Adam Philosophy. Our principle objective is to supply reliable, top quality balances & scales that offer true value for money.

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1 Adam Philosophy Our principle objective is to supply reliable, top quality balances & scales that offer true value for money. To fulfil this, we ensure that our products are supported with excellent after-sales service, fully assisting our customers in every way. 1

2 Worldwide Support Oxford CT, U.S.A. Milton Keynes, England Corporate Headquarters Shanghai, China Wuhan, China Perth, Australia Johannesburg, S. Africa 2

3 Adam Brand Marketing Advertising Catalogs Brochures Product Data Sheets Press Releases Videos Podcasts Social Media Exhibitions 3

4 Online Support Training videos available online: Dealer support: Data sheets, contact us customer service, tech assistance, contact page, product search End user support: YouTube channel, live chat, user manuals Active on social media: Twitter, youtube, facebook, QR codes for fast access to online information: 4

5 Adam regularly participates in international exhibitions independently and jointly with distributors Exhibitions Literature, posters and loaner scales are provided to distributors for participating in promotional events 5

6 Industrial Product Range LBK CBK CPWplus WBW Wash down CBC/CBD Counting GBK/GFK Bench & Floor GBC/GFC Counting PTM Drum Scales PT Series 4 x 4 Platforms Crane Scales 6

7 Medical Product Range Medical MTB Infant/Toddler Scale PTM Wheelchair Scales MDW 160M MDW 250L MDW 300L MUW 300L 7

8 Laboratory Product Range Eclipse Nimbus PMB Moisture Highland Core Dune CB 8

9 Who uses balances & scales? Science Making formulas (grams, milligrams) Testing materials (plastics, metals ) Chemicals, pharmaceuticals, food Manufacturing Quality checking Production batching Warehousing, inventory, shipping/receiving Chemicals, pharmaceuticals, food, plastics, metals Environmental & Agriculture Water quality, plants & vegetation (grams, milligrams) Wildlife (grams, milligrams, pounds, ounces) Education Elementary, High School, College science classes University research labs 9

10 Environmental & Agricultural Applications Users weigh large & small amounts. Precision requirements vary Users measure water & soil samples, plants & vegetation, wildlife, livestock Highland Core Dune Typical users include scientists, field technicians, agriculturalists, veterinarians LBK Most common products include portable field scales and portable precision balances PMB Moisture Analyzer CPWplus PT PTM 10

11 Applications in Education Users weigh small amounts with high precision Typical users include teachers and students Niimbus Precision Common products include precision balances readable to 1mg, 10mg, 0.1g Nimbus Analytical Analytical balances for advanced chemistry classes Students measure chemicals to learn characteristics of materials and reactions, and how mass affects results Dune Highland Core TBB CB 11

12 Applications in Science Users weigh small amounts with high precision Typical users include scientists, chemists, biologists and lab technicians Common products include analytical and precision balances readable to 0.1mg, 1mg 10mg, 0.1g Users measure chemicals, drugs, food ingredients to develop formulas and research material properties Analytical Highland Precision PMB Moisture Analyzer CB 12

13 Product/market Matrix Analytical Precision Portable Bench/Floor Washdown Medical Crane Laboratory Industrial Manufacturing Industrial Warehouse Health/Medical (incl Vet) Food Manufacturing Food Service Education Construction Mining Jewelry 13

14 Competitive Positioning Brand Capabilities Quality Price $ $ Best Value $ $ $ $ $ $ $ $ $ $ 14

15 Eclipse Analytical & Precision Balances Analytical and precision models 14 weighing units and one custom Density determination Auto power off Internal and external calibration 0.1mg 0.01g 0.001g Dynamic weighing/weighing animals 0.1g 15

16 CPW-Plus Simple to operate and versatile for multiple types of use Variety of stainless steel sizes Durable construction 16

17 Nimbus Analytical & Precision Balances Smaller footprint requires less workspace All metal housings provide durability Draft Shield minimizes effects of wind disturbances and provides stable readings at 1mg sensitivity 0.01g 0.1mg 1mg 17

18 Nimbus Connectivity USB and RS-232 interfaces allow connection to PCs, printers, or information systems Generate printed weighing results for traceability; reduces human error when manually recording results Collect unlimited balance data for further analysis and traceability; allows balance control from PC 18

19 Highland Advantages RS232 Lockdown HandiCal TM Built-in calibration Removable draft shield Rechargeable battery Weigh below Carry case option Level Extreme Overload Protection USB Adjusting feet Stacking storage (ideal for schools) Capacity Tracker bar graph 19

20 Core Advantages Battery and AC operation Lockdown ready Carrying case available Removable draft shield Extreme Overload Protection Stainless steel pan Simple keypad Stacking storage (ideal for schools) 20

21 Accessories Carrying cases In-use wet covers Interface cables Thermal printer Weigh below hooks Density kits Weights & weight sets Over/Under light tower Anti-vibration table 21

22 Partnering with Adam Equipment ADAM Equipment Benefits you High profitability attractive discount structures Fast delivery time Adam maintains a large inventory Complete product support professional staff on call High customer satisfaction dependable products Broad market coverage wide range of products 22