Industrial Opportunities for Hydrogen and Hydrogen technologies in the Fuel Market

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1 Industrial Opportunities for Hydrogen and Hydrogen technologies in the Fuel Market Stavanger May 13, 2009 Ulf Hafseld, Head of Business Development Hydrogen, StatoilHydro

2 2 Agenda Technology adaptation Vehicles Infrastructure Can we make it commercial? Conclusions

3 Technology adaptation customer needs and behaviour

4 4 Is it possible to drive cars and buses on hydrogen? If so, we could have a zero emission fuel complimentary to batteries Demonstration projects in Europe, US and Japan has shown that the answer to above question is a clear yes

5 5 The technology adoption lifecycle Buys some kind of change agent Expect a radical discontinuity from the old ways to the new Prepared to champion the cause Prepared to bear with bugs and glitches

6 6 Can we fulfil the majority's needs? Want evolution not revolution Looking to minimize discontinuity from the old ways Want technology to enhance not overthrow established ways Want the product to work properly

7 The Revised technology adoption lifecycle 7

8 Vehicle development

9 Mazda RX8 Dual Fuel 9

10 10 Bus Daimler Fuel Cell Technology Roadmap Daimler is dedicated to commercialize Fuel Cell Vehicles Passenger Cars Lead Application Sprinter Generation 1 Technology Demonstration 2004 Generation 1 Technology Demonstration F-Cell Generation 1 Technology Demonstration Generation 2 Customer Acceptance 2009 Generation 2 Customer Acceptance B-Class F-Cell Generation 2 Customer Acceptance Future Generations 2012 Generation 3 Cost Reduction I Future Generations 2015 Generation 4 Market Introduction Cost Reduction II 2020 Generation 5 Mass Production

11 Infrastructure development

12 12 StatoilHydro delivers hydrogen solutions for Europe ECTOS/HyFLEET:CUTE Hydrogen station Reykjavik CUTE/HyFLEET:CUTE Hydrogen station Hamburg Reykjavik CEP Berlin Hydrogen production Messedam Utsira Wind-Hydrogen plant Hamburg HyNor Grenland Hydrogen station, Oslo and Drammen car stations, Risavika Berlin

13 13 The HyNor nodes Bergen Plans for station in phase II (2010) H 2 from refinery byproduct Romerike Plans for station in phase II (2010) H 2 from electrolysis Stavanger 2006: trucked-in 2. station (3Q09) H 2 from biogas reforming (3Q09) Oslo Car station (2Q09) Bus station (4Q09) H 2 from electrolysis Kristiansand Trucked in hydrogen (09) By-product or electrolysis Grenland 2007: Pipeline supply H 2 from byproduct Drammen Trucked-in hydrogen (2Q09) H 2 reformed from local landfill

14 14 HyNor Grenland A World class hydrogen station Several technology innovations Directly linked to large scale hydrogen production, scalable solution Possibility for supply and back-up for other HyNor stations Focus on testing out latest technological solutions and building a good user-interface

15 Bringing hydrogen into the petrol station 15

16 Can we make it commercial?

17 17 Daimler start small series production of fuel cell vehicles in summer 2009 January 28, 2009 Daimler s CEO, Dieter Zetsche announced The start of small series production of FC cars from mid 2009 Daimler is looking to reach annual production numbers of vehicles in four to five years Cost comparable, to Bluetec hybrid cars, that only recently seemed far fetched Auto Motor und Sport

18 Case study Germany Refuelling station roll-out Hydrogen Refuelling Stations Type A B C D Corridors Nearest station < 50 km < 150 km Nearest station < 10 km < 50 km < 150 km Year: 2020 Cars: 600,000 HRS: 1000 Customers/HRS: 600

19 19 Hydrogen infrastructure challenges The ramp-up phase is characterised by A need for a network of stations to satisfy customers Limited number of hydrogen cars Low capacity utilisation of hydrogen stations The ramp-up phase can be eased by governmental subsidies Hydrogen Refuelling Stations Type C (1000 kg/day) Type B (300 kg/day) Type A (22 kg/day) Average Hydrogen Refuelling Stations Utilisation 100% 90% 80% 70% 60% 50% 40% 30% 20% 10%

20 20 Ex: cost of a electrolyser production plant on-site Today R&D Engineering Proj. mgt. Components Target

21 Production cost of hydrogen will draw nearer electricity costs as plants get larger 21 Production costs water electrolysis - typical 0,35 0,3 Energy cost, /kwh 0,25 0,2 0,15 0,1 Electricity Hydrogen 0, Production capacity, kg hydrogen /day Cost of electricity is typically 70 % of the cost of producing hydrogen by water electrolysis

22 Conclusions

23 23 Conclusions Hydrogen is checked out as a possible fuel for vehicles Hydrogen has the potential to fulfil the majority s needs Challenges remain on the road to commercialisation A co-ordinated and sustained effort is needed to bring hydrogen in as a commercial fuel option Authorities Car industry Energy industry

24 Thank you for your attention!