Master of Business Summit 2018

Transcription

1 1 Master of Business Summit 2018 YOUR FOUR-DAY MBA Sydney // Dockside, Darling Harbour

2 1 ABOUT CONFERENCE: The Master of Business Summit is designed to help professionals develop their proficiency in core strategic areas. This program focusses on the core strategic elements any career-driven executive must understand to drive sustainable business growth. We ve looked beyond the traditional corporate sector for inspiration, choosing innovators, thought leadership and gamechanges, to facilitate each session. We live in a world of overwhelming information, rapidly changing technologies and new approaches to business strategy. But we re here to help you digest, learn, and develop proficiencies across the core strategic units. MoBS cover the following: Sustainable Growth Strategy Customer & Engagement Strategy Digital & Tech Transformation Future of Business & The Workplace Creativity & Culture Personal and Team Performance Building Trust Alongside the two-day conference, we have one full-day training course and one extended workshop session. The Training Day is a full-day pre-conference course with limited availability. The Business Strategy Masterclass, quips executives with the practical knowledge, new skills and tools to turn strategic ideas into actions. This masterclass will help you develop the tools to implement a business strategy that achieves your long-term vision. The Workshop Day is hosted by the internationally recognized strategy and transformation expert, Christian Majgaard. This exclusive workshop focuses on business transformation, helping you develop an effective roadmap and execution plan in today s constantly shifting commercial environment. Join us at the inaugural Master of Business Summit and develop the strategic skills you need to realise your true potential. Join us at Master of Business Summit 2018!

3 2 MOBS ATTENDEES: The Master of Business Summit is designed for the career-minded professional with aspiration to reach the C-Suite or become an integral part of any organisations strategic team. Whether you are a business owner, mid-senior manager, or corporate executive, this program will develop your proficiency in 8 core areas that are essential for any CXO role. From leadership to creativity, communications to the future business and the workplace, MoBS will ensure you are heading in the right direction. Why people attend MoBS: To build their proficiency & skills in different areas To gain a better understanding of other business units and functions To stay ahead of major trends and challenges aross organisations To network with career-focused aspiring professionals To develop the skills necessary to further their careers To build lasting relationships with Australia s future leaders To learn form the world s most successful professionals in their given area So, you have to ask yourself: How well do I really know other business units? Do I really understand the major trends across different functions? Do I truly have an all-rounded business acumen? Can I build my professional network and develop my career further? People who attend MoBS: Career Minded Professionals General Managers Managing Directors Business Owners Senior Management Mid-Level Management Corporate aexecutives Aspiring CXOs

4 3 CONFERENCE LOGISTICS: VENUE SMC CONFERENCE & FUNCTION CENTRE ADDRESS 66 GOULBURN ST, SYDNEY NSW 2000 PROGRAMME DATES 27TH 30TH NOVEMBER 2018 MAIN EVENT 28TH & 29TH NOVEMBER START/FINISH 8:30AM - 5:30PM NETWORKING DINNER 7PM - LATE 28TH NOVEMBER REGISTRATION AND ENQUIRIES: To register for Master of Business 2018 simply complete the registration form on our website: www. info@theleadershipinstitute.com.au CALL: (02) Alternatively, if you would like to register and pay via Invoice, simply the following details to: Subject Line: Registration Enquiry MoBS In the body please add: Name: Job Title: Company: Billing Address: Contact Number: Address: How did you hear about us? Have any other questions? You can reach us on (02)

5 4 NEIL MARTIN SESSION: USING DATA TO DRIVE YOUR BUSINESS GOALS Neil Martin is a Formula 1 strategist, the former Head of the Operations Research department at Scuderia Ferrari, and the former Head of Strategy and Technology at both McLaren Racing and Red Bull Racing. Neil is a leading authority on data driven strategy, famously helping Kimi Räikkönen to the 2005 Championship. Neil works with some of the most complex situations in an intensively high paced environment and will help you understand how to utilise data to help you make better strategic decision for your business. HEAD OF STRATEGY A LEADING, GLOBAL AUTHORITY ON STRATEGY AND DATA Session Learning Outcomes: Understand how data-based decisioning will benefit your business Creating sustainable growth strategies through data Using data to better understand your customers Finding clarity in complexity

6 5 CHRISTIAN MAJGAARD SESSION: BUSINESS INNOVATION AND TRANSFORMATION: FINDING NEW MARKETS IN AN EVER-CHANGING WORLD Christian Majgaard is the creative genius behind the highly successful change by LEGO from a low-tech plastic toy manufacturer to a twenty-first century brand thriving on new technologies such as robotics and interactivity. FORMER HEAD OF GLOBAL BRAND AND BUSINESS DEVELOPMENT BUSINESS TRANSFORMATION AND INNOVATION EXPERT He was responsible for world-wide branding, marketing and business innovation. He stood behind numerous marketing successes such as the LEGOLAND parks, LEGO Mindstorms robots, the Harry Potter license and the world s best-selling children s software. Session Learning Outcomes: How to position your business today to ensure success tomorrow How to develop new products, services and offering Best practice in brand management and strategy

7 6 JODIE SANGSTER SESSION: UTILISING NEW TECHNOLOGIES TO DRIVE YOUR CORPORATE AGENDA Before joining IBM, Jodie was the CEO of the Association for Data-driven Marketing and Advertising. She is recognised as one of the leading voices in engagement and data driven marketing. Jodie joined IBM to help steer their Artificial Intelligence capabilities for marking and customer engagement. CHIEF MARKETING OFFICER Session Learning Outcomes: How to utilize AI to gain a better understanding of your market Strategies to help you develop a deeper understanding of your customers How AI can help build your business and brand A GLOBAL MARKETING, BRANDING AND STRATEGY EXPERT

8 7 EMMA MURRAY SESSION: THE 4 MINDSET RULES THAT PROPELLED A LANGUISHING AFL CLUB TO PREMIERS IN UNDER 12 MONTHS Emma is a qualified psychotherapist, mindfulness coach, NLP master practitioner and clinical hypnotherapist, with over 20 years of experience working with elite athletes, students and corporate executives. Considered a leading performance mindset coach, she also delivers workshops to large corporate organisations, high level executives, VCE students and performers of the arts. PERFORMANCE PSYCHOLOGIST Emma is currently the High Performance Mind Coach for the Richmond Football Club, helping them go from bottom of the table to winning the title in the 2017/18 season. A LEADING AUTHORITY ON PERFORMANCE PSYCHOLOGY Session Learning Outcomes: Learn the key mindset rules implemented at Richmond Football Club Understand the mind and how to control your attention for better performance and happiness

9 8 DOMINIC PRICE SESSION: FUTURE OF TEAMWORK Dominic is the Head of R&D and Work Futurist at Atlassian, a leading provider of team collaboration and productivity software. Managing planning, execution and operations for Atlassian s five global R&D centres, he is responsible for leading the company s global innovation programs and workplace best practices for its more than 1700 employees. With nearly 20 years of experience managing global teams, he is passionate about discovering patterns and creating play books that transcend cultural differences to help teams work together in the most efficient, productive way possible. HEAD OF R&D AND FUTURIST AN AUTHORITY ON ORGANISATIONAL TEAMWORK Session Learning Outcomes: Understand why the lone genius is dead Learn how to scale your business, and become more agile and adaptive Learn how to implement teamwork in your organisation, and what pitfalls to avoid Gain practical insights from over 100 organisations where Atlassian have assisted

10 9 PHIL VERNON SESSION: UNDERSTANDING THE VALUE OF TRUST AND THE IMPORTANCE OF ETHICS Phil is the CEO of Australian Ethical Investment, Australia s leading ethical superannuation fund and investment manager. Australian Ethical invests and operates its business according to a social and environmental charter. It was the fastest growing superannuation fund in Australia in 2017 with over $2.5bn in funds under management. CHIEF EXECUTIVE OFFICER CEO OF AUSTRALIA S LEADING ETHICAL INVESTMENT COMPANY Phil has over 30 years experience in financial services. He is a Director of the Responsible Investment Association, the Planet Ark Environmental Foundation and is Chairman of Beyond Zero Emissions, a climate change think tank. Session Learning Outcomes: Why trust has deteriorated and how to regain it through your work How to build company values whilst delivering corporate goals Building trust with you stakeholders to ensure lasting competitiveness Tapping into the rapidly growing conscious consumer market

11 10 KEYNOTE SPEAKERS DAVID PONCE DE LEON Creative Director Matt Allison Global Head of Content Marketing MAUREEN THURSTON Global Director Design DAN LLOYD Chief Strategy Officer MURRAY HOWE Head of Industry Strategy ROCKY SCOPELLITI Director Centre for Industry 4.0

12 11 SPONSORSHIP: PARTNERSHIP OPPORTUNITIES Be part of the Master of Business Summit 2018 and associate your business and brand with some of the most innovative companies in Australia and beyond. As an event partner, we will work closely with you and your business to achieve your objectives, which may include: 01 BRANDING build your brand amongst a large community of senior decision makers. 03 LEAD discussions about your organisation services, capabilities and solutions. 05 KEY DRIVERS gain market feedback to understand key drivers. 07 CULTIVATE your chosen spokesperson s reputation as an industry thought leader. 02 NETWORK with a senior delegation from the industry to discuss the most pressing issues. 04 DEVELOP valuable market insights to strengthen business plans and strategy. 06 TRENDS hear the latest insights and trends and share your knowledge and expertise. 08 BUSINESS DEVELOPMENT & ROI create new business opportunities across a business community who are normally difficult to engage via traditional means of communications.

13 12 FULL DAY TRAINING COURSE BUSINESS STRATEGY MASTERCLASS: This masterclass will help you achieve excellence in strategic thinking and practice. Often long-term strategic goals are lost within the pressure to deliver short-term financial results. But the most important factor in delivering long term objects and staying on track is to ensure your business has a clearly defined business strategy. Our Business Strategy Masterclass equips executives with practical knowledge, new skills and tools to turn strategic ideas into actions. You will learn to identify the important elements of winning strategies. This course is designed for executives who currently run a business or have profit and loss responsibility for projects, functions, units or regions. KEY BENEFITS Improve strategic thinking through strategic modelling and tools Increase your competitive insights and skill to achieve sustainable profitable growth Understand execution strategies to ensure your vision is met Develop an understanding industries, markets and segments to identify opportunities Create value for customers in more effective ways than your competitors Understand how your strategic decision will affect your business objects and stakeholder value

14 13 DAY ONE 28TH NOVEMBER BUSINESS STRATEGY Business strategies help achieve the desired goals and visions. But in a changing commercial environment, it s easy to lose sight of this. Data and technology are changing the way companies approach their strategies and execute their plans. This element will help you reinvent your strategic objectives and execute your plans. Business Transformation and Reinvention Christian Majgaard former-global Head of Strategy & Branding LEGO The increasing role in your strategic decision making Neil Martin Head of Strategy Ferrari F1 (UK) The art of execution: developing a successful execution plan for your business strategy Dan Lloyd Chief Strategy Officer Vodafone MARKETING AND ENGAGEMENT Your clients and customers are your most important asset but engaging with them has radically changed. In this element, we ll explore strategies that will help you develop a better understanding of your clients and customers through engagement strategies and new technologies Utilising new technologies to better understand you clients and customers Jodie Sangster Chief Marketing Officer (AI) IBM (APAC) The future of engagement: trends, challenges and opportunities Matt Allison Global Head of Content Marketing BUPA BUILDING TRUST Trust in business and government has been decreasing according to the Edelman Trust Barometer and only 37% of business leaders in Australia are considered sufficiently credible. With the recent revelations of Facebooks privacy breaches and the Royal Commission into banking, trust is quickly becoming a key strategic objective for many organisations. Is it part of your business strategy? Building trust : Why Australian Ethical growth is based on values and ethics Phil Vernon Chief Executive Officer Australian Ethical Super Privacy and data: developing a strategy today to help protect your customers Tom Daeman External & Legal Affairs Microsoft

15 14 DAY TWO 29TH NOVEMBER REACHING PEAK PERFORMANCE Having a robust strategy is one thing but having the right team and personal focus to execute it is another. Developing your skills to help your team achieve peak performance whilst also have the personal desire to develop yourself is one of the most important factors in achieving your organisational goals. These sessions explore both personal and team performance to help you drive your strategic vision. Learn the 4 key Mindset Rules that propelled a languishing AFL Club to Premiers in under 12 months Emma Murray Performance Psychologist Richmond Football Club The future of teamwork Dominic Price Head of R&D and Workplace Futurist Atlassian CREATIVITY AS CULTURE The world s most successful companies are the most creative ones. Think Amazon, Apple, Google and Facebook. Creativity is fast becoming an integral component that drives businesses strategic visions. In this element you ll understand how to utilise creativity to drive you corporate agenda. Design, creativity and communications that drive seamless business operations David Ponce de Leon Executive Creative Director Ogilvy Inspiring Design Thinking in a corporate culture Maureen Thurston Global Director Design Aurecon DIGITAL & TECHNOLOGY TRANSFORMATION Our commercial environment has radically changed, and the digital economy is the new norm. However, many organisations have not successful transitioned and adopted new technologies and digital strategies. In these sessions, you build the tools and techniques to help you approach detail and technology change in your organisation. Digital Transformation Strategies Murray Howe Head of Industry Strategy Adobe Linking your corporate agenda and technology strategy Matthew Oostveen CTO Dell EMX Capitalising on industry 4.0: challenges and opportunities Rocky Scopelliti Director, Centre for Industry 4.0 Optus

16 15 PRICING PLEASE NOTE: PRICES EXCLUDE GST Your Selection: Please indicate with a tick Standard Rate: All-Three-Days $1,699 Conference + Workshop Pre- Conference $1,499 Conference Only $999 All-Three-Days (SME*) $999 Conference + Workshop (SME)* Pre- Conference $799 Conference Only (SME*) $499 Company Table** $4,999 Student rates avaliable. Please call to discuss ticket options. *SMEs rates will need to be verified before confirmation **Tables consist of 8 tickets to the main event TO REGISTER PLEASE GO TO: CALL: (02) info@theleadershipinstitute.com.au