication 40% 20% Smog Global Warming Old Entropy Ozone Depletion Cancer New Entropy Non Cancer Air

29 LifeCycle Footprint Diagram Product vs. Product Acidification Fossil Fuel Depletion Ecotoxicity 100% Embodied Energy 80% 60% Eutrophication 40% 20% Smog Global Warming 20 oz Nylon Ozone Depletion Cancer 20 oz 20% PLA Non Cancer Air

30 LifeCycle Footprint Diagram Business vs. Business Fossil Fuel Depletion Embodied Energy Global Warming 100% Air 80% 60% Ozone Depletion 40% 20% Cancer Smog InterfaceFLOR Commercial 1994 Non Cancer Acidification InterfaceFLOR Commercial 2006 Ecotoxicity Eutrophication

31 LifeCycle Footprint Diagram Interface Natural Inc Capitalism vs Interface Inc Acidification Embodied Energy 10 Ecotoxicity 8 Fossil Fuel Depletion 6 4 Eutrophication Smog 2 $ Global Warming Interface 2006 Ozone Depletion Cancer Interface 2020 Air Non Cancer

32 Interface, Inc. Net Greenhouse Gas Emissions Global Carpet Facilities 90% Net Reduction in GHG Emissions 3/5 from improved efficiencies and renewable energy 2/5 from development of offset projects

33 Interface, Americas Total Recycled Content and Significant Changes Re:Entry 2.0 Convert GlasBac RE Cool Blue Universal PI Recycled Yarn Invista PI Recycled Yarn Fly Ash

34 Interface, Inc. (Consolidated) Gross Sales and Profitability from Continuing Operations ($ in millions) Recession: 36% industry decline 16% Interface decline

35 Interface Inc. Corporate Vision To be the first company that, by its deeds, shows the entire industrial world what Sustainability is in all of its dimensions: people, process, product, place and profits - by and in doing so, we will become restorative through the power of influence.

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