Case Study Writing Competition

Transcription

1 Presents HR Case Study Writing Competition Case Study Writing Competition Knowledge Partner

2 Inspired by the success of EdgeFarm 2014, CII Western Region is happy to announce EdgeFarm 2015 EdgeFarm, is a unique initiative of CII Western Region, that brings together the HR fraternity both from Academia and Corporate on a single platform by way of HR Case Study Writing Competition. It is a platform created to encourage learning opportunities through CASE STUDY METHODOLOGY in the field of Human Resource Management. In a country where Human Resources are our most valuable asset, there is a need to create relevant corporate and management stories, and develop knowledge repository within HR fraternity by building upon experiential learning and research in the field of Human Resource Management to support the industry as well as Academics. This alliance between Corporate and Academia culminates into a landmark success, in what we would term as Corporate Professional Responsibility. Needless to say, the benefits of this initiative to various stakeholders would be as under: Value to Corporate Case Studies are simple testimonials establishing a company's brand eminence Case Studies are often a story from Start to Finish, and a powerful advertisement to gain recognition Case Studies include real numbers and are often real time achievements of a company Case Studies talk about specific strategies and appeal to different types of learners Case Studies are an extremely cost effective multifunctional marketing tool Value to Academia Building the knowledge repository for industry and student Building brand eminence for the Institute Building and contributing to effective learning methodology Value to Individuals Benefit of studying live situation Benefit of increased learning through case study Benefit of gaining different perspectives Highlights Best Case Studies which will be short listed will be shared with the Corporates and Academicians. Criteria for Judging Cases Case Study quality would be determined by the appended factors: Ability to satisfy learning objectives Accuracy of research and data presented Presentation and writing style Versatility of usage The Case Study must be accompanied with Teaching Notes which should include the following: Case Synopsis Learning Objectives Assignments / Discussion Questions Suggested Readings Teaching Plan Analysis (3-5 pages of suggested / possible answers to the assignment / discussion questions)

3 For Participants The Case Study Writing on Human Resource Management is to focus on any of the following areas Talent Acquisition Talent Development Talent Engagement Organization Transformation Talent Acquisition Strategy with focus on Diversity Benefits and Measures Creating an Inclusive Environment and its benefits Introduction and implementation of Retention strategies Role of HR in Merger & Acquisition Employee Relations/ Industrial Relations Productivity increase through union settlement Affirmative Action Succession Planning and Career Planning Building Total Rewards program, its benefits and role in Talent Retention Structuring / Restructuring and managing change management Rationalisation leading to lean manufacturing process as a part of union negotiations Greenfield / Brown Field Gamification / Simulation Creating Great Place to Work Innovative practices in Employee Engagement Building progressive initiatives for workers and their benefits Organization growth through the use of Social Media in Talent Acquisition Impact and Usefulness of Assessment and Development Centres - An experiential learning Social Media Employee Productivity Alternate Performance Management Systems Technology Development Institutionalising Cultural change Eligibility Fulltime faculty members of Academic Institutions Part time faculty members, if employed as part time faculty members of the Institution. Faculty members may opt students as co-authors but the conference presentation and participation will be limited to academicians. Maximum number of co-authors is limited to four member Guidelines for Case Submissions An author can submit a maximum of 3 cases, written either individually or jointly. Per Institution the total number of entries should not exceed 9. The case and the teaching note must be the original work of the author(s) The author(s) must submit the Intent to participate form, through by We are happy to announce that this year we are introducing two categories of case study entries Primary Field Case Secondary Field Case The form should clearly communicate - the collaborating organization, the decision situation and contextual setting in brief, and the category under which the case study falls that is Primary Field Case Secondary Field Case Each case must accompany a Teaching Note (Please refer to the Content of Case Study section for more information on teaching note). Note: In an event an author of any of the Case Study works jointly with another author, the same would be accepted. Author is defined as one who is the primary writer of the Case Study.

4 Entry Fees Entry fees for submission of Primary and Secondary Case Study will be Rs. 3,000/- per team per entry. Please find enclosed the Intent to Participate form. Case Studies would be accepted under the following two categories Primary Field Case: Cases based on first hand interviews conducted by the case author/s The size of the organization will not affect the case selection. Provide a lively description of the decision situation and bring case protagonist and other characters come alive in insightful dialogues. Organization details such as the revenue turnover, the number of employees, the location, the industry, the product if added will make a meaningful case read. Present relevant facts and data with all details required for a meaningful analysis (include charts/tables/graphs as exhibits), if required. Describe the different dimensions of the decision problem, and include multiple perspectives to make the case an interesting learning experience. Avoid any signals of a preferred analysis or solution in the case. Footnotes are the preferred way of citing sources/references. The layout of the footnote should be as follows: For journal articles: Author name, article title, journal/ publication, year, volume, issue, page number/s; For books: Author name, book title, edition number, publisher, place of publication, year of publication, page number. All Internet or website references must use the style above where applicable (author, article, website, publication date), include the URL and the date the link was accessed. The primary cases necessarily have to be submitted with case consent forms duly signed by the signatory authority of the organization on which the case is written. Explicit citations as footnotes should be provided for all the secondary research sources referred for the case. Note: Wikipedia/blogs etc. are not considered as a valid research sources. Cases do not need any consent form clearance from the company but at the same time there cannot be any language that is considered libelous or indemnifying. Any such language used will lead to rejection of the case study. So also the case study should not be plagiarized material. Teaching notes The Teaching Note must include the following Case Synopsis (keep it brief) Target Audience (Programmes where the case can be taught - e.g. MBA, Exec. MBA and in Industry Training programs) Learning Objectives of the case (list the concepts sought to be taught using the case and courses wherein the case can be used). Teaching Approach/Session Plan (to help faculty guide the case discussion). Possible questions for class discussion/assignment. Suggested answers to those questions. Suggest additional readings (if any) Please note that any analysis/answers/solutions presented in the teaching note must only be based on the information provided in the case and NOT on any information that is new/ unknown to the case. Format Write the case in third person, past tense and active voice. Use simple language and keep the use of jargon (if at all required) to a minimum The full case, including all appendices should NOT exceed 15 pages of text and exhibits while adhering to the formatting style given below. Formatting Style - Font - Times New Roman; font size - 12; line spacing with one-inch margin all around. Font for title of the case 14 Times New Roman Bold, headings and sub-heading 12 Times New Roman Bold. Secondary Field Case: Cases based on secondary data Case study should have a clear decision focus Organization details such as revenue turnover, the number of employees, location, industry, and product will help build a meaningful case read.

5 Webinars CII will organize webinar on Best Practices on Case Study Writing. The details will be shared via mail with all the registered participants. Submission deadlines Intent to Participate Form Intimation of Acceptance Final Submission of the Case Study and the Teaching Note Friday, 15 January 2016 Selection of case study The Case Study Writing Competition is based on specific topics, under which entries will be solicited and evaluated. The 8 best entries will get an opportunity to be presented to an eminent jury, followed by the felicitation of top 3 case study authors. The findings of this contest will be presented to a larger academic audience to encourage innovation in teaching and serve as a catalyst to facilitate Industry - Institute interaction. Process at a Glance 1 Step 2 Step 3 Step 4 Step 5 Step Submission of Intent to Participate Form Intimation of Acceptance Submission of Case Studies and Teaching Note Thursday, 15 January 2016 Announcement of the top 8 Case Studies Friday, 12 February 2016 Jury Meeting and Recognition Finalization Friday, 26 February 2016 Cash Prizes for Top 3 Case Studies under Both Categories Primary Case Study Secondary Case Study 1st Prize : Rs. 1,00,000/- 1st Prize : Rs. 75,000/- 2nd Prize : Rs. 50,000/- 2nd Prize : Rs. 40,000/- 3rd Prize : Rs. 25,000/- 3rd Prize : Rs. 20,000/ Jury Members Shri M Damodaran, IAS (Retd), Chairperson, Excellence Enablers Private Limited and Former Chairman, SEBI, UTI and IDBI Dr. Asha Bhandarker, Dean (International Relations) & Distinguished Professor, IMI Delhi Mr. K Ramkumar, Executive Director, ICICI Bank Mr. Prabir Jha, President & Group CHRO, Reliance Industries Ltd Mr. P Thiruvengadam, Senior Director, Deloitte Dr. Uday Salunkhe, Group Director, Welingkar Institute of Management Mr. Prasad Sawant, Associate -Operations, Great Places to Work

6 The research, the market connect, the relevance, the contemporariness, while writing a case have all added to my domain of knowledge and teaching experiences. I used to use case studies as a teaching pedagogy, but writing one myself has made me acutely aware of opportunities in the form of obstacles and situations that the industry faces, just waiting to be explored. Mr. Raju Varghese Winner Quotes Finally, because of the plethora of diversity in the Indian Industry, the chance to write multiple cases across specializations and situations is simply immense. EdgeFarm - HR Case Study Writing Competition also show cased talent and gave many of us a chance to explore our knowledge further and challenge existing paradigms, better equipped. It has been a great platform. EdgeFarm - HR Case Study Writing Competition provided a forum for the confluence of Business Management academia in the country. This initiative will give impetus to developing Indian case studies rooted in indigenous issues and challenges and innovative solutions to surmount them. Dr. Archana Shrivastava It was very well organized. The jury was an excellent mix of academia and industry. EdgeFarm provides an appropriate platform to showcase business cases meant for classroom teaching. Mr. Sushanta Kumar Sarma Core Committee working on EdgeFarm Mr. T K Srirang, Chairman, CII WR HR Sub-Committee & Senior General Manager and Head HR, ICICI Bank Ms. Rani Desai, Chief People Officer, Deloitte Mr. Prashant Verma, Joint General Manager - Human Resources, ICICI Bank Ms. Rajkamal Vempati, Executive Vice President, HR, Axis Bank Mr. Marcel Parker, Director and Chief Mentor of Quess Corp Ltd (formerly IKYA Human Capital) Prof. Vijayan Pankajakshan, Dean, HR & Industry Academia Interface, WeSchool Dr. Sonia Mehrotra, Head and Associate Professor Centre of Excellence for Case Development, WeSchool Dr. Rekha Singh, Head and Associate Professor, N. L. Dalmia Mr. Prem Singh, President, Global Human Resources, Wockhardt Ltd. Mr. Yogesh Mariwala, Executive Director, Index Advisory Private Limited Mr. N K Ramesh, Consultant, ReSource Consulting For registration, please write to: edgefarm@cii.in For further information, please contact: Ms Snehada Fatterpekar Executive, CII WR f.snehada@cii.in, Phone: Extension 421 Ms Sangita Das Deputy Director, CII WR Sangita.das@cii.in, Phone: Extension 413

7 The Confederation of Indian Industry (CII) works to create and sustain an environment conducive to the development of India, partnering industry, Government, and civil society, through advisory and consultative processes. CII is a non-government, not-for-profit, industryled and industry-managed organization, playing a proactive role in India's development process. Founded in 1895, India's premier business association has over 7400 members, from the private as well as public sectors, including SMEs and MNCs, and an indirect membership of over 100,000 enterprises from around 250 national and regional sectoral industry bodies. CII charts change by working closely with Government on policy issues, interfacing with thought leaders, and enhancing efficiency, competitiveness and business opportunities for industry through a range of specialized services and strategic global linkages. It also provides a platform for consensus-building and networking on key issues. Extending its agenda beyond business, CII assists industry to identify and execute corporate citizenship programmes. Partnerships with civil society organizations carry forward corporate initiatives for integrated and inclusive development across diverse domains including affirmative action, healthcare, education, livelihood, diversity management, skill development, empowerment of women, and water, to name a few. In its 120th year of service to the nation, the CII theme of Build India - Invest in Development, A Shared Responsibility, reiterates Industry s role as a partner in national development. The focus is on four key enablers: Facilitating Growth & Competitiveness, Promoting Infrastructure Investments, Developing Human Capital, and Encouraging Social Development. With 64 offices, including 9 Centres of Excellence, in India, and 7 overseas offices in Australia, China, Egypt, France, Singapore, UK, and USA, as well as institutional partnerships with 300 counterpart organizations in 106 countries, CII serves as a reference point for Indian industry and the international business community. Confederation of Indian Industry The Mantosh Sondhi Centre 23, Institutional Area, Lodi Road, New Delhi (India) T: / F: E: info@cii.in W: Follow us on facebook.com/followcii twitter.com/followcii Reach us via our Membership Helpline: / CII Helpline Toll free No: