STRATEGIC PLAN FOR THE TENNESSEE PUBLIC HEALTH ASSOCIATION

Transcription

1 STRATEGIC PLAN FOR THE TENNESSEE PUBLIC HEALTH ASSOCIATION Vision TPHA is the leading professional organization recognized as the voice of public health in Tennessee. Mission -To exercise leadership in health policy development; -To promote, protect, and improve the health of those living in, working in, and visiting Tennessee; and -To foster professional development and a sense of unity among its members. Values 1. Public Health is a critical element of the total health care system, is proven effective, and is extremely cost efficient. 2. Maintaining a strong Public Health system is critical to the health and well-being of Tennessee s citizen s and communities. 3. Public Health addresses community health problems through assessment, policy development and assurance. These core public health functions serve as the system s infrastructure. 4. The Public Health system, at all levels, must have the sufficient capacity to achieve its objectives. 5. Public Health can be most effective through the development of partnerships. Page 1 of 7 Revised 12/28/2007

2 GOAL 1: TO ADVANCE PUBLIC HEALTH POLICY Goals, Objectives, Action Steps, and Timelines Objective 1.1: Have a clear process for organizational priorities Action Step 1: Meet with committee chairs and section chairs to discuss roles and responsibilities. President and Action Step 2: Maintain the in composition and structure: a) Past President (Chair) b) President c) President Elect d) APHA Representative e) SHA Representative f) Representative from each Grand Division g) at least one Metro Representative h) at least one Health Council Representative i) Legislative & Resolutions Subcommittee Chairs Structure: members may serve in more than one role. Chair will appoint subcommittee chairs. Action Step 3: Maintain current practice of having annual meetings in the Fall. Action Step 4: Hold a planning retreat to review strategic plan, identify policy issues for the coming year, review relative legislation and develop resolutions. Action Step 5: Draft and present resolutions to the Board. Action Step 6: Following approval of the Board, distribute resolutions to the members. Action Step 7: Members vote on resolutions. Chair and Staff >45 days prior to the Page 2 of 7 Revised 12/28/2007

3 Objective 1.2: Create a clear process for acting on established priorities Action Step 1: Review resolutions and develop proposed priorities and strategies for approval by the. Action Step 2: Act upon recommendations of the including reviewing proposed priorities and strategies and making assignments to committee members and advocacy network to implement strategies. <30 days after Public Policy Meeting Objective 1.3: Develop a process to identify and react to emerging issues Action Step 1: Monitor the legislative process. Action Step 2: Develop and maintain an advocacy network capable of prompt response. Action Step 3: Assure appropriate communication to the, the membership, and the public. Objective 1.4: Assure that Regional Meetings are an avenue to advance TPHA public policy agenda Action Step 1: Meet with Vice Presidents to discuss roles and responsibilities. President and Action Step 2: Assure agendas for regional meetings are reflective of current year TPHA priorities. Action Step 3: Assure agendas for regional meetings include a mechanism to gather member input regarding TPHA priorities. Vice Presidents Vice Presidents Page 3 of 7 Revised 12/28/2007

4 GOAL 2: TO INCREASE AWARENESS OF PUBLIC HEALTH ISSUES Objective 2.1: Establish a more effective ongoing means of communication with the membership Action Step 1: Assure articles on pertinent public health issues are included in each newsletter. Quarterly Action Step 2: Explore strategies for electronic communication with the membership. Objective 2.2: Develop strategies for communicating with the general public and other organizations regarding public health issues Action Step 1: Maintain a directory of organizations with similar interests. Action Step 2: Share public health issue information with organizations as appropriate. Action Step 3: Develop strategies for increasing the capacity of the organization to utilize the media effectively. Public Relations and Publicity Page 4 of 7 Revised 12/28/2007

5 GOAL 3: TO STRENGTHEN AND SUPPORT TPHA Objective 3.1: Increase membership in TPHA Action Step 1: Explore opportunities to diversify and expand membership. Membership Action Step 2: Send letter to APHA members who live in Tennessee to educate them about the Association and recruit them as members. Action Step 3: Develop new section-specific recruitment materials. Action Step 4: Monitor and evaluate membership sections and develop new membership sections as necessary. Section Chairs & Board Reps and Board of Directors Objective 3.2: Institute ongoing strategic planning and continuity of leadership Action Step 1: Continue policy of Past President chairing the. Action Step 2: Study committee structure and terms with recommendations for increased continuity. Action Step 3: Review resolutions and develop proposed priorities and strategies for approval by the. Action Step 4: Act upon recommendations of the including reviewing proposed priorities and strategies and include new board member orientation. <30 days after 1 st Meeting Page 5 of 7 Revised 12/28/2007

6 Objective 3.3: Enhance financial strength and performance of TPHA Action Step 1: Pass balanced budgets only. Action Step 2: Undertake activities to increase individual memberships to Action Step 3: Undertake activities to increase agency memberships to 150. Action Step 4: Recruit three additional corporate sponsors each year. Action Step 5: Increase attendance at the annual meeting by other organizations that may have an interest in the educational aspect of our annual meeting. Membership Membership Exhibits Objective 3.4: Enhance services to members of TPHA Action Step 1: Develop strategies to strengthen regional meetings. (see 1.4) Action Step 2: Explore ways to display job placement opportunities. Action Step 3: Publicize the availability of scholarships to the members. Action Step 4: Strengthen, standardize, and conduct new member orientation. Action Step 5: Develop and conduct a Board member orientation. Action Step 6: Encourage the State to continue grants to TPHA for registration fees to annual meeting. Action Step 7: Explore new ways to enhance member services through the web site. Scholarship Membership 1 st Board meeting after Page 6 of 7 Revised 12/28/2007

7 Objective 3.5: Develop Alliances with Other Organizations Action Step 1: Explore opportunities for joint meetings with other organizations. and Executive Director Action Step 2: Consider representatives to and from other organizations. Objective 3.6: Increase Member Opportunities for Participation In TPHA Action Step 1: Strengthen existing sections by recruiting/retaining members. Sections Action Step 2: Increase ways for agency members to participate in the organization. Action Step 3: Explore ways to involve local health councils in TPHA. Page 7 of 7 Revised 12/28/2007