Bubblzz: From Kitchen Chemistry to Industry

Transcription

1 Bubblzz: From Kitchen Chemistry to Industry By: Dr. Ola Al Sakka CEO & Co-Founder Bubblzz 3/20/2018 International SIA Conference 1

2 Our Story Bubblzz was started by myself and Mrs. Nassif in 2014 from the labs of the American University in Cairo and our own kitchens. Bubblzz uses Kitchen Chemistry to reinforce the use of wholesome and natural ingredients to nourish the skin from inside out. Our line consists of a wide range of bath and body care products. Bubblzz philosophy is what you put on your body is just as important as what you put inside your body 3/20/2018 International SIA Conference 2

3 Our Products 3/20/2018 International SIA Conference 3

4 Our Products 3/20/2018 International SIA Conference 4

5 Our Products 3/20/2018 International SIA Conference 5

6 Our Products 3/20/2018 International SIA Conference 6

7 Our Products 3/20/2018 International SIA Conference 7

8 Our Products 3/20/2018 International SIA Conference 8

9 Our Growth Strategy Bubblzz evolved dramatically in 4 years and what started as a small business on facebook evolved to a reputable name with clients from all over Egypt governorates and world class hotel chains such as the Four seasons and Ritz Carlton and supermarket chains like Sunny Market and Natures market in Egypt which target consumers that seek a healthy lifestyle. 3/20/2018 International SIA Conference 9

10 To meet market demand: Need to shift to large scale production to increase production capacity. In 2017, Bubblzz Bath & Body Co. partnered with the Egyptian Company for Cosmetics (ECC) located in Gamasa-First Industrial Zone, Dakahlia governerate. 3/20/2018 International SIA Conference 10

11 ECC has a CGMP (Current Good Manufacturing Practice) compliant manufacturing facility occupying 10,000 square meters of total space. 3/20/2018 International SIA Conference 11

12 ISO certified (ISO 9001/ISO OHSAS (Occupational Health & Safety Management Certification) /20/2018 International SIA Conference 12

13 Challenges I Faced As a Woman Entrepreneur Lets look at some numbers 5% or less of CEO s of the largest global corporations are women % was the women labor force participation rate of Egypt in % Unemployment rate according to the Central Agency for Public Mobilization and Statistics in Egypt (CAPMAS). 34% Is the expected increase in GDP if female employment rate was to match male rate in Egypt 2 1 International Labour Organization, Women in Business and Management Report (Geneva) 2 Booz and Co. (2012) 3/20/2018 International SIA Conference 13

14 Challenges I Faced As a Woman Entrepreneur FACT Defying Social Expectations Working in the wrong environment may cause some women to adopt a stereotypically male aggressive and harsh attitude. Advice Be yourself and don t conform yourself to a man s idea of what a leader should look like Never compare your success to a man business model, its not a fair comparison. Look up to successful women models! 3/20/2018 International SIA Conference 14

15 Challenges I Faced As a Woman Entrepreneur Balancing Business & Family Life Perception You could be more effective running your business if you didn t have to deal with family commitments Advice Time management and devote time to both to truly achieve a successful and fulfilling work-life balance You re not at war and you re not being evaluated, take successful baby steps and it s perfectly natural to feel overwhelmed from time to time 3/20/2018 International SIA Conference 15

16 Challenges I Faced As a Woman Entrepreneur Lack Of Support Fact Majority of leadership positions are taken by men even though the number of female business owners is increasing, i.e less women to go for support and create business deals with. Advice Seek networking programs like Women Entrepreneurs of Egypt to network, cooperate and do business. Priority to hire qualified female calibers in your company to encourage the engagement of women. 3/20/2018 International SIA Conference 16

17 Does Your Company Really Support Women Employees? Extending equal pay for work of equal value Enforcing measures to combat sexual harassment and discrimination in the workplace Providing fair maternity, paternity and parental leaves and benefits Offering flexible working hours: Flexibility goes beyond letting someone work from 10 to 6 instead of 9 to 5: It requires allowing employees to adjust their schedules, without penalty, for whatever life throws at them sick children, sick parents, school plays, whatever as long as they are producing results. Offer a safe and attractive working environment(consider an industrial park) 3/20/2018 International SIA Conference 17

18 How Can An Industrial Park Attract Me As An Entrepreneur? Provide special funding and facilitated payment schemes for micro and small businesses. Support requirements such as project conceptualization, construction and operation. Assist in government approvals and licenses. Assist in hiring qualified labor Providing medium or small size pre built workshops Availability of a strong transportation system to allow ease of access to and from the city ( in case of remote parks) Existing in an attractive location to facilitate import of raw materials and export of products 3/20/2018 International SIA Conference 18

19 How Can Industrial Parks Support Women Employees Provide essential utilities such as day care services, pharmacy, clinic, fire station to ensure appropriate safety and health conditions for the protection of pregnant, nursing mothers in their workplaces Enforce measures to combat sexual harassment and discrimination in the workplace Provide schools,business centers, sport complex and a recreation center Maintain an extensive transportation system for workers to/from the park Provide funding and facilitated payment schemes for micro and small businesses. Designing industrial parks exclusive for women micro, small and medium enterprises(msme s) 3/20/2018 International SIA Conference 19

20 Thank You 3/20/2018 International SIA Conference 20