CBI. Centre for the Promotion of Imports from developing countries. CBI - Ministry of Foreign Affairs

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1 CBI Centre for the Promotion of Imports from developing countries CBI - Ministry of Foreign Affairs

2 Mission and Vision Mission Vision Contribute to sustainable economic development in developing countries through the expansion of exports from these countries CBI is THE expert in export development and export promotion from developing countries 2

3 Strategy Promising sectors and markets form the basis Offering a tailor-made approach on country level, of the framework set by our principal To increase efficiency and effectiveness we work together with or link into other organisations CBI services are need orientated and applicable in practice Anticipate pro actively and result driven to identified trends and developments Our services offer information, knowledge and skills, cooperation and exchange of knowledge 3

4 Target groups 9

5 Export Value System Supporters Financial Institutions Private consultants NGOs Certifying agencies Trade promotion Inst. Chambers of commerce Sector associations Customs Supply side: Developing countries Production Chain Demand side: Europe WTO Ministries of Trade European Union Lobbyists Employer cooperations Trade Union Local Authorities Influencers 8

6 Sectors Agricultural Industrial Consumer Services 10

7 Joint training calendar Location Date Topic Sector Tirana May Greenhouse Techniques and Development Agriculture Tirana May Exporting in the EU for Prossesed F&V - Standards and Regulations (incl.packaging requirements) Agriculture Tirana May Trade fair participation ICT Yerevan June Food Safety Standards Agriculture Yerevan June Marketing of ICT Companies ICT Chisinau June 10_TBC Export Marketing Agriculture 17 *

8 Facts and Figures 1971: CBI was established by the Ministry of Foreign Affairs of the Netherlands 1998: Agency 2013: part of Agency NL +/- 60 employees Worldwide network of 250 experts Order book until million euros The Hague 4

9 Modules ECP Modules BSOD Modules MI Modules HRD Modules 11

10 Export Coaching modules Busine ss Audit and action plan Assessment SME on competence for European market entry by means of an export audit Plan of action Certific ation Providing expertise regarding the proces of certification Possibility of co-financing Busine ss develo pment Coaching the SME to further professionalisation of their business operations Market entry Regional and Europe: Realisation of skills and experience of their marketing concerning both the regional and European markets Realising a sufficient amount of relevant business contacts Export Capaci ty Buildin g Coaching SME to meet European market demands Exploring European markets Developing an export strategy Taking part in trade fairs, conferences, roadshows and/or B2B 12

11 BSODs Modules (Business Support Organisation Development) BSO diagnosis & interventi on design Analysis of/advice on the role of the BSO within the export value system For the purpose of sustainable reinforcement of SMEexporters and producers BSO Export Intelligen ce BSO has developed sustainable capacity for providing export intelligence on European markets to exporting companies Export developm ent and promotio n BSO possesses improved sustainable service provision for export development and export promotion 13

12 MI modules Market Intelli gence Market studies aimed at developing an export marketing strategy, specific for each sector Available for 26 sectors and 100 subsectors Busine ss Intelli gence Through our network of experts in developing countries, the CBI has up-to-date information on the impact of CSR and market access requirements on exporters in DCS Tailore d Intelli gence Sector studies provided on request of a BSO Exporters, marketing managers and/or entrepreneurs from developing countries Import Intelli gence Sector studies on the chances and threats concerning the import from developing countries to Europe Export Intelli gence Essentials for exporting to Europe E-commerce, trade fair participation: What is the European Union? Market Access Legislation laid down by the European Union, the EU-members and Norway and the voluntary private sector s requirements For countries from DCs that want to export to Europe 14

13 HRD Modules Trainin g Target countri es Creating knowledge, developing of skills and attitude Aimed at SMEs and BSOs staff members Two-day training Trainin g Europe Creating knowledge, developing of skills and attitude Aimed at SMEs and BSOs staff members Five-day training Online Trainin g Creating knowledge, developing of skills and attitude Aimed at SMEs and BSOs staff members Online training 15

14 Corporate Social Responsibility Environment Consumer interests Labour rights Good Governance Fair operating practices Community development Human rights ISO guideline Focus of CBI 16

15 Organisation Chart Business Operations Managing Director Research and Development Market intelligence Marketing & communication Sector- en Theme expertise Learning Mutual exchange of intelligence Regional Team: Africa (including Regional Team: Asia (including Regional Team: Latin America Evaluation Middle East) Eastern Europe) 5