IMRPOVING YOUR STATE ECONOMY THROUGH SECTOR PARTNERSHIPS. Kirkland J. Murray President & CEO, Anne Arundel Workforce Development Corporation

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1 IMRPOVING YOUR STATE ECONOMY THROUGH SECTOR PARTNERSHIPS Kirkland J. Murray President & CEO, Anne Arundel Workforce Development Corporation

2 A CAREER FOCUSED ON WORKFORCE Vending Business Assistant General Manager/General Manager Maryland Department of Business & Economic Development Anne Arundel Economic Development Corporation Anne Arundel Workforce Development Corporation SECTOR PARTNERSHIPS 2

3 DEMAND DRIVEN WIOA calls for workforce development to take a demand-driven approach to all services, initiatives, and programs Engaging Businesses create businesses informed partnerships Work and Learn build hands on experience Smart Choices use labor market data to make decisions Measuring Matters show impact and return on investment Career Progressions develop career pathways Opening Doors address systemic barriers to employment Regional Partnerships develop partnerships that include business, education, workforce, and community SECTOR PARTNERSHIPS 3

4 BUSINESS SERVICES VS. INDUSTRY SOLUTIONS Both are important but they play different roles BUSINESS SERVICES Reactive and Responsive Businesses as Customers Focus on Individual Business Need Bring Businesses Across Industries Together for Workforce Conversations Immediate Needs Focused on Specific Area or Program INDUSTRY SECTOR STRATEGIES Proactive and Strategic Businesses as Partners Find the Commonality Brining Industry Businesses Together for Workforce Conversations Forecasted Needs Cross-Jurisdictional and Regional SECTOR PARTNERSHIPS 4

5 WHY WE FOCUSED ON INDUSTIRES H I T C EALTHCARE NFORMATION TECHNOLOGY RANSPORTATION/WAREHOUSING ONSTRUCTION/MANUFACTURING Challenges were across the industry, not just individual businesses Make our County attractive for businesses Solve other workforce issues besides skills WIOA mandate H OSPITALITY/RETAIL/ENTERTAINMENT SECTOR PARTNERSHIPS 5

6 HOW TO ENGAGE BUSINESS Business Engagement is Key Find a champion Be able to communicate what is in it for them Come up with a common vision and goals Let business do the talking SECTOR PARTNERSHIPS 6

7 ROLES BUSINESSES CAN PLAY Businesses play the role(s) that fit them the best Verify need Recruit other businesses Review curriculum Prescreen candidates Guest speaker and mock interviews Work and learn site Placements SECTOR PARTNERSHIPS 7

8 HOW TO KEEP BUSINESSES ENGAGED Work hard to keep businesses engaged Respect their time Have the right partners Hold meetings at convenient times Show the value Be responsive SECTOR PARTNERSHIPS 8

9 OUR PARTNERSHIP - CYBERSECURITY GOAL: Work experience in Cybersecurity Started with an occupational training focus but work experience was missing Needed business engagement to create work experience Lessons Learned Careful selection of meeting attendees Business informed NOT business led Don t take on too much focus on what you can solve SECTOR PARTNERSHIPS 9

10 OUR PARTNERSHIP - HOSPITALITY GOAL: Pipeline of talent with customer service skills Board member champion Main focus was essential skills/soft skills Used work and learn opportunities to test out potential hires Lessons Learned Staff must fit industry culture Always be recruiting new businesses SECTOR PARTNERSHIPS 10

11 INDUSTRY NAVIGATORS Key Elements of Industry Navigation: Subject matter expertise Coordination Focus on supply and demand Working with partners Ability to go beyond boarders SECTOR PARTNERSHIPS 11

12 OUR INDUSTRY SECTOR TRAINING MODEL Engage Business To determine workforce needs of the industry Industry Sector Partnership Curriculum Development Businesses assist in curriculum development Customized Hiring Event Recruitment Businesses speak at information sessions Businesses prescreen candidates for suitability Training Essential skills training followed by occupational training Work and Learn Opportunities Additional WIOA Services Employment SECTOR PARTNERSHIPS 12

13 HOW WE HAVE FUND INDUSTRY SECTOR PARTNERSHIPS CyberSecurity & Green Jobs Sector Partnerships State-funded, competitive workforce development grant program that is industry-led, regional in focus, and a proven strategy for helping businesses cultivate the skilled workforce they need to compete. Retail Sector Partnership Educate people about job opportunities in retail, to ensure prospective workers have the skills employers are looking for and to give current retail employees the training they need to move up the career ladder. SECTOR PARTNERSHIPS 13

14 SUMMARY Industry Sector Partnerships are the new way workforce development improves the local and regional economy Lucky to have state funding and priority Include partners at every step Listen to businesses Find a champion Business determines the need, workforce implements the solution Results, results, results Show return on investment SECTOR PARTNERSHIPS 14

15 THANK YOU A AW D C. O R G